市場調查報告書
商品編碼
1471397
視訊分析市場:按組件、部署模型、應用程式、產業分類 - 2024-2030 年全球預測Video Analytics Market by Component (Services, Software), Deployment Model (Cloud, On-Premises), Application, Vertical - Global Forecast 2024-2030 |
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預計2023年視訊分析市場規模為78.9億美元,2024年將達96.2億美元,2030年將達335.6億美元,複合年成長率為22.97%。
視訊分析,也稱為視訊內容分析或智慧視訊分析,從視訊影像中提取相關資訊、模式和見解。該技術採用先進的演算法、人工智慧和機器學習技術來檢查即時或錄製的視訊來源並識別動作、事件和物體,而無需人工干預。廣泛應用於安全性和監控領域,幫助偵測詐欺的活動、追蹤移動並識別潛在威脅。此外,視訊分析也用於零售、運輸和醫療保健等多種行業,用於客戶行為分析、交通管理、患者監控等。視訊分析的最大優勢在於它可以有效地處理和評估大量影像資料,而這對於人類手動分析來說是不切實際且耗時的。透過自動化分析流程,視訊分析提高了業務效率,改善了決策,並提供可用於策略規劃和資源最佳化的可行見解。視訊分析市場的成長要素包括產生的視訊資料量不斷增加、對增強安全和監控系統的需求以及從視訊內容中獲得可行見解的需要。儘管成長前景廣闊,但該市場面臨隱私和資料保護問題、高級視訊分析系統的高基礎設施成本以及管理和解釋複雜資料的專業技能等限制。同時,影片分析的不斷發展,加上其與物聯網和巨量資料分析的整合,將影片分析的應用擴展到個性化行銷策略,為影片分析市場在未來幾年的成長潛力提供了機會。
主要市場統計 | |
---|---|
基準年[2023] | 78.9億美元 |
預測年份 [2024] | 96.2億美元 |
預測年份 [2030] | 335.6億美元 |
複合年成長率(%) | 22.97% |
由於分量視訊分析軟體的先進功能,需求增加
視訊分析服務包括對視訊分析解決方案的有效運作至關重要的支援和維護業務。這包括安裝、整合、諮詢、託管服務等。公司通常根據內部團隊的專業水平和視訊分析需求的複雜性來選擇服務。擁有複雜監控系統和眾多整合點的大型企業更喜歡託管服務和諮詢,以確保最佳效能並獲得策略洞察。由於內部資源有限,小型企業可能更喜歡安裝和整合服務。視訊分析軟體是視訊分析解決方案的核心,提供運動偵測、臉部辨識、車牌辨識和行為分析等功能。根據您的需求,您可以選擇本地解決方案和雲端基礎的解決方案。具有嚴格資料安全要求的組織可以選擇本地解決方案,而尋求彈性和擴充性的組織可以選擇雲端基礎的軟體。人工智慧和機器學習的創新正在推動對具有高級分析功能的軟體的需求。服務提供維護複雜系統所必需的持續支援和專業知識。另一方面,軟體提供了有效處理和分析影像資料所需的核心功能和創新工具。
部署模型:雲端基礎的視訊分析傾向於採用基於訂閱的成本結構。
雲端基礎的視訊分析解決方案提供了靈活且可擴展的視訊監控和分析方法。這些服務託管在雲端基礎架構上,允許遠端存取和卓越的資料備份和復原功能。當客戶的需求包括較低的前期投資成本、易於部署以及從不同地點存取時,他們會首選雲端解決方案。雲端基礎的系統的優點是軟體更新頻繁且自動,確保您無需執行任何操作即可獲得最新的功能和安全措施。本地視訊分析解決方案直接部署在您組織的硬體上,並由您的內部 IT 團隊管理。該模型受到具有嚴格資料管治和隱私要求、高度關注資料安全並需要完全控制其系統的實體的青睞。此外,本地解決方案適合尋求透過專用硬體實現高效能處理能力和速度的組織。在比較雲端基礎的視訊分析和本地視訊分析時,成本、可擴展性、控制和安全性通常是決定因素。雲端基礎的模型提供了基於訂閱的成本結構,可以根據使用情況和需求進行靈活調整,由於不需要現場基礎設施,因此需要較少的初始投資,並且對於不斷成長的業務來說是無縫的,例如,它可以提供可擴充性。另一方面,本地解決方案使企業能夠完全控制其視訊分析資料和基礎架構。本地解決方案在處理速度方面提供了更好的性能,因為它們在本地處理資料,但由於維護、升級和人員配置而具有更高的總擁有成本。
將應用程式視訊分析的應用擴展到入侵管理
在安全和安保領域,事件偵測是視訊分析的重要應用。此技術可識別可能威脅人身安全或資產安全的異常情況和事件。事件偵測系統經過專門設計,可以識別各種事件,包括事故、打架和未授權存取。事件偵測對於安全性需求較高的區域最為重要,例如機場、大眾交通工具樞紐和關鍵基礎設施。入侵管理是指識別和管理對安全區域的詐欺的入侵的主動措施。為此目的而設計的視訊分析系統使用先進的演算法來檢測潛在的入侵並自動向安全負責人發出警報。入侵控制對於防止軍事設施、銀行和商業設施等安全要求較高的設施內的盜竊和破壞至關重要。人員和人群計數技術對於監控人群規模和流量的企業和組織(例如零售、活動管理和城市規劃)至關重要。視訊分析提供有關空間中人員數量的準確資料,從而實現更好的資源管理和最佳化。該應用程式非常適合需要追蹤客戶流量和管理大型團體以確保安全和營運效率的場所。視訊分析交通監控應用程式對於管理和分析道路和高速公路上的車輛交通至關重要。該技術透過即時資料和事件識別有助於緩解擁塞、最佳化交通流量並提高道路安全。它是政府交通機構和城市負責人有效監控和管理道路使用的重要工具,特別是在交通量大的城市中心。相比之下,每個視訊分析應用程式都有其獨特的用途,並滿足不同的基於需求的偏好。在需要快速回應威脅的安全意識區域中,事件偵測和入侵管理系統至關重要。人數/人群計數技術透過提供對客流量模式的洞察,為零售和活動行業做出貢獻。相反,交通監控是公共部門希望解決車流量和基礎設施問題的工具。
按行業:政府和國防部門擴大使用視訊分析進行即時監控
在 BFSI 領域,視訊分析用於安全目的、預防詐騙、改善客戶服務和營運管理。該技術有助於監控分店、ATM 機和其他設施,以防止盜竊、破壞和詐騙。它還分析客戶互動,以幫助改善服務並減少等待時間。在 BFSI 領域,需要視訊分析來實現高級安全性、用於身份驗證的臉部認證以及異常行為檢測。在教育機構中,視訊分析用於確保學生和教職員工的安全、最佳化校園運作並提高教育品質。視訊分析可實現人群控制和限制區域監控,並可與其他系統整合以實現更智慧的校園管理。教育環境中對周界保護、佔用計數和事件檢測的視訊分析的需求正在增加。在政府和國防領域,視訊分析對於設施安全、邊境控制和公共至關重要。此技術可協助政府機構偵測可疑活動、管理流量並執行事件後取證分析。該領域對視訊分析的需求在於即時監控、入侵偵測和自動車牌辨識(ALPR)。飯店和娛樂產業正在利用視訊分析來增強客戶體驗、提高安全性並簡化營運。應用包括人群管理、改善服務的行為分析以及高效能空間利用的熱圖。在製造業中,視訊分析支援職場安全、品管和高效的生產線營運。視訊分析檢測設備故障、監控組裝並確保通訊協定合規性。生產線監控、個人防護設備(PPE) 合規性、缺陷偵測等是智慧工廠計畫的基本要素。運輸和物流公司正在使用視訊分析來加強運輸系統的安全性、管理車輛交通並簡化物流業務。主要應用包括貨物追蹤、車隊管理和通勤行為分析。
區域洞察
北美,特別是美國和加拿大,視訊分析市場一直表現出強勁成長,對增強公共和安保系統的需求激增,以及對智慧城市計劃的投資不斷增加,推動了北美市場的發展。該地區最近的專利顯示了對具有自動檢測功能的智慧視訊監控的關注。對人工智慧和機器學習的投資繼續推動創新格局,領先的科技公司和新興企業正在探索新的視訊分析應用程式。隨著巴西和阿根廷等國家越來越需要加強其安全和監控系統,南美洲的視訊分析市場正在穩步成長。此外,歐盟國家越來越傾向於在分析解決方案中強調資料保護和隱私。該地區的客戶需求圍繞著安全、透明的系統,這些系統在尊重隱私法規的同時提供可行的見解。該地區投資的特點是資助創新中心和研究計劃,旨在加強人工智慧驅動的分析,同時滿足歐盟標準。在中東,由於對包括尖端監控系統在內的智慧城市計劃的大規模投資,視訊分析市場呈現強勁成長。在非洲,由於市場尚處於起步階段以及城市規劃和預防犯罪目的對智慧監控的需求不斷成長,因此預計採用率將會增加。然而,中東和非洲地區面臨初始投資高和缺乏視訊分析專業知識等挑戰。由於都市化的加速、公共監控的加強以及公共和私營部門的大量投資,以中國、日本和印度為中心的亞太地區 (APAC) 的視訊分析市場正在迅速擴張。在中國,對視訊分析的需求是由政府在公共和基礎設施發展方面的舉措所推動的。日本以其技術力而聞名,在研發方面投入巨資,並專注於加強其交通和公共系統。在印度,對視訊監控系統的需求正在迅速成長,主要是出於安全原因和交通管理。
FPNV定位矩陣
FPNV 定位矩陣對於評估視訊分析市場至關重要。我們檢視與業務策略和產品滿意度相關的關鍵指標,以對供應商進行全面評估。這種深入的分析使用戶能夠根據自己的要求做出明智的決策。根據評估,供應商被分為四個成功程度不同的像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對視訊分析市場中供應商的現狀進行深入而詳細的研究。全面比較和分析供應商在整體收益、基本客群和其他關鍵指標方面的貢獻,以便更好地了解公司的績效及其在爭奪市場佔有率時面臨的挑戰。此外,該分析還提供了對該行業競爭特徵的寶貴見解,包括在研究基準年觀察到的累積、分散主導地位和合併特徵等因素。詳細程度的提高使供應商能夠做出更明智的決策並制定有效的策略,從而在市場上獲得競爭優勢。
1. 市場滲透率:提供有關主要企業所服務的市場的全面資訊。
2. 市場開拓:我們深入研究利潤豐厚的新興市場,並分析其在成熟細分市場的滲透率。
3. 市場多元化:提供有關新產品發布、開拓地區、最新發展和投資的詳細資訊。
4.競爭評估與資訊:對主要企業的市場佔有率、策略、產品、認證、監管狀況、專利狀況、製造能力等進行全面評估。
5. 產品開發與創新:提供對未來技術、研發活動和突破性產品開發的見解。
1. 視訊分析市場的市場規模和預測是多少?
2.在影片分析市場的預測期內,有哪些產品、細分市場、應用程式和領域需要考慮投資?
3.影片分析市場的技術趨勢和法規結構是什麼?
4.影片分析市場主要廠商的市場佔有率為何?
