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市場調查報告書
商品編碼
1765105

全球多通路分析市場

Multichannel Analytics

出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 194 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

預計到 2030 年全球多通路分析市場規模將達到 1,222 億美元

全球多通路分析市場規模預計在2024年為410億美元,預計2030年將達到1,222億美元,2024年至2030年的複合年成長率為19.9%。報告分析的細分市場之一-專業服務,預計其複合年成長率為20.2%,到分析期結束時規模將達到991億美元。支援和維護細分市場在分析期間內的複合年成長率預計為18.7%。

美國市場規模估計為 119 億美元,中國市場預計複合年成長率為 19.2%

美國多通路分析市場規模預計2024年達到119億美元。作為世界第二大經濟體,中國預計到2030年市場規模將達到187億美元,在2024-2030年的分析期間內,複合年成長率為19.2%。其他值得關注的區域市場包括日本和加拿大,預計在分析期間內,這兩個市場的複合年成長率分別為17.5%和16.5%。在歐洲,預計德國市場的複合年成長率約為13.7%。

全球多通路分析市場-主要趨勢與促進因素摘要

什麼是多通路分析?

多通路分析是指從多個溝通管道收集、整合和分析資料的過程,這些管道包括網站、行動應用程式、社群媒體、電子郵件以及線下接觸點(例如店內互動)。它能讓您全面了解不同平台上的客戶行為和參與度,並幫助您了解客戶如何透過不同的接觸點與您的品牌互動。多通路分析的目的是洞察客戶旅程,最佳化行銷策略並增強決策能力。利用先進的分析工具,企業可以追蹤跨通路的績效指標,識別趨勢,並調整方法,從而進行更個人化、更有效的宣傳活動。

巨量資料與人工智慧如何改變多通路分析

巨量資料和人工智慧 (AI) 的進步正在徹底改變多通路分析,使企業能夠即時處理大量數據並獲得切實可行的洞察。人工智慧主導的演算法自動分析客戶在各個管道的互動,深入了解客戶的行為模式、偏好和購買習慣。人工智慧預測分析可協助企業根據歷史資料預測未來趨勢,從而做出更具策略性的決策。此外,機器學習模型正被用於不斷提高客戶分析和細分的準確性,幫助企業進行更有針對性的行銷宣傳活動。這些技術進步使多通路分析在各行業中更有效率、便利且更具影響力。

不斷變化的消費者期望如何影響多通路分析?

在當今的數位時代,消費者透過線上線下等各種管道與品牌互動,構成了複雜的全通路格局。因此,企業越來越注重了解跨越這些接觸點的整個客戶旅程。對於希望在任何地方都能提供無縫、互動體驗的企業而言,多通路分析已變得至關重要。客戶需要個人化的體驗,而多通路分析可以幫助企業客製化通訊和產品以滿足此需求。整合來自社群媒體、網站分析和 CRM 系統等多個平台的數據,可以獲得更深入的即時洞察。

推動多通路分析市場成長的關鍵因素有哪些?

多通路分析市場的成長受到多種因素的推動,包括數據主導決策日益重要、全通路行銷策略的興起以及數位管道的激增。企業意識到需要全面了解客戶在各個接觸點的行為才能保持競爭力。數位廣告平台、社群媒體和行動應用程式的擴張使得對能夠分析來自這些不同來源的數據的更複雜工具的需求增加。此外,對客戶體驗管理的日益重視促使企業採用多管道分析來增強個人化並提高客戶參與。人工智慧和機器學習的進步進一步加速了市場的發展,使企業能夠自動化數據分析並根據即時洞察最佳化行銷策略。

部分

解決方案(專業服務、支援和維護);最終用途(BFSI、媒體和娛樂、零售和消費品、IT 和電信、旅遊和酒店以及其他最終用途)

受訪公司範例

  • Adobe Systems, Inc.
  • Datawatch Corporation
  • Google LLC
  • Hewlett-Packard Development Company LP
  • IBM Corporation
  • MicroStrategy, Inc.
  • Oracle Corporation
  • Salford Systems
  • SAP SE
  • SAS AB
  • Teradata Corporation
  • TIBCO Software Inc.
  • Webtrends Inc.

