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市場調查報告書
商品編碼
1857986

旅遊及活動預訂市場按規模、旅遊時間、目的地、預訂類型和最終用戶分類 - 全球預測（2025-2032 年）

Tours & Activities Reservations Market by Size, Duration of Tour, Destination, Booking Mode, End-User - Global Forecast 2025-2032
出版日期: | 出版商: 360iResearch | 英文 197 Pages | 商品交期: 最快1-2個工作天內

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預計到 2032 年，旅遊和活動預訂市場規模將達到 3,133.3 億美元，複合年成長率為 7.71%。

關鍵市場統計數據
基準年 2024 1729.6億美元
預計年份：2025年 1855.2億美元
預測年份 2032 3133.3億美元
複合年成長率 (%) 7.71%

本書以清晰、現代的方式介紹了不斷變化的旅客期望和營運動態如何重塑旅遊和活動預訂。

旅遊和活動預訂生態系統存在於消費者對真實體驗的需求與提供可擴展、可靠服務的商業性需求的交匯點。營運商、銷售平台和目的地合作夥伴都在努力滿足消費者日益成長的個人化、便利預訂以及安全、難忘的體驗交付的期望。同時，行動優先商務、動態訂單履行和更豐富的內容履約等技術賦能正在改變人們發現、評估和購買體驗的方式。

各個細分市場的旅行者行為都在不斷演變。在長途旅行中，旅客追求更深入的當地體驗；短途旅行中，他們則更傾向於精心策劃、高效便捷的旅行體驗。這種轉變要求營運商重新構思產品設計，打造可根據不同旅行類型進行配置的模組化產品，並投資於最佳化客戶溝通流程，以減少從發現目的地到體驗後反饋的摩擦。旅遊業必須平衡不斷變化的需求與維持品質和安全標準之間的關係。

在此背景下，戰略清晰度至關重要。那些能夠根據清晰的市場細分邏輯調整產品系列組合、投資於靈活的分銷管道並將數據主導的決策融入商業流程的企業，更有能力將潛在客戶的興趣轉化為持續的訂單。本執行摘要的其餘部分將綜合分析結構性變化、政策影響、市場區隔細微差別、區域動態、競爭對手的行動，以及領導者可以採取的切實可行的步驟，以鞏固其在不斷變化的市場中的地位。

權威彙編了旅遊和活動產業中改變客戶旅程、分銷策略和營運模式的重大變革。

過去幾年，旅遊活動產業經歷了深刻的變化。首先，數位搜尋和預訂已從可有可無的便利功能轉變為商業性成功的核心決定因素，即時可用性、可靠的視覺呈現和便捷的支付方式的重要性也隨之提升。其次，大規模個人化已從行銷願景演變為商業必要。客戶期望獲得根據偏好、旅行情況和過往行為量身定做的行程和溝通方案。

同時，分銷動態正在分化。直銷通路與全球分銷平台以及不斷擴張的本地加盟商和經銷商網路並存。這種多樣性既擴大了覆蓋範圍，也增加了複雜性，因此需要標準化的資料模式、清晰的歸因模型和穩健的通路管理，以避免利潤流失。永續性考量和監管審查也影響產品設計和存取政策，這不僅帶來了更多限制，也為負責任採購的高階產品創造了機會。

在營運層面，企業正採用靈活的人員配置模式、模組化產品架構和自動化客戶服務工具，以在保障淨利率的同時，提升使用者體驗的一致性。安全通訊協定仍然是不可或缺的，並且擴大被納入行銷策略，作為品質保證的有力佐證。總而言之，這些轉變有利於那些能夠整合客戶意向數據、營運能力和策略夥伴關係關係，從而大規模提供差異化體驗的企業。

對2025年累積關稅變化如何改變旅遊和活動提供者的採購、定價結構和營運韌性進行全面分析

2025年的政策環境，包括源自美國的關稅調整，正透過改變成本結構、供應商關係和旅客的決策，對全球旅遊和活動生態系統產生累積影響。關稅可能會增加營運商賴以提供體驗的進口商品和服務的成本，例如專用設備、車輛零件和數位硬體，迫使營運商重新評估其採購籌資策略和供應商多元化。面對不斷上漲的投入成本，許多業者正在探索在地採購、設備租賃和策略性庫存整合，以緩解短期價格壓力，同時維持服務水準。

除了直接影響採購環節外，關稅還透過影響運輸價格和供應鏈前置作業時間等輔助因素，再形成了更廣泛的旅遊成本考量。這些變化影響了跨境旅行體驗的經濟效益，促使一些營運商擴大其國內產品系列，並重新調整行程安排，以減少對進口消費品的依賴。對利潤率敏感的企業和團體預訂越來越傾向於選擇價格穩定、波動性較小的產品，這些產品通常透過供應商合約和動態緩衝定價機制來確保價格穩定。

從商業性角度來看，分銷合作夥伴和平台調整了佣金結構和促銷投入，以應對營運商利潤率和消費者價格敏感度的變化。在某些情況下，平台延長了合作行銷和付款期限，以支援面臨暫時成本壓力的關鍵供應商，從而幫助維持消費者的庫存供應。對於尋求營運資金以因應短期價格差異的中小型業者而言，獲得信貸和融資管道變得尤為重要。最終，這加速了在地化、採購多元化以及平台與營運商之間更緊密合作等現有趨勢，所有這些措施都旨在保持競爭力，同時又不犧牲顧客體驗。

