市場調查報告書
商品編碼
1184315
區塊鏈遊戲全球市場規模,份額和行業趨勢分析報告:按平台(ETH,BNB Chain,Polygon等),遊戲類型(角色扮演,開放世界,集體),區域展望和預測2022-2028Global Blockchain Gaming Market Size, Share & Industry Trends Analysis Report By Platform (ETH, BNB Chain, Polygon and Others), By Game Type (Role Playing, Open World and Collectible), By Regional Outlook and Forecast, 2022 - 2028 |
全球區塊鏈遊戲市場規模預計在預測期內以 68.2% 的複合年增長率增長,到 2028 年將達到 1045 億美元。
使用區塊鏈技術的加密貨幣和 NFT 有望成為視頻遊戲的收入來源。 許多在線遊戲允許玩家使用皮膚和其他遊戲內物品自定義他們的角色,這些物品可以獲得併與其他玩家交換遊戲內現金。 某些遊戲的一個特點是能夠將虛擬商品換成現實世界的錢。 區塊鏈遊戲通常允許玩家將游戲內物品換成加密貨幣,然後可以將其兌換成現實世界的現金。 由於區塊鏈的可追溯性,可以規避某些灰色市場問題。
COVID-19 影響分析
COVID-19 大流行無疑對企業產生了巨大影響。 企業和組織不得不改變他們的運作方式以適應在線工作環境。 政府強迫人們呆在室內,政府對他們施加了嚴格的規定。 因此,人們在疫情期間花在休閒上的時間更多了。 運營商、發行商、遊戲開發商等可以選擇在家工作,儘管存在生產力問題,並且能夠繼續他們的工作。 COVID-19 流行病對訂閱遊戲領域的公司和組織產生了積極影響,帶來了出色的銷售和收入。
市場增長因素
互聯網連接和智能手機普及率的提高
隨著高品質智能手機的普及,全球手機遊戲用戶數量不斷增加。 隨著智能手機的普及和互聯網的普及,用戶對手機遊戲的期望值不斷上升。 此外,智能手機技術的進步,例如更寬的顯示屏、更多的存儲容量和更高的 RAM 集成,正在增加基於移動的區塊鏈遊戲的用戶。 因此,雖然休閒遊戲仍然很受歡迎,但硬核遊戲玩家在智能手機屏幕上花費的時間明顯增加了。
現代技術在遊戲行業的出現
由於近年來的技術進步,在線遊戲已經發展到現實與虛構之間幾乎沒有區別的地步。 遊戲的趣味性、原創性和設計性喚醒了玩家的大腦。 由於技術的快速進步,區塊鏈遊戲越來越受歡迎,因為它們為玩家提供了獨特的體驗和更高層次的樂趣。 由於虛擬現實、人工智能和增強現實等技術的進步,遊戲對玩家來說變得更具吸引力和刺激性。
市場約束
缺乏對區塊鍊和NFT技術的了解
對支撐區塊鏈遊戲的技術區塊鏈缺乏了解是普通消費者接受和採用的最大障礙。 區塊鍊是目前市場上最新、最令人興奮的技術之一。 儘管如此,最終用戶需要幫助才能掌握區塊鏈思想的技術方面。 儘管區塊鏈解決方案的供應商眾多,技術也有諸多優勢,但區塊鏈解決方案的採用率仍有待提高。
平台展望
區塊鏈遊戲領域按照平台分為ETH、BNB Chain、Polygon等平台。 在區塊鏈遊戲行業,BNB Chain 行業在 2021 年佔據了相當大的收入份額。 Web3 遊戲行業,更廣為人知的名稱是 GameFi,正在迅速採用 Binance 的區塊鏈環境。 BNB Chain正在發展成為一個去中心化、無需許可、社區驅動的區塊鏈生態系統。 BNB Chain 社區在過去幾年中取得了技術進步,提供了越來越多的權力下放。
遊戲類型展望
區塊鏈遊戲領域根據遊戲類型分為角色扮演遊戲、開放世界遊戲和收藏遊戲。 角色扮演遊戲將在 2021 年以最高收入份額引領區塊鏈遊戲行業。 由生產角色扮演遊戲的公司和合夥企業以及獨資企業提供的角色扮演遊戲銷售和相關服務包括在角色扮演類型部分。 該組織還參與角色扮演遊戲的設計、安裝、製作、發行和支持服務。
區域展望
按區域劃分,區塊鏈遊戲市場分為北美、歐洲、亞太和 LAMEA。 亞太地區在 2021 年的收入份額最高,在區塊鏈遊戲市場中處於領先地位。 由於該地區的遊戲玩家人數眾多,遊戲在亞太地區已經成為一項價值數十億美元的業務。 因此,區塊鏈遊戲供應商可以接觸到龐大的消費者群體。 此外,區塊鏈遊戲行業也受益於政府對區塊鏈的立法。
The Global Blockchain Gaming Market size is expected to reach $104.5 billion by 2028, rising at a market growth of 68.2% CAGR during the forecast period.
