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市場調查報告書
商品編碼
1863544

社群媒體廣告市場：2025-2032年全球預測（依平台、廣告形式、垂直產業、裝置類型、人口統計特徵、廣告目標和付費模式分類）

Social Media Advertising Market by Platform, Ad Format, Industry Vertical, Device Type, Demographics, Advertising Objective, Payment Model - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 198 Pages | 商品交期: 最快1-2個工作天內

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預計到 2032 年，社群媒體廣告市場規模將成長至 3,024.1 億美元，複合年成長率為 12.05%。

關鍵市場統計數據
基準年 2024 1216.6億美元
預計年份：2025年 1366.5億美元
預測年份 2032 3024.1億美元
複合年成長率 (%) 12.05%

本書權威地介紹了社群媒體廣告面臨的挑戰和機遇，旨在幫助高階主管明確策略方向和營運重點。

本執行摘要首先簡要概述了現代社群媒體廣告環境，並闡述了高階主管為何應將其定位為策略成長領域，而不僅僅是戰術性管道。當前情勢融合了快速的平台創新、不斷提升的隱私標準以及不斷變化的消費行為，使得媒體、產品、法務和分析團隊之間的跨職能協作至關重要。在注意力日益分散的時代，那些能夠將訊號轉化為及時投資決策的領導者，在維護品牌知名度和加速客戶獲取方面將處於劣勢。

全面概述正在重塑廣告主平台策略、隱私實踐、創新創新和衡量框架的根本性市場變化

變革正在重塑廣告主在社交平臺上規劃、執行和衡量宣傳活動的方式，而掌握這些轉折點對於保持競爭優勢至關重要。這項變革的核心在於從依賴單一平台轉向多平台互聯模式，優先考慮受眾背景、創新適應性和衡量指標的互通性。這種轉變，加上對隱私保護訊號和確定性資料優先策略的日益重視，要求行銷人員重新思考第一方資料在受眾激活、轉換歸因和宣傳活動最佳化中的作用。

分析美國關稅（實施至 2025 年）如何改變媒體產業的採購、定價動態、消費者需求和宣傳活動經濟。

美國實施的關稅政策將持續到2025年，因此產生了複雜的累積效應，波及媒體供應鏈、技術採購和廣告經濟。硬體和創新製作投入品的進口成本不斷上漲，正在擠壓依賴國際採購設備和製作服務的品牌的利潤空間。這種情況迫使廣告商重新評估其媒體預算，優先考慮宣傳活動的效率，並尋求國內採購和本地製作基地，以降低關稅帶來的成本波動風險。

透過細分受眾群體洞察，揭示平台選擇、廣告形式、產業趨勢、設備行為、人口統計特徵、目標和支付模式如何決定宣傳活動的效果。

細分洞察揭示了戰術性選擇與戰略成果的交會點。精準了解這些使用者群體對於高效的預算分配和創新策略至關重要。我們按平台分析了 Facebook、Instagram、LinkedIn、Pinterest、Snapchat、TikTok、Twitter 和 YouTube。每個平台都呈現出獨特的受眾意圖、創新規範和衡量限制，因此需要量身定做的規劃。針對短影片和即時互動最佳化的宣傳活動在注重發現的平台上與針對特定意圖最佳化的廣告活動表現截然不同。因此，通路選擇應與您的轉換時間表和品牌故事相契合。

目錄

第1章：序言

第2章調查方法

第3章執行摘要

第4章 市場概覽

第5章 市場洞察

  • 將人工智慧驅動的廣告導向技術整合到面向微受眾的短影片宣傳活動中
  • 社群電商直播活動的成長（可購物標籤推動Z世代衝動消費）
  • 以隱私為中心的身份解析工具，用於對抗社群媒體廣告中的 cookie 刪除行為
  • 擴展身臨其境型擴增實境(AR) 濾鏡，以促進品牌故事敘述和使用者生成的產品體驗
  • 利用本地意見領袖組成的小網路，精準提升本地品牌知名度和銷售額。
  • 利用跨多個平台的即時 A/B 測試，部署自動化效果創新最佳化

第6章：美國關稅的累積影響，2025年

第7章：人工智慧的累積影響，2025年

第8章：按平台分類的社群媒體廣告市場

  • Facebook
  • Instagram
  • LinkedIn
  • Pinterest
  • Snapchat
  • TikTok
  • Twitter
  • YouTube

第9章：以廣告形式分類的社群媒體廣告市場

  • 旋轉木馬
  • 展示廣告
  • 原生廣告
  • 贊助貼文
  • 故事
  • 影片廣告

第10章：按產業分類的社群媒體廣告市場

  • 車
  • 消費性電子產品
  • 金融服務
  • 快速消費品（日常消費品）
  • 衛生保健
  • 零售
  • 電訊
  • 旅遊與飯店

第11章：以設備類型分類的社群媒體廣告市場

  • 桌面
  • 移動的
  • 藥片

第12章：依人口統計特徵分類的社群媒體廣告市場

  • 年齡層
    • 18至24歲
    • 25至34歲
    • 35至44歲
    • 45至54歲
    • 55歲或以上
  • 性別
    • 女士
    • 男性
  • 收入水平
    • 高所得群體
    • 低收入群體
    • 中等收入群體

第13章：依廣告目的分類的社群媒體廣告市場

  • 應用程式安裝
  • 品牌知名度
  • 訂婚
  • 潛在客戶開發
  • 交通

第14章：以付費模式分類的社群媒體廣告市場

  • CPA
  • CPC
  • CPM
  • CPV

第15章：按地區分類的社群媒體廣告市場

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 歐洲、中東和非洲
    • 歐洲
    • 中東
    • 非洲
  • 亞太地區

第16章：按群體分類的社群媒體廣告市場

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第17章：各國社群媒體廣告市場

  • 美國
  • 加拿大
  • 墨西哥
  • 巴西
  • 英國
  • 德國
  • 法國
  • 俄羅斯
  • 義大利
  • 西班牙
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國

第18章 競爭格局

  • 2024年市佔率分析
  • FPNV定位矩陣，2024
  • 競爭分析
    • Meta Platforms, Inc.
    • Alphabet Inc.
    • ByteDance Ltd.
    • Tencent Holdings Limited
    • Snap Inc.
    • X Corp.
    • Pinterest, Inc.
    • Microsoft Corporation
    • Reddit, Inc.
    • Sina Corporation
Product Code: MRR-4B183D4AE640

The Social Media Advertising Market is projected to grow by USD 302.41 billion at a CAGR of 12.05% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 121.66 billion
Estimated Year [2025] USD 136.65 billion
Forecast Year [2032] USD 302.41 billion
CAGR (%) 12.05%

An authoritative introduction that frames social media advertising challenges and opportunities for senior leaders seeking strategic clarity and operational priorities

This executive summary opens with a concise orientation to the contemporary social media advertising environment and why senior leaders must treat it as a strategic growth domain rather than a purely tactical channel. The landscape now blends rapid platform innovation, intensified privacy norms, and shifting consumer behaviors, creating a mandate for cross-functional alignment between media, product, legal, and analytics teams. Leaders who translate signal into timely investment decisions will be better positioned to protect brand salience and accelerate customer acquisition in an increasingly fragmented attention economy.

The introduction frames the core dimensions explored in this report: platform capabilities and constraints, ad creative and format evolution, industry-specific demand drivers, device and demographic nuances, advertising objectives and payment model implications, as well as macroeconomic and policy shocks shaping cost structures. It also sets expectations for how to use the insights that follow: as a foundation for scenario planning, tactical experimentation, and capability building rather than definitive prescriptions. By foregrounding governance, measurement sophistication, and agile resourcing in the opening discussion, executives can orient their organizations to act on the subsequent recommendations with clarity and speed.

Ultimately, this opening section underscores the requirement for a strategic mindset that balances short-term performance optimization with longer-term investments in identity-resilient measurement, creative adaptability, and platform diversification to sustain growth and brand relevance.

A comprehensive overview of the fundamental market shifts reshaping platform strategies, privacy practices, creative innovation, and measurement frameworks for advertisers

Transformative shifts are redefining how advertisers plan, execute, and measure campaigns across social platforms, and recognizing these inflection points is essential for maintaining competitive advantage. At the heart of the transformation is a movement away from single-platform dependency toward a multi-platform orchestration approach that privileges audience context, creative adaptability, and measurement interoperability. This shift is accompanied by a rising emphasis on privacy-preserving signals and deterministic-first strategies that require marketers to rethink audience activation, conversion attribution, and the role of first-party data in campaign optimization.

Concurrently, ad format innovation is accelerating the premium on short-form video and immersive storytelling, while programmatic primitives continue to evolve to support native and contextual opportunities. These creative and technological evolutions are pushing teams to adopt modular creative production, experiment with format sequencing, and invest in agile production pipelines. Measurement paradigms are also in flux; deterministic identifiers are less available, and probabilistic methods are being augmented with server-side measurement, clean-room analytics, and incremental test-and-learn frameworks. Taken together, these shifts necessitate new operating models that prioritize cross-channel analytics, creative velocity, and privacy-forward data stewardship to sustain effective audience engagement and reliable performance measurement

An analysis of how United States tariffs introduced through 2025 have reshaped procurement, pricing dynamics, consumer demand, and campaign economics across media operations

The adoption of tariffs introduced in the United States through 2025 has produced a complex set of cumulative effects that ripple through media supply chains, technology procurement, and advertising economics. Higher import costs for hardware and creative production inputs have pressured margins for brands that rely on internationally sourced devices and production services. This dynamic has compelled advertisers to reassess media budgets, prioritize campaign efficiency, and explore domestic sourcing and in-market production hubs to reduce exposure to tariff-driven cost volatility.

Beyond procurement, tariffs have influenced consumer pricing and sentiment, which in turn alters demand elasticities that media planners must account for when setting bidding strategies across platforms. In markets where tariff impacts have depressed discretionary spending power, conversion-focused objectives may require deeper discounting or incentive strategies to achieve the same ROI levels as prior periods. At the platform level, supply-side partners and publishers have adjusted inventory and pricing behaviors in response to shifts in advertiser demand and creative timelines, prompting renewed focus on yield management and cross-format arbitrage.

Consequently, advertisers and agencies should treat tariff-related effects as a structural variable in scenario planning; this includes stress-testing creative supply chains, recalibrating payment model choices to preserve margin, and enhancing collaboration with procurement and finance functions to identify hedging opportunities and contractual terms that mitigate ongoing tariff risk

Segmentation-driven insights that reveal how platform selection, ad formats, vertical dynamics, device behaviors, demographics, objectives, and payment models determine campaign effectiveness

Segmentation insights reveal where tactical choices intersect with strategic outcomes, and a nuanced understanding of these cohorts is essential for efficient budget allocation and creative strategy. Based on Platform, the market is studied across Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitter, and YouTube, and each platform exhibits distinct audience intents, creative norms, and measurement constraints that require tailored planning. Campaigns optimized for short-form video and rapid engagement will perform differently on platforms that privilege discovery versus those optimized for professional intent, so channel selection must align with conversion timelines and brand narrative needs.

Based on Ad Format, the market is studied across Carousel, Display Ads, Native Ads, Sponsored Posts, Stories, and Video Ads, and format choice dictates not only creative production pipelines but also attribution sensitivity and cross-device considerations. Based on Industry Vertical, the market is studied across Automotive, Consumer Electronics, Financial Services, FMCG, Healthcare, Retail, Telecommunications, and Travel And Hospitality, and each vertical brings distinct regulatory, seasonality, and consideration-cycle factors that shape the optimal mix of objectives and formats. Based on Device Type, the market is studied across Desktop, Mobile, and Tablet, and device behavior informs creative lengths, call-to-action design, and landing page optimization.

Based on Demographics, the market is studied across Age Group, Gender, and Income Level with Age Group further segmented into 18-24, 25-34, 35-44, 45-54, and 55 Plus; Gender into Female and Male; and Income Level into High Income, Low Income, and Middle Income. These demographic contours influence messaging tone, offer structuring, and media timing. Finally, Based on Advertising Objective, the market is studied across App Installs, Brand Awareness, Engagement, Lead Generation, and Traffic, and Based on Payment Model, the market is studied across CPA, CPC, CPM, and CPV; choosing objectives and payment models in concert with platform, format, vertical, device, and demographic considerations is fundamental to constructing efficient, resilient campaigns

A strategic regional analysis highlighting how regulatory context, platform adoption, cultural nuance, and commerce integration shape social media advertising approaches across global regions

Regional distinctions are becoming increasingly consequential for campaign planning and resource allocation, because the regulatory context, consumer behavior, and platform penetration vary significantly across geographies. In the Americas, advertisers encounter a mature social ecosystem where programmatic sophistication and audience monetization are highly developed, prompting heavier investments in measurement integration, creative testing, and cross-channel attribution. Meanwhile, advertisers must remain alert to regional policy changes and local privacy expectations that influence data collection and targeting practices.

In Europe, Middle East & Africa, fragmentation is more pronounced owing to a complex tapestry of language, regulation, and platform preferences. Here, contextual targeting and localization of creative and offers are critical, as is a heightened emphasis on compliance and transparent data practices. In many parts of EMEA, partnerships with local publishers and culturally nuanced influencer strategies enhance relevance and trust.

In Asia-Pacific, rapid adoption of emerging platforms and unique consumer behaviors demands high creative velocity and innovation. Marketplaces and integrated commerce features on social platforms are more widely embraced in several APAC markets, requiring tighter alignment between media and commerce teams. Across all regions, executives should prioritize scalable localization, legal-compliant data strategies, and a flexible operating model that allows regional teams to adapt quickly to platform innovations and regulatory shifts

Key competitive and vendor insights that illuminate the partner capabilities, technology investments, and service models shaping media performance and creative scalability for advertisers

Competitive dynamics among technology providers, creative networks, and service partners are reshaping how advertisers source capabilities and build long-term relationships. Leading ad tech and platform providers continue to invest in automated creative optimization, privacy-preserving measurement, and integrated analytics that reduce operational friction for advertisers. At the same time, specialist agencies and production partners that deliver rapid modular creative at scale are gaining strategic importance as brands pursue frequency and relevance across multiple formats and devices.

Partnerships that blend audience intelligence, creative production, and measurement services are increasingly valued because they shorten time-to-insight and enable cumulative learning across campaigns. Vendors that offer transparent data provenance and support for clean-room collaborations are preferred by organizations seeking to balance activation power with compliance. Additionally, a rising set of tools focused on contextual advertising, creative testing orchestration, and incrementality measurement are attracting investment because they address the most persistent challenges marketers face when deterministic identifiers are constrained.

For buyers, vendor selection should be guided by integration capability with existing martech, demonstrated experience in the buyer's industry vertical, and the capacity to deliver repeatable, measurable outcomes. Building a partner ecosystem that includes both broad-scope platform vendors and niche specialists will enable advertisers to capitalize on platform strengths while retaining the flexibility to experiment and scale successful tactics

Practical and prioritized recommendations for executives to enhance platform resilience, privacy-first measurement, creative scalability, and cross-functional governance in advertising operations

Actionable recommendations emphasize practical steps that leadership teams can implement to shore up resilience, accelerate performance, and future-proof advertising operations. Prioritize diversification of platform mix to reduce overreliance on any single distribution channel and map platform strengths explicitly to campaign objectives and creative investments. Supplement deterministic targeting with privacy-forward approaches including strengthened first-party data strategies, identity partnerships, and investment in server-side measurement to sustain attribution confidence.

Invest in creative systems that enable modularization and rapid iteration so that creative can be repurposed across Carousel, Stories, and Video formats with minimal friction. Align media and commerce functions to shorten the path from engagement to conversion, particularly in markets where social platforms integrate marketplace features. Strengthen cross-functional governance by embedding legal, procurement, and finance stakeholders early in campaign planning to mitigate tariff, compliance, and contractual risks. Implement an experimentation roadmap that blends short-term KPI tests with longer-term incrementality studies and clean-room analyses to validate causality and inform budget reallocation.

Finally, build vendor scorecards that emphasize integration, transparency, and measurable outcomes, and upskill internal teams on data stewardship, privacy-first measurement, and creative optimization practices. These combined actions will create a durable operating model that balances short-term performance with sustained strategic capability

A clear and replicable research methodology that integrates expert interviews, platform capability review, thematic analysis, and scenario mapping to generate actionable strategic insights

The methodology underpinning this analysis combines qualitative expert interviews, platform capability reviews, and synthesis of industry trends to produce actionable insights tailored for senior decision-makers. Primary inputs include structured conversations with media buyers, creative leads, procurement specialists, and measurement experts to capture real-world challenges and emergent best practices. These insights were then triangulated with public platform announcements, feature roadmaps, and observable shifts in advertiser behavior to ensure the analysis reflects both operational realities and technological trajectories.

Analytical techniques included thematic coding of qualitative interviews to identify recurring constraints and opportunities, comparative evaluation of ad format performance expectations across platforms, and scenario mapping to articulate tariff-related sensitivities and their likely operational implications. Wherever possible, the methodology emphasized transferable lessons-such as governance protocols, creative modularization, and privacy-centric measurement-that are actionable across verticals and geographies without relying on proprietary datasets. Limitations and boundary conditions were explicitly considered, including the variability of platform policies over time and the heterogeneity of regional regulatory landscapes.

The resulting approach is intentionally pragmatic: it provides a framework for executives to test hypotheses, prioritize investments, and scale capabilities while remaining adaptive to rapid platform and policy changes.

A conclusive synthesis that distills strategic imperatives for resilient media planning, privacy-centered measurement, creative agility, and operational governance across regions

This conclusion synthesizes the core imperatives executives should carry forward: diversify platform exposure, institutionalize privacy-forward measurement, and accelerate modular creative capabilities. The interplay between platform innovation, regulatory change, and macroeconomic drivers requires a mindset that balances immediate performance objectives with investments in durable capabilities. Teams that prioritize integrated planning across media, creative, analytics, and procurement will be better positioned to absorb shocks and seize opportunities as the landscape evolves.

Operationalizing these conclusions means embedding iterative experimentation into planning cycles, formalizing cross-functional governance structures that include legal and finance, and creating vendor ecosystems that blend broad-scope platforms with specialized partners for measurement and creative production. Leaders should also emphasize workforce upskilling in data stewardship, attribution design, and modular creative production to sustain long-term capability. By taking a cohesive approach that connects strategic priorities to tactical execution-while remaining attentive to regional differences and tariff-driven cost dynamics-organizations can convert insight into repeatable performance improvements that endure beyond short-term cycles

In short, the pathway forward requires disciplined diversification, privacy-aware measurement practices, and creative systems that enable speed and relevance across platforms and regions.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Integration of artificial intelligence driven ad targeting in short form video campaigns for micro audiences
  • 5.2. Growth of social commerce live streaming events with shoppable tags boosting impulse purchases among Gen Z
  • 5.3. Adoption of privacy centric identity resolution tools in social media advertising to navigate cookie deprecation
  • 5.4. Expansion of immersive augmented reality filters for branded storytelling and user generated product trials
  • 5.5. Leveraging localized influencer micro networks to drive hyper targeted regional brand awareness and sales
  • 5.6. Deployment of automated performance creative optimization using real time A B testing across multiple platforms

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. Social Media Advertising Market, by Platform

  • 8.1. Facebook
  • 8.2. Instagram
  • 8.3. LinkedIn
  • 8.4. Pinterest
  • 8.5. Snapchat
  • 8.6. TikTok
  • 8.7. Twitter
  • 8.8. YouTube

9. Social Media Advertising Market, by Ad Format

  • 9.1. Carousel
  • 9.2. Display Ads
  • 9.3. Native Ads
  • 9.4. Sponsored Posts
  • 9.5. Stories
  • 9.6. Video Ads

