封面
市場調查報告書
商品編碼
1747683

全球媒體與廣告人工智慧市場

Artificial Intelligence in Media and Advertising

出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 153 Pages | 商品交期: 最快1-2個工作天內

價格

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

簡介目錄

預計到 2030 年,全球媒體和廣告人工智慧市場規模將達到 136 億美國

全球媒體和廣告領域人工智慧市場規模預計在2024年為56億美元,預計到2030年將達到136億美元,2024年至2030年的複合年成長率為15.8%。人工智慧硬體/設備是本報告分析的細分市場之一,預計其複合年成長率為14.1%,到分析期結束時規模將達到79億美元。人工智慧服務細分市場在分析期間的複合年成長率預計為18.6%。

美國市場規模估計為 15 億美元,中國市場預計複合年成長率為 15.0%

美國媒體和廣告領域的人工智慧市場規模預計在2024年達到15億美元。預計到2030年,作為世界第二大經濟體的中國市場規模將達到21億美元,在2024-2030年的分析期內,複合年成長率將達到15.0%。其他值得關注的區域市場包括日本和加拿大,預計在分析期間內,這兩個市場的複合年成長率分別為14.3%和13.9%。在歐洲,預計德國市場的複合年成長率將達到11.8%。

全球媒體和廣告市場人工智慧—主要趨勢和促進因素摘要

為什麼人工智慧將重塑媒體和廣告中的內容創作、受眾參與和廣告成效。

人工智慧 (AI) 正在迅速改變全球媒體和廣告格局,它實現了數據主導的內容創作、高度個人化的受眾定位以及即時的宣傳活動最佳化。隨著消費者的注意力在多個平台和內容格式上日益分散,AI 在識別微受眾、自動化創新工作流程和提高互動精準度方面發揮著日益重要的作用。媒體公司和廣告主正在利用 AI 在內容創作和分發的每個階段來提升效率、靈活性和消費者相關性。

在內容創作領域,生成式人工智慧工具正被用於在極少的人工投入的基礎上,產生報導、影片腳本、音訊素材和視覺創新。這些模型顯著縮短了製作時間和成本,同時能夠針對不同的平台、語言和受眾提供擴充性的內容變體。在廣告領域,人工智慧支援動態創新最佳化 (DCO),根據即時使用者行為和情境資料自動組裝廣告元素(文案、視覺效果、行動號召 (CTA)),從而提升相關性和轉換率。

人工智慧能夠處理來自社群媒體、瀏覽歷史、電商行為和地理位置資訊等大量資料集,使廣告主能夠建立詳細的心理畫像,從而實現個人化定位。預測分析支援精準的受眾細分、廣告投放時間和預算分配,而建議引擎和情緒分析則能夠即時調整以適應消費者回饋。隨著品牌從廣度觸達轉向精準影響,人工智慧在製定個人化、可衡量的多平台媒體策略方面正變得至關重要。

生成式人工智慧、程式化廣告和即時分析如何擴展營運能力?

生成式人工智慧 (Generative AI) 正在突破創新自動化的界限,實現廣告文案、橫幅設計、社群媒體視覺效果,甚至合成影片網紅的按需製作。透過基於大規模語言模型 (LLM) 和病毒式傳播影像產生器的工具,品牌和代理商可以大規模創建宣傳活動素材,即時調整通訊,並在不同市場嘗試 A/B 測試版本。這種快速迭代減少了對大型創新團隊的依賴,同時實現了高度在地化和自我調整敘事。

程序化廣告依靠人工智慧驅動的演算法來自動化數位廣告的購買、投放和最佳化,並隨著機器學習和情境智慧的融合而不斷發展。人工智慧系統會分析使用者行為、發布商庫存和成效指標,進而動態調整競標策略和廣告投放。先進的情境人工智慧不僅能夠基於人口統計和 Cookie 進行廣告投放,還能根據周邊媒體的即時情緒、語氣和語義內容進行廣告投放,從而提高廣告接受度和品牌契合度。

人工智慧即時分析技術能夠提供對宣傳活動成效的深入洞察,幫助媒體買家和行銷人員以前所未有的速度最佳化策略。人工智慧工具能夠追蹤多個平台上的參與率、點擊率、可見度和情緒等關鍵指標,並將其輸入到即時更新的儀表板中,從而推薦改進措施。這種持續最佳化的模式使負責人能夠即時調整廣告支出、創新和目標受眾,從而在競爭激烈、波動劇烈的數位媒體市場中實現投資回報率最大化。

人工智慧主導的媒體和廣告的主要商業應用和全球市場是什麼?