人工智慧整合

全球產業分析師正在利用可操作的專家內容和人工智慧工具改變市場和競爭情報。

Global Industry Analysts 沒有查詢通用的 LLM 或特定產業的SLM,而是建立了一個從全球專家收集的內容庫,其中包括視訊錄影、部落格、搜尋引擎研究以及大量的公司、產品/服務和市場數據。

關稅影響係數

全球產業分析師根據公司總部所在國家、製造地、進出口狀況(成品和原始OEM)預測其競爭態勢的變化。這種複雜且多面向的市場動態預計將以多種方式影響競爭對手,包括銷貨成本成本 (COGS) 上升、盈利下降、供應鏈重組以及其他微觀和宏觀市場動態。

目錄

第1章調查方法

第2章執行摘要

  • 市場概覽
  • 主要企業
  • 市場趨勢和促進因素
  • 全球市場展望

第3章市場分析

  • 美國
  • 加拿大
  • 日本
  • 中國
  • 歐洲
  • 法國
  • 德國
  • 義大利
  • 英國
  • 其他歐洲國家
  • 亞太地區
  • 其他地區

第4章 競賽

簡介目錄
Product Code: MCP13494

Global Multichannel Analytics Market to Reach US$122.2 Billion by 2030

The global market for Multichannel Analytics estimated at US$41.0 Billion in the year 2024, is expected to reach US$122.2 Billion by 2030, growing at a CAGR of 19.9% over the analysis period 2024-2030. Professional Services, one of the segments analyzed in the report, is expected to record a 20.2% CAGR and reach US$99.1 Billion by the end of the analysis period. Growth in the Support & Maintenance segment is estimated at 18.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$11.9 Billion While China is Forecast to Grow at 19.2% CAGR

The Multichannel Analytics market in the U.S. is estimated at US$11.9 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$18.7 Billion by the year 2030 trailing a CAGR of 19.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 17.5% and 16.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 13.7% CAGR.

Global Multichannel Analytics Market - Key Trends & Drivers Summarized

What Is Multichannel Analytics and How Is It Applied?

Multichannel analytics refers to the process of collecting, integrating, and analyzing data from multiple communication channels, including websites, mobile apps, social media, email, and offline touchpoints like in-store interactions. It provides businesses with a comprehensive view of customer behavior and engagement across various platforms, helping them understand how customers interact with their brand through different touchpoints. The goal of multichannel analytics is to gain insights into the customer journey, optimize marketing strategies, and enhance decision-making. By leveraging advanced analytics tools, companies can track performance metrics across channels, identify trends, and adjust their approaches to create more personalized, effective campaigns.

How Are Big Data and AI Transforming Multichannel Analytics?

Advancements in big data and artificial intelligence (AI) are revolutionizing multichannel analytics by enabling businesses to process massive amounts of data in real-time and derive actionable insights. AI-driven algorithms can automatically analyze customer interactions across different channels, providing deep insights into behavior patterns, preferences, and purchasing habits. Predictive analytics, powered by AI, is allowing companies to forecast future trends based on historical data, enabling more strategic decision-making. Additionally, machine learning models are being used to continuously improve the accuracy of customer profiling and segmentation, which helps businesses deliver more targeted marketing campaigns. These technological advancements are making multichannel analytics more efficient, accessible, and impactful across industries.

How Are Changing Consumer Expectations Influencing Multichannel Analytics?

In today’s digital age, consumers engage with brands through a wide variety of channels, both online and offline, creating a complex, omnichannel landscape. As a result, businesses are increasingly focused on understanding the full customer journey across these touchpoints. Multichannel analytics is becoming essential for companies that want to provide a seamless, consistent experience regardless of where the interaction takes place. Customers now expect personalized experiences, and multichannel analytics helps businesses tailor their messaging and offerings to meet these demands. The shift towards a more customer-centric approach is driving the need for deeper, real-time insights, which are made possible through the integration of data from multiple platforms, including social media, web analytics, CRM systems, and more.

What Are the Key Growth Drivers in the Multichannel Analytics Market?

The growth in the multichannel analytics market is driven by several factors, including the increasing importance of data-driven decision-making, the rise of omnichannel marketing strategies, and the proliferation of digital channels. Businesses are recognizing the need to gain a holistic understanding of customer behavior across various touchpoints to remain competitive. The expansion of digital advertising platforms, social media, and mobile apps has created a demand for more sophisticated tools that can analyze data from these diverse sources. Additionally, the growing emphasis on customer experience management is pushing companies to adopt multichannel analytics to enhance personalization and drive customer engagement. Advances in AI and machine learning are further accelerating the market, enabling companies to automate data analysis and optimize their marketing strategies based on real-time insights.