詳細的細分分析，闡述了規模、時長、目的地、預訂管道和最終用戶目標如何影響服務提供者的商業和營運策略。

市場區隔始於旅行團的組成，並影響產品設計和行銷重點。根據規模，市場可分為情侶、團體和單人旅行者，這種差異化驅動著運力規劃、定價結構和體驗腳本的發展。情侶通常重視隱私和個人化，偏好靈活的出發時間和高階服務。團體則重視協作、規模經濟和精簡的物流。

行程時長也會影響服務的複雜程度。根據行程時長，市場可分為多日遊和單日遊，兩者所需的運作方式各不相同。多日遊需要整合物流、與住宿設施方建立合作關係以及更嚴格的取消政策，而單日遊則更注重高周轉率、準時性以及簡潔高效的行程安排，並確保每天能夠多次可靠地提供服務。

目的地環境會影響需求和合規性考量。根據目的地的不同，市場探索範圍會涵蓋國內和國際市場。國內旅行體驗通常受益於較少的旅行摩擦和更高的自由度，而國際旅行體驗則以其獨特性和文化沉浸感而著稱，但需要處理簽證、跨境物流和提前做好行前規劃。

預訂管道的動態變化決定了客戶獲取策略。根據預訂方式，市場可分為線下和線上兩類。線下管道對於特定人群和企業預訂仍然至關重要，而線上管道則憑藉即時確認、個人化推薦和整合支付等優勢實現規模化成長。每個管道的成本結構和對資料可見性的影響各不相同。

最終用途細分定義了以目標主導的產品創新。根據最終用戶，市場可細分為企業、朝聖和休閒休閒三大類。企業細分市場進一步細分為會議和社交活動，這些活動需要真實性、團隊協調和品牌安全保障。朝聖旅行需要考慮儀式時間安排、人群管理以及具有重要文化意義的景點。休閒休閒細分市場進一步細分為長假和週末短途旅行。長假旅行著重深度多日行程和高階體驗，而週末短途旅行則強調距離近、便利性和快速預訂流程。這些細分視角相互作用，形成混合需求區域，成功的營運商可以透過客製化套餐和路線規劃來瞄準這些區域。

從區域觀點出發，揭示需求模式和監管政策如何影響美洲、歐洲、中東和非洲以及亞太地區的產品和通路優先事項。

區域動態對產品組合、分銷策略和監管合規性有顯著影響。在美洲，成熟的城市和豐富的自然景觀支撐著種類繁多的產品，從文化徒步之旅到探險運動，應有盡有，同時高度依賴一般分銷合作夥伴和移動預訂趨勢。季節性規律和發達的國內旅遊市場促使營運商最佳化高轉換率時期，並開發能夠充分利用當地需求的淡季提案。

歐洲、中東和非洲的法律規範和遺產保護政策差異巨大，這影響著體驗活動的規劃和行銷方式。在許多歐洲、中東和非洲市場，嚴格的場地管理規則和當地相關人員的期望要求營運商在許可核准、社區參與和永續容量管理方面進行投入。雖然這些義務在營運上可能帶來巨大壓力，但對於那些展現出負責任的管理和高品質服務的營運商而言，它們也能成為脫穎而出的關鍵因素。

亞太地區的特點是需求快速成長，但基礎設施成熟度參差不齊。該地區的主要消費中心為可擴展的、技術驅動的分銷管道創造了機遇，而旅遊基礎設施低度開發的目的地則為產品開發和能力建設提供了空間。亞太地區的跨境旅行通道受到簽證政策和廉價航空公司的影響，這會影響多目的地行程的可行性。總而言之，為了釋放商業性潛力，區域策略必須根據該地區的需求節奏、監管現實以及數位化預訂行為的成熟度進行調整。

這份以公司為中心的全面分析揭示了營運商和平台如何運用技術、夥伴關係和服務設計來超越競爭對手並實現業務成長。

旅遊活動產業的主要企業正日益透過整合技術與卓越的現場營運能力來提升自身競爭力。市場領導者正投資於支援複雜庫存規則、即時空席狀況以及向分銷合作夥伴分發豐富內容的預訂引擎。這些功能與標準化的操作流程和培訓計劃相結合，以確保在不同市場提供一致的客戶體驗。與本地供應商和全球分銷平台建立策略夥伴關係關係，能夠在不相應增加固定成本的情況下，大幅提升庫存深度。

小型企業和細分領域專家憑藉獨特的體驗、深厚的在地知識和個人化服務競爭。為了保障淨利率，這些公司通常採用輕量級技術棧，並專注於直接或本地通路的活化。同時，分銷平台和通路聚合商正在轉型為增值附加價值服務，以提高平均交易額和客戶維繫，例如後付費選項、整合保險和交叉銷售套餐捆綁銷售。

競爭對手優先考慮資料管治、客戶終身價值策略以及鼓勵重複預訂的忠誠度機制。對體驗品質衡量工具、即時客戶回饋機制和體驗後互動專案的投入，使那些淨推薦價值 (NPS) 更高的公司脫穎而出。能夠規範供應商入駐流程並制定服務水準協議的公司，可以降低差異性並更有效率地擴展規模。

一套優先考慮的可操作建議，營運商和平台可以實施這些建議，以在短期內增強盈利能力、韌性和客戶忠誠度。

領導者首先要根據明確的細分市場優先順序調整產品組合，以便能夠提供滿足情侶、團體和單人旅行者需求的產品，以及滿足企業、朝聖和休閒等終端用戶的獨特需求。這種調整能夠降低營運複雜性，並透過實現精準的通訊和最佳化銷售分配來提高行銷投資回報率。同時，投資模組化旅遊設計可以將核心組件重新組合成單日和多日產品，從而以穩定的利潤率進行定價和交付。

我們將透過通路管理數位化和資料交換標準化，消除線上線下合作夥伴之間的摩擦。我們將引入預訂API、標準化內容分類和即時可用性控制，以降低重複預訂的風險並促進可擴展的分銷。我們將以協作式商業模式來補充這些技術投資，例如共用行銷資金和基於績效的佣金等級，從而協調平台和供應商之間的獎勵。

透過多元化採購管道並在可行的情況下採用在地採購，增強供應韌性，降低關稅和供應鏈中斷帶來的風險。採取動態緩衝策略，例如靈活的供應商合約和可擴展的人才庫，以應對需求波動，同時確保客戶滿意度。此外，透過明確承諾安全和永續性，並利用透明的實踐和認證，贏得消費者和機構投資者的信任，從而實現差異化競爭優勢。

最後，在遵守隱私標準的前提下，以合乎道德的方式使用客戶資料來實現個人化服務。利用分段式生命週期宣傳活動來提高復購率，並建立回饋機制以持續改善產品。領導階層也應優先考慮情境規劃和現金流管理，以便在政策變化和宏觀經濟不確定性面前保持敏捷性。

我們將以透明的方式解釋我們採用的多方法調查方法，該方法結合了深度訪談、交易分析和情境評估，從而得出可靠且可操作的見解。

本報告的研究採用混合方法，結合了定性訪談、定量預訂和消費行為分析，以及與二手營運資訊的三角驗證。主要研究包括對營運商、分銷合作夥伴、目的地相關人員和企業差旅採購人員進行結構化訪談，以獲取關於需求模式、成本壓力和營運限制的第一手觀點。除訪談外，還分析了匿名預訂資料集和消費者行為訊號，以揭示交易趨勢、管道績效和取消情況。

二次檢驗採用了公開的營運指標和權威的行業資料集，以檢驗結果的一致性並提供背景證據。生態系統分析方法包括橫斷面比較、隊列趨勢分析和基於情境的影響評估，旨在了解政策轉變和營運變化如何在生態系統中傳播。所有研究結果均經過內部同行評審和一致性檢查，以確保解釋的可靠性，並避免過度依賴任何單一資料來源。

本研究的限制包括小型企業報告標準的差異以及政策變化與市場反應之間固有的時間滯後。為解決這些問題，我們的調查方法著重於定性證據，並對關鍵結論進行了敏感性測試。出於倫理考量，我們對原始資料進行了匿名化處理，並實行自願參與訪談的原則。最終成果是一項嚴謹的多證據綜合分析，旨在為戰略決策提供資訊，同時也承認其中存在的不確定性。

簡潔扼要的結論強調了旅遊和活動預訂領域實現永續競爭優勢所需的策略重點和營運紀律。

現代旅遊和活動市場既蘊藏著巨大的機遇，也面臨嚴峻的管理挑戰。體驗的真實性和便利性日益成為消費者需求的驅動力，而分銷管道的分散化和政策的變化則使營運成本的波動變得更加複雜。成功的企業將是那些在其產品和通路策略中融入清晰的市場區隔、投資可互通的技術並建立穩健的供應商網路的企業。

卓越的營運、透明的目的地管理以及勇於嘗試商業性夥伴關係的精神，將決定哪些業者能夠在不犧牲品質的前提下實現規模化發展。監管和政策變化帶來的累積影響凸顯了採購和定價靈活性的重要性，並強調了平台與供應商之間密切合作對於維持庫存廣度和消費者選擇的重要性。

歸根究底，前進需要嚴謹的執行：優先考慮那些能夠帶來最顯著營運效益、保障賓客體驗並能快速應對外部衝擊的舉措。憑藉目標明確的策略和及時的投資，領導者可以將當前的挑戰轉化為永續的競爭優勢。

目錄

第1章：序言

第2章調查方法

第3章執行摘要

第4章 市場概覽

第5章 市場洞察

  • 隨著千禧世代和Z世代追求負責任的旅行方式，他們對永續和環保的旅遊體驗的需求日益成長。
  • 整合人工智慧驅動的個人化行程規劃工具，以最佳化客戶獲取和留存。
  • 以地理位置為驅動、行動優先的預訂平台不斷發展壯大，從而實現最後一刻的現場體驗。
  • 與旅行社和線上旅行社合作，提供多樣化的旅遊套裝選擇
  • 虛擬實境預覽技術的日益普及增強了體驗式旅客提前預訂的信心。
  • 轉向非接觸式登記和電子票務，實現無縫的現場活動管理
  • 利用本地導覽網路平台，拓展以社區為基礎的文化體驗之旅
  • 融合正念活動和健康監測的健康靜修需求激增
  • 社群媒體影響者在塑造小眾探險旅遊消費者選擇中的作用
  • 注重包容性和無障礙旅遊，確保為不同能力的旅客提供住宿設施。

第6章：美國關稅的累積影響，2025年

第7章：人工智慧的累積影響，2025年

第8章 按規模分類的旅遊和活動預訂市場

  • 夫妻
  • 團體
  • 獨奏

第9章 依旅遊時間分類的旅遊及活動預訂市場

  • 多日遊
  • 一日遊

第10章 目的地旅遊及活動預訂市場

  • 國內的
  • 國外

第11章 按預訂模式分類的旅遊和活動預訂市場

  • 離線
  • 線上

第12章 最終用戶旅遊和活動預訂市場

  • 公司
    • 會議
    • 社交活動
  • 朝聖
  • 休閒
    • 長期假期
    • 週末旅行

第13章 各地區的旅遊和活動預訂市場

  • 美洲
    • 北美洲
    • 拉丁美洲
  • 歐洲、中東和非洲
    • 歐洲
    • 中東
    • 非洲
  • 亞太地區

第14章 團體旅遊及活動預約市場

  • ASEAN
  • GCC
  • EU
  • BRICS
  • G7
  • NATO

第15章 各國旅遊及活動預訂市場

  • 美國
  • 加拿大
  • 墨西哥
  • 巴西
  • 英國
  • 德國
  • 法國
  • 俄羅斯
  • 義大利
  • 西班牙
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國

第16章 競爭格局

  • 2024年市佔率分析
  • FPNV定位矩陣，2024
  • 競爭分析
    • Airbnb, Inc.
    • bookingkit GmbH
    • CIVITATIS TOURS SL
    • Expedia, Inc.
    • FareHarbor BV
    • GetYourGuide Deutschland GmbH
    • Go Turify, SL
    • Headout Inc
    • Klook Travel Technology Limited
    • MAKEMYTRIP PVT. LTD.
    • Manawa by ADRENALINE HUNTER SAS
    • Miki Travel Limited
    • NutmegLabs Inc.
    • Peek Travel Inc
    • Project Expedition
    • Rakuten Group, Inc.
    • Rezdy Pty Limited
    • Thrillophilia
    • Tiqets International BV
    • Traveloka Group
    • Tripadvisor LLC
    • TRYTN, Inc.
    • TUI Group
    • Withlocals BV
    • Xola Inc.
Product Code: MRR-C002B1C99612

The Tours & Activities Reservations Market is projected to grow by USD 313.33 billion at a CAGR of 7.71% by 2032.

KEY MARKET STATISTICS
Base Year [2024] USD 172.96 billion
Estimated Year [2025] USD 185.52 billion
Forecast Year [2032] USD 313.33 billion
CAGR (%) 7.71%

A clear, contemporary introduction to how evolving traveler expectations and operational dynamics are reshaping tours and activities reservations

The tours and activities reservations ecosystem stands at the intersection of consumer demand for authentic experiences and the commercial imperative to deliver scalable, reliable services. Operators, distribution platforms, and destination partners are navigating a landscape in which expectations for personalization, seamless booking, and safe, memorable delivery continue to rise. Meanwhile, technological enablers such as mobile-first commerce, dynamic fulfillment, and richer content presentation are changing how experiences are discovered, evaluated, and purchased.

Across segments, travel behavior is evolving: travelers seek deeper local immersion for longer trips and curated, time-efficient experiences for shorter visits. This shift requires operators to reconfigure product design, curate modular offerings that can be recombined for different trip types, and invest in guest communication flows that reduce friction from discovery to post-experience feedback. Operational resilience has become a strategic priority as well; the industry must reconcile demand volatility with the need to maintain quality and safety standards.

In this context, strategic clarity matters. Organizations that align product portfolios with clear segmentation logic, invest in distribution agility, and embed data-driven decision making into commercial processes are better positioned to convert interest into sustained bookings. The remainder of this executive summary synthesizes structural shifts, policy impacts, segmentation nuances, regional dynamics, competitive behavior, and pragmatic steps leaders can take to strengthen their position in a changing market.

An authoritative synthesis of the major transformative shifts altering customer journeys, distribution strategies, and operational models in the tours and activities sector

The past several years have produced accelerants that are reshaping the tours and activities landscape in enduring ways. First, digital discovery and booking have moved from optional conveniences to core determinants of commercial success, elevating the importance of real-time availability, credible visual storytelling, and frictionless payment options. Second, personalization at scale has progressed from a marketing aspiration to an operational necessity; customers expect tailored itineraries and communications informed by preferences, trip context, and prior behavior.

Simultaneously, distribution dynamics are fragmenting: direct-to-consumer channels coexist with global distribution platforms and an expanding network of local affiliates and resellers. This multiplicity amplifies both reach and complexity, requiring standardized data schemas, clear attribution models, and robust channel management to avoid margin leakage. Sustainability considerations and regulatory scrutiny are also influencing product design and destination access policies, adding constraints but also opening opportunities for premium, responsibly delivered offerings.

Operationally, businesses are adopting flexible staffing models, modular product architectures, and automated customer service tools to preserve margins while improving experience consistency. Safety protocols remain non-negotiable and are increasingly integrated into marketing narratives as proof points of quality. Taken together, these shifts favor organizations that can synthesize customer intent data, operational capabilities, and strategic partnerships to deliver differentiated experiences at scale.

A comprehensive analysis of how cumulative tariff changes in 2025 have altered procurement, pricing structures, and operational resilience across tours and activities providers

The policy environment in 2025, including tariff adjustments emanating from the United States, has exerted a cumulative influence on the global tours and activities ecosystem by changing cost structures, supplier relationships, and traveler decision-making. Tariffs can increase the cost of imported goods and services that operators rely on for experience delivery, such as specialized equipment, vehicle parts, and digital hardware, prompting operators to reassess procurement strategies and supplier diversification. Faced with higher input costs, many operators have explored local sourcing, equipment leasing, or strategic inventory pooling to mitigate immediate price pressures while preserving service standards.

Beyond direct procurement effects, tariffs reshaped broader cost-of-travel considerations by influencing ancillary components such as transportation pricing and supply chain lead times. These dynamics affected the economics of cross-border experiences, nudging some operators to expand domestic product portfolios and to reconfigure itineraries to rely less on imported consumables. Corporate and group bookings, which are more margin-sensitive, increasingly favored predictable, low-variability offerings that could be stabilized through supplier contracts and dynamic buffer pricing.

From a commercial perspective, distribution partners and platforms adjusted commission structures and promotional investments to reflect evolving operator margins and consumer price sensitivity. In some cases, platforms extended cooperative marketing or payment terms to support key suppliers facing transient cost pressures, which helped preserve inventory breadth for consumers. Credit access and financing options for small and medium operators became more prominent as organizations sought working capital to bridge short-term tariff-driven gaps. Ultimately, the cumulative impact has been to accelerate existing trends toward localization, diversified sourcing, and closer platform-operator collaboration aimed at maintaining competitiveness without sacrificing guest experience.

In-depth segmentation analysis explaining how size, duration, destination, booking channel, and end-user purpose shape commercial and operational strategies for providers

Segmentation begins with traveler group composition and influences product design and marketing priorities. Based on Size, market is studied across Couple, Group, and Solo, and this differentiation determines capacity planning, pricing architecture, and experience scripting. Couples typically prioritize intimacy and personalization, favoring flexible departure times and premium touches; groups emphasize coordination, economy of scale, and streamlined logistics; solo travelers value social access and safety, often choosing experiences that facilitate community building or self-guided autonomy.

Duration of participation also drives offering complexity. Based on Duration of Tour, market is studied across Multi-Day Tours and Single Day Tours, which require distinct operational approaches. Multi-day experiences demand integrated logistics, accommodation partnerships, and stronger cancellation policies, while single-day offerings prioritize high turnover, punctuality, and concise guest journeys that can be delivered reliably multiple times per day.

Destination context shapes both demand and compliance considerations. Based on Destination, market is studied across Domestic and International, where domestic experiences often benefit from lower travel friction and greater spontaneity, and international offerings compete on uniqueness and cultural immersion but must manage visas, cross-border logistics, and elevated pre-trip planning.

Booking channel dynamics determine customer acquisition strategies. Based on Booking Mode, market is studied across Offline and Online, with offline channels retaining importance for certain demographics and corporate bookings, while online channels drive scale through instant confirmation, tailored recommendations, and integrated payments. Each channel carries distinct cost structures and data visibility implications.

End-use segmentation defines purpose-driven product innovation. Based on End-User, market is studied across Corporate, Pilgrimage, and Recreational & Leisure. The Corporate segment is further studied across Conferences and Networking Events, demanding reliability, group coordination, and brand-safe delivery. Pilgrimage experiences require sensitivity to ritual timing, crowd management, and stewardship of culturally significant sites. The Recreational & Leisure segment is further studied across Extended Vacations and Weekend Getaways; extended vacations prioritize deep, multi-day itineraries and premium experiences, while weekend getaways emphasize proximity, convenience, and rapid booking flows. Each of these segmentation lenses interacts, creating hybrid demand pockets that successful operators can target with tailored packages and routing logic.

A focused regional perspective that clarifies how Americas, Europe Middle East & Africa, and Asia-Pacific demand patterns and regulations shape product and channel priorities

Regional dynamics exert a powerful influence on product mix, distribution strategy, and regulatory compliance. In the Americas, mature urban hubs and diverse natural attractions support a broad spectrum of offerings from cultural walking tours to adventure sports, with strong reliance on integrated distribution partners and mobile booking trends. Seasonality patterns and well-developed domestic travel markets incentivize operators to optimize for high-conversion periods and to develop off-peak propositions that leverage local demand.

Across Europe, Middle East & Africa, regulatory frameworks and heritage preservation policies vary substantially, shaping how experiences are designed and marketed. In many EMEA markets, stringent site management rules and local stakeholder expectations require operators to invest in permit acquisition, community engagement, and sustainable capacity management. These obligations, while operationally demanding, can serve as differentiators for operators that demonstrate responsible stewardship and high-quality delivery.

The Asia-Pacific region presents a juxtaposition of rapid demand growth and uneven infrastructure maturity. High-volume source markets in the region create opportunities for scalable, technology-enabled distribution, while destinations with emerging tourism infrastructure present room for product development and capacity building. Cross-border travel corridors in APAC are sensitive to visa policies and low-cost carrier connectivity, affecting the viability of multi-destination itineraries. Overall, regional strategies must be calibrated to local demand rhythms, regulatory realities, and the maturity of digital booking behaviors to unlock commercial potential.

Comprehensive company-centric analysis highlighting how operators and platforms deploy technology, partnerships, and service design to outperform competitors and scale operations

Leading companies in the tours and activities space are increasingly differentiated by their ability to integrate technology with on-the-ground operational excellence. Market leaders invest in booking engines that support complex inventory rules, real-time availability, and rich content syndication to distribution partners. They pair these capabilities with standardized operating procedures and training programs that ensure consistent guest experiences across markets. Strategic partnerships with local suppliers and global distribution platforms enable broader inventory depth without proportional increases in fixed costs.

Smaller operators and niche specialists compete through unique experiences, deep local knowledge, and personalized service. These organizations often adopt lightweight technology stacks and focus on direct or localized channel activation to preserve margins. Meanwhile, distribution platforms and channel aggregators evolve toward value-added services such as deferred payment options, integrated insurance, and bundled cross-sell packages that increase average transaction value and retention.

Across the competitive set, leaders prioritize data governance, customer lifetime value strategies, and loyalty mechanisms that encourage repeat bookings. Investment in experience quality measurement tools, real-time guest feedback loops, and post-experience engagement programs distinguishes firms that sustain higher net promoter scores. Finally, talent development and supplier relationship management remain core capabilities: firms that can standardize onboarding for suppliers and codify service level agreements reduce variability and scale more efficiently.

A pragmatic set of prioritized, actionable recommendations that operators and platforms can implement to strengthen margins, resilience, and customer loyalty in the near term

Leaders should begin by aligning product portfolios to clear segmentation priorities, ensuring offerings match the needs of couples, groups, and solo travelers as well as the unique demands of corporate, pilgrimage, and recreational end-users. This alignment reduces operational complexity and improves marketing ROI by enabling targeted messaging and optimized distribution allocations. Concurrently, invest in modular tour design to enable recombination of core components into single-day and multi-day products that can be priced and fulfilled with consistent margins.

Digitize channel management and standardize data interchange to eliminate friction across offline and online partners. Implement booking APIs, standardized content taxonomies, and real-time availability controls to reduce double-booking risk and to facilitate scalable distribution. Complement these technical investments with cooperative commercial models that align incentives between platforms and suppliers, such as shared marketing funds or performance-based commission tiers.

Strengthen supply resilience by diversifying procurement and adopting local sourcing where feasible to mitigate tariff exposure and supply-chain disruptions. Employ dynamic buffer strategies-such as flexible vendor agreements and scalable staffing pools-to manage demand volatility without eroding customer satisfaction. Simultaneously, differentiate through demonstrable commitments to safety and sustainability, using transparent operational practices and certifications to build trust with both consumers and institutional buyers.

Finally, harness customer data ethically to drive personalization while maintaining privacy standards. Use segmented lifecycle campaigns to increase repeat bookings, and deploy feedback loops that inform continuous product refinement. Leadership should also prioritize scenario planning and cash-flow management to preserve agility in the face of policy shifts and macroeconomic uncertainty.

A transparent explanation of the multi-method research approach combining primary interviews, transactional analysis, and scenario assessment to ensure robust, actionable insights

The research underpinning this report relied on a mixed-methods approach that combined primary qualitative interviews, quantitative booking and consumer behavior analysis, and triangulation with secondary operational sources. Primary work included structured interviews with operators, distribution partners, destination stakeholders, and corporate travel buyers to capture firsthand perspectives on demand patterns, cost pressures, and operational constraints. Complementing interviews, anonymized booking datasets and consumer behavior signals were analyzed to identify transactional trends, channel performance, and cancellation dynamics.

Secondary validation used publicly available operational indicators and reputable industry datasets to check consistency and to provide contextual grounding. Analytical methods included cross-sectional comparison, cohort trend analysis, and scenario-based impact assessment to understand how policy shifts and operational changes propagate through the ecosystem. All findings were subject to internal peer review and consistency checks to ensure robust interpretation and to avoid overreliance on any single data source.

Limitations include variability in reporting standards among small operators and the inherent lag between policy changes and observable market responses. To address this, the methodology emphasized qualitative corroboration and sensitivity testing for key conclusions. Ethical considerations guided the anonymization of primary data and the voluntary nature of interview participation. The result is a rigorous, multi-evidence synthesis designed to inform strategic decision-making while acknowledging areas of uncertainty.

A concise conclusion emphasizing the strategic priorities and execution disciplines required for sustained competitive advantage in tours and activities reservations

The contemporary tours and activities landscape presents both significant opportunities and pronounced operational challenges. Demand is increasingly driven by experiential authenticity and convenience, while distribution fragmentation and policy shifts have complicated the economics of delivery. Successful organizations will be those that translate segmentation clarity into product and channel strategies, invest in interoperable technology, and cultivate resilient supplier networks.

Operational excellence, transparent stewardship of destinations, and a willingness to experiment with commercial partnerships will determine which operators scale without sacrificing quality. The cumulative impacts of regulatory and policy changes underscore the importance of flexibility in procurement and pricing, and they highlight the value of closer collaboration between platforms and suppliers to maintain inventory breadth and consumer choice.

Ultimately, the path forward requires disciplined execution: prioritize initiatives that deliver the clearest operational leverage, protect guest experience, and enable rapid response to external shocks. With purposeful strategy and timely investment, leaders can convert current disruption into sustained competitive advantage.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Rising demand for sustainable and eco-friendly tour experiences among millennials and Gen Z seekers of responsible travel
  • 5.2. Integration of AI-driven personalized itinerary planning tools to optimize guest attraction and retention
  • 5.3. Growth of mobile-first booking platforms leveraging geolocation for last-minute local experiences
  • 5.4. Partnerships between tour operators and online travel agencies offering bundled dynamic packaging options
  • 5.5. Increasing use of virtual reality previews to drive pre-booking confidence among experiential travelers
  • 5.6. Shift towards contactless check-in and digital ticketing for seamless on-site activity management
  • 5.7. Expansion of community-based cultural immersion tours powered by local guides network platforms
  • 5.8. Surge in demand for wellness and wellbeing retreats integrating mindful activities and health monitoring
  • 5.9. Role of social media influencer collaborations in shaping consumer choices for niche adventure tours
  • 5.10. Emphasis on inclusive and accessible tours ensuring accommodations for travelers with diverse abilities

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. Tours & Activities Reservations Market, by Size

  • 8.1. Couple
  • 8.2. Group
  • 8.3. Solo

9. Tours & Activities Reservations Market, by Duration of Tour

  • 9.1. Multi-Day Tours
  • 9.2. Single Day Tours

10. Tours & Activities Reservations Market, by Destination

  • 10.1. Domestic
  • 10.2. International

11. Tours & Activities Reservations Market, by Booking Mode

  • 11.1. Offline
  • 11.2. Online

12. Tours & Activities Reservations Market, by End-User

  • 12.1. Corporate
    • 12.1.1. Conferences
    • 12.1.2. Networking Events
  • 12.2. Pilgrimage
  • 12.3. Recreational & Leisure
    • 12.3.1. Extended Vacations
    • 12.3.2. Weekend Getaways

13. Tours & Activities Reservations Market, by Region

  • 13.1. Americas
    • 13.1.1. North America
    • 13.1.2. Latin America
  • 13.2. Europe, Middle East & Africa
    • 13.2.1. Europe
    • 13.2.2. Middle East
    • 13.2.3. Africa
  • 13.3. Asia-Pacific

14. Tours & Activities Reservations Market, by Group

  • 14.1. ASEAN
  • 14.2. GCC
  • 14.3. European Union
  • 14.4. BRICS
  • 14.5. G7
  • 14.6. NATO

15. Tours & Activities Reservations Market, by Country

  • 15.1. United States
  • 15.2. Canada
  • 15.3. Mexico
  • 15.4. Brazil
  • 15.5. United Kingdom
  • 15.6. Germany
  • 15.7. France
  • 15.8. Russia
  • 15.9. Italy
  • 15.10. Spain
  • 15.11. China
  • 15.12. India
  • 15.13. Japan
  • 15.14. Australia
  • 15.15. South Korea

16. Competitive Landscape

  • 16.1. Market Share Analysis, 2024
  • 16.2. FPNV Positioning Matrix, 2024
  • 16.3. Competitive Analysis
    • 16.3.1. Airbnb, Inc.
    • 16.3.2. bookingkit GmbH
    • 16.3.3. CIVITATIS TOURS S.L.
    • 16.3.4. Expedia, Inc.
    • 16.3.5. FareHarbor B.V.
    • 16.3.6. GetYourGuide Deutschland GmbH
    • 16.3.7. Go Turify, S.L.
    • 16.3.8. Headout Inc
    • 16.3.9. Klook Travel Technology Limited
    • 16.3.10. MAKEMYTRIP PVT. LTD.
    • 16.3.11. Manawa by ADRENALINE HUNTER SAS
    • 16.3.12. Miki Travel Limited
    • 16.3.13. NutmegLabs Inc.
    • 16.3.14. Peek Travel Inc
    • 16.3.15. Project Expedition
    • 16.3.16. Rakuten Group, Inc.
    • 16.3.17. Rezdy Pty Limited
    • 16.3.18. Thrillophilia
    • 16.3.19. Tiqets International B.V.
    • 16.3.20. Traveloka Group
    • 16.3.21. Tripadvisor LLC
    • 16.3.22. TRYTN, Inc.
    • 16.3.23. TUI Group
    • 16.3.24. Withlocals B.V.
    • 16.3.25. Xola Inc.

LIST OF FIGURES

  • FIGURE 1. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, 2018-2032 (USD MILLION)
  • FIGURE 2. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2024 VS 2032 (%)
  • FIGURE 3. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 4. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2024 VS 2032 (%)
  • FIGURE 5. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 6. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2024 VS 2032 (%)
  • FIGURE 7. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 8. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2024 VS 2032 (%)
  • FIGURE 9. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 10. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2024 VS 2032 (%)
  • FIGURE 11. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 12. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY REGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 13. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 14. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 15. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 16. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SUBREGION, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 17. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 18. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 19. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 20. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 21. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 22. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 23. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 24. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 25. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 26. G7 TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 27. NATO TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 28. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2032 (USD MILLION)
  • FIGURE 29. TOURS & ACTIVITIES RESERVATIONS MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 30. TOURS & ACTIVITIES RESERVATIONS MARKET, FPNV POSITIONING MATRIX, 2024