10. Social Media Advertising Market, by Industry Vertical

  • 10.1. Automotive
  • 10.2. Consumer Electronics
  • 10.3. Financial Services
  • 10.4. FMCG
  • 10.5. Healthcare
  • 10.6. Retail
  • 10.7. Telecommunications
  • 10.8. Travel And Hospitality

11. Social Media Advertising Market, by Device Type

  • 11.1. Desktop
  • 11.2. Mobile
  • 11.3. Tablet

12. Social Media Advertising Market, by Demographics

  • 12.1. Age Group
    • 12.1.1. 18-24
    • 12.1.2. 25-34
    • 12.1.3. 35-44
    • 12.1.4. 45-54
    • 12.1.5. 55 Plus
  • 12.2. Gender
    • 12.2.1. Female
    • 12.2.2. Male
  • 12.3. Income Level
    • 12.3.1. High Income
    • 12.3.2. Low Income
    • 12.3.3. Middle Income

13. Social Media Advertising Market, by Advertising Objective

  • 13.1. App Installs
  • 13.2. Brand Awareness
  • 13.3. Engagement
  • 13.4. Lead Generation
  • 13.5. Traffic

14. Social Media Advertising Market, by Payment Model

  • 14.1. Cpa
  • 14.2. Cpc
  • 14.3. Cpm
  • 14.4. Cpv

15. Social Media Advertising Market, by Region

  • 15.1. Americas
    • 15.1.1. North America
    • 15.1.2. Latin America
  • 15.2. Europe, Middle East & Africa
    • 15.2.1. Europe
    • 15.2.2. Middle East
    • 15.2.3. Africa
  • 15.3. Asia-Pacific

16. Social Media Advertising Market, by Group

  • 16.1. ASEAN
  • 16.2. GCC
  • 16.3. European Union
  • 16.4. BRICS
  • 16.5. G7
  • 16.6. NATO

17. Social Media Advertising Market, by Country

  • 17.1. United States
  • 17.2. Canada
  • 17.3. Mexico
  • 17.4. Brazil
  • 17.5. United Kingdom
  • 17.6. Germany
  • 17.7. France
  • 17.8. Russia
  • 17.9. Italy
  • 17.10. Spain
  • 17.11. China
  • 17.12. India
  • 17.13. Japan
  • 17.14. Australia
  • 17.15. South Korea

18. Competitive Landscape

  • 18.1. Market Share Analysis, 2024
  • 18.2. FPNV Positioning Matrix, 2024
  • 18.3. Competitive Analysis
    • 18.3.1. Meta Platforms, Inc.
    • 18.3.2. Alphabet Inc.
    • 18.3.3. ByteDance Ltd.
    • 18.3.4. Tencent Holdings Limited
    • 18.3.5. Snap Inc.
    • 18.3.6. X Corp.
    • 18.3.7. Pinterest, Inc.
    • 18.3.8. Microsoft Corporation
    • 18.3.9. Reddit, Inc.
    • 18.3.10. Sina Corporation