5. 進入視訊分析市場的適當型態和策略手段是什麼?
[199 Pages Report] The Video Analytics Market size was estimated at USD 7.89 billion in 2023 and expected to reach USD 9.62 billion in 2024, at a CAGR 22.97% to reach USD 33.56 billion by 2030.
Video analytics, also called video content analysis or intelligent video analytics, is extracting relevant information, patterns, and insights from video footage. This technology employs advanced algorithms, artificial intelligence, and machine learning techniques to examine video feeds in real-time or from recordings to recognize behaviors, events, and objects without human intervention. It is extensively used for security and surveillance, where it aids in the detection of unauthorized activities, tracking movements, and identifying potential threats. Additionally, video analytics is utilized across various industries, including retail, transportation, and healthcare, for customer behavior analysis, traffic management, and patient monitoring. The primary advantage of video analytics is its ability to efficiently process and evaluate vast amounts of video data, which would be impractical and time-consuming for humans to analyze manually. By automating the analysis process, video analytics enhances operational efficiency, improves decision-making, and provides actionable insights that are leveraged for strategic planning and resource optimization. Influential growth factors for the video analytics market include the rise in the amount of video data being generated, the demand for enhanced security and surveillance systems, and the need to derive actionable insights from video content. Despite promising growth prospects, the market faces limitations such as privacy and data protection concerns, high infrastructure costs for sophisticated video analytics systems, and the need for specialized skills to manage and interpret complex data. On the other hand, ongoing advancements in video analytics coupled with integration with IoT and big data analytics and expanding the application of video analytics for personalized marketing strategies present potential opportunities for the video analytics market to grow in the coming years.
KEY MARKET STATISTICS | |
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Base Year [2023] | USD 7.89 billion |
Estimated Year [2024] | USD 9.62 billion |
Forecast Year [2030] | USD 33.56 billion |
CAGR (%) | 22.97% |
Component: Increasing demand for video analytics softwares due to its advanced functionalities
Services in video analytics encompass several support and maintenance tasks that are crucial for the effective functioning of video analytics solutions. This can include installation, integration, consulting, and managed services. Companies typically prefer services based on the level of expertise their in-house team possesses and the complexity of their video analytics needs. Larger organizations with complex surveillance systems and numerous integration points prefer managed services and consulting to ensure optimal performance and gain strategic insights. Small to medium-sized enterprises might lean towards installation and integration services due to limited internal resources. Video analytics software forms the core of video analytics solutions, offering functionalities such as motion detection, facial recognition, license plate recognition, and behavioral analysis. Depending on the need, organizations choose between on-premise and cloud-based solutions. Organizations with stringent data security requirements can opt for on-premise solutions, while those seeking flexibility and scalability might choose cloud-based software. Innovations in AI and machine learning increase the demand for software with advanced analytics capabilities. Services provide ongoing support and expertise crucial for maintaining complex systems. In contrast, software offers the core functionality and innovative tools necessary for effectively processing and analyzing video data.
Deployment Model: Rising preference for cloud-based video analytics for its subscription-based cost structure
Cloud-based video analytics solutions offer a flexible and scalable approach to video surveillance and analysis. These services are hosted on a cloud infrastructure, allowing remote access, superior data backup, and recovery capabilities. Clients prefer cloud solutions when there is a need for reduced upfront capital expenses, ease of deployment, and accessibility from various locations. An advantage of cloud-based systems is the frequent and automatic software updates that ensure the latest features and security measures are in use without any action required by the user. On-premises video analytics solutions are deployed directly on an organization's hardware and managed by their internal IT team. This model is preferred by entities with strict data governance and privacy requirements, higher concerns for data security, and those who require full control over their systems. Additionally, on-premises solutions are suited for organizations that demand high-performance processing power and speed, which is possible through dedicated hardware. When comparing cloud-based and on-premises video analytics, the decision often rests on cost, scalability, control, and security. Cloud-based models offer the flexibility of a subscription-based cost structure, which can be adjusted according to usage and needs, lower initial investment since there's no need for on-site infrastructure, and seamless scalability for operations that expect to grow. On the other hand, on-premises solutions provide organizations with complete control over their video analytics data and infrastructure, which might be critical for industries handling sensitive data. It offers better performance in terms of processing speed due to local data processing but comes with a higher total cost of ownership due to maintenance, upgrades, and staffing.
Application: Expanding application of video analytics for intrusion management
In safety and security, incident detection is a crucial application for video analytics. This technology identifies anomalies or events that may threaten the safety of individuals or the security of assets. Incident detection systems are tailored to recognize a variety of incidents, such as accidents, fights, or unauthorized access. Incident detection is paramount in areas with high-security needs, such as airports, public transportation hubs, and critical infrastructures. Intrusion management refers to the proactive measures to identify and manage unauthorized entries into a secured area. Video analytics systems designed for this purpose use sophisticated algorithms to detect potential breaches and automatically alert security personnel. Intrusion management is essential for premises that require high levels of security, such as military facilities, banks, and commercial establishments, to prevent theft or vandalism. People or crowd-counting technologies are crucial for businesses and organizations monitoring crowd sizes and flow, such as retail, event management, and urban planning. Video analytics can provide precise data on the number of individuals within a space, enabling better resource management and optimization. This application is ideally suited for venues where understanding customer traffic or managing large groups is necessary for safety and operational efficiency. Traffic monitoring applications of video analytics are indispensable for managing and analyzing vehicular traffic on roads and highways. This technology assists in reducing congestion, optimizing traffic flow, and enhancing road safety through real-time data and event recognition. This is a critical tool for government transportation agencies and city planners to monitor and manage road usage efficiently, especially in urban centers with heavy traffic. Comparatively, each video analytics application serves its unique purpose and caters to different need-based preferences. Incident detection and intrusion management systems are essential for security-conscious areas that require rapid response to threats. People/crowd-counting technologies serve the retail and event industries by providing insights into human traffic patterns. Traffic monitoring, conversely, is a tool for public sector entities looking to address vehicular flow and infrastructure concerns.
