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市場調查報告書
商品編碼
1791649
全球個人護理彈性體凝膠市場Elastomer Gel in Personal Care |
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預計到 2030 年,全球個人護理彈性體凝膠市場規模將達到 1.837 億美元
2024 年全球個人護理彈性凝膠市場規模估計為 1.557 億美元,預計到 2030 年將達到 1.837 億美元,在 2024-2030 年分析期內的複合年成長率為 2.8%。
美國市場規模估計為 4,240 萬美元,中國市場預計複合年成長率為 5.3%
預計2024年,美國個人護理彈性體凝膠市場規模將達4,240萬美元。作為世界第二大經濟體的中國,預計到2030年市場規模將達到3,570萬美元,在分析期間(2024-2030年)的複合年成長率為5.3%。其他值得關注的區域市場包括日本和加拿大,預計在分析期間的複合年成長率分別為1.1%和2.1%。在歐洲,預計德國的複合年成長率為1.5%。
全球個人護理市場彈性體凝膠—主要趨勢與促進因素摘要
彈性凝膠如何改變個人保健產品領域?
彈性體凝膠正在重新定義個人護理行業的配方策略,它提供無與倫比的感官特性,兼顧功能性能和消費者吸引力。彈性體凝膠通常以矽酮為基礎,以其絲滑的質地和奢華的觸感而聞名,具有出色的延展性、吸油性和天鵝絨般的啞光效果。這些特性使其成為高階護膚、彩妝品和混合美容產品的必備品,在這些產品中,質地和觸感與功效同等重要。其獨特的結構能夠封裝和緩釋活性成分,進一步提升了它們在抗衰老面霜、保濕霜、妝前乳和粉底等針對性護理產品中的價值。隨著個人護理品牌競相開發能夠提升用戶體驗和突出質感的配方,彈性體凝膠已成為提供輕盈、不油膩和不致粉刺解決方案的關鍵成分。
消費者對奢華應用日益成長的需求,也推動了彈性體凝膠配方在全球市場的蓬勃發展。這些材料有助於在飽和的市場中脫穎而出,在這樣的市場中,感官體驗的精緻度正日益成為品牌的標誌性因素。從高性能防曬霜到保濕精華液,再到柔順護髮產品,彈性體凝膠的多功能性使品牌能夠打造多功能、美觀的產品。它們能夠提升產品的視覺和觸覺吸引力,同時又不損害產品的穩定性或與其他成分的兼容性,這使得它們成為大眾市場和高階市場的主流產品。隨著各大品牌探索融合護膚和彩妝優勢的混合配方,彈性體凝膠發揮關鍵作用,它能夠實現雙重功能,並帶來更佳的使用體驗,從而吸引更廣泛的受眾。
哪些消費者和市場變化推動了凝膠配方的創新?
消費者對感官愉悅的日益關注,加上對產品性能和膚質相容性的不斷提升,為彈性凝膠技術的創新創造了肥沃的土壤。現今的美妝消費者不僅追求功效,更追求獨特、沉浸式的使用體驗,這促使他們對柔焦、暈染和絲滑質感的產品產生了需求,而這些正是彈性凝膠能夠獨具特色的功效。千禧世代和Z世代尤其注重Instagram級的質感和即時滿足感,這推動了對創新產品體驗的需求,而觸感和妝效是品牌忠誠度的關鍵。這種轉變正推動化妝品品牌改進現有產品,或開發基於彈性凝膠基質的全新產品。
同時,區域性美妝趨勢也在影響全球的採用。以輕盈透氣和分層護膚而聞名的韓妝和日妝趨勢,正在加速對輕盈透氣質地的需求,進一步支持彈性凝膠的採用。同時,清潔美妝和成分透明化趨勢正在重塑配方格局,因為消費者青睞經過皮膚科測試、對敏感肌膚安全且不含爭議性化合物的矽膠替代品。因此,供應商正在投資開發環狀含量低且符合不斷發展的監管準則的下一代彈性凝膠。隨著個人化和健康成為美妝產業的關鍵支柱,彈性凝膠在客製化護膚系列、中性產品,甚至提供感官舒適的減壓解決方案中找到了新的機會。這些市場轉變使彈性凝膠不僅作為一種成分,更作為一種性能差異化因素,幫助品牌滿足新一代用戶的多感官需求。
隨著凝膠技術的進步,該產業將走向何方?
彈性凝膠製造技術的進步為更專業的應用打開了大門,並拓展了其在新產品類型中的應用。現代配方科學不斷發展,創造出具有各種密度、交聯特性和感官特徵的凝膠,使品牌能夠根據特定功能客製化質地,從超啞光妝前乳到柔順定型產品,再到快速吸收的眼霜。由於彈性凝膠獨特的穩定複雜乳液的能力,該產業也見證了多相凝膠體系的興起,該體系將水性活性成分與油性美學相結合。供應商正在開發與天然和有機成分相容的新型彈性凝膠形式,以擴大效用。
此外,彈性體凝膠在男士護理領域也日益受到青睞,其輕盈、快速吸收和啞光質地備受推崇。在護髮領域,彈性體凝膠被用於頭皮精華液和免沖洗護髮產品中,其順滑不滴落的質地提升了使用者的操控性和塗抹的精準度。多功能美容膏、固態護膚棒以及專為忙碌消費者生活方式設計的旅行產品也正致力於將這種功能性與感官吸引力完美結合。彈性體包覆的活性成分會逐漸釋放,進而提高生物利用度和功效。隨著產業轉向智慧、性能驅動的配方,彈性體凝膠正從單純的質地增強劑發展成為活性成分載體、配方賦能劑以及下一代個人護理技術的關鍵組成部分。
個人護理領域彈性體凝膠市場成長的真正推動因素是什麼?
個人護理領域彈性體凝膠市場的成長受到多種因素的驅動,這些因素與技術進步、應用需求、消費者偏好以及市場層級的產品多樣化直接相關。從技術角度來看,交聯矽橡膠、混合聚合物結構和流變改性劑的不斷改進,使得高度可客製化的凝膠質地得以開發,這些凝膠質地具有出色的穩定性、複合性和相容性,使其能夠廣泛應用於各種護膚和彩妝品中。從最終用途的角度來看,對多功能、質感豐富、吸收迅速的產品的需求日益成長,尤其是在妝前乳、保濕霜和BB霜等領域,這正在加速彈性體凝膠在各個產品線中的應用。
消費行為越來越注重奢華體驗、極簡主義日常護理和高性能護膚,這塑造了那些提供奢華觸感且不會油膩或厚重感的產品的吸引力。千禧世代和 Z 世代消費者尤其推動著對既能提供即時膚感又能提供長期益處的產品的需求,這使得彈性體凝膠增強產品具有強大的吸引力。此外,凝膠在混合美容類別(如護膚/藥用化妝品)中的使用日益增多,正在將其相關性擴展到傳統使用案例之外。從區域來看,受可支配收入增加和美容支出強勁推動,新興經濟體的成長進一步推動了市場滲透。線上美容平台和網紅行銷的興起也有助於快速發現產品並讓消費者了解質地和功效。再加上有關有機矽使用法規的明確和更清潔、對皮膚安全的彈性體替代品的推出,彈性體凝膠個人護理市場正在為全球持續成長奠定堅實的基礎。
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Global Elastomer Gel in Personal Care Market to Reach US$183.7 Million by 2030
The global market for Elastomer Gel in Personal Care estimated at US$155.7 Million in the year 2024, is expected to reach US$183.7 Million by 2030, growing at a CAGR of 2.8% over the analysis period 2024-2030.
The U.S. Market is Estimated at US$42.4 Million While China is Forecast to Grow at 5.3% CAGR
The Elastomer Gel in Personal Care market in the U.S. is estimated at US$42.4 Million in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$35.7 Million by the year 2030 trailing a CAGR of 5.3% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.1% and 2.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 1.5% CAGR.
Global Elastomer Gel in Personal Care Market - Key Trends & Drivers Summarized
How Are Elastomer Gels Reinventing the Sensory Landscape of Personal Care Products?
Elastomer gels are redefining formulation strategies in the personal care industry by delivering an unmatched sensorial profile that caters to both functional performance and consumer appeal. Known for their silky, smooth texture and luxurious skin feel, elastomer gels-often silicone-based-offer superior spreadability, oil absorption, and a velvety matte finish. These features have made them indispensable in high-end skincare, color cosmetics, and hybrid beauty products where texture and touch are as critical as efficacy. Their unique structure allows for encapsulation and time-released delivery of active ingredients, further enhancing their value in targeted treatment products such as anti-aging creams, moisturizers, primers, and foundations. As personal care brands compete to elevate user experience and develop formulations with tactile distinction, elastomer gels have emerged as go-to ingredients for delivering lightweight, non-greasy, and non-comedogenic solutions.
The increasing consumer demand for a luxurious application experience has also contributed to the proliferation of elastomer gel-based formulations across global markets. These materials help differentiate products in a saturated marketplace where sensory sophistication is increasingly becoming a brand-defining factor. From high-performance sun care products to hydrating serums and smoothing hair treatments, the versatility of elastomer gels is enabling brands to create multi-functional, aesthetically pleasing offerings. Their ability to enhance the visual and tactile appeal of products-without compromising stability or compatibility with other ingredients-has made them a staple in both mass-market and prestige categories. As brands explore more hybrid formats that combine skincare and makeup benefits, elastomer gels serve as the critical enabler for dual-functionality and elevated application experiences that appeal to a wide demographic.