Video games incorporating elements that employ blockchain technology based on cryptography are known as "blockchain games" (also known as "NFT games" or "crypto-games"). Players may purchase, sell, or trade in-game goods with other players when a video game uses blockchain technology, particularly cryptocurrencies and non-fungible tokens (NFTs). As a method of commercialization, the game publisher deducts a charge from each transaction.
Due to the technologies they include that let players earn bitcoin via gaming, a subset of these games is sometimes called "play-to-earn" games. Numerous AAA publishers want to use this technology in the future. However, blockchain technology has drawn criticism from gamers, game creators, and game corporations for being superfluous, unsustainable, and exploitative.
Cryptocurrencies and NFTs, which use blockchain technology, are prospective revenue streams for video games. Many online games allow players to customize their characters using skins or other in-game goods, which they can acquire and exchange with other players for in-game cash. Certain games' features are the ability to trade virtual goods for real-world money. Blockchain games often enable players to swap in-game things for cryptocurrency, which may be converted into real cash. Because of the traceability of the blockchain, this may avoid specific issues with grey markets.
COVID-19 Impact Analysis
Undoubtedly, the COVID-19 pandemic has had a significant effect on companies. Companies and organizations had to change how they operated to accommodate an online working environment. People were forced to remain indoors by the government, which also imposed stringent rules for them to follow. Consequently, people spent more time engaging in leisure activities throughout the epidemic. Operators, publishers, and game developers could continue operating thanks to work-from-home options, despite some productivity issues. The COVID-19 pandemic has had a good effect on the companies and organizations involved in the subscription-based gaming sector, resulting in excellent sales and income.
Market Growth Factors
Increase in Internet Accessibility and Smartphone Use
Mobile gaming players worldwide have increased due to the accessibility of high-quality smartphones. Because more people have access to smartphones and the internet is more widely used, users' expectations for mobile gaming are continually rising. In addition, users of mobile-based blockchain games have increased as a result of smartphone technology advancements, including broader displays, more storage capacity, and high RAM integration. As a result, while casual games are still popular, hard-core gamers' phone screen time has significantly increased.
Modern Technology's Emergence in the Gaming Industry
Online gaming has advanced thanks to recent technological advancements to the point where there is hardly a difference between reality and fiction. The game's excitement, originality, and design aroused the player's brains. Blockchain gaming is becoming more popular due to rapid technological advancements since they provide players with a unique experience and higher levels of enjoyment. As a result of technological advancements like virtual reality, artificial intelligence, and augmented reality, games are becoming more engaging and exciting for players.
Market Restraining Factors
Insufficient Knowledge of Blockchain and NFT Technologies
Lack of understanding of the blockchain, the technology that underpins blockchain gaming, is the greatest obstacle to its acceptance and adoption by the general public. Blockchain is one of the newest and most exciting technologies on the market right now. End customers still need help grasping the technical aspects of the blockchain idea, nevertheless. Although there are numerous blockchain solution suppliers on the market and this technology offers many advantages, adopting blockchain solutions still needs improvement.
Platform Outlook
Based on platform, the blockchain gaming sector is classified into ETH, BNB Chain, Polygon, and other platforms. The blockchain gaming industry saw a considerable revenue share acquisition by the BNB Chain sector in 2021. The Web3 game industry, often known as GameFi, is quickly adopting the Binance blockchain environment. BNB Chain has developed into a decentralized, permissionless, and community-driven blockchain ecosystem. The BNB Chain community has made technological advancements over the last several years to provide increasing decentralization.
Game Type Outlook
Based on game type, the blockchain gaming sector is divided into role-playing games, open-world games, and collectible games according to the kind of game. The blockchain gaming industry was led by role-playing games in 2021, with the highest revenue share. The selling of role-playing games and associated services provided by businesses, partnerships, and single proprietors who create these games is included in the role-playing genre sector. The organizations are also involved in designing, installing, producing, distributing, and supporting services for role-playing games.
Regional Outlook
Based on geography, the blockchain gaming market is classified into North America, Europe, Asia Pacific, and LAMEA. With the highest revenue share in 2021, the Asia Pacific region took the lead in the blockchain gaming Market. Since there is a sizable population of gamers in the area, gaming is already a multi-billion dollar business in the Asia Pacific. As a result, blockchain game providers will have access to a large consumer base. Furthermore, the blockchain gaming sector also benefits from government laws on the blockchain.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Sky Mavis Pte. Ltd., Splinterlands, Animoca Brands Corporation Ltd., Wemade Co., Ltd, Dacoco GmbH, Dapper Labs, Inc., Immutable Pty Ltd., Alwaysgeeky games, Mythical, Inc.
