市場調查報告書
商品編碼
1127056
小麥草產品全球市場規模、份額和行業趨勢分析報告:按分銷渠道(B2C(超市/大賣場、便利店、在線)、B2B)、形式(粉末、果汁)、地區2022-2028Global Wheatgrass Products Market Size, Share & Industry Trends Analysis Report By Distribution Channel (B2C (Supermarket/Hypermarket, Convenience drug store, Online) and B2B), By Form (Powder, Juice), By Regional Outlook and Forecast, 2022 - 2028 |
到 2028 年,全球小麥草產品市場規模預計將達到 2.547 億美元,在預測期內以 6.4% 的複合年增長率增長。
預計未來幾年,製藥行業將越來越多地使用小麥草來治療各種疾病。隨著人們的健康意識越來越強,他們會更喜歡營養價值高的食物,這有望成為市場擴張的驅動力。小麥草產品的天然成分和眾多健康益處激起了年輕人的好奇心。
小麥草用於治療常見的健康問題,例如感冒、咳嗽、發燒、消化不良和皮膚病。它還用於治療和預防更嚴重的疾病,如艾滋病和癌症。據說小麥草含有葉綠素,這是一種使植物呈綠色的化學物質,據那些發誓的人說。有人說葉綠素通過像血紅蛋白一樣增加體內的氧氣水平,血紅蛋白是紅細胞中攜帶氧氣的蛋白質。
COVID-19 影響分析
隨著大流行的爆發,消費者對保健食品的需求激增,這顯示了小麥草產品生產商的潛力。然而,供應鏈中斷正在對市場回報產生負面影響。但是,正常操作即將恢復。企業正在迅速採取行動,在其設施中實施政策和程序,以保護工人福利,同時維持配送業務。自 2021 年第二季度以來,各種小麥草產品的使用有所增加,主要是在發達國家。其中大部分用於食品、飲料和營養補充劑。對小麥草產品作為麵筋替代品的需求增加將推動長期增長。
市場增長因素
未經修飾的成分可增加小麥草產品的銷量
小麥草產品可用於化妝品、護膚品、醫藥、食品飲料、運動、營養等領域,因此生產商的研發空間很大。由於世界健康意識的增強,對非轉基因化妝品成分的需求正在增加。同樣在兒童保育領域,人們對市售嬰兒護理產品的興趣正在增加,因此預計非轉基因材料將很快普及。薏苡的嫩葉富含蛋白質、礦物質、維生素和活性□。
消費者對超級食品的興趣日益濃厚
小麥草含有多種營養成分,對您的整體健康極為有益。小麥草被稱為整體飲食,並具有多種有益的治療效果。維生素和營養素的多樣化組合使小麥草成為促進健康的絕佳替代品。小麥草具有抗菌、抗炎和抗氧化特性。家庭收入的增加和經濟狀況的改善正在推動消費者將更多的錢花在健康食品上,從而推動了小麥草產業的發展。
市場製約因素
小麥草對人體的副作用
有些人在飲用小麥草汁後會感到頭痛。小麥草汁可緩解頭痛和噁心,但過多會導致頭痛。其他人認為,頭痛是身體不耐受小麥草汁的標誌。少喝果汁可能有助於減輕頭痛。 2000 mg/kg 體重的果汁甲醇提取物被證明是安全的。消費者可以將其與其他果汁混合以掩蓋果汁的味道。如果頭痛沒有消失,請立即就醫。
形狀
小麥草產品市場按形式細分為粉末、果汁等。果汁部門將在 2021 年佔小麥草產品市場的重要收入份額。這是由於葉綠素在小麥草汁中含量豐富,可作為抗貧血補充劑。它支持身體產生血紅蛋白的能力。預計這對未來幾年該細分市場的增長來說是個好兆頭。
分銷渠道前景
小麥草產品市場按分銷渠道分為 B2B 和 B2C。 B2C 部門在 2021 年提高了小麥草產品市場的最大收入份額。這是由於國內消費水平上升和消費者對保健產品的支出增加。沃爾瑪曾表示,將在 2022 年 1 月擴大送貨上門服務,以增加客戶數量。
區域展望
按地區分析了北美、歐洲、亞太地區和 LAMEA 的小麥草產品市場。 2021 年,北美在小麥草產品市場獲得了最高的區域收入份額。由於對有機食品的需求不斷增長以及越來越多的注重健康的消費者,美國現在主導著小麥草市場。此外,美國、加拿大和墨西哥的客戶對植物製成的有用產品越來越感興趣。
The Global Wheatgrass Products Market size is expected to reach $254.7 Million by 2028, rising at a market growth of 6.4% CAGR during the forecast period.
The juvenile grass of a wheat plant is known as wheatgrass. It looks like hay or straw and is dense, dry grass with a bright green hue. It contributes to natural and holistic therapy and might offer certain particular health advantages. Wheatgrass is the young grass of the Triticum aestivum wheat plant, which is gluten-free. Wheatgrass is taken as a powder or as a drink.
