Product Code: GVR-4-68040-584-7
Visual Intelligence Market Size & Trends:
The global visual intelligence market size was estimated at USD 11,432.0 million in 2024 and is projected to grow at a CAGR of 19.1% from 2025 to 2030. The growing adoption of augmented reality (AR), virtual reality (VR), and artificial intelligence (AI) is changing the way industries handle real-time decision-making.
These technologies are becoming integral to enhancing situational awareness, which is a key aspect of visual intelligence, enabling more informed actions in fast-paced environments. As businesses seek to improve operational efficiency, they use immersive technologies to provide clearer, more immediate insights.
Industries and companies are increasingly embracing AR, VR, and AI to enhance real-time decision-making processes, particularly through the lens of visual intelligence. For instance, in February 2025, Microsoft and Anduril Industries, a U.S.-based defense industry company, are expanding their partnership to advance the U.S. Army's Integrated Visual Augmentation System (IVAS) program. This partnership integrates Anduril's AI and defense technology with Microsoft's Azure cloud and AI capabilities to enhance battlefield awareness, decision-making, and mission success using AR and VR.
The growing integration of visual intelligence into mainstream technology signals a rising trend in consumer adoption of real-time visual recognition tools. As these technologies become more accessible in everyday devices, consumer demand for instant, AI-powered visual capabilities is set to increase. This trend highlights the growing reliance on visual intelligence to enhance user experience and decision-making. With greater accessibility, visual intelligence is expected to become a standard feature in consumer tech. The broader adoption of these tools is solely to drive innovation and expand their application across various industries. For instance, in February 2025, Apple, a U.S.-based technology company that designs and sells electronics, software, and services, introduced its Visual Intelligence feature to the iPhone 15 Pro, allowing users to point their camera at objects to learn more about them. This feature is accessible via the Action Button or Control Center on the iPhone 15 Pro, enhancing real-time
information retrieval.
Integrating visual intelligence with IoT enhances the creation of smarter, interconnected systems. Combining computer vision with IoT devices leads to advanced solutions for smart cities, smart homes, and industrial IoT. This fusion enables the real-time collection and analysis of data from multiple sources, offering a more comprehensive understanding of situations. With visual intelligence, IoT devices can interpret contextual data, improving decision-making. Seamless system connectivity allows faster, more accurate responses in various environments. Security, manufacturing, and healthcare industries benefit from enhanced operational efficiency and automation. Continuous data flow strengthens predictive capabilities and supports more informed decisions. Ultimately, it helps create autonomous systems with improved situational awareness.
There is a growing focus on visual intelligence systems that can perceive and understand the 3D structure of the environment. This advancement greatly enhances the capabilities of robots and autonomous systems, enabling them to navigate and interact more effectively with the physical world. By incorporating 3D understanding, these systems can better adapt to their surroundings, increasing efficiency and responsiveness. This development also improves the accuracy and realism of applications such as augmented reality (AR) and virtual reality (VR), offering more immersive and interactive experiences. As visual intelligence systems gain better spatial awareness, their ability to interact with real-world objects becomes more precise. This is especially important for industries such as manufacturing, logistics, and healthcare, where precision is critical. The enhanced 3D perception also opens new opportunities for smarter environments, such as intelligent cities and smart homes.