LIST OF TABLES

  • TABLE 1. TOURS & ACTIVITIES RESERVATIONS MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, 2025-2032 (USD MILLION)
  • TABLE 5. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 7. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUPLE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUPLE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 9. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUPLE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUPLE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 11. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUPLE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUPLE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 13. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 15. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 17. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 19. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SOLO, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SOLO, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 21. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SOLO, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SOLO, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 23. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SOLO, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SOLO, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 25. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 27. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY MULTI-DAY TOURS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY MULTI-DAY TOURS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 29. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY MULTI-DAY TOURS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY MULTI-DAY TOURS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 31. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY MULTI-DAY TOURS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY MULTI-DAY TOURS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 33. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SINGLE DAY TOURS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SINGLE DAY TOURS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 35. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SINGLE DAY TOURS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SINGLE DAY TOURS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 37. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SINGLE DAY TOURS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SINGLE DAY TOURS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 39. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 41. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DOMESTIC, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DOMESTIC, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 43. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DOMESTIC, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DOMESTIC, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 45. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DOMESTIC, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DOMESTIC, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 47. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY INTERNATIONAL, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY INTERNATIONAL, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 49. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY INTERNATIONAL, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY INTERNATIONAL, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 51. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY INTERNATIONAL, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY INTERNATIONAL, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 53. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 55. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY OFFLINE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY OFFLINE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 57. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY OFFLINE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY OFFLINE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 59. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY OFFLINE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 60. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY OFFLINE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 61. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY ONLINE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 62. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY ONLINE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 63. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY ONLINE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 64. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY ONLINE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 65. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY ONLINE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 66. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY ONLINE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 67. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 68. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 69. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 70. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 71. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 72. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 73. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 74. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 75. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 76. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 77. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CONFERENCES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 78. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CONFERENCES, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 79. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CONFERENCES, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 80. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CONFERENCES, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 81. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CONFERENCES, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 82. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CONFERENCES, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 83. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY NETWORKING EVENTS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 84. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY NETWORKING EVENTS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 85. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY NETWORKING EVENTS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 86. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY NETWORKING EVENTS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 87. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY NETWORKING EVENTS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 88. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY NETWORKING EVENTS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 89. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY PILGRIMAGE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 90. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY PILGRIMAGE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 91. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY PILGRIMAGE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 92. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY PILGRIMAGE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 93. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY PILGRIMAGE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 94. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY PILGRIMAGE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 95. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 96. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 97. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 98. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 99. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 100. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 101. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 102. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 103. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY EXTENDED VACATIONS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 104. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY EXTENDED VACATIONS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 105. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY EXTENDED VACATIONS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 106. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY EXTENDED VACATIONS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 107. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY EXTENDED VACATIONS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 108. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY EXTENDED VACATIONS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 109. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY WEEKEND GETAWAYS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 110. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY WEEKEND GETAWAYS, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 111. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY WEEKEND GETAWAYS, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 112. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY WEEKEND GETAWAYS, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 113. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY WEEKEND GETAWAYS, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 114. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY WEEKEND GETAWAYS, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 115. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 116. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY REGION, 2025-2032 (USD MILLION)
  • TABLE 117. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 118. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 119. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 120. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 121. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 122. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 123. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 124. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 125. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 126. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 127. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 128. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 129. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 130. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 131. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 132. AMERICAS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 133. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 134. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 135. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 136. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 137. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 138. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 139. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 140. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 141. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 142. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 143. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 144. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 145. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 146. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 147. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 148. NORTH AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 149. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 150. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 151. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 152. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 153. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 154. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 155. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 156. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 157. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 158. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 159. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 160. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 161. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 162. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 163. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 164. LATIN AMERICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 165. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SUBREGION, 2018-2024 (USD MILLION)
  • TABLE 166. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SUBREGION, 2025-2032 (USD MILLION)
  • TABLE 167. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 168. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 169. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 170. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 171. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 172. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 173. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 174. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 175. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 176. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 177. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 178. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 179. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 180. EUROPE, MIDDLE EAST & AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 181. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 182. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 183. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 184. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 185. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 186. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 187. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 188. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 189. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 190. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 191. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 192. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 193. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 194. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 195. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 196. EUROPE TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 197. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 198. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 199. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 200. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 201. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 202. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 203. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 204. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 205. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 206. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 207. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 208. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 209. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 210. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 211. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 212. MIDDLE EAST TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 213. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 214. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 215. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 216. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 217. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 218. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 219. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 220. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 221. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 222. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 223. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 224. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 225. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 226. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 227. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 228. AFRICA TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 229. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 230. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 231. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 232. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 233. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 234. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 235. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 236. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 237. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 238. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 239. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 240. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 241. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 242. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 243. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 244. ASIA-PACIFIC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 245. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, 2018-2024 (USD MILLION)
  • TABLE 246. GLOBAL TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY GROUP, 2025-2032 (USD MILLION)
  • TABLE 247. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 248. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 249. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 250. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 251. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 252. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 253. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 254. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 255. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 256. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 257. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 258. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 259. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 260. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 261. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 262. ASEAN TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 263. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 264. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 265. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 266. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 267. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 268. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 269. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 270. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 271. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 272. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 273. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 274. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 275. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 276. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 277. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 278. GCC TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 279. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 280. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 281. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 282. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 283. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 284. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 285. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 286. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2025-2032 (USD MILLION)
  • TABLE 287. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2018-2024 (USD MILLION)
  • TABLE 288. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY BOOKING MODE, 2025-2032 (USD MILLION)
  • TABLE 289. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2018-2024 (USD MILLION)
  • TABLE 290. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY END-USER, 2025-2032 (USD MILLION)
  • TABLE 291. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2018-2024 (USD MILLION)
  • TABLE 292. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY CORPORATE, 2025-2032 (USD MILLION)
  • TABLE 293. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2018-2024 (USD MILLION)
  • TABLE 294. EUROPEAN UNION TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY RECREATIONAL & LEISURE, 2025-2032 (USD MILLION)
  • TABLE 295. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 296. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY COUNTRY, 2025-2032 (USD MILLION)
  • TABLE 297. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2018-2024 (USD MILLION)
  • TABLE 298. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY SIZE, 2025-2032 (USD MILLION)
  • TABLE 299. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2018-2024 (USD MILLION)
  • TABLE 300. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DURATION OF TOUR, 2025-2032 (USD MILLION)
  • TABLE 301. BRICS TOURS & ACTIVITIES RESERVATIONS MARKET SIZE, BY DESTINATION, 2018-2024 (USD MILLION)
  • TABLE 302. BRICS TOURS & ACTIVIT