LIST OF FIGURES

  • FIGURE 1. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2024 VS 2032 (%)
  • FIGURE 13. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2024 VS 2032 (%)
  • FIGURE 15. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. NORTH AMERICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. LATIN AMERICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. EUROPE, MIDDLE EAST & AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. EUROPE SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. MIDDLE EAST SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. AFRICA SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. ASIA-PACIFIC SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. ASEAN SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. GCC SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. EUROPEAN UNION SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. BRICS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 30. G7 SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 31. NATO SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 32. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 33. SOCIAL MEDIA ADVERTISING MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 34. SOCIAL MEDIA ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. SOCIAL MEDIA ADVERTISING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FACEBOOK, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INSTAGRAM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LINKEDIN, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PINTEREST, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SNAPCHAT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TIKTOK, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TWITTER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY YOUTUBE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CAROUSEL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DISPLAY ADS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY NATIVE ADS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SPONSORED POSTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY STORIES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY VIDEO ADS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AUTOMOTIVE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CONSUMER ELECTRONICS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FINANCIAL SERVICES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 117. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 118. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FMCG, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 119. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 120. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 121. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 122. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 123. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 124. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HEALTHCARE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 125. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 126. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 127. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 128. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 129. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 130. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY RETAIL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 131. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 132. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 133. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 134. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 135. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 136. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TELECOMMUNICATIONS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 137. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 138. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 139. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 140. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 141. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 142. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAVEL AND HOSPITALITY, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 143. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 144. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2025-2032 (USD MILLION)
  • TABLE 145. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 146. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 147. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 148. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 149. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 150. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DESKTOP, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 151. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 152. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 153. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 154. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 155. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 156. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MOBILE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 157. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 158. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 159. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 160. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 161. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 162. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TABLET, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 163. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2018-2024 (USD MILLION)
  • TABLE 164. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEMOGRAPHICS, 2025-2032 (USD MILLION)
  • TABLE 165. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2018-2024 (USD MILLION)
  • TABLE 166. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, 2025-2032 (USD MILLION)
  • TABLE 167. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 168. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 169. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 170. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 171. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 172. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AGE GROUP, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 173. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 174. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 175. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 176. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 177. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 178. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 18-24, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 179. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 180. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 181. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 182. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 183. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 184. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 25-34, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 185. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 186. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 187. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 188. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 189. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 190. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 35-44, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 191. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 192. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 193. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 194. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 195. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 196. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 45-54, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 197. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 198. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 199. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 200. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 201. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 202. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY 55 PLUS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 203. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2018-2024 (USD MILLION)
  • TABLE 204. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, 2025-2032 (USD MILLION)
  • TABLE 205. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 206. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 207. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 208. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 209. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 210. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY GENDER, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 211. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 212. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 213. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 214. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 215. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 216. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY FEMALE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 217. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 218. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 219. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 220. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 221. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 222. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MALE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 223. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2018-2024 (USD MILLION)
  • TABLE 224. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, 2025-2032 (USD MILLION)
  • TABLE 225. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 226. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 227. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 228. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 229. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 230. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INCOME LEVEL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 231. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 232. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 233. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 234. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 235. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 236. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY HIGH INCOME, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 237. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 238. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 239. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 240. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 241. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 242. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LOW INCOME, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 243. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 244. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 245. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 246. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 247. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 248. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY MIDDLE INCOME, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 249. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2018-2024 (USD MILLION)
  • TABLE 250. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ADVERTISING OBJECTIVE, 2025-2032 (USD MILLION)
  • TABLE 251. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 252. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 253. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 254. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 255. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 256. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY APP INSTALLS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 257. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 258. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 259. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 260. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 261. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 262. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY BRAND AWARENESS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 263. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 264. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 265. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 266. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 267. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 268. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY ENGAGEMENT, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 269. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 270. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 271. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 272. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 273. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 274. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY LEAD GENERATION, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 275. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 276. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 277. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 278. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 279. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 280. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY TRAFFIC, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 281. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2018-2024 (USD MILLION)
  • TABLE 282. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PAYMENT MODEL, 2025-2032 (USD MILLION)
  • TABLE 283. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 284. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 285. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 286. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 287. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 288. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPA, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 289. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 290. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 291. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 292. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 293. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 294. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPC, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 295. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 296. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 297. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 298. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 299. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 300. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPM, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 301. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 302. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 303. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 304. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 305. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 306. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY CPV, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 307. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 308. GLOBAL SOCIAL MEDIA ADVERTISING MARKET SIZE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 309. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 310. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 311. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2018-2024 (USD MILLION)
  • TABLE 312. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY PLATFORM, 2025-2032 (USD MILLION)
  • TABLE 313. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2018-2024 (USD MILLION)
  • TABLE 314. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY AD FORMAT, 2025-2032 (USD MILLION)
  • TABLE 315. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2018-2024 (USD MILLION)
  • TABLE 316. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY INDUSTRY VERTICAL, 2025-2032 (USD MILLION)
  • TABLE 317. AMERICAS SOCIAL MEDIA ADVERTISING MARKET SIZE, BY DEVICE TYPE, 2018-2024 (USD MILLION)
  • TABLE 318.