SCOPE OF STUDY:

The report analyzes the Multichannel Analytics market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Solutions (Professional Services, Support & Maintenance); End-Use (BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality, Other End-Uses)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 41 Featured) -

  • Adobe Systems, Inc.
  • Datawatch Corporation
  • Google LLC
  • Hewlett-Packard Development Company LP
  • IBM Corporation
  • MicroStrategy, Inc.
  • Oracle Corporation
  • Salford Systems
  • SAP SE
  • SAS AB
  • Teradata Corporation
  • TIBCO Software Inc.
  • Webtrends Inc.

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • Tariff Impact on Global Supply Chain Patterns
    • Global Economic Update
    • Multichannel Analytics - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Importance of Data-Driven Decision Making Propels Adoption of Multichannel Analytics
    • Growing Focus on Customer Experience Management Strengthens Business Case for Multichannel Analytics
    • Surge in Digital Transformation Initiatives Expands Addressable Market for Multichannel Analytics Solutions
    • Proliferation of Omnichannel Retailing Spurs Growth in Multichannel Analytics Market
    • Increasing Use of AI and Machine Learning in Data Analytics Accelerates Demand for Multichannel Analytics
    • Growing Adoption of Cloud-Based Analytics Platforms Drives Market Expansion
    • Shift Towards Personalized Marketing Campaigns Expands Opportunities for Multichannel Analytics
    • Integration of Predictive Analytics Tools Strengthens Adoption in Customer Journey Mapping
    • Rise in E-Commerce Activity Throws Spotlight on Multichannel Data Integration and Analysis
    • Growing Complexity of Consumer Behavior Across Channels Spurs Demand for Advanced Analytics Solutions
    • Emergence of Big Data Expands Opportunities for Multichannel Analytics in Real-Time Insights
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Multichannel Analytics Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Multichannel Analytics by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World 6-Year Perspective for Multichannel Analytics by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Professional Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World 6-Year Perspective for Professional Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for Support & Maintenance by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 7: World 6-Year Perspective for Support & Maintenance by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for BFSI by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World 6-Year Perspective for BFSI by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Media & Entertainment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World 6-Year Perspective for Media & Entertainment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Retail & Consumer Goods by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 13: World 6-Year Perspective for Retail & Consumer Goods by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for IT & Telecom by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 15: World 6-Year Perspective for IT & Telecom by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Travel & Hospitality by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World 6-Year Perspective for Travel & Hospitality by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Other End-Uses by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 19: World 6-Year Perspective for Other End-Uses by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 20: USA Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 21: USA 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 22: USA Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 23: USA 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • CANADA
    • TABLE 24: Canada Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 25: Canada 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 26: Canada Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 27: Canada 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • JAPAN
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 28: Japan Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: Japan 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 30: Japan Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: Japan 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • CHINA
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 32: China Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: China 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 34: China Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: China 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • EUROPE
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 36: Europe Recent Past, Current & Future Analysis for Multichannel Analytics by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 37: Europe 6-Year Perspective for Multichannel Analytics by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 38: Europe Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: Europe 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 40: Europe Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: Europe 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • FRANCE
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 42: France Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 43: France 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 44: France Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: France 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • GERMANY
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 46: Germany Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: Germany 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 48: Germany Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: Germany 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • ITALY
    • TABLE 50: Italy Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: Italy 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 52: Italy Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: Italy 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • UNITED KINGDOM
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 54: UK Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: UK 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 56: UK Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: UK 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 58: Rest of Europe Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Rest of Europe 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 60: Rest of Europe Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: Rest of Europe 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Multichannel Analytics Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 62: Asia-Pacific Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: Asia-Pacific 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 64: Asia-Pacific Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: Asia-Pacific 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 66: Rest of World Recent Past, Current & Future Analysis for Multichannel Analytics by Solutions - Professional Services and Support & Maintenance - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Rest of World 6-Year Perspective for Multichannel Analytics by Solutions - Percentage Breakdown of Value Sales for Professional Services and Support & Maintenance for the Years 2025 & 2030
    • TABLE 68: Rest of World Recent Past, Current & Future Analysis for Multichannel Analytics by End-Use - BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Rest of World 6-Year Perspective for Multichannel Analytics by End-Use - Percentage Breakdown of Value Sales for BFSI, Media & Entertainment, Retail & Consumer Goods, IT & Telecom, Travel & Hospitality and Other End-Uses for the Years 2025 & 2030

IV. COMPETITION