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市場調查報告書
商品編碼
1790293
美國草藥師和草藥從業者市場規模、佔有率和趨勢分析報告:按實踐環境、地區和細分市場預測,2025 年至 2033 年U.S. Herbalist & Herbal Practitioner Market Size, Share & Trends Analysis Report By Practice Settings (Solo Herbal Practice, Naturopathic & CAM Clinics, Integrative Health Centers, Telehealth Platforms), By Region, And Segment Forecasts, 2025 - 2033 |
預計 2024 年美國草藥師和草藥治療師市場規模為 5.4661 億美元,到 2033 年將達到 22.1059 億美元,2025 年至 2033 年的複合年成長率為 16.7%。
推動這一成長的因素是消費者偏好轉向整體預防性的健康方法。隨著人們逐漸意識到對抗療法傳統醫學的局限性,越來越多的人開始尋求草藥師的個人化護理,這種護理植根於傳統植物學知識和生活方式的改變。這種趨勢在注重健康的人群中尤其明顯,他們尋求以自然、微創的方式治療壓力、發炎和消化系統疾病等慢性疾病。草藥師提供客製化的通訊協定,以滿足大眾對永續植物生活方式日益成長的興趣,並日益被視為追求健康的可靠嚮導。
美國對個人化、整體醫療保健日益成長的需求,是美國草藥師和草藥治療師隊伍發展壯大和專業化的關鍵驅動力。隨著越來越多的人尋求自然、預防和根源的健康方法,經過專業培訓的草藥師越來越被視為值得信賴的全面健康解決方案提供者。這種轉變源自於美國醫療保健偏好的更大轉變,消費者越來越遠離傳統的對抗療法,轉而接受將傳統植物知識與現代健康需求結合的個人化諮詢。
此外,對整體照護的偏好變化也反映在消費者的支出模式中:根據美國植物委員會 2023 年的報告,美國草藥膳食補充劑的零售額將在 2023 年達到 125.5 億美元,比 2022 年成長 4.4%。
這一數字顯示消費者對草藥保健實踐的信心不斷增強,也顯示大眾對草藥保健實踐的信心不斷增強。
此外,遠端保健與草藥醫生和草藥治療師所使用的醫療服務模式的整合,是擴大其專業影響力的關鍵因素。數位健康素養的提高、患者對便利性的需求以及視訊護理的日益普及,都促進了遠端草藥諮詢的常態化。草藥治療師正在調整其實踐,以使用遠距諮詢工具,從而擴大其覆蓋範圍和靈活性。
日益增加的認證教育課程和專業認證選擇,對美國草藥師和草藥從業者市場的發展發揮關鍵作用。隨著大眾對自然和預防性健康實踐的興趣日益成長,對能夠提供安全、循證護理的合格草藥師的需求也日益成長。為此,學術機構和認證機構正在擴大結構化培訓途徑的覆蓋範圍,以提升臨床能力和公眾信譽,從而塑造草藥師隊伍的職業前景。
巴斯蒂亞大學就是一個典型的例子,該校提供草藥科學學士學位。本課程整合了植物鑑定、植物化學、中西藥學以及草藥交互作用等課程。學生還需完成88小時的臨床護理或草藥產品製備實務訓練。巴斯蒂亞大學的校園草藥園擁有超過350種來自全球草藥傳統的植物,不僅體現了課程的實用性,也體現了其對草藥多元文化方法的重視。此類課程的畢業生直接促進了從業人員的壯大,增強了市場的供應面。
The U.S. herbalist & herbal practitioner market was estimated at USD 546.61 million in 2024 and is expected to reach USD 2,210.59 million by 2033, registering a CAGR of 16.7% from 2025 to 2033. This growth is driven by a shift in consumer preferences toward holistic and preventive approaches to health. As awareness of the limitations of symptom-based conventional medicine continues to rise, more individuals are turning to herbalists for personalized care rooted in traditional botanical knowledge and lifestyle modification. This trend is particularly evident among health-conscious populations seeking natural, low-intervention solutions for chronic conditions such as stress, inflammation, and digestive disorders. Herbalists are increasingly viewed as trusted guides in the pursuit of wellness, offering customized protocols that align with evolving public interest in sustainable and plant-based living.
The increasing demand for personalized and holistic healthcare in the U.S. serves as a significant driver for the growth and professionalization of U.S. herbalists and herbal practitioners. As more individuals seek natural, preventive, and root-cause approaches to wellness, professionally trained herbal practitioners are gaining recognition as credible providers of integrative health solutions. This shift is rooted in a broader transformation in U.S. healthcare preferences, where consumers are increasingly turning away from conventional symptom-based treatments and embracing individualized consultations that combine traditional botanical knowledge with modern health requirements.
Moreover, the evolving preference for holistic care is also reflected in consumer spending patterns. According to a 2023 report by the American Botanical Council, retail sales of herbal dietary supplements in the U.S. reached USD 12.55 billion in 2023, marking a 4.4 percent increase compared to 2022.
This figure shows increased consumer confidence in herbal health solutions and indicates growing public trust in herbal methods, which boosts the career prospects of clinical herbal practitioners.
Furthermore, the integration of telehealth into the care delivery models used by herbalists and herbal practitioners has become a pivotal factor in expanding their professional footprint. Increasing digital health literacy, patient demand for convenience, and growing acceptance of video-based care have all contributed to the standardization of remote herbal consultations. Herbalists have adapted their practices to include teleconsultation tools, expanding their reach and flexibility.
The increasing availability of accredited educational programs and professional credentialing options is playing a pivotal role in the advancement of the U.S. herbalist and herbal practitioner market. As public interest in natural and preventive health solutions grows, there is a corresponding demand for qualified herbalist practitioners capable of delivering safe and evidence-informed care. In response, academic institutions and certifying bodies have expanded access to structured training pathways that support both clinical competence and public trust, thereby shaping the professional landscape of the herbalist workforce.
One prominent example is Bastyr University, which offers a Bachelor of Science in Herbal Sciences. The program integrates coursework in botanical identification, phytochemistry, Western and Chinese materia medica, and herb-drug interactions. Students also complete an 88-hour practicum in either clinical care or herbal product preparation. Bastyr's campus herb garden, which contains more than 350 plant species from global herbal traditions, supports the hands-on nature of the curriculum and its focus on multicultural approaches to herbal medicine. Graduates from such programs contribute directly to the expansion of the practitioner base, thereby strengthening the supply side of the market.
U.S. Herbalist & Herbal Practitioner Market Report Segmentation
This report forecasts revenue growth, country and regional level and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the U.S. herbalist & herbal practitioner market report based on practice settings and region.