娛樂和串流媒體服務一直是媒體領域最積極採用人工智慧的領域之一,它們使用建議引擎、預測模型和行為叢集來提供個人化的內容體驗。 Netflix、YouTube 和 Spotify 等平台大量使用人工智慧來策劃用戶動態、自動生成預告片、展示相關促銷訊息等等。新聞和出版商正在採用人工智慧來自動產生內容摘要、偵測趨勢並提供個人化的報導提案,以提高參與度和訂閱率。

在廣告業,零售、旅遊、金融和快速消費品品牌正在採用人工智慧來最佳化全通路宣傳活動,降低獲客成本並提高客戶維繫。在電子商務領域,人工智慧被用於將產品建議與廣告創新和內容行銷同步,以確保各個接觸點的一致性。在網紅行銷領域,人工智慧工具會分析網紅的可信度、粉絲參與度和內容完整性,以識別高影響力的夥伴關係,管理詐欺風險並監控宣傳活動的效果。

從地區來看,北美憑藉其成熟的數位廣告市場以及主流雲端運算、媒體和人工智慧公司在人工智慧媒體和廣告技術應用方面處於領先地位。西歐發展迅速,高度重視隱私合規的定位和人工智慧驅動的媒體製作。在亞太地區,尤其是中國、韓國和印度,行動優先的媒體消費、人工智慧驅動的超級應用和海量數位內容製作正在推動成長。拉丁美洲、中東和非洲是新興的成長地區,在這些地區,行動裝置的普及和數位廣告投資正在加速人工智慧在當地媒體生態系統中的整合。

資料隱私法規、平台生態系統和創新管治如何影響市場發展?

人工智慧在媒體和廣告領域的快速發展,與資料隱私、道德定位和內容可靠性日益嚴格的審查交織在一起。 GDPR、CCPA 等法律規範以及擬議的人工智慧專案立法,正迫使平台和廣告商重新思考資料收集、同意機制和演算法透明度。隨著 Cookie 和第三方追蹤器的逐步淘汰,第一方資料策略、隱私安全識別碼和上下文定位正日益受到關注。

平台生態系統,尤其是Google、Meta、亞馬遜和TikTok,正憑藉其專有工具、閉合迴路分析和整合商務,逐漸成為由人工智慧驅動的廣告環境。這些「圍牆花園」雖然能夠實現高級定位和歸因,但也引發了對專有控制和跨平台可見性受限的擔憂。因此,獨立的廣告科技公司和發布商正在投資可互通的人工智慧堆疊和開放式網路解決方案,以保持自主性和透明度。

創新管治已成為一項關鍵挑戰,尤其是在生成式人工智慧 (Generic AI) 興起的情況下。各大品牌正在引入品管環節,以確保產生的內容符合語氣、品牌指南和文化敏感度的標準。人工智慧產生的內容也會被添加浮水印和標籤,以維護其真實性,並滿足日益成長的合成內容揭露要求。在人工智慧增強的宣傳活動中,如何保持創新的原創性、敘事的完整性和情感共鳴,這項挑戰正推動著對人機混合協作模式的需求。

什麼將推動媒體和廣告領域AI市場的成長?

由於大量數據、內容速度以及對個人化、有影響力的消費者互動的需求,媒體和廣告領域的人工智慧市場正在迅速擴張。人工智慧使媒體和行銷專業人士能夠簡化工作流程,提高定位準確性,並產生可擴展的創新資產。

生成式人工智慧、情境智慧和自動化框架的持續進步正在降低生產成本,加快宣傳活動執行,並賦能中小企業在全球市場中競爭。人工智慧即服務平台、雲端原生創新套件和跨通路歸因工具的日益成熟,使得各種規模的媒體和品牌組織都能更輕鬆地採用人工智慧。

展望未來,人工智慧在媒體和廣告領域的未來發展將取決於我們如何有效平衡自動化與人類創造力、創新與監管、個人化與道德責任。隨著媒體格局朝著更高的智慧化和互動性發展,人工智慧能否成為下一代沉浸式、響應式、引發情感共鳴的品牌故事敘述的決定性力量?

部分

解決方案(硬體/設備、服務);應用程式(遊戲、虛假故事檢測、抄襲檢測、個人化、生產計劃和管理、人才識別、內容捕獲、體育自動化、影片製作)

受訪企業範例(共43家)

  • AdCreative.ai
  • Adobe Inc.
  • Albert Technologies
  • Anyword
  • Appier
  • Baidu Inc.
  • Cognitiv
  • Creatify.ai
  • Emarsys
  • Google LLC
  • IBM Corporation
  • InMobi
  • Lemon AI
  • Meta Platforms Inc.
  • Microsoft Corporation
  • Omneky
  • Oracle Corporation
  • Persado
  • Pinterest Inc.
  • Quantcast

關稅影響係數

我們的新報告納入了關稅對地理市場的影響,因為全球產業分析師根據公司總部所在國家、製造地、進出口(成品和OEM)預測了公司競爭地位的變化。這種複雜且多方面的市場動態預計將以多種方式影響競爭對手,包括人為提高銷貨成本、降低盈利、重組供應鏈以及其他微觀和宏觀市場動態。

全球產業分析師密切關注來自全球頂尖首席經濟學家(14,949位)、智庫(62家)以及貿易和產業協會(171家)的專家的意見,以評估其對生態系統的影響並應對新的市場現實。我們追蹤了來自每個主要國家的專家和經濟學家對關稅及其對本國影響的看法。

全球產業分析師預計,這場動盪將在未來2-3個月內逐漸平息,新的世界秩序將更加清晰地建立。全球產業分析師正在即時追蹤這些事態發展。

2025年4月:談判階段

在4月的報告中,我們將探討關稅對全球整體市場的影響,並提供區域市場調整。我們的預測是基於歷史數據和不斷變化的市場影響因素。

2025年7月:最終關稅調整

在各國宣布最終重置後,客戶將在 7 月收到免費更新,最終更新將包含明確的關稅影響分析。

相互和雙邊貿易及關稅影響分析:

美國<>中國<>墨西哥<>加拿大<>歐盟<>日本<>印度<>其他176個國家

領先的產業經濟學家:全球產業分析師知識庫追蹤了 14,949 位經濟學家,其中包括來自民族國家、智庫、貿易和產業協會、大型企業以及各領域專家的最具影響力的首席經濟學家,他們共用了這場前所未有的全球經濟狀況模式轉移的影響。我們超過 16,491 份報告大多遵循基於里程碑的兩階段發布計劃。

目錄

第1章調查方法

第2章執行摘要

  • 市場概覽
  • 主要企業
  • 市場趨勢和促進因素
  • 全球市場展望

第3章市場分析

  • 美國
  • 加拿大
  • 日本
  • 中國
  • 歐洲
  • 法國
  • 德國
  • 義大利
  • 英國
  • 其他歐洲國家
  • 亞太地區
  • 其他地區

第4章 競賽

簡介目錄
Product Code: MCP34628

Global Artificial Intelligence in Media and Advertising Market to Reach US$13.6 Billion by 2030

The global market for Artificial Intelligence in Media and Advertising estimated at US$5.6 Billion in the year 2024, is expected to reach US$13.6 Billion by 2030, growing at a CAGR of 15.8% over the analysis period 2024-2030. AI Hardware / Equipment, one of the segments analyzed in the report, is expected to record a 14.1% CAGR and reach US$7.9 Billion by the end of the analysis period. Growth in the AI Services segment is estimated at 18.6% CAGR over the analysis period.

The U.S. Market is Estimated at US$1.5 Billion While China is Forecast to Grow at 15.0% CAGR

The Artificial Intelligence in Media and Advertising market in the U.S. is estimated at US$1.5 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$2.1 Billion by the year 2030 trailing a CAGR of 15.0% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 14.3% and 13.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 11.8% CAGR.

Global Artificial Intelligence in Media and Advertising Market - Key Trends & Drivers Summarized

Why Is Artificial Intelligence Reconfiguring Content Creation, Audience Engagement, and Ad Performance in Media and Advertising?

Artificial Intelligence (AI) is rapidly transforming the global media and advertising landscape by enabling data-driven content creation, hyper-personalized audience targeting, and real-time campaign optimization. With consumer attention fragmented across multiple platforms and content formats, AI is increasingly critical to identifying micro-audiences, automating creative workflows, and enhancing engagement precision at scale. Media companies and advertisers are leveraging AI to drive efficiency, agility, and deeper consumer relevance across all stages of content production and distribution.

In content creation, generative AI tools are being used to produce articles, video scripts, audio assets, and visual creatives based on minimal human input. These models significantly reduce production timelines and costs while allowing for scalable content variations tailored to different platforms, languages, or audience segments. In advertising, AI enables dynamic creative optimization (DCO), which automates the assembly of ad elements-copy, visuals, CTAs-based on real-time user behavior and contextual data, improving relevance and conversion outcomes.

AI’s ability to process vast datasets from social media, browsing history, e-commerce behavior, and geolocation feeds allows advertisers to build detailed psychographic profiles for individualized targeting. Predictive analytics support precise audience segmentation, ad timing, and budget allocation, while recommendation engines and sentiment analysis enable real-time adaptation to consumer feedback. As brands move from broad reach to precision impact, AI is becoming indispensable in orchestrating personalized, measurable, and multi-platform media strategies.

How Are Generative AI, Programmatic Advertising, and Real-Time Analytics Expanding Operational Capabilities?

Generative AI is pushing the boundaries of creative automation by enabling the on-demand production of ad copy, banner designs, social media visuals, and even synthetic video influencers. Brands and agencies are using tools powered by large language models (LLMs) and diffusion-based image generators to create campaign assets at scale, adapt messaging in real time, and experiment with A/B-tested variants across markets. This rapid iteration reduces dependence on large creative teams while enabling hyperlocalization and adaptive storytelling.

Programmatic advertising, which relies on AI-driven algorithms to automate the buying, placement, and optimization of digital ads, is evolving with the infusion of machine learning and contextual intelligence. AI systems analyze user behavior, publisher inventory, and performance metrics to dynamically adjust bidding strategies and ad placements. Advanced contextual AI enables ad delivery not just based on demographics or cookies, but also on real-time sentiment, tone, and semantic content of the surrounding media-enhancing ad receptivity and brand alignment.

Real-time analytics powered by AI offer granular insight into campaign performance, allowing media buyers and marketers to optimize strategies with unprecedented speed. AI tools track key metrics such as engagement rates, click-throughs, viewability, and sentiment across multiple platforms, feeding dashboards that update instantly and recommend corrective actions. This shift toward continuous optimization enables marketers to adjust ad spend, creatives, or targeting on the fly-maximizing ROI in a highly competitive and volatile digital media landscape.

Which Commercial Applications and Global Markets Are Leading the Charge in AI-Driven Media and Advertising?

Entertainment and streaming services are among the most active adopters of AI in media, using recommendation engines, predictive modeling, and behavioral clustering to deliver personalized content experiences. Platforms such as Netflix, YouTube, and Spotify rely heavily on AI to curate user feeds, auto-generate trailers, and surface relevant promotions. News and publishing outlets are employing AI to automate content summaries, detect breaking trends, and personalize article suggestions to increase engagement and subscription rates.

