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市場調查報告書
商品編碼
1808566

B2B 行銷市場按市場類型、行銷策略、技術類型、公司規模和行業垂直分類 - 2025-2030 年全球預測

B2B Marketing Market by Market Type, Marketing Strategies, Technology Types, Company Size, Industry Verticals - Global Forecast 2025-2030

出版日期: | 出版商: 360iResearch | 英文 197 Pages | 商品交期: 最快1-2個工作天內

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預計 B2B 行銷市場規模到 2024 年將達到 188.9 億美元,到 2025 年將達到 204.4 億美元,複合年成長率為 8.48%,到 2030 年將達到 307.9 億美元。

主要市場統計數據
基準年2024年 188.9億美元
預計2025年 204.4億美元
預測年份 2030 307.9億美元
複合年成長率(%) 8.48%

全球B2B行銷正經歷重大變革時期期,企業需要應對不斷變化的貿易政策、快速的技術變革以及日益嚴格的法律規範。跨境貿易日益複雜,迫使行銷團隊必須將全球推廣宣傳活動與供應鏈現況和合規義務同步進行。因此,企業必須投資於能夠適應不斷變化的關稅結構和地緣政治發展的敏捷策略。透過利用先進的分析技術並在採購和營運部門建立深厚的夥伴關係關係,成功的企業將擁有在不可預測的環境中蓬勃發展所需的靈活性。

此外,現代 B2B 買家要求透過無縫的數位和實體接觸點獲得高度個人化的體驗。這種期望正在推動企業轉向數據主導、基於帳戶的方法、複雜的內容編配以及人工智慧的整合,以預測買家意圖。因此,行銷領導者必須與銷售、法務和營運部門建立跨職能協作,以確保通訊的適當性和合規性。此外,混合活動和虛擬互動平台的興起,加速了將人際互動與數位便利性結合的全面全通路策略的需求。

本報告整合了對這些新興動態的關鍵洞察,為決策者提供了一個全面的框架,幫助他們應對不斷變化的環境。透過檢驗市場變化、分析2025年美國關稅調整的累積影響,並探討關鍵的細分市場和區域差異,報告的研究結果將賦能產業領導者重新思考其策略,並在這個瞬息萬變的時代保持競爭力。最終,本報告共用的觀點將為永續成長和韌性奠定策略基礎。

在監管改革和技術快速進步的背景下,順應變革浪潮,塑造 B2B 行銷策略

近年來,B2B 行銷生態系統經歷了一系列變革性轉變,遠遠超越漸進式變革。人工智慧和機器學習融入核心行銷工作流程,使團隊能夠以前所未有的規模提升案源計分、預測分析和內容個人化。因此,傳統的行銷漏斗已演變為一個動態的、智慧主導的旅程,需要跨多個管道進行即時編配。此外,CRM 系統和行銷技術堆疊的融合實現了無縫資料共用,打破了資料孤島,並加深了對客戶行為的洞察。

評估2025年美國關稅政策對B2B供應鏈與跨國行銷動態的累積影響

隨著2025年新關稅的實施,在美國企業發展或從美國採購的B2B公司面臨複雜的問題,包括成本影響、供應鏈中斷以及策略重新評估。依賴進口零件的行業,例如製造業和科技業,預計到岸成本將上升,這可能會侵蝕利潤率,並需要調整定價策略。因此,採購部門正在探索多元化的供應商網路和近岸外包計劃,以降低貿易關稅上漲和地緣政治不確定性帶來的風險。

揭示市場區隔的關鍵見解,揭示多樣化的市場行為,包括按類型、策略、技術、公司規模和行業垂直分類的行為

基於市場類型的分析揭示了政府機構、學術和醫療機構、製造商和經銷商的購買行為差異。政府採購商遵守嚴格的採購通訊協定,通常優先考慮合規性和長期夥伴關係關係的穩定性。大學和醫院等醫療保健機構需要根據複雜的預算週期和價值量身定做的解決方案。相反,製造商優先考慮提高效率和整合能力,而經銷商則尋求可擴充性的產品,以便快速部署並支援多元化的客戶組合。認知到這些細微差別,行銷團隊可以客製化通訊和銷售賦能工具,以滿足每個群體的獨特標準。

提供主要區域亮點,重點介紹世界主要地區的市場驅動力和成長機會

在美洲,日趨成熟的數位基礎設施和行銷自動化平台的廣泛應用,創造出以複雜的多通路宣傳活動為常態的環境。北美(尤其是美國和加拿大)的買家要求強大的資料安全保障以及與現有企業系統的無縫整合。拉丁美洲市場展現出巨大的成長潛力,但需要在地化的內容和兼顧文化差異的互動策略。此外,該地區成熟的B2B生態系統正日益注重先進的歸因模型,並專注於可衡量的投資回報率和全面的分析,以證明行銷投資的合理性。

從行業領導者那裡提取關鍵競爭考察,以了解他們的競爭定位和創新軌跡

B2B 行銷主要企業正在展示保持競爭差異化的不同方法,平台供應商透過策略聯盟和收購來擴展其產品線。大型軟體公司正在大力投資人工智慧功能,將預測分析融入其產品中,以簡化潛在客戶資格認定並提高宣傳活動成效。同時,專業解決方案供應商正在透過專注於利基功能(例如 AI主導的內容生成和即時意圖數據)進行創新,以解決大型供應商經常忽略的特定痛點。

為行業領導者提供策略性和可操作性的建議,以推動永續成長並應對不斷變化的監管和市場挑戰

為了在加速變革中蓬勃發展,產業領導者必須先建立統一的資料管治框架,協調行銷、銷售、法律和財務相關人員。透過建立清晰的資料品質、隱私合規性和系統間整合通訊協定,企業可以最大限度地發揮其行銷技術投資的潛力,同時降低監管風險。此外,培養數據素養文化可以使團隊在買家旅程的每個階段準確解讀洞察並做出明智的決策。

結合一手資料和二手資料的綜合調查方法確保資料的完整性和分析的嚴謹性

為了提供紮實的洞見,調查方法將廣泛的二手資料研究與有針對性的一手資料研究結合。我們進行了全面的案頭研究,包括引言、權威行業出版物、政府貿易數據和監管文件,以建立對不斷發展的貿易政策和行銷技術趨勢的基礎理解。這項基礎研究為後續的定性和定量研究建立了框架。

結論性觀點強調了在不斷變化的貿易和技術格局中,B2B 行銷領導者的策略重要性和未來方向

摘要:地緣政治變遷、監管格局的演變以及快速的技術創新,共同開啟了 B2B 行銷的新紀元。能夠靈活應對資費變化、實施數據主導的個人化服務並促進跨職能協作的企業,將能夠更好地克服不確定性,並抓住新機會。有效的跨市場類型、策略、技術、公司規模和垂直行業的細分能力,能夠實現量身定做的互動,從而與不同的買家角色產生共鳴,並加深客戶關係。

目錄

第1章:前言

第2章調查方法

第3章執行摘要

第4章 市場概述

第5章市場動態

  • 採用人工智慧驅動的基於帳戶的行銷平台來進行超個人化宣傳活動的現象正在增加
  • 將第一方意圖資料與預測分析結合,以最佳化您的 B2B 潛在客戶生成策略。
  • 為了因應 Cookie 淘汰法規,注重隱私的客戶資料平台變得越來越重要
  • 在B2B數位行銷策略中擴展互動式影片內容與購物體驗
  • 利用對話式人工智慧聊天機器人實現無縫多通路支援與客戶參與
  • 採用永續性訊息和 ESG 指標來影響企業採購決策
  • 實施整合電子郵件、社群和數位廣告的全通路 ABM編配工具
  • 利用 LinkedIn Sales Navigator 洞察進行有針對性的社群化銷售和關係建立
  • 整合網路、分析和案源計分功能的虛擬和混合事件技術的成長
  • 在 B2B 程式化廣告中實施動態創新最佳化,以大規模實現個人化

第6章 市場洞察

  • 波特五力分析
  • PESTEL分析

第7章 2025年美國關稅的累積影響

第 8 章:B2B 行銷市場(依市場類型)

  • 政府
  • 機構
  • 製片人
  • 經銷商

第9章 B2B行銷市場:行銷策略

  • 以帳戶為基礎的行銷
  • 內容行銷
  • 電子郵件行銷
  • 搜尋引擎最佳化
  • 社群媒體行銷

第 10 章:B2B 行銷市場(依市場技術類型)

  • 全面的解決方案
  • 特殊工具

第 11 章 B2B 行銷市場(依公司規模)

  • 主要企業
  • 小型企業

第 12 章 B2B 行銷市場:按產業分類的市場

  • 航太和國防
  • 銀行、金融服務和保險
  • 建築和房地產
  • 能源與公共產業
  • 衛生保健
  • 資訊科技/通訊

13. 美洲 B2B 行銷市場:市場

  • 美國
  • 加拿大
  • 墨西哥
  • 巴西
  • 阿根廷

14. 歐洲、中東和非洲B2B行銷市場:市場

  • 英國
  • 德國
  • 法國
  • 俄羅斯
  • 義大利
  • 西班牙
  • 阿拉伯聯合大公國
  • 沙烏地阿拉伯
  • 南非
  • 丹麥
  • 荷蘭
  • 卡達
  • 芬蘭
  • 瑞典
  • 奈及利亞
  • 埃及
  • 土耳其
  • 以色列
  • 挪威
  • 波蘭
  • 瑞士

第 15 章亞太地區 B2B 行銷市場:市場

  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
  • 印尼
  • 泰國
  • 菲律賓
  • 馬來西亞
  • 新加坡
  • 越南
  • 台灣

第16章競爭格局

  • 2024年市場佔有率分析
  • 2024年FPNV定位矩陣
  • 競爭分析
    • Altitude Marketing, LLC
    • Bluetext LLC
    • B2B Marketing, Inc.
    • Delante Marketing Agency Sp. z oo
    • Dentsu Group Inc.
    • Digital Radish
    • Earnest(London)Limited
    • Elevation Marketing
    • Fox Agency
    • Gravity Global Ltd.
    • Havas SA
    • Hinge Strategy, LLC
    • iOTA Infotech Pvt Ltd
    • Ironpaper
    • Jellyfish Group Ltd.
    • Merkle Inc.
    • Mower Agency, LLC
    • Omnicom Group Inc.
    • PUBLICIS GROUPE SA
    • Squaredot Ltd.
    • Stein IAS Holdings LTD
    • The Hoffman Agency C Corporation
    • The Mx Group
    • Transmission Agency Ltd.
    • TriAd Marketing & Media, Inc.
    • Velocity Partners
    • Voxturr Consulting Pvt Ltd.
    • Walker Sands
    • WPP plc

第17章 研究人工智慧

第18章 研究統計

第19章 研究聯絡人

第20章 研究報導

第21章 附錄

Product Code: MRR-521BAA36EDF9

The B2B Marketing Market was valued at USD 18.89 billion in 2024 and is projected to grow to USD 20.44 billion in 2025, with a CAGR of 8.48%, reaching USD 30.79 billion by 2030.

KEY MARKET STATISTICS
Base Year [2024] USD 18.89 billion
Estimated Year [2025] USD 20.44 billion
Forecast Year [2030] USD 30.79 billion
CAGR (%) 8.48%

Global B2B marketing is undergoing a profound transformation as businesses contend with the convergence of evolving trade policies, rapid technological breakthroughs, and increasingly stringent regulatory frameworks. Cross-border commerce now carries heightened complexity, compelling marketing teams to synchronize global outreach campaigns with supply chain realities and compliance mandates. Consequently, organizations must invest in agile strategies that can pivot in response to shifting tariff structures and geopolitical developments. By leveraging advanced analytics and fostering deeper partnerships across procurement and operations, successful enterprises gain the flexibility required to thrive in an unpredictable environment.

Moreover, modern B2B buyers demand highly personalized experiences delivered across seamless digital and physical touchpoints. This expectation drives a shift toward data-driven account-based approaches, sophisticated content orchestration, and the integration of artificial intelligence to anticipate buyer intent. Marketing leaders must therefore foster cross-functional collaboration with sales, legal, and operations to ensure messaging remains both relevant and compliant. In addition, the rise of hybrid events and virtual engagement platforms has accelerated the need for cohesive omnichannel strategies that blend human interaction with digital convenience.

This report synthesizes critical insights into these emerging dynamics, offering decision-makers a comprehensive framework to navigate the evolving environment. By examining transformative market shifts, analyzing the cumulative impact of United States tariff changes slated for 2025, and exploring key segmentation and regional nuances, the findings empower industry leaders to refine strategies and maintain a competitive edge in an era defined by constant change. Ultimately, the perspectives shared herein provide a strategic foundation for sustainable growth and resilience.

Navigating the Transformative Shifts Reshaping B2B Marketing Strategies Amid Regulatory Overhaul and Rapid Technological Advancement

In recent years, the B2B marketing ecosystem has been reshaped by a series of transformative shifts that extend well beyond incremental change. The integration of artificial intelligence and machine learning into core marketing workflows has empowered teams to enhance lead scoring, predictive analytics, and content personalization at unprecedented scale. As a result, the traditional marketing funnel has evolved into a dynamic, intelligence-driven journey that demands real-time orchestration across multiple channels. Furthermore, the convergence of CRM systems with martech stacks has enabled seamless data sharing, breaking down silos and fostering deeper insights into account behavior.

Simultaneously, regulatory upheaval and heightened scrutiny around data privacy have demanded a recalibration of how organizations collect, store, and utilize customer information. With regulations such as the European Union's data protection framework and emerging privacy laws in key markets, marketers now balance the imperative for rich first-party data with the necessity to maintain audience trust. Consequently, investment in consent management platforms and privacy-compliant analytics has become a strategic priority. Additionally, supply chain volatility and sustainability commitments have emerged as critical factors influencing brand reputation, underscoring the need for transparent communication around ethical sourcing and environmental impact.

Moreover, evolving buyer behaviors have led to the proliferation of hybrid engagement models, blending digital self-service portals with high-touch advisory services. This convergence has prompted an accelerated adoption of marketing automation platforms and omnichannel performance metrics, enabling cross-functional teams to align more closely with sales objectives. In this context, agility becomes the linchpin of success, as marketing leaders must continuously iterate on campaign tactics, leverage real-time intelligence, and cultivate innovation to thrive amid relentless market evolution.

Evaluating the Cumulative Impact of 2025 United States Tariff Policies on B2B Supply Chains and Cross-Border Marketing Dynamics

With the introduction of new tariff measures scheduled for 2025, B2B companies operating in or sourcing from the United States face a complex web of cost implications, supply chain disruptions, and strategic recalibrations. Industries reliant on imported components, such as manufacturing and technology, anticipate increased landed costs that could erode margins or necessitate adjustments in pricing strategies. Consequently, procurement functions are exploring diversified supplier networks and nearshoring initiatives to mitigate exposure to heightened trade duties and geopolitical unpredictability.

These tariff-driven shifts ripple through marketing operations, influencing messaging frameworks and value propositions. As product costs fluctuate, communications teams must articulate clear cost-benefit narratives that resonate with budget-conscious decision-makers. In addition, lead generation campaigns now require enhanced focus on supply chain transparency and risk resilience, as corporate buyers prioritize stability in their vendor relationships. Internal alignment between marketing, legal, and finance teams has become critical to ensure consistent positioning while navigating evolving trade regulations.

Furthermore, the anticipated cumulative impact of these tariffs has accelerated investment in scenario planning and predictive modeling. By integrating real-time tariff data into campaign dashboards and marketing intelligence platforms, organizations can dynamically adjust target segments and campaign cadences. This proactive stance not only safeguards against unforeseen trade shocks but also enables marketing leaders to capitalize on shifting competitive landscapes. Ultimately, the ability to anticipate and communicate the implications of tariff changes will distinguish market leaders in an era defined by ongoing trade policy evolution.

Unveiling Key Segmentation Insights That Illuminate Diverse Market Behaviors Across Types Strategies Technologies Company Sizes and Industry Verticals

Analyses based on market type reveal distinct buying behaviors across governmental agencies, academic and healthcare institutions, producers, and resellers. Government buyers often adhere to rigorous procurement protocols and prioritize compliance and long-term partnership stability. Institutions, such as universities and hospitals, demand solutions that align with complex budget cycles and emphasize customization. Conversely, producers focus on efficiency enhancements and integration capabilities, while resellers seek scalable offerings that can be rapidly deployed and supported across diverse client portfolios. Recognizing these nuances enables marketing teams to tailor messaging and sales enablement tools that address each group's unique decision criteria.

In addition, segmentation by marketing strategy highlights the differential impact of account-based marketing versus broader content-focused initiatives. Organizations employing account-based marketing can achieve deeper engagement with high-value targets through bespoke outreach, whereas those investing in robust content marketing programs build scalable thought leadership and top-of-funnel awareness. Email marketing continues to drive cost-efficient nurture campaigns, while search engine optimization underpins discoverability for intent-driven audiences. Meanwhile, social media marketing amplifies brand resonance and fosters peer-driven validation within professional networks.

Technological segmentation further differentiates the market into comprehensive end-to-end solutions and specialized tools designed for targeted workflows. Comprehensive suites offer centralized management and integration across all marketing functions, appealing to larger enterprises that require unified platforms. In contrast, specialized tools attract smaller and medium enterprises seeking agility and cost-effectiveness in addressing specific challenges such as lead enrichment or campaign analytics.

Finally, industry vertical segmentation underscores the varied dynamics across aerospace and defense, automotive, banking, financial services and insurance, construction and real estate, energy and utilities, healthcare, and information technology and telecommunication. Each sector exhibits unique regulatory requirements, buying cycles, and technology adoption rates, prompting marketers to customize value propositions that resonate with sector-specific pain points and compliance standards.

Delivering Key Regional Insights That Highlight Distinct Market Drivers and Growth Opportunities Across Major Global Territories

In the Americas, maturity in digital infrastructure and widespread adoption of marketing automation platforms have created an environment where sophisticated multichannel campaigns are the norm. North American buyers, particularly in the United States and Canada, demand robust data security assurances and seamless integration with existing enterprise systems. Latin American markets, while exhibiting high growth potential, require localized content and culturally nuanced engagement tactics. The region's well-established B2B ecosystems also emphasize measurable ROI and comprehensive analytics to justify marketing investments, driving an increasing focus on advanced attribution models.

Across Europe, the Middle East, and Africa, the regulatory landscape serves as both a challenge and an opportunity for marketers. The European Union's stringent data protection rules necessitate clear consent frameworks and transparent data usage policies, while Middle Eastern markets often prioritize local partnerships and compliance with regional standards. In Africa, emerging digital economies present untapped potential, though marketers must navigate infrastructure variability and heterogeneous business cultures. Overall, this region demands adaptive strategies that strike a balance between regulatory adherence and culturally relevant storytelling.

The Asia-Pacific region stands out for its rapid digital transformation and mobile-first engagement models. Markets such as China, India, and Southeast Asia exhibit strong appetite for AI-driven personalization and social commerce integration. Localized platforms play a pivotal role in shaping buyer interactions, prompting global marketers to collaborate with regional specialists. At the same time, policy shifts related to data sovereignty and cross-border data flows require vigilant monitoring. By aligning regional campaigns with local preferences and regulatory frameworks, organizations can harness the full potential of Asia-Pacific's dynamic markets.

Extracting Key Corporate Insights from Leading Industry Players to Understand Competitive Positioning and Innovation Trajectories

Leading companies in the B2B marketing landscape have demonstrated varied approaches to maintain competitive differentiation, with platform providers expanding their offerings through strategic partnerships and acquisitions. Established software giants have invested heavily in artificial intelligence capabilities, embedding predictive analytics into their suites to streamline lead qualification and enhance campaign efficacy. At the same time, specialized solution providers continue to innovate by focusing on niche functionalities-such as AI-driven content generation and real-time intent data-addressing specific pain points often overlooked by larger vendors.

Agency and services players have also adapted their models to deliver integrated solutions that blend strategic consulting with technology deployment. By forming alliances with software vendors, these organizations provide holistic programs that encompass campaign design, execution, and performance measurement. This trend underscores a shift toward outcome-based commercial arrangements, where providers assume greater responsibility for delivering measurable business impact rather than simply delivering services.

Emergent challengers are disrupting traditional dynamics by offering lightweight, cloud-native platforms that prioritize ease of use and rapid time to value. These upstarts leverage modular architectures that allow marketers to assemble best-of-breed components without the complexity of large-scale implementations. Furthermore, several market entrants are differentiating through industry-specific expertise, tailoring their solutions to sectors such as manufacturing, healthcare, and energy with preconfigured templates and verticalized data models.

Overall, the competitive landscape is characterized by a dual approach: consolidation among established players seeking to extend platform breadth, contrasted with agile innovators delivering focused solutions. This dynamic environment compels buyers to carefully assess vendor roadmaps, integration roadblocks, and the long-term viability of prospective partners.

Strategic Actionable Recommendations for Industry Leaders to Drive Sustainable Growth and Navigate Evolving Regulatory and Market Challenges

To thrive amid the accelerating pace of change, industry leaders should first establish a unified data governance framework that aligns marketing, sales, legal, and finance stakeholders. By instituting clear protocols for data quality, privacy compliance, and cross-system integration, organizations can unlock the full potential of their martech investments while mitigating regulatory risk. Moreover, fostering a culture of data literacy ensures that teams interpret insights accurately and make informed decisions at every stage of the buyer journey.

Next, prioritizing the integration of artificial intelligence and machine learning into core marketing processes can enhance predictive lead scoring, automate routine workflows, and deliver hyper-relevant content in real time. Investing in AI-driven experimentation platforms allows marketers to iterate rapidly on creative assets and campaign structures, driving continuous optimization and accelerated revenue outcomes. In parallel, a shift toward outcome-based engagement models with technology and services vendors encourages accountability and aligns commercial incentives with organizational objectives.

Industry leaders must also diversify supply chains and supplier relationships to buffer against potential tariff-induced disruptions. By developing tiered contingency plans that incorporate nearshoring, multi-vendor sourcing, and collaborative supplier networks, organizations build resilience into both procurement and marketing operations. At the same time, strengthening cross-functional collaboration between procurement, marketing, and operations teams ensures cohesive alignment on risk mitigation strategies.

Finally, embracing agile marketing methodologies and continuous learning frameworks will enable teams to respond swiftly to emerging market signals and buyer behaviors. Establishing cross-disciplinary squads that collaborate on campaign ideation, execution, and measurement helps break down silos and fosters a test-and-learn mindset. Together, these strategic imperatives position organizations to capture market share, drive sustainable growth, and build enduring customer relationships.

Comprehensive Research Methodology Detailing Primary and Secondary Approaches Ensuring Robust Data Integrity and Analytical Rigor

To deliver robust insights, the research methodology combined extensive secondary research with targeted primary engagements. Initially, comprehensive desk research was conducted across reputable industry publications, government trade data, and regulatory filings to construct a foundational understanding of evolving trade policies and marketing technology trends. This groundwork informed the development of subsequent qualitative and quantitative inquiry frameworks.

Primary research consisted of in-depth interviews with senior marketing, procurement, and supply chain executives spanning key industries such as manufacturing, financial services, and information technology. These expert dialogues illuminated real-world challenges related to tariff impacts, segmentation nuances, and regional regulatory compliance. In parallel, structured surveys captured quantitative perspectives on technology adoption, campaign performance metrics, and strategic priorities, ensuring a balanced view of both strategic intent and operational realities.

To validate findings, data triangulation techniques were employed, cross-referencing interview outputs with survey responses and secondary datasets. Analytical rigor was further enhanced through the application of established frameworks, including PESTEL analysis to assess macroeconomic influences, SWOT evaluation for competitive positioning, and process mapping to identify operational inefficiencies. Quality assurance protocols involved multiple rounds of review by independent subject matter experts, safeguarding against bias and ensuring the integrity of conclusions presented.

Ultimately, this mixed-methods approach yields a nuanced perspective grounded in empirical evidence, offering industry leaders actionable intelligence to inform strategy development and execution.

Concluding Perspectives Highlighting the Strategic Imperatives and Future Directions for B2B Marketing Leaders Amid Changing Trade and Technology Environments

In summary, the convergence of geopolitical shifts, evolving regulatory landscapes, and rapid technological innovation has ushered in a new era for B2B marketing. Organizations that demonstrate agility in responding to tariff changes, operationalize data-driven personalization, and cultivate cross-functional collaboration will be well-positioned to navigate uncertainty and capitalize on emerging opportunities. Crucially, the ability to segment effectively-spanning market type, strategy, technology, company size, and industry vertical-enables tailored engagement that resonates with diverse buyer personas and drives deeper customer relationships.

Moreover, regional insights underscore the importance of adapting to distinct market dynamics, from the data-centric maturity of the Americas to the regulatory complexity of Europe, the Middle East, and Africa, and the digital-first momentum in Asia-Pacific. By aligning campaign strategies with these regional characteristics, businesses can unlock new avenues for growth and reinforce competitive differentiation. Equally, key players in the ecosystem continue to influence the landscape through strategic alliances, platform innovations, and the emergence of agile challengers that redefine performance benchmarks.

Ultimately, success hinges on a forward-looking mindset that embraces continuous learning, leverages advanced analytics, and embeds resilience into both marketing operations and supply chain strategies. Decision-makers who integrate these elements into their strategic playbooks will not only withstand future disruptions but also create sustainable value in an increasingly dynamic marketplace.

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

  • 4.1. Introduction
  • 4.2. Market Sizing & Forecasting

5. Market Dynamics

  • 5.1. Growing adoption of AI-driven account-based marketing platforms for hyper-personalized campaigns
  • 5.2. Integration of first-party intent data and predictive analytics to optimize B2B lead generation strategies
  • 5.3. Rising importance of privacy-centric customer data platforms in response to cookie deprecation regulations
  • 5.4. Expansion of interactive video content and shoppable experiences in B2B digital marketing tactics
  • 5.5. Leveraging conversational AI chatbots for seamless multi-channel support and customer engagement
  • 5.6. Adoption of sustainability messaging and ESG metrics to influence corporate procurement decisions
  • 5.7. Deployment of omnichannel ABM orchestration tools unified across email, social and digital advertising
  • 5.8. Utilization of LinkedIn Sales Navigator insights for hyper-targeted social selling and relationship building
  • 5.9. Growth of virtual and hybrid event technologies integrating networking, analytics and lead scoring features
  • 5.10. Implementation of dynamic creative optimization in B2B programmatic ads to enhance personalization at scale

6. Market Insights

  • 6.1. Porter's Five Forces Analysis
  • 6.2. PESTLE Analysis

7. Cumulative Impact of United States Tariffs 2025

8. B2B Marketing Market, by Market Type

  • 8.1. Introduction
  • 8.2. Government
  • 8.3. Institutions
  • 8.4. Producers
  • 8.5. Resellers

9. B2B Marketing Market, by Marketing Strategies

  • 9.1. Introduction
  • 9.2. Account-based Marketing
  • 9.3. Content Marketing
  • 9.4. Email Marketing
  • 9.5. Search Engine Optimization
  • 9.6. Social Media Marketing

10. B2B Marketing Market, by Technology Types

  • 10.1. Introduction
  • 10.2. Comprehensive Solutions
  • 10.3. Specialised Tools

11. B2B Marketing Market, by Company Size

  • 11.1. Introduction
  • 11.2. Large Enterprises
  • 11.3. Small & Medium Enterprises

12. B2B Marketing Market, by Industry Verticals

  • 12.1. Introduction
  • 12.2. Aerospace & Defense
  • 12.3. Automotive
  • 12.4. Banking, Financial Services, & Insurance
  • 12.5. Construction & Real Estate
  • 12.6. Energy & Utilities
  • 12.7. Healthcare
  • 12.8. IT & Telecommunication

13. Americas B2B Marketing Market

  • 13.1. Introduction
  • 13.2. United States
  • 13.3. Canada
  • 13.4. Mexico
  • 13.5. Brazil
  • 13.6. Argentina

14. Europe, Middle East & Africa B2B Marketing Market

  • 14.1. Introduction
  • 14.2. United Kingdom
  • 14.3. Germany
  • 14.4. France
  • 14.5. Russia
  • 14.6. Italy
  • 14.7. Spain
  • 14.8. United Arab Emirates
  • 14.9. Saudi Arabia
  • 14.10. South Africa
  • 14.11. Denmark
  • 14.12. Netherlands
  • 14.13. Qatar
  • 14.14. Finland
  • 14.15. Sweden
  • 14.16. Nigeria
  • 14.17. Egypt
  • 14.18. Turkey
  • 14.19. Israel
  • 14.20. Norway
  • 14.21. Poland
  • 14.22. Switzerland

15. Asia-Pacific B2B Marketing Market

  • 15.1. Introduction
  • 15.2. China
  • 15.3. India
  • 15.4. Japan
  • 15.5. Australia
  • 15.6. South Korea
  • 15.7. Indonesia
  • 15.8. Thailand
  • 15.9. Philippines
  • 15.10. Malaysia
  • 15.11. Singapore
  • 15.12. Vietnam
  • 15.13. Taiwan

16. Competitive Landscape

  • 16.1. Market Share Analysis, 2024
  • 16.2. FPNV Positioning Matrix, 2024
  • 16.3. Competitive Analysis
    • 16.3.1. Altitude Marketing, LLC
    • 16.3.2. Bluetext LLC
    • 16.3.3. B2B Marketing, Inc.
    • 16.3.4. Delante Marketing Agency Sp. z o.o.
    • 16.3.5. Dentsu Group Inc.
    • 16.3.6. Digital Radish
    • 16.3.7. Earnest (London) Limited
    • 16.3.8. Elevation Marketing
    • 16.3.9. Fox Agency
    • 16.3.10. Gravity Global Ltd.
    • 16.3.11. Havas SA
    • 16.3.12. Hinge Strategy, LLC
    • 16.3.13. iOTA Infotech Pvt Ltd
    • 16.3.14. Ironpaper
    • 16.3.15. Jellyfish Group Ltd.
    • 16.3.16. Merkle Inc.
    • 16.3.17. Mower Agency, LLC
    • 16.3.18. Omnicom Group Inc.
    • 16.3.19. PUBLICIS GROUPE SA
    • 16.3.20. Squaredot Ltd.
    • 16.3.21. Stein IAS Holdings LTD
    • 16.3.22. The Hoffman Agency C Corporation
    • 16.3.23. The Mx Group
    • 16.3.24. Transmission Agency Ltd.
    • 16.3.25. TriAd Marketing & Media, Inc.
    • 16.3.26. Velocity Partners
    • 16.3.27. Voxturr Consulting Pvt Ltd.
    • 16.3.28. Walker Sands
    • 16.3.29. WPP plc

17. ResearchAI

18. ResearchStatistics

19. ResearchContacts

20. ResearchArticles

21. Appendix

LIST OF FIGURES

  • FIGURE 1. B2B MARKETING MARKET RESEARCH PROCESS
  • FIGURE 2. GLOBAL B2B MARKETING MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 3. GLOBAL B2B MARKETING MARKET SIZE, BY REGION, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 4. GLOBAL B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2024 VS 2030 (%)
  • FIGURE 6. GLOBAL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 7. GLOBAL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2024 VS 2030 (%)
  • FIGURE 8. GLOBAL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 9. GLOBAL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2024 VS 2030 (%)
  • FIGURE 10. GLOBAL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 11. GLOBAL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2024 VS 2030 (%)
  • FIGURE 12. GLOBAL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 13. GLOBAL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2024 VS 2030 (%)
  • FIGURE 14. GLOBAL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 15. AMERICAS B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
  • FIGURE 16. AMERICAS B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 17. UNITED STATES B2B MARKETING MARKET SIZE, BY STATE, 2024 VS 2030 (%)
  • FIGURE 18. UNITED STATES B2B MARKETING MARKET SIZE, BY STATE, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
  • FIGURE 20. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 21. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2030 (%)
  • FIGURE 22. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY COUNTRY, 2024 VS 2025 VS 2030 (USD MILLION)
  • FIGURE 23. B2B MARKETING MARKET SHARE, BY KEY PLAYER, 2024
  • FIGURE 24. B2B MARKETING MARKET, FPNV POSITIONING MATRIX, 2024
  • FIGURE 25. B2B MARKETING MARKET: RESEARCHAI
  • FIGURE 26. B2B MARKETING MARKET: RESEARCHSTATISTICS
  • FIGURE 27. B2B MARKETING MARKET: RESEARCHCONTACTS
  • FIGURE 28. B2B MARKETING MARKET: RESEARCHARTICLES

LIST OF TABLES

  • TABLE 1. B2B MARKETING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2024
  • TABLE 3. GLOBAL B2B MARKETING MARKET SIZE, 2018-2024 (USD MILLION)
  • TABLE 4. GLOBAL B2B MARKETING MARKET SIZE, 2025-2030 (USD MILLION)
  • TABLE 5. GLOBAL B2B MARKETING MARKET SIZE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 6. GLOBAL B2B MARKETING MARKET SIZE, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 7. GLOBAL B2B MARKETING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 8. GLOBAL B2B MARKETING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
  • TABLE 9. GLOBAL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 10. GLOBAL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 11. GLOBAL B2B MARKETING MARKET SIZE, BY GOVERNMENT, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 12. GLOBAL B2B MARKETING MARKET SIZE, BY GOVERNMENT, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 13. GLOBAL B2B MARKETING MARKET SIZE, BY INSTITUTIONS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 14. GLOBAL B2B MARKETING MARKET SIZE, BY INSTITUTIONS, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 15. GLOBAL B2B MARKETING MARKET SIZE, BY PRODUCERS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 16. GLOBAL B2B MARKETING MARKET SIZE, BY PRODUCERS, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 17. GLOBAL B2B MARKETING MARKET SIZE, BY RESELLERS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 18. GLOBAL B2B MARKETING MARKET SIZE, BY RESELLERS, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 19. GLOBAL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 20. GLOBAL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 21. GLOBAL B2B MARKETING MARKET SIZE, BY ACCOUNT-BASED MARKETING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 22. GLOBAL B2B MARKETING MARKET SIZE, BY ACCOUNT-BASED MARKETING, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 23. GLOBAL B2B MARKETING MARKET SIZE, BY CONTENT MARKETING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 24. GLOBAL B2B MARKETING MARKET SIZE, BY CONTENT MARKETING, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 25. GLOBAL B2B MARKETING MARKET SIZE, BY EMAIL MARKETING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 26. GLOBAL B2B MARKETING MARKET SIZE, BY EMAIL MARKETING, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 27. GLOBAL B2B MARKETING MARKET SIZE, BY SEARCH ENGINE OPTIMIZATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 28. GLOBAL B2B MARKETING MARKET SIZE, BY SEARCH ENGINE OPTIMIZATION, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 29. GLOBAL B2B MARKETING MARKET SIZE, BY SOCIAL MEDIA MARKETING, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 30. GLOBAL B2B MARKETING MARKET SIZE, BY SOCIAL MEDIA MARKETING, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 31. GLOBAL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 32. GLOBAL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 33. GLOBAL B2B MARKETING MARKET SIZE, BY COMPREHENSIVE SOLUTIONS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 34. GLOBAL B2B MARKETING MARKET SIZE, BY COMPREHENSIVE SOLUTIONS, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 35. GLOBAL B2B MARKETING MARKET SIZE, BY SPECIALISED TOOLS, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 36. GLOBAL B2B MARKETING MARKET SIZE, BY SPECIALISED TOOLS, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 37. GLOBAL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 38. GLOBAL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 39. GLOBAL B2B MARKETING MARKET SIZE, BY LARGE ENTERPRISES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 40. GLOBAL B2B MARKETING MARKET SIZE, BY LARGE ENTERPRISES, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 41. GLOBAL B2B MARKETING MARKET SIZE, BY SMALL & MEDIUM ENTERPRISES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 42. GLOBAL B2B MARKETING MARKET SIZE, BY SMALL & MEDIUM ENTERPRISES, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 43. GLOBAL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 44. GLOBAL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 45. GLOBAL B2B MARKETING MARKET SIZE, BY AEROSPACE & DEFENSE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 46. GLOBAL B2B MARKETING MARKET SIZE, BY AEROSPACE & DEFENSE, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 47. GLOBAL B2B MARKETING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 48. GLOBAL B2B MARKETING MARKET SIZE, BY AUTOMOTIVE, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 49. GLOBAL B2B MARKETING MARKET SIZE, BY BANKING, FINANCIAL SERVICES, & INSURANCE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 50. GLOBAL B2B MARKETING MARKET SIZE, BY BANKING, FINANCIAL SERVICES, & INSURANCE, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 51. GLOBAL B2B MARKETING MARKET SIZE, BY CONSTRUCTION & REAL ESTATE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 52. GLOBAL B2B MARKETING MARKET SIZE, BY CONSTRUCTION & REAL ESTATE, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 53. GLOBAL B2B MARKETING MARKET SIZE, BY ENERGY & UTILITIES, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 54. GLOBAL B2B MARKETING MARKET SIZE, BY ENERGY & UTILITIES, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 55. GLOBAL B2B MARKETING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 56. GLOBAL B2B MARKETING MARKET SIZE, BY HEALTHCARE, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 57. GLOBAL B2B MARKETING MARKET SIZE, BY IT & TELECOMMUNICATION, BY REGION, 2018-2024 (USD MILLION)
  • TABLE 58. GLOBAL B2B MARKETING MARKET SIZE, BY IT & TELECOMMUNICATION, BY REGION, 2025-2030 (USD MILLION)
  • TABLE 59. AMERICAS B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 60. AMERICAS B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 61. AMERICAS B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 62. AMERICAS B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 63. AMERICAS B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 64. AMERICAS B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 65. AMERICAS B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 66. AMERICAS B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 67. AMERICAS B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 68. AMERICAS B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 69. AMERICAS B2B MARKETING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 70. AMERICAS B2B MARKETING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
  • TABLE 71. UNITED STATES B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 72. UNITED STATES B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 73. UNITED STATES B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 74. UNITED STATES B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 75. UNITED STATES B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 76. UNITED STATES B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 77. UNITED STATES B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 78. UNITED STATES B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 79. UNITED STATES B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 80. UNITED STATES B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 81. UNITED STATES B2B MARKETING MARKET SIZE, BY STATE, 2018-2024 (USD MILLION)
  • TABLE 82. UNITED STATES B2B MARKETING MARKET SIZE, BY STATE, 2025-2030 (USD MILLION)
  • TABLE 83. CANADA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 84. CANADA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 85. CANADA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 86. CANADA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 87. CANADA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 88. CANADA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 89. CANADA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 90. CANADA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 91. CANADA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 92. CANADA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 93. MEXICO B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 94. MEXICO B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 95. MEXICO B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 96. MEXICO B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 97. MEXICO B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 98. MEXICO B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 99. MEXICO B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 100. MEXICO B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 101. MEXICO B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 102. MEXICO B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 103. BRAZIL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 104. BRAZIL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 105. BRAZIL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 106. BRAZIL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 107. BRAZIL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 108. BRAZIL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 109. BRAZIL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 110. BRAZIL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 111. BRAZIL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 112. BRAZIL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 113. ARGENTINA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 114. ARGENTINA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 115. ARGENTINA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 116. ARGENTINA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 117. ARGENTINA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 118. ARGENTINA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 119. ARGENTINA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 120. ARGENTINA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 121. ARGENTINA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 122. ARGENTINA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 123. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 124. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 125. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 126. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 127. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 128. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 129. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 130. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 131. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 132. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 133. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY COUNTRY, 2018-2024 (USD MILLION)
  • TABLE 134. EUROPE, MIDDLE EAST & AFRICA B2B MARKETING MARKET SIZE, BY COUNTRY, 2025-2030 (USD MILLION)
  • TABLE 135. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 136. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 137. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 138. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 139. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 140. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 141. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 142. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 143. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 144. UNITED KINGDOM B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 145. GERMANY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 146. GERMANY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 147. GERMANY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 148. GERMANY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 149. GERMANY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 150. GERMANY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 151. GERMANY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 152. GERMANY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 153. GERMANY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 154. GERMANY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 155. FRANCE B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 156. FRANCE B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 157. FRANCE B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 158. FRANCE B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 159. FRANCE B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 160. FRANCE B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 161. FRANCE B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 162. FRANCE B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 163. FRANCE B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 164. FRANCE B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 165. RUSSIA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 166. RUSSIA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 167. RUSSIA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 168. RUSSIA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 169. RUSSIA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 170. RUSSIA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 171. RUSSIA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 172. RUSSIA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 173. RUSSIA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 174. RUSSIA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 175. ITALY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 176. ITALY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 177. ITALY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 178. ITALY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 179. ITALY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 180. ITALY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 181. ITALY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 182. ITALY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 183. ITALY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 184. ITALY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 185. SPAIN B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 186. SPAIN B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 187. SPAIN B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 188. SPAIN B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 189. SPAIN B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 190. SPAIN B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 191. SPAIN B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 192. SPAIN B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 193. SPAIN B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 194. SPAIN B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 195. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 196. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 197. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 198. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 199. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 200. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 201. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 202. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 203. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 204. UNITED ARAB EMIRATES B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 205. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 206. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 207. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 208. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 209. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 210. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 211. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 212. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 213. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 214. SAUDI ARABIA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 215. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 216. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 217. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 218. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 219. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 220. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 221. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 222. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 223. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 224. SOUTH AFRICA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 225. DENMARK B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 226. DENMARK B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 227. DENMARK B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 228. DENMARK B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 229. DENMARK B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 230. DENMARK B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 231. DENMARK B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 232. DENMARK B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 233. DENMARK B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 234. DENMARK B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 235. NETHERLANDS B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 236. NETHERLANDS B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 237. NETHERLANDS B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 238. NETHERLANDS B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 239. NETHERLANDS B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 240. NETHERLANDS B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 241. NETHERLANDS B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 242. NETHERLANDS B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 243. NETHERLANDS B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 244. NETHERLANDS B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 245. QATAR B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 246. QATAR B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 247. QATAR B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 248. QATAR B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 249. QATAR B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 250. QATAR B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 251. QATAR B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 252. QATAR B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 253. QATAR B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 254. QATAR B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 255. FINLAND B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 256. FINLAND B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 257. FINLAND B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 258. FINLAND B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 259. FINLAND B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 260. FINLAND B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 261. FINLAND B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 262. FINLAND B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 263. FINLAND B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 264. FINLAND B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 265. SWEDEN B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 266. SWEDEN B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 267. SWEDEN B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 268. SWEDEN B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 269. SWEDEN B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 270. SWEDEN B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 271. SWEDEN B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 272. SWEDEN B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 273. SWEDEN B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 274. SWEDEN B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 275. NIGERIA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 276. NIGERIA B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 277. NIGERIA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 278. NIGERIA B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 279. NIGERIA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 280. NIGERIA B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 281. NIGERIA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 282. NIGERIA B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 283. NIGERIA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 284. NIGERIA B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 285. EGYPT B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 286. EGYPT B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 287. EGYPT B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 288. EGYPT B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 289. EGYPT B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 290. EGYPT B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 291. EGYPT B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 292. EGYPT B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 293. EGYPT B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 294. EGYPT B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 295. TURKEY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 296. TURKEY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 297. TURKEY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 298. TURKEY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 299. TURKEY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 300. TURKEY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 301. TURKEY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 302. TURKEY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 303. TURKEY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 304. TURKEY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 305. ISRAEL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 306. ISRAEL B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 307. ISRAEL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 308. ISRAEL B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 309. ISRAEL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 310. ISRAEL B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 311. ISRAEL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 312. ISRAEL B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 313. ISRAEL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 314. ISRAEL B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 315. NORWAY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 316. NORWAY B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 317. NORWAY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 318. NORWAY B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 319. NORWAY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 320. NORWAY B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 321. NORWAY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 322. NORWAY B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 323. NORWAY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 324. NORWAY B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 325. POLAND B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 326. POLAND B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 327. POLAND B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 328. POLAND B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 329. POLAND B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 330. POLAND B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 331. POLAND B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 332. POLAND B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 333. POLAND B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 334. POLAND B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 335. SWITZERLAND B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 336. SWITZERLAND B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 337. SWITZERLAND B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 338. SWITZERLAND B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 339. SWITZERLAND B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 340. SWITZERLAND B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 341. SWITZERLAND B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 342. SWITZERLAND B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 343. SWITZERLAND B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 344. SWITZERLAND B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2025-2030 (USD MILLION)
  • TABLE 345. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2018-2024 (USD MILLION)
  • TABLE 346. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY MARKET TYPE, 2025-2030 (USD MILLION)
  • TABLE 347. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2018-2024 (USD MILLION)
  • TABLE 348. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY MARKETING STRATEGIES, 2025-2030 (USD MILLION)
  • TABLE 349. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2018-2024 (USD MILLION)
  • TABLE 350. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY TECHNOLOGY TYPES, 2025-2030 (USD MILLION)
  • TABLE 351. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2018-2024 (USD MILLION)
  • TABLE 352. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY COMPANY SIZE, 2025-2030 (USD MILLION)
  • TABLE 353. ASIA-PACIFIC B2B MARKETING MARKET SIZE, BY INDUSTRY VERTICALS, 2018-2024 (USD MILLION)
  • TABLE 354. ASIA-PACIFIC B2B MARKETING MARKET SIZE, B