Wheatgrass boosts the immune system, detoxifies the body, and prevents illness. It is a natural source of vitamins and minerals such as calcium, iron, selenium, and magnesium as well as vitamins A, E, C, K, and B6. Wheatgrass has anti-inflammatory and antioxidant properties that make it useful for treating a variety of illnesses, including cancer, diabetes, respiratory conditions, arthritis, etc.
Over the coming years, the pharmaceutical industry is projected to increasingly use wheatgrass to treat a variety of ailments. People now prefer nutritious food as a result of rising health consciousness, which is anticipated to drive market expansion. The natural components and numerous health advantages of wheatgrass products have piqued the curiosity of young people.
Believers in wheatgrass utilize it to attempt and treat a variety of common health issues, such as colds, coughs, fevers, digestive issues, and skin diseases. Additionally, wheatgrass has been used to perhaps treat and prevent more severe illnesses including AIDS and cancer. Wheatgrass is said to contain chlorophyll, the chemical that gives plants their green color, according to those who swear by it. According to some, chlorophyll raises oxygen levels in the body by acting similarly to hemoglobin, the protein found in red blood cells that carries oxygen.
COVID-19 Impact Analysis
As the pandemic spread, customer demand for health foods surged, presenting the potential for producers of wheatgrass products. However, market revenue has been harmed by supply chain disruptions. However, normal business operations are about to resume. Companies have moved rapidly to put policies and procedures in place at their facilities to safeguard the well-being of their workers while sustaining distribution activities. Since the second quarter of 2021, the use of various wheatgrass-based products has increased, mostly in industrialized nations. The majority of the time, wheatgrass is employed in foods, drinks, and nutraceuticals. Long-term growth will be aided by rising demand for wheatgrass products as a gluten substitute.
Market Growth Factors
Non-Modified Ingredients Increasing Wheatgrass Product Sales
Wheatgrass products can be used in cosmetics, skincare, medicines, food and drinks, sports, and nutrition, giving manufacturers a lot of room for research and development. The demand for non-GMO cosmetic components has increased due to the rise in the number of health-conscious consumers worldwide. Parenting-related concerns about the contents of baby care items on the market are growing, and as a result, non-GMO materials are expected to gain popularity shortly. Additionally, eating young wheatgrass is a powerful source of proteins, minerals, vitamins, and active enzymes.
Increased Interest Of The Consumer In Superfoods
Wheatgrass is incredibly beneficial to overall health because it contains a potent combination of nutrients. It is known as total feeding and has several beneficial therapeutic effects. Due to its diverse combination of vitamins and nutrients, wheatgrass may be an excellent alternative to enhance general health. Wheatgrass has antibacterial, anti-inflammatory, and antioxidant properties. Because of rising family incomes and bettering economic situations, consumers are spending more money on healthy food products, which is driving the growth of the wheatgrass industry.
Market Restraining Factors
Wheatgrass Side Effects On Human Body
Headaches have been experienced by some after consuming wheatgrass juice. Even while the juice treats headaches and nausea, consuming too much of it can give a headache. Some people believe that the headache may also be a sign of the body's general intolerance to the juice. Headaches might be less likely if drink less juice. The methanol extract of the juice was shown to be safe at 2000 mg per kg of body weight. To disguise the juice's flavor, consumer can mix it with any other juice. Visit doctor straight away if the headache doesn't go away.
Form Outlook
On the basis of Form, the Wheatgrass Product Market is segmented into Powder, Juice, and Others. The juice segment witnessed a significant revenue share in the wheatgrass products market in 2021. It is due to Chlorophyll, which is abundant in wheatgrass juice and functions as an anti-anemia supplement. It supports the body's ability to produce hemoglobin. This is anticipated to be good news for the segment's growth in the upcoming years.
Distribution Channel Outlook
Based on the Distribution Channel, the Wheatgrass Product Market is divided into B2B, and B2C. The B2C segment procured the largest revenue share in the wheatgrass products market in 2021. It is due to the rising levels of consumption at home and rising consumer spending on healthy goods. Walmart stated in January 2022 that it would be expanding its in-home delivery service, intending to increase the number of customers.
Regional Outlook
Region-wise, the Wheatgrass Product Market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America procured the highest region revenue share in the wheatgrass products market in 2021. Because of rising demand for organic foods and a rise in health-conscious consumers, the United States currently holds a monopoly on the wheatgrass market. Furthermore, customers in the United States, Canada, and Mexico are becoming more interested in useful products made from plants.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Myprotein (The Hut Group), Amazing Grass (Glanbia Performance Nutrition, Inc.) (Glanbia PLC), Kapiva Ayurveda (Shree Baidyanath Ayurved Bhawan Pvt. Ltd), Nutriblade LLC, NOW Foods, Inc., Nutrisure Ltd. (Naturya), Navitas Organics, Terrasoul Superfoods, PINES Wheat Grass, and Synergy Natural Products Pty Ltd.
Market Segments covered in the Report:
By Distribution Channel
By Form
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures