市場調查報告書
商品編碼
1464895
保鮮膜市場:按材料、厚度和應用分類 - 2024-2030 年全球預測Cling Films Market by Material (Biodegradable Films, Polyethylene, Polyvinyl Chloride), Thickness (9.1 to 12 Microns, Above 12 Microns, Up to 9 Microns), End-Use - Global Forecast 2024-2030 |
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預計2023年保鮮膜市場規模為317.6億美元,預計2024年將達334.1億美元,2030年將達457.7億美元,複合年成長率為5.36%。
保鮮膜,俗稱保鮮膜,是一種薄薄的塑膠薄膜,用於將食品包裝到容器中,以長期保鮮。由於這些薄膜具有柔韌且光滑的表面,因此可以黏附在玻璃、金屬和塑膠等各種表面上,從而透過控制與空氣、水分和污染物的接觸來提高食品質量,並形成氣密密封以保持新鮮度。消費者對即食食品和簡便食品的偏好不斷增加,顯著增加了對有效包裝解決方案(包括保鮮膜)的需求。此外,消費者對食品衛生和安全意識的提高也增加了對保鮮膜的需求。然而,由於世界對永續性的日益重視,非生物分解的薄膜(尤其是由 PVC 和傳統塑膠製成的薄膜)對環境的影響已成為一項重大挑戰。此外,開拓具有優異機械性能的薄膜,包括適用於極端溫度的薄膜,有可能解決食品運輸和保存方面的特殊應用,例如冷凍食品和袋裝加熱產品,並擴大市場。
主要市場統計 | |
---|---|
基準年[2023] | 317.6億美元 |
預測年份 [2024] | 334.1億美元 |
預測年份 [2030] | 457.7億美元 |
複合年成長率(%) | 5.36% |
材料永續性的日益轉變推動了生物分解性薄膜的使用
生物分解性薄膜由植物來源材料製成,例如 PLA(聚乳酸)、澱粉混合物和 PHA(聚羥基烷酯)。旨在自然分解,減少垃圾掩埋廢棄物。它的主要用途是食品包裝,由於其環保而受到青睞。消費者越來越喜歡用生物分解性薄膜包裝的產品,以盡量減少對環境的影響。聚乙烯保鮮膜因其彈性、耐用性和防潮性而被廣泛使用。聚乙烯廣泛用於食品包裝,因為它可以保護食品免受濕氣和空氣的影響。雖然不如生物分解性薄膜環保,但 PE 薄膜因其成本績效和優異的食品保鮮能力而廣受歡迎。與其他聚乙烯薄膜相比,HDPE 以其強度和密度而聞名。它具有出色的耐化學性,非常適合包裝材料可能暴露於刺激性物質的應用。 LLDPE 因其強度和彈性的獨特平衡而脫穎而出。 LLDPE 採用將其分子結構沿不同方向(鎖狀)排列的工藝製成,這增加了其拉伸強度,同時使其更彈性,更能抵抗刺穿和撕裂。 LDPE具有密度低、透明度高、彈性好的特性。 LDPE 是所有聚乙烯薄膜中最柔軟、最柔韌的,因此適用於需要優異黏合力和彈性的保鮮膜。 聚氯乙烯薄膜以其優異的附著力和強度而聞名,使其適用於食品包裝和工業應用。它還對生鮮產品具有出色的保存性能。聚偏二氯乙烯薄膜具有優異的氣體、香氣和濕氣阻隔性,優於大多數其他塑膠。聚偏二氯乙烯薄膜主要用於食品領域,用於包裝肉類、起司和其他生鮮產品。
食品加工產業持續擴張,推動最終用途保鮮膜的採用
在消費品領域,保鮮膜主要用於日常家庭應用,例如在廚房保存食品。消費者更喜歡保鮮膜,因為其密封性好且易於使用,可保持食品新鮮。他們也更喜歡那些環保且可以在微波爐中使用的產品。食品加工產業使用保鮮膜來維持食品在儲存和運輸過程中的品質。這裡優選具有良好強度和抗穿刺性並且適合冷藏和冷凍庫使用的薄膜。此外,該領域的電影必須符合嚴格的食品安全標準。在烘焙領域,保鮮膜用於保持烘焙食品新鮮並防止其乾燥。保鮮膜非常適合包裝麵包、糕點、蛋糕等,因為它可以保持水分並延長保存期限。保鮮膜廣泛應用於乳製品行業,用於包裝和保存各種產品,如起司、優格和奶油。起司尤其受益於保鮮膜包裝,因為它需要透氣和保濕的環境來保持其品質。水果和蔬菜極易腐爛,需要適當的護理才能長時間保持新鮮。保鮮膜適合單獨包裝此類產品或覆蓋容器。肉類和魚貝類的保存是一項重大挑戰,因為它們腐敗的速度很快。保鮮膜在該領域非常有用,可以緊密密封肉類和魚貝類,限制暴露在空氣中,導致腐敗和細菌生長。在醫療保健領域,保鮮膜常用於包裝醫療設備和藥品,需要無菌和可滅菌的薄膜。高阻隔薄膜是優選的,因為它們可以防止濕氣、細菌和其他污染物。
區域洞察
美國和加拿大是Clingfilm在美洲的主要市場。特別是在外食業蓬勃發展的美國,在食品安全、便利和永續性趨勢的支持下,對保鮮膜的需求顯著成長。功能齊全且環保的創新捲曲薄膜解決方案正在引起人們的關注,人們對解決環境問題的產品的發展趨勢也很明顯。歐洲國家嚴格的環境法規和高度的消費者意識創造了對高品質、永續包裝解決方案的強烈需求。隨著歐洲在永續性方面繼續處於領先地位,市場正在轉向生物基保鮮膜。在中東,由於食品零售業的擴張和包裝食品消費量的增加,需求不斷成長。該地區炎熱的氣候使食品保存成為一個主要問題,從而增加了對保鮮膜的需求。由於家庭收入的增加、食品和飲料行業的成長以及消費者對食品保存意識的提高等多種因素,亞太地區的清潔薄膜市場正在顯著成長。由於快速都市化和中等收入群體對簡便食品的日益接受,中國已成為一個重要的市場。日本以其先進的包裝技術而聞名,對可提高新鮮度且環保的創新保鮮膜解決方案表現出很高的需求。由於零售和電子商務的快速成長,印度正在快速成長。
FPNV定位矩陣
FPNV定位矩陣對於評估保鮮膜市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對保鮮膜市場供應商的現狀進行深入而詳細的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。這種詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4.競爭評估與資訊:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況、製造能力等進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1.保鮮膜市場規模及預測是多少?
2.保鮮膜市場預測期間需要考慮投資的產品、細分市場、應用和領域有哪些?
3.保鮮膜市場的技術趨勢和法規結構是什麼?
4.保鮮膜市場主要廠商的市場佔有率為何?
5.進入保鮮膜市場合適的型態和策略手段是什麼?
[189 Pages Report] The Cling Films Market size was estimated at USD 31.76 billion in 2023 and expected to reach USD 33.41 billion in 2024, at a CAGR 5.36% to reach USD 45.77 billion by 2030.
