市場調查報告書
商品編碼
1403886
全球視覺特效人工智慧市場 - 預測(2023-2030)AI in VFX Market - Forecast (2023-2030) |
到 2030 年,全球視覺特效人工智慧市場規模預計將達到 7.142 億美元,2023-2030 年預測期間複合年增長率為 25%。由於技術進步和不斷變化的行業需求,視覺特效市場的人工智慧在多種應用中不斷擴展。隨著電影、電視節目和廣告對更真實、更複雜的視覺特效的需求不斷增加,傳統方法可能變得更加昂貴和耗時。視覺特效製作流程可以使用人工智慧,透過自動化和簡化某些流程來提高生產力和經濟性。
促進視覺特效人工智慧市場成長的關鍵趨勢是創作者對新興技術的採用。使用雲端服務進行內容製作使得創建高品質腳本媒體變得更加容易,從而增加了對視覺特效和動畫的需求。透過利用這些技術,藝術家可以更快、更有效地創造出更具吸引力的效果。由於電影業對高品質影像的需求不斷增長,視覺特效的人工智慧市場正在迅速擴大。出於安全考慮,電影製片人努力融入現實生活中不可能實現的創意鏡頭。這吸引了觀眾,並為世界各地視覺特效產業的發展做出了貢獻。電影製作人使用視覺特效人工智慧工具來講述故事。
2022 年 5 月,領先的視覺特效動畫公司 DNEG 在多倫多 King West 社區正式成立了新工作室 "Toronto Visual Effects and Animation" ,擁有約 150 名員工。新工作室目前正在招募員工,並正在考慮根據客戶對優質動畫和視覺特效服務的需求進一步擴張。
創建多個培訓計劃、軟體和電子學習平台,將模擬資訊和視訊納入區域課程,預計將推動教育和學術市場的顯著成長。許多教育機構希望將模擬技術納入其教育系統,使學生能夠在更先進的環境中學習。動畫和視覺特效解決方案的採用主要由兩個發展所推動。一些最終用戶產業,特別是電影,產值和支出增加。這主要是由於數位影院的國際發行量增加。其次,編劇和導演越來越接受需要視覺特效的劇本。因此,製作公司正在尋求只能透過視覺特效和簡化平台才能完成的更大項目。此外,發布的內容類型也不斷擴大。
該報告研究了全球視覺特效市場人工智慧,並提供了市場份額、驅動因素、細分市場、地區和主要參與者的分析。
The AI in VFX market size is forecast to reach USD 714.2 million by 2030, after growing at a CAGR of 25% during the forecast period 2023-2030. Due to technological improvements and shifting industry demands, the AI in VFX market is expanding for several applications. Traditional approaches can become more expensive and time-consuming as the demand for more realistic and intricate visual effects in films, TV shows, and ads rises. The VFX production pipeline can be made more productive and economical by using AI to automate and streamline some processes.
The report, "AI in VFX Market - Forecast (2023-2030)", by IndustryARC, covers an in-depth analysis of the following segments of the AI in VFX market.
By Component: Software, Services, Hardware.
By Technology: Artificial Intelligence, Augmented Reality.
By Product: Simulation FX, Animation, Modelling, Matte Painting, Compositing, Others.
By Application: Movies, Television, Gaming, Advertisements, Others.
By Geography: North America, South America, Europe, and APAC.
Services dominated the AI in VFX market in 2023. The increasing need for visual effects in films, TV shows, and video games around the world is driving the expansion of the global VFX services market. Furthermore, the increasing usage of virtual reality (VR) and augmented reality (AR) technologies is fueling the growth of the worldwide VFX services market. Enterprises are spending heavily on AI services these days to maximize the strength of their operations. They are using the technologies to carry out operations such as forecasting, planning, and predictive maintenance, as well as customer care chatbots and other applications. The rapid growth of technology in recent years has created a new threat situation, prompting businesses to investigate innovative defense strategies. If AI is integrated into cybersecurity, security specialists will have enormous resources to defend sensitive networks and avert future data breaches.
Artificial Intelligence dominated the AI in the VFX market in 2023. AI is transforming the film industry by speeding up VFX processes, opening up new creative possibilities, and redefining the role of human creativity in the age of smart VFX. Visual effects (VFX) have become an essential aspect of practically every film, although the process was once laborious. Increased collaboration to expand the AI market size and the adoption of advanced technologies are two factors fueling the AI market's growth.
Animation dominated the AI in VFX market in 2023. AI technology is being utilized to automate tasks like character animation and facial expressions, as well as to generate new content. For instance, Pixar's Elemental uses AI to animate Ember, a protagonist formed of flames. The team-built effects pass on every frame, which is a time-consuming operation even with the GPUs Pixar utilizes. As a result, they collaborated with a technique known as Neural Style Transfer, which allows visuals to move like voxels in animation. DisneyResearch|Studios (DRS) employs AI to reorganize the film production and distribution pipeline in order to make the process more efficient and cost-effective. Disney employs AI to generate synthetic individuals, virtual production, and deep video processing, among other things.