What Consumer and Market Shifts Are Fueling Innovation in Gel-Based Formulations?
The growing consumer inclination toward sensorial pleasure, combined with rising expectations for product performance and skin compatibility, is creating fertile ground for innovation in elastomer gel technologies. Beauty consumers today are not only looking for efficacy but also for a unique, pampering experience during application-leading to a demand for soft-focus, blurring, and velvet-touch products that elastomer gels are uniquely positioned to provide. In particular, the millennial and Gen Z cohorts, who value Instagram-worthy textures and instant gratification, are driving demand for innovative product experiences where feel and finish are central to brand loyalty. This shift is prompting cosmetic brands to reformulate legacy products and develop entirely new offerings using elastomer gel matrices as base materials.
At the same time, regional beauty trends are influencing global adoption. The K-beauty and J-beauty waves, known for their light, airy, and layered skincare routines, have accelerated demand for non-heavy, breathable textures-further boosting elastomer gel inclusion. Meanwhile, clean beauty and ingredient transparency trends are reshaping the formulation landscape, with consumers preferring silicone alternatives that are dermatologically tested, safe for sensitive skin, and free of controversial compounds. As a result, suppliers are investing in next-generation elastomer gels made with low cyclic content and compliant with evolving regulatory guidelines. With personalization and wellness becoming key pillars in the beauty sector, elastomer gels are finding new opportunities in customized skincare lines, gender-neutral products, and even stress-relief solutions that deliver sensory comfort. These market shifts are positioning elastomer gels as not just an ingredient, but a performance differentiator that helps brands meet the multi-sensory demands of a new generation of users.
Where Is the Industry Headed with Advancements in Gel Technology?
Technological advancements in elastomer gel manufacturing are opening the door to more specialized applications and expanded use across new product categories. Modern formulation science has evolved to create gels with varying densities, cross-linking properties, and sensory profiles, allowing brands to tailor textures to specific functions-from ultra-matte primers to flexible-hold hair stylers and fast-absorbing under-eye creams. The industry is also witnessing a rise in multi-phase gel systems that combine water-based actives with oil-based aesthetics, enabled by elastomer gels' unique ability to stabilize complex emulsions. Suppliers are developing new elastomer gel formats that are compatible with natural and organic ingredients, broadening their utility in the increasingly important clean and green beauty segments.
Additionally, elastomer gels are gaining momentum in the men’s grooming segment, where lightweight, fast-absorbing, and mattifying textures are highly valued. In haircare, they are being used for scalp serums and leave-in treatments where non-dripping, smooth textures improve user control and application precision. The combination of functionality and sensoriality is also being explored in multi-use beauty balms, solid skincare sticks, and travel-friendly products that align with the on-the-go consumer lifestyle. Innovation is further supported by advanced delivery systems, including elastomer-encapsulated actives that release gradually, improving bioavailability and efficacy over time. As the industry pivots toward smart, performance-driven formulations, elastomer gels are evolving from simple texture enhancers to active carriers, format enablers, and crucial components of next-generation personal care technologies.
What Are the Real Drivers Behind the Market Growth of Elastomer Gels in Personal Care?
The growth in the elastomer gel in personal care market is driven by several factors directly linked to technological evolution, application-specific demand, consumer preferences, and market-level product diversification. Technologically, continuous improvements in cross-linked silicone elastomers, hybrid polymer structures, and rheology modifiers are enabling the development of highly customizable gel textures with superior stability, blendability, and compatibility. This has opened up their use across a wide range of skincare and color cosmetic formulations. From an end-use perspective, the increasing demand for multi-functional, sensorially rich, and quick-absorbing products-especially in segments like primers, moisturizers, and BB creams-is accelerating the adoption of elastomer gels across product lines.
In consumer behavior, the rising emphasis on luxury experience, minimalistic routines, and high-performance skincare is shaping the appeal of products that feel indulgent without being greasy or heavy. Millennials and Gen Z consumers, in particular, are driving demand for products that offer both immediate skin feel and long-term benefits, creating a strong pull for elastomer gel-enhanced offerings. Additionally, the growing use of these gels in hybrid beauty categories-such as skincare-makeup hybrids and cosmeceuticals-is expanding their relevance beyond traditional use cases. Regionally, growth in emerging economies with rising disposable incomes and strong beauty spending is further boosting market penetration. The rise of online beauty platforms and influencer marketing is also contributing to rapid product discovery and consumer education around textures and performance. Combined with greater regulatory clarity around silicone usage and the entry of cleaner, skin-safe elastomer alternatives, these dynamics are creating a robust foundation for sustained growth in the elastomer gel personal care market globally.
SCOPE OF STUDY:
The report analyzes the Elastomer Gel in Personal Care market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Single Segment
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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