Vertical: Growing utilization of video analytics among government & defense sector for real-time surveillance
In the BFSI sector, video analytics is utilized for security purposes, fraud prevention, customer service enhancement, and operations management. The technology helps monitor branches, ATMs, and other facilities to prevent theft, vandalism, and fraud. It also aids in customer interaction analysis to improve service and reduce wait times. In the BFSI sector, video analytics is needed for high-level security, facial recognition for identity verification, and unusual activity detection. Educational institutions use video analytics to ensure the safety of students and staff, optimize campus operations, and enhance the quality of education. It allows for crowd control and monitoring of restricted areas and can integrate with other systems for smarter campus management. The need for video analytics in education is growing for perimeter protection, occupancy counting, and event detection. For government and defense, video analytics is crucial for facility security, border control, and ensuring public safety. The technology assists government agencies in detecting suspicious activities, managing traffic flow, and conducting forensic analysis following incidents. The need for video analysis in this sector is for real-time surveillance, intrusion detection, and automatic license plate recognition (ALPR). The hospitality and entertainment industries leverage video analytics to enhance customer experience, improve safety and security, and streamline operations. Applications include crowd management, behavior analysis to identify areas for service improvement and heat mapping for efficient space usage. In manufacturing, video analytics aids in ensuring workplace safety, quality control, and efficient operation of production lines. The technology can detect equipment malfunctions, monitor assembly lines, and ensure protocol compliance. It is a vital component of smart factory initiatives for production line monitoring, personal protective equipment (PPE) compliance, and defect detection. Transportation and logistics companies use video analytics to enhance the security of transit systems, manage vehicular traffic, and streamline logistics operations. Key applications include cargo tracking, fleet management, and commuter behavior analytics.
Regional Insights
The Americas, particularly the United States and Canada, consistently demonstrate strong growth in the video analytics market with a surge in demand for enhanced public safety and security systems combined with rising investments in smart city projects driving the North American market. Recent patents in the region indicate a focus on intelligent video surveillance with automated detection capabilities. Investment in AI and machine learning continues to fuel the innovative landscape, with major tech companies and startups exploring new video analytics applications. South America's video analytics market is growing steadily, facilitated by the increasing need for enhanced security and surveillance systems in countries such as Brazil and Argentina. Additionally, EU countries are increasingly reflective of a market that prioritizes data protection and privacy in their analytics solutions. The customer needs in this region revolve around secure, transparent systems that provide actionable insights while respecting privacy regulations. Investment in the region is characterized by funding for innovation hubs and research projects that aim to enhance AI-driven video analytics while aligning with EU standards. In the Middle East, the video analytics market exhibits robust growth with significant investments in smart city projects, which include state-of-the-art surveillance systems. In Africa, though the market is at a nascent stage, there's an expected increase in uptake owing to the rising demand for intelligent surveillance for urban planning and crime prevention. The MEA region, however, faces challenges such as the requirement for high initial investment and a scarcity of expertise in video analytics. The Asia Pacific (APAC) region, featuring China, Japan, and India, is a rapidly expanding market for video analytics due to rising urbanization, increasing public surveillance, and considerable investment from both the public and private sectors. In China, the demand for video analytics is driven by government initiatives in public security and infrastructure development. Japan, known for its technological prowess, invests heavily in research and development, focusing on enhancing transportation and public safety systems. In India, there is a burgeoning demand for video surveillance systems, primarily for security reasons and traffic management.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Video Analytics Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Video Analytics Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Video Analytics Market, highlighting leading vendors and their innovative profiles. These include ADT Inc., AllGoVision Technologies Pvt. Ltd., Bosch Sicherheitssysteme GmbH, Canon Inc., Claro Enterprise Solutions, LLC, Deep North, Inc., Eagle Eye Networks, Genetec Inc., Gorilla Technology Inc., Hangzhou Hikvision Digital Technology Co., Ltd., Honeywell International Inc., Huawei Technology Co., Ltd., i2V Systems Pvt. Ltd., Identiv, Inc., Intel Corporation, Intelligent Security Systems, International Business Machines Corporation, intuVision, Inc., iOmniscient, Ipsotek Ltd. by Atos SE, Miovision Technologies Incorporated, MOBOTIX AG, Motorola Solutions, Inc. by Zebra Technologies Corporation, NEC Corporation, Nice North America LLC, PureTech Systems Inc., Qognify GmbH by Hexagon AB, Securitas Security Services (UK) Limited, Senstar Corporation, Tiger Surveillance Inc., VCA Technology Limited, Verint Systems, Inc., Viseum International Limited, and Zhejiang Dahua Technology Co., Ltd..
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Video Analytics Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Video Analytics Market?
3. What are the technology trends and regulatory frameworks in the Video Analytics Market?
4. What is the market share of the leading vendors in the Video Analytics Market?
5. Which modes and strategic moves are suitable for entering the Video Analytics Market?