Television dominated the AI in the VFX market in 2023. The VFX (visual effects) market in television has been growing rapidly in recent years. With the increase in high-quality television productions, there has been a rising demand for visual effects to enhance storytelling and create immersive viewing experiences. For instance, Cinesite purchased the majority of VFX Studio FX3X in August 2022. The acquisition greatly increases and adds a deep roster of talent in creative manufacturing and VFX supervision. The ability of Cinesite to serve customers more effectively and broadly in both motion pictures and intermittent television. The rise in acquisitions and partnerships among television production houses is also anticipated to drive market growth. One of the main factors driving this growth is the increasing demand for visually stunning and immersive television shows. Audiences now expect high-quality visual effects, and production companies are willing to invest in VFX to deliver visually captivating content. Moreover, advancements in VFX technology have made it more accessible and affordable for television productions.
North American AI in VFX market generated a revenue of $61.5 million in 2023 and is projected to reach a revenue of $272.5 million by 2030 growing at a CAGR of 24% during 2023-2030. Technological innovation is centered in North America, especially in the United States. Numerous top IT businesses and research institutes that are at the forefront of AI technology development are located in the region. The integration of AI in VFX is facilitated by the partnership of these organizations with the entertainment sector. On 19th January 2023, Monsters Aliens Robots Zombies (MARZ), the visual effects (VFX) studio and AI technology firm that helps Hollywood create feature-film level VFX on TV schedules, introduced Vanity AI, its first AI for VFX solution. Vanity AI is the first fully automated, end-to-end artificial intelligence (AI) solution for Hollywood visual effects (VFX).
In 2022, Wonder Dynamics, an American media tech business, launched a production tool enabling filmmakers to achieve blockbuster-level VFX at a low cost. It makes it easier to generate creative content by leveraging AI and cloud technologies. On 25 May 2022, Autodesk announced an investment in RADiCAL, a New York-based creator of an AI-powered 3D motion capture system built in the cloud. This Autodesk investment will fuel RADICAL's efforts to enhance its market-leading AI to service a growing community and assist professional animation and VFX processes.
An important trend contributing to the growth of the AI in VFX market is the adoption of modern technologies by creators. The creation of high-quality scripted media has been facilitated by the usage of cloud services for content creation has increased the need for visual effects and animation. With the use of these technologies, artists may produce more captivating effects faster and more effectively. The market for AI for visual effects is expanding rapidly due to the growing demand for high-quality video in the film industry. Filmmakers strive to incorporate inventive shots that are unfeasible to shoot in real life due to safety concerns. This draws viewers, which contributes to the growth of the visual effects industry Globally. AI tools in VFX are being used by filmmakers to tell their stories
In May 2022, DNEG, a major visual effects and animation business, officially launched a new studio called Toronto Visual Effects and Animation in Toronto's King West sector, employing approximately 150 people. It is still hiring for this new studio and is considering expanding it further dependent on client demand for its premium animation and visual effect services.
The creation of multiple training programs, software, and e-learning platforms that incorporate simulated information and videos into this region's curriculum is predicted to fuel significant growth in the education and academic market. Many educational institutions want to incorporate simulation technology into their educational systems, allowing students to learn in a more advanced setting. The adoption of animation and VFX solutions is primarily driven by two developments. Some end-user sectors, particularly film, are experiencing an increase in production value or expenses. This is mostly due to increased international distribution as a result of digital theaters. Second, writers and directors are more willing to accept scripts that require VFX. As a result, production companies are increasingly seeking larger projects that can only be completed with VFX and simplified platforms. They have also expanded the types of content that are released.
Through the use of animation and VFX in TV, advertising, and gaming, there is a spike in 3D-UHD animated movies in theaters. Outsourcing of VFX procedures is also increasing due to its cost-effectiveness. Thus, the emphasis on the "kids" genre, as well as the expanding popularity of video streaming, are expected to drive market demand in emerging nations. In July 2022, Netflix bought Animal Logic, the world's leading independent animation studio. For almost 30 years, Animal Logic has created award-winning designs, visual effects, and animation. This acquisition would improve existing business and increase long-term capability in the animation industry, providing members throughout the world with superior entertainment.
Employees are finding it tough to stay up with advances in VFX technology. The required expertise must be updated, and market courses do not update their content on a regular basis, resulting in a shortage of qualified persons with applicable certifications and requirements as technology improves day by day. Keeping up with technology challenges is having a detrimental impact on the visual effects sector. A lack of technical and creative ability is lowering the number of qualified candidates for open positions. Professionals with the necessary degrees, work experience, and skill sets are asking for large pay packages. As a result, VFX studios and post-production companies are unable to hire qualified artists. The hiring procedure is heavily reliant on online sites. Job openings are either posted on the company's website or a related career website. To fill these positions, VFX companies seek artists from other nations. The number of VFX-related job openings is growing, yet VFX businesses are struggling to break even on blockbuster films. As a result, VFX companies are unable to meet the expanding needs of film studios, stifling global market growth.
Technology launches, acquisitions, and R&D activities are key strategies adopted by players in the AI in VFX market. in 2023, The major players in the AI in VFX market are Framestore, Animal Logic, Loom AI, Rodeo FX, Industrial Light & Magic, Weta Digital, Pixomondo, Adobe, Others.
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