In advertising, retail, travel, finance, and FMCG brands are deploying AI to optimize omnichannel campaigns, reduce acquisition costs, and improve customer retention. E-commerce players use AI to synchronize product recommendations with ad creatives and content marketing, ensuring consistency across touchpoints. In influencer marketing, AI tools analyze influencer authenticity, follower engagement, and content alignment to identify high-impact partnerships, manage fraud risk, and monitor campaign performance.

Regionally, North America leads in AI media and ad tech adoption, driven by a mature digital advertising market and the presence of major cloud, media, and AI companies. Western Europe is advancing rapidly with a strong focus on privacy-compliant targeting and AI-enabled media production. In Asia-Pacific, particularly China, South Korea, and India, the growth is fueled by mobile-first media consumption, AI-powered super apps, and a high volume of digital content creation. Latin America, the Middle East, and Africa are emerging growth areas where mobile penetration and digital advertising investment are accelerating the integration of AI across local media ecosystems.

How Are Data Privacy Regulations, Platform Ecosystems, and Creative Governance Shaping Market Evolution?

The rapid advancement of AI in media and advertising is intersecting with rising scrutiny around data privacy, ethical targeting, and content authenticity. Regulatory frameworks such as GDPR, CCPA, and proposed AI-specific laws are requiring platforms and advertisers to rethink data collection, consent mechanisms, and algorithmic transparency. First-party data strategies, privacy-safe identifiers, and contextual targeting are gaining prominence as cookies and third-party trackers phase out.

Platform ecosystems-particularly Google, Meta, Amazon, and TikTok-are becoming AI-powered ad environments with proprietary tools, closed-loop analytics, and integrated commerce. These walled gardens enable advanced targeting and attribution but also raise concerns about monopolistic control and limited cross-platform visibility. As a result, independent ad tech firms and publishers are investing in interoperable AI stacks and open web solutions to retain autonomy and transparency.

Creative governance is emerging as a critical issue, especially with the rise of generative AI. Brands are implementing quality control layers to ensure generated content meets tone, brand guidelines, and cultural sensitivity standards. AI-generated content is also being watermarked or labeled to maintain authenticity and comply with growing calls for synthetic content disclosure. The challenge of maintaining creative originality, narrative integrity, and emotional resonance in AI-augmented campaigns is driving demand for hybrid human-AI collaboration models.

What Are the Factors Driving Growth in the AI in Media and Advertising Market?

The market for AI in media and advertising is expanding rapidly, driven by the convergence of data abundance, content velocity, and the need for personalized, high-impact consumer engagement. AI enables media and marketing professionals to streamline workflows, enhance targeting precision, and generate scalable creative assets-delivering measurable business value in a fragmented and attention-constrained ecosystem.

Ongoing advances in generative AI, contextual intelligence, and automation frameworks are lowering production costs, accelerating campaign execution, and empowering smaller players to compete in global markets. The growing maturity of AI-as-a-service platforms, cloud-native creative suites, and cross-channel attribution tools is making AI adoption more accessible across media and brand organizations of all sizes.

Looking forward, the future of AI in media and advertising will be shaped by how effectively organizations balance automation with human creativity, innovation with regulation, and personalization with ethical responsibility. As the media landscape evolves toward greater intelligence and interactivity, could AI become the defining force behind the next generation of immersive, responsive, and emotionally resonant brand storytelling?

SCOPE OF STUDY:

The report analyzes the Artificial Intelligence in Media and Advertising market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Solution (Hardware / Equipment, Services); Application (Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification, Content Capture, Sports Automatic Productions, Video Production)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 43 Featured) -

  • AdCreative.ai
  • Adobe Inc.
  • Albert Technologies
  • Anyword
  • Appier
  • Baidu Inc.
  • Cognitiv
  • Creatify.ai
  • Emarsys
  • Google LLC
  • IBM Corporation
  • InMobi
  • Lemon AI
  • Meta Platforms Inc.
  • Microsoft Corporation
  • Omneky