Recent Strategies Deployed in Blockchain Gaming Market
Partnerships, Collaborations and Agreements:
Dec-2022: Wemade signed an agreement with Sandbox network, a multi-channel network company. Through this partnership, the company aims to cooperate on blockchain-based business and the collaboration would make further marketing operations of WEMIX3.0 as well as collaboratively work on marketing for Defi projects and NFTs.
Sep-2022: Sky Mavis partnered with Google Cloud, a suite of cloud computing services. Through this partnership, the company aims to grow to approve its blockchain gaming network and offer it sustainably and securely.
Sep-2022: Immutable X partnered with Tatsumeeko, a role-playing game on Ethereum and Solana built by the team behind Discord chatbot Tatsu. GG. Through the partnership, the company aims to improve Tatsumeeko's gameplay experience by committing to trackable ownership and transfer of in-game assets.
Aug-2022: Dapper Labs announced a partnership with Ticketmaster, an American ticket sales and distribution company. This partnership would allow event organizers to issue non-fungible tokens (NFT), before, in real-time, and after live events.
Jun-2022: Mythical Game collaborated with Kakao Games, a South Korean video game publisher and a subsidiary of Kakao. Through this collaboration, both companies aim to broaden their operations in Asia. Additionally, this collaboration would see Mythical Games combine a proprietary blockchain ecosystem and Kakao's affiliate Boranetwork- a Layer 2 into its operations.
Feb-2022: Splinterlands partnered with Warner Music Group, a leader in the music industry. Through this partnership, both companies would offer WMG artists opportunities to make and enhance unique, play-to-earn, arcade-style blockchain games.
Feb-2022: Immutable X partnered with Kongregate, an American web gaming portal and video game publisher. Under this partnership, the company aims to build blockchain-first, fun, and innovative games.
Nov-2021: Sky Mavis partnership with Community Gaming and Okcoin. Community gaming, the all-in-one global earnings platform, and tournament organizer, and Okcoin, a secure cryptocurrency exchange. Under this partnership, the company would make the Axie Infinity Fall Showcase, further Axie Infinity would compress its place as the play to earn and Community Gaming continues its expansion into both tournament developer and earnings platforms.
Acquisitions and Mergers:
Sep-2022: Animoca Brands acquired WePlay Media, a digital development studio and producer of mobile content. Through this acquisition, both companies would integrate the Revv ecosystem of racing games with the latter's products to provide play-and-earn opportunities and advance existing partnerships.
Jun-2022: Animoca Brands acquisition with TinyTap Limited, a user-generated content (UGC) educational technology company. Through this acquisition, the company offers a code-free platform that allows educators to make and share communicative educational content and to get revenue shared by learners when using the content.
Feb-2022: Animoca Brands took over Grease Monkey Games, a video game developer studio. Under this acquisition, the company would expand its proprietary growth abilities as well as add content to its rising gaming metaverse.
Jan-2022: Mythical Games completed the acquisition of Polystream, Building the 3D internet, and Powering a new era of instantly scalable, cloud-native, metaverse experiences. Through this acquisition, Mythical would enhance the Polystream cloud-native infrastructure and its proprietary economic engine. Additionally, the company aims to decentralize how game publishing works and completely bridge the gap between mainstream gaming and blockchain.
Product Launches and Expansions:
Oct-2022: AlwaysGeeky Games launched Season 0, which is Voxie Tactic's first-ever PVP-ranked season with 2M VOXEL tokens up for grabs in exclusive rewards. This product consists of various latest and cool in-game updates, including a transition to Polygon, Renting, Earnings, and The Arcanist's Forge.
Oct-2022: Animoca Brands and its subsidiary TinyTap released non-fungible tokens (NFTs) that link a bundle of educational games and other interactive activities. The tiny tap uses the Web3 strategy to enhance the opportunity for educators globally to earn from the content make and to provide parents improve learning opportunities for their children.
Sep-2022: Sky Mavis launched Axie Infinity, to entitle a more specific brand for Axis. The first mini-game for Landowners, and new updates for the Land Alpha game. The Axie Infinity enables the players to represent uniquely as well as display attainments by the advancement the company made.
Sep-2022: Mythical Games launched Blank Block Party, a multiplayer party game set in a goofy online world. With this launch, the company hopes to have vast exposure to the game and an opportunity to be part of a mass market.
Market Segments covered in the Report:
By Platform
By Game Type
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures