市場調查報告書
商品編碼
1464980
輔助設備收益管理市場:按產品、配置和最終用戶分類 - 2024-2030 年全球預測Ancillary Revenue Management Market by Offering (Full-Service Carrier, Low-Cost Carrier), Deployment (On-Cloud, On-Premises), End-User - Global Forecast 2024-2030 |
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輔助設備收益管理市場規模預計2023年為9.1916億美元,預計2024年將達到9.7477億美元,2030年將達到14.069億美元,複合年成長率為6.26%。
輔助設備收益管理是各行業使用的策略方法,旨在從與其核心產品不同的產品和服務中產生額外收益。這包括行李費、座位升級、機上銷售、飯店客房服務等收益。有效管理這些輔助服務可以透過提供更適合客戶需求的選項來增加整體收益並提高客戶滿意度。輔助設備收益管理的主要驅動力是激勵公司尋求額外的收益來源。此外,消費者對個人化服務的需求不斷成長,為提供量身定做的輔助服務提供了途徑。技術進步,特別是數位平台的進步,使公司能夠更有效地行銷和銷售這些服務。儘管輔助設備收益管理具有潛力,但仍面臨定價策略等挑戰,需要仔細考慮以避免客戶不滿意。另一個重要問題是無縫整合輔助服務並提高客戶滿意度。此外,監管問題可能會限制輔助設備服務的範圍,特別是在航空業。消費者對客製化和綜合服務包的偏好不斷變化帶來了巨大的機會。人工智慧和機器學習等技術的進步為資料分析和個人化行銷提供了先進的工具,為創新的配套服務鋪平了道路。
主要市場統計 | |
---|---|
基準年[2023] | 91916萬美元 |
預測年份 [2024] | 97477萬美元 |
預測年份 [2030] | 14.069 億美元 |
複合年成長率(%) | 6.26% |
越來越偏好追求經濟實惠與便利的低成本航企
全方位服務航空公司 (FSC) 通常提供各種機上便利設施和服務,包括優先登機、超重行李限額、機上餐點、座位分配和休息室使用權。這些航空公司迎合那些優先考慮舒適性和便利性而不是成本的乘客。廉價航空公司(LCC) 致力於最大限度地降低營運成本,以提供低廉的票價。這些航空公司的輔助設備收入來源包括托運行李費、選座費、優先登機費和機上銷售費。 FSC 專注於提供全面且優質的服務體驗,而 LCC 則優先考慮營運效率和成本效益。 FSC 大力投資於客戶舒適度和特殊服務,而 LCC 提供基本運輸服務,並可選擇添加輔助服務。
最終用戶:保險和娛樂領域輔助設備收益管理的一個主要好處是加強客戶關係和忠誠度。
在能源和公共領域,輔助設備收益管理在提高企業盈利方面發揮著重要作用。透過提供設備維護、延長保固和能源效率諮詢等付加服務,您可以大幅增加傳統公用事業成本以外的收入。這些策略可以幫助您實現收益來源多元化並加強客戶關係和忠誠度。娛樂業透過商品銷售、獨家內容、VIP 體驗等方式從輔助收入中獲益匪淺。這些二次收入來源對於產業的永續性至關重要,有助於抵消生產和發行的高成本。輔助收入策略也為創新行銷和直接受眾參與提供了機會,進一步提高了品牌價值和知名度。在醫療保健領域,輔助收入可以來自多種來源,包括選擇性手術、健康計劃和私人病房。這些服務大大促進了醫療機構的財務健康。隨著對整體護理的日益關注,該領域的輔助收入潛力正在擴大,從而帶來更多創新的醫療服務方法。保險業透過提供額外的核保選項、附加險和個人化金融產品來利用輔助收入。這些產品為客戶提供量身定做的解決方案,並提高公司的收益。零售和消費品公司正在透過延長保固、訂閱服務和忠誠度計劃來利用輔助收益。這些策略可以帶來額外的收益以及客戶參與和回頭客業務。通訊業正在透過雲端儲存、數位內容和網路安全解決方案等附加價值服務尋找輔助收益。隨著產業隨著技術的發展,這些付加服務越來越成為電信業者核心產品中不可或缺的一部分。
區域洞察
在美洲,輔助設備收益管理高度發達,對企業整體收益貢獻顯著,特別是在航空、銀行和旅館業。創新技術的引入和對客戶體驗的高度重視正在推動輔助收益的成長。在美國,先進的資料分析和個人化行銷策略可以最大限度地提高輔助設備收入。同時,在南美洲,旅遊和旅館業正在長足發展,輔助收入策略的實施也逐漸增加。歐洲是一個關鍵地區,在許多領域都擁有強大的輔助設備收益模式,特別是廉價航空公司、金融服務和電訊。該地區受益於強大的法律規範,支持輔助設備收入的成長,同時保護消費者權利。在豪華服務和數位轉型的推動下,中東已成為創新輔助設備收入實踐的中心,特別是在航空和酒店業。非洲的輔助收入模式尚處於起步階段,具有巨大的成長潛力,特別是在行動銀行和金融科技領域。在數位繁榮和不斷壯大的中階的推動下,亞太地區的輔助收益模式正在迅速成長。在中國、日本和印度等國家,電子商務、線上遊戲、廉價航空公司等處於此擴張的最前線。該地區多樣化的文化和經濟格局為協調輔助服務和產品帶來了機會和挑戰。行動支付和數位平台等技術的引入對輔助收入成長產生了重大影響。
FPNV定位矩陣
FPNV 定位矩陣對於評估輔助設備收益管理市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對輔助設備收益管理市場中供應商的現狀進行深入而詳細的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4.競爭力評估與資訊:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況、製造能力等進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1.輔助設備收益管理市場的市場規模和預測是多少?
2.在輔助設備收益管理市場的預測期間內,有哪些產品、細分市場、應用程式和領域需要考慮投資?
3.輔助設備收益管理市場的技術趨勢和法規結構是什麼?
4.輔助設備收益管理市場主要供應商的市場佔有率是多少?
5. 進入輔助設備收益管理市場的適當型態或策略手段是什麼?
[181 Pages Report] The Ancillary Revenue Management Market size was estimated at USD 919.16 million in 2023 and expected to reach USD 974.77 million in 2024, at a CAGR 6.26% to reach USD 1,406.90 million by 2030.
Ancillary revenue management is a strategic approach used by various industries to generate additional revenue from goods or services that differ from the core offerings. This includes revenue from baggage fees, seat upgrades, on-board sales, hotel room service, and more. Efficient management of these ancillary services boosts the overall revenue and enhances customer satisfaction by providing more tailored options. The primary driving force behind ancillary revenue management is, motivating businesses to seek additional revenue streams. Furthermore, the rise in consumer demand for personalized services provides an avenue to offer bespoke ancillary services. Technological advancements, especially in digital platforms, allow businesses to market and sell these services more effectively. Despite its potential, ancillary revenue management faces challenges such as pricing strategy, which requires careful consideration to avoid customer dissatisfaction. Integrating ancillary services seamlessly while ensuring a positive customer experience is another significant challenge. Additionally, regulatory issues, particularly in the airline sector, can constrain the scope of ancillary offerings. The evolving consumer preferences toward customized and comprehensive service packages present significant opportunities. Technological advancements, such as AI and machine learning, offer advanced tools for data analysis and personalized marketing, paving the way for innovative ancillary services.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 919.16 million |
Estimated Year [2024] | USD 974.77 million |
Forecast Year [2030] | USD 1,406.90 million |
CAGR (%) | 6.26% |
Offering: Growing preference for LCCs to seek affordability and convenience
Full-service carriers (FSCs) typically offer a wide range of on-board amenities and services, including but not limited to priority boarding, extra baggage allowance, in-flight meals, seat selection, and lounge access. These carriers cater to passengers who prioritize comfort and convenience over cost. Low-cost carriers (LCC) focus on minimizing operational costs to offer lower fares. Ancillary revenue streams for these carriers include charges for checked luggage, seat selection, priority boarding, and on-board purchases. While FSCs focus on delivering a comprehensive and premium service experience, LCCs prioritize operational efficiency and cost-effectiveness. FSCs invest heavily in customer comfort and exclusive services, whereas LCCs offer basic transport services with the option to add ancillary services.
End-User: Significant benefits of ancillary revenue management in insurance and entertainment sector to strengthen customer relationships and loyalty
In the energy and utilities sector, ancillary revenue management plays a crucial role in enhancing companies' profitability. By offering additional services such as equipment maintenance, extended warranties, and energy efficiency consulting, these firms can significantly boost their income beyond traditional utility charges. These strategies help diversify revenue streams and strengthen customer relationships and loyalty. The entertainment industry greatly benefits from ancillary revenue through the sale of merchandise, exclusive content access, VIP experiences, and more. These additional income streams are vital for the sector's sustainability, helping offset the high costs of production and distribution. Ancillary revenue strategies also offer an opportunity for creative marketing and direct engagement with their audience, further enhancing brand value and recognition. In healthcare, ancillary revenue can be derived from a variety of sources, such as elective procedures, wellness programs, and private patient rooms. These services contribute significantly to the financial health of medical institutions. With an increasing focus on holistic care, the potential for ancillary revenue in this sector is expanding, leading to more innovative approaches to healthcare services. The insurance industry capitalizes on ancillary revenue by offering additional coverage options, special riders, and personalized financial products. These offerings provide customers with tailored solutions and also enhance the company's revenue margins. Retail and consumer goods companies leverage ancillary revenue through extended warranties, subscription services, and loyalty programs. These strategies drive additional revenue and also foster customer engagement and repeat business. The telecom sector finds ancillary revenue through value-added services such as cloud storage, digital content, and cybersecurity solutions. As the industry evolves with technology, these additional services become increasingly integral to the core offerings of telecom companies.
Regional Insights
In the Americas, ancillary revenue management is a highly developed practice, significantly contributing to companies' overall revenue, especially in the airline, banking, and hospitality sectors. The adoption of innovative technologies and an intense focus on customer experience drive the growth of ancillary revenues. The United States maximizes ancillary revenue through advanced data analytics and personalized marketing strategies. In contrast, South America is witnessing a gradual increase in the uptake of ancillary revenue strategies, with the travel and hospitality sectors making significant strides. Europe is a major region with a robust ancillary revenue model across many sectors, notably in budget airlines, financial services, and telecom. The region benefits from a strong regulatory framework that supports ancillary revenue growth while protecting consumer rights. The Middle East has emerged as a hub for innovative ancillary revenue practices, particularly in the aviation and hospitality industries, driven by luxury services and digital transformation. Africa's ancillary revenue models are in nascent stages, with significant potential for growth, especially in mobile banking and fintech sectors. Asia-Pacific is experiencing rapid growth in ancillary revenue models, propelled by the digital boom and an expanding middle class. E-commerce, online gaming, and low-cost carriers in countries such as China, Japan, and India are at the forefront of this expansion. The region's diverse cultural and economic landscape presents opportunities and challenges in tailoring ancillary services and products. Technology adoption, such as mobile payments and digital platforms, is significantly influencing the growth of ancillary revenues.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Ancillary Revenue Management Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Ancillary Revenue Management Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Ancillary Revenue Management Market, highlighting leading vendors and their innovative profiles. These include ACCELYA, Amadeus IT Group, BONFLITE, Book4Time Inc., Bravo Passenger Solutions Pte Limited, Cendyn, Deutsche Lufthansa AG, Farel Inc., FLYR, Inc., Guestlogix Inc., IBS Software, Machefert Group, Omnevo, Plusgrade Inc., PROS, Inc., Quowork Technologies Pvt. Ltd., Revinate, Sabre Corporation, Scale AI, Travelport LTD, Triparound, Virdee, and WNS (Holdings) Ltd..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Ancillary Revenue Management Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Ancillary Revenue Management Market?
3. What are the technology trends and regulatory frameworks in the Ancillary Revenue Management Market?
4. What is the market share of the leading vendors in the Ancillary Revenue Management Market?
5. Which modes and strategic moves are suitable for entering the Ancillary Revenue Management Market?