Global Visual Intelligence Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, grand view research has segmented the global visual intelligence market in terms of technology, application, end use, and region:
- Technology Outlook (Revenue, USD Million, 2018 - 2030)
- Computer Vision
- Deep Learning
- Machine Learning
- Image Processing
- Application Outlook (Revenue, USD Million, 2018 - 2030)
- Surveillance and Security
- Quality Inspection & Automation
- Facial Recognition
- Image & Video Analytics
- Predictive Maintenance
- Traffic Monitoring
- Retail Analytics
- End Use Outlook (Revenue, USD Million, 2018 - 2030)
- Retail & E-commerce
- Manufacturing
- Healthcare
- Defense & Security
- Automotive
- Others
- Regional Outlook (Revenue, USD Million, 2018 - 2030)
- North America
- Europe
- Asia Pacific
- China
- Japan
- India
- Australia
- South Korea
- Latin America
- Middle East & Africa (MEA)
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Insights
- 2.2. Segmental Outlook
- 2.3. Competitive Outlook
Chapter 3. Visual Intelligence Market Variables, Trends & Scope
- 3.1. Global Visual Intelligence Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.4. Porter's Five Forces Analysis
- 3.4.1. Supplier Power
- 3.4.2. Buyer Power
- 3.4.3. Substitution Threat
- 3.4.4. Threat from New Entrants
- 3.4.5. Competitive Rivalry
- 3.5. PESTEL Analysis
- 3.5.1. Political Landscape
- 3.5.2. Economic Landscape
- 3.5.3. Social Landscape
- 3.5.4. Technological Landscape
- 3.5.5. Environmental Landscape
- 3.5.6. Legal Landscape
Chapter 4. Visual Intelligence Market: Technology Estimates & Forecasts
- 4.1. Visual Intelligence Market: Technology Movement Analysis, 2024 & 2030
- 4.1.1. Computer Vision
- 4.1.1.1. Computer Vision Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.1.2. Deep Learning
- 4.1.2.1. Deep Learning Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.1.3. Machine Learning
- 4.1.3.1. Machine Learning Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.1.4. Image Processing
- 4.1.4.1. Image Processing Analysis Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 5. Visual Intelligence Market: Application Estimates & Forecasts
- 5.1. Visual Intelligence Market: Application Movement Analysis, 2024 & 2030
- 5.1.1. Surveillance and Security
- 5.1.1.1. Surveillance and Security Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.1.2. Quality Inspection & Automation
- 5.1.2.1. Quality Inspection & Automation Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.1.3. Facial Recognition
- 5.1.3.1. Facial Recognition Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.1.4. Image & Video Analytics
- 5.1.4.1. Image & Video Analytics Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.1.5. Predictive Maintenance
- 5.1.5.1. Predictive Maintenance Analysis Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.1.6. Traffic Monitoring
- 5.1.6.1. Traffic Monitoring Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.1.7. Retail Analytics
- 5.1.7.1. Retail Analytics Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Visual Intelligence Market: End Use Outlook Estimates & Forecasts
- 6.1. Visual Intelligence Market: End Use Movement Analysis, 2024 & 2030
- 6.1.1. Retail & E-commerce
- 6.1.1.1. Retail & E-commerce Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.1.2. Manufacturing
- 6.1.2.1. Manufacturing Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.1.3. Healthcare
- 6.1.3.1. Healthcare Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.1.4. Defense & Security
- 6.1.4.1. Defense & Security Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.1.5. Automotive
- 6.1.5.1. Automotive Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.1.6. Others
- 6.1.6.1. Others Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Visual Intelligence Market: Regional Estimates & Trend Analysis
- 7.1. Visual Intelligence Market Share, By Region, 2024 & 2030, USD Million
- 7.2. North America
- 7.2.1. North America Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.1.1. North America Visual Intelligence Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
- 7.2.1.2. North America Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.2.1.3. North America Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.2.1.4. North America Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.2.2. U.S.
- 7.2.2.1. U.S. Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.2.2. U.S. Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.2.2.3. U.S. Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.2.2.4. U.S. Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.2.3. Canada
- 7.2.3.1. Canada Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.3.2. Canada Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.2.3.3. Canada Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.2.3.4. Canada Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.2.4. Mexico
- 7.2.4.1. Mexico Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.2.4.2. Mexico Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.2.4.3. Mexico Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.2.4.4. Mexico Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.3. Europe
- 7.3.1. Europe Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.1.1. Europe Visual Intelligence Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
- 7.3.1.2. Europe Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.3.1.3. Europe Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.3.1.4. Europe Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.3.2. UK
- 7.3.2.1. UK Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.2.2. UK Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.3.2.3. UK Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.3.2.4. UK Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.3.3. Germany
- 7.3.3.1. Germany Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.3.2. Germany Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.3.3.3. Germany Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.3.3.4. Germany Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.3.4. France
- 7.3.4.1. France Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.3.4.2. France Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.3.4.3. France Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.3.4.4. France Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.4. Asia Pacific
- 7.4.1. Asia Pacific Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.1.1. Asia Pacific Visual Intelligence Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
- 7.4.1.2. Asia Pacific Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.4.1.3. Asia Pacific Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.4.1.4. Asia Pacific Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.4.2. China
- 7.4.2.1. China Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.2.2. China Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.4.2.3. China Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.4.2.4. China Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.4.3. Japan
- 7.4.3.1. Japan Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.3.2. Japan Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.4.3.3. Japan Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.4.3.4. Japan Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.4.4. India
- 7.4.4.1. India Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.4.2. India Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.4.4.3. India Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.4.4.4. India Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.4.5. Australia
- 7.4.5.1. Australia Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.5.2. Australia Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.4.5.3. Australia Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.4.5.4. Australia Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.4.6. South Korea
- 7.4.6.1. South Korea Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4.6.2. South Korea Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.4.6.3. South Korea Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.4.6.4. South Korea Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.5. Latin America
- 7.5.1. Latin America Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5.2. Latin America Visual Intelligence Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
- 7.5.3. Latin America Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.5.4. Latin America Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.5.5. Latin America Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.5.6. Brazil
- 7.5.6.1. Brazil Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.5.6.2. Brazil Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.5.6.3. Brazil Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.5.6.4. Brazil Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.6. Middle East and Africa
- 7.6.1. Middle East and Africa Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.2. Middle East and Africa Visual Intelligence Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
- 7.6.3. Middle East and Africa Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.6.4. Middle East and Africa Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.6.5. Middle East and Africa Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.6.6. KSA
- 7.6.6.1. KSA Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.6.2. KSA Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.6.6.3. KSA Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.6.6.4. KSA Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.6.7. UAE
- 7.6.7.1. UAE Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.7.2. UAE Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.6.7.3. UAE Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.6.7.4. UAE Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
- 7.6.8. South Africa
- 7.6.8.1. South Africa Visual Intelligence Market Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.6.8.2. South Africa Visual Intelligence Market Estimates and Forecasts, by Technology, 2018 - 2030 (USD Million)
- 7.6.8.3. South Africa Visual Intelligence Market Estimates and Forecasts, by Application, 2018 - 2030 (USD Million)
- 7.6.8.4. South Africa Visual Intelligence Market Estimates and Forecasts, by End Use, 2018 - 2030 (USD Million)
Chapter 8. Competitive Landscape
- 8.1. Recent Developments & Impact Analysis, By Key Market Participants
- 8.2. Vendor Landscape
- 8.2.1. Company categorization
- 8.2.2. List of Key Distributors andChannell Partners
- 8.2.3. List of Potential Customers/Listing
- 8.3. Competitive Dynamics
- 8.3.1. Competitive Benchmarking
- 8.3.2. Strategy Mapping
- 8.3.3. Heat Map Analysis
- 8.4. Company Profiles/Listing
- 8.4.1. Alphabet Inc.
- 8.4.1.1. Participant's overview
- 8.4.1.2. Financial performance
- 8.4.1.3. Application benchmarking
- 8.4.1.4. Strategic initiatives
- 8.4.2. Amazon.com, Inc.
- 8.4.2.1. Participant's overview
- 8.4.2.2. Financial performance
- 8.4.2.3. Application benchmarking
- 8.4.2.4. Strategic initiatives
- 8.4.3. Apple Inc.
- 8.4.3.1. Participant's overview
- 8.4.3.2. Financial performance
- 8.4.3.3. Application benchmarking
- 8.4.3.4. Strategic initiatives
- 8.4.4. Cognex Corporation
- 8.4.4.1. Participant's overview
- 8.4.4.2. Financial performance
- 8.4.4.3. Application benchmarking
- 8.4.4.4. Strategic initiatives
- 8.4.5. International Business Machines Corporation
- 8.4.5.1. Participant's overview
- 8.4.5.2. Financial performance
- 8.4.5.3. Application benchmarking
- 8.4.5.4. Strategic initiatives
- 8.4.6. Intel Corporation
- 8.4.6.1. Participant's overview
- 8.4.6.2. Financial performance
- 8.4.6.3. Application benchmarking
- 8.4.6.4. Strategic initiatives
- 8.4.7. Meta Platforms, Inc.
- 8.4.7.1. Participant's overview
- 8.4.7.2. Financial performance
- 8.4.7.3. Application benchmarking
- 8.4.7.4. Strategic initiatives
- 8.4.8. Microsoft
- 8.4.8.1. Participant's overview
- 8.4.8.2. Financial performance
- 8.4.8.3. Application benchmarking
- 8.4.8.4. Strategic initiatives
- 8.4.9. NVIDIA Corporation
- 8.4.9.1. Participant's overview
- 8.4.9.2. Financial performance
- 8.4.9.3. Application benchmarking
- 8.4.9.4. Strategic initiatives
- 8.4.10. Qualcomm Incorporated
- 8.4.10.1. Participant's overview
- 8.4.10.2. Financial performance
- 8.4.10.3. Application benchmarking
- 8.4.10.4. Strategic initiatives