Cling films, commonly known as plastic wrap, are thin plastic films generally used for packing food products in containers to keep them fresh over a longer period of time. These films have a flexible and smooth surface that allows them to cling to various surfaces, including glass, metal, and plastic, thereby creating an airtight seal that preserves the quality and freshness of food by controlling exposure to air, moisture, and contaminants. The growing consumer preference for ready-to-eat and convenience food products has significantly boosted the need for effective packaging solutions, including cling films. Moreover, the heightened awareness regarding food hygiene and safety among consumers is expanding the demand for cling films. However, the environmental impact of non-biodegradable films, especially those made from PVC and traditional plastics, poses a significant challenge due to the growing worldwide emphasis on sustainability. Furthermore, the development of films with superior mechanical properties, including those suitable for extreme temperatures, could cater to specialized applications in food transport and storage, including frozen foods and heat-in-bag products, poses significant opportunities for market expansion.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 31.76 billion |
Estimated Year [2024] | USD 33.41 billion |
Forecast Year [2030] | USD 45.77 billion |
CAGR (%) | 5.36% |
Material: Increasing shift towards sustainability boosting the utilization of biodegradable films
Biodegradable films are produced from plant-based materials such as PLA (Polylactic Acid), Starch blends, and PHA (Polyhydroxyalkanoates). They are designed to decompose naturally, reducing landfill waste. Their primary application is in food packaging, where they're favored for their eco-friendly credentials. Consumers are increasingly preferring products packaged in biodegradable films to minimize their environmental footprint. Polyethylene cling films are widely used due to their flexibility, durability, and moisture resistance. They are found to be extensively used in food packaging, protecting food from moisture and air. While not as environmentally friendly as biodegradable films, PE films are popular for their cost-effectiveness and superior food preservation capabilities. HDPE is known for its strength and higher density compared to other polyethylene films. It boasts excellent chemical resistance, which makes it ideal for applications where the packaging material might be exposed to harsh substances. LLDPE stands out due to its unique balance of strength and flexibility. Created through a process that arranges its molecular structure differently (linearly), LLDPE offers enhanced tensile strength while remaining highly flexible and resilient to punctures and tears. LDPE is characterized by its lower density, which translates to high clarity and flexibility. It is the softest and most pliable type of polyethylene film, making it exceptionally suitable for cling films that require excellent clinginess and flexibility. Polyvinyl chloride films are known for their exceptional cling and strength, making them suitable for both food packaging and industrial applications. They offer excellent preservation qualities for perishable goods. Polyvinylidene chloride films offer superior barrier properties against gasses, aromas, and moisture, surpassing most other plastics. They're predominantly used in the food sector for packaging meats, cheeses, and other perishables.
End-Use: Ongoing expansion of food processing sector driving the adoption of cling films
In the consumer goods segment, cling films are primarily used for everyday household applications, such as preserving food in kitchens. Consumers prefer cling films that are easy to use, with a tight seal capability to keep food fresh. They lean towards eco-friendly and microwave-safe options. The food processing industry uses cling films to preserve food quality during storage and transport. The key preference here is for films that offer superior strength and puncture resistance and are suited for cold storage and freezer applications. Additionally, films catering to this segment must meet stringent food safety standards. In the bakery sector, cling films are employed to keep baked products fresh and prevent them from drying out. They are ideal for wrapping items, including bread, pastries, and cakes, maintaining their moisture and enhancing shelf life. Cling films are widely used in the dairy industry to pack and preserve various products, including cheese, yogurt, and butter. Cheese, particularly, benefits from cling film wrapping as it requires a breathable yet moisture-retaining environment to maintain its quality. Fruits and vegetables are highly perishable items that require proper care to extend their freshness. Cling films are a popular choice for wrapping individual items & covering containers holding these products. The preservation of meat and seafood presents a significant challenge due to their rapid spoilage rate. Cling films are instrumental in this sector for sealing meat and seafood tightly, limiting exposure to air, which can lead to spoilage and bacterial growth. In healthcare, cling films are often used for packaging medical devices and pharmaceuticals, requiring films to be sterile & capable of being sterilized. The preference is for high-barrier films that offer protection against moisture, germs, and other contaminants.
Regional Insights
The United States and Canada are the major markets in the Americas for cling films. The United States, in particular, with its vast food service industry, demonstrates a substantial demand for cling films, supported by trends toward food safety, convenience, and sustainability. The focus is on innovative cling film solutions that are both functional and eco-friendly, underlining a move towards products that address environmental concerns. European countries exhibit a strong preference for high-quality, sustainable packaging solutions due to stringent environmental regulations and a highly aware consumer base. The market is showing a shift towards bio-based cling films as Europe continues to lead in sustainability initiatives. The Middle East is observing a growing demand, correlated with the expansion of the food retail sector and rising consumption of packaged foods. The region's hot climate makes food preservation a major concern, thus fueling the need for cling films. The APAC region is witnessing remarkable growth in the cling film market due to several factors, including rising household incomes, the growth of the food and beverage sector, and an increasing consciousness amongst consumers about food preservation. China stands as a significant market, driven by rapid urbanization and the increasing adoption of convenience food products among the middle-class population. Japan, known for its advanced packaging technologies, shows a high demand for innovative cling film solutions that offer enhanced freshness and are eco-friendly. India is experiencing a surge due to its burgeoning retail and e-commerce sectors.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Cling Films Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Cling Films Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Cling Films Market, highlighting leading vendors and their innovative profiles. These include 3M Company, Alpha Packaging, Anchor Packaging LLC, BENKAI Co., Ltd., Berry Global Group, Inc., CeDo Ltd., Folien GmbH Monheim, Glad Products Company by The Clorox Company, Inteplast Group, Klockner Pentaplast, Megaplast India Pvt Ltd, Melitta Group, Mirel Vratimov A.S., Mitsubishi Chemical Group Corporation, MOLCO GmbH, Mondi PLC, Pactiv Evergreen Inc., Pragya Flexifilm, Pragya Flexifilm Industries, Reynolds Consumer Products, Smurfit Kappa Group PLC, Statpack Industries Ltd., Tilak Polypack Private Limited, and Unik Polypack.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Cling Films Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Cling Films Market?
3. What are the technology trends and regulatory frameworks in the Cling Films Market?
4. What is the market share of the leading vendors in the Cling Films Market?
5. Which modes and strategic moves are suitable for entering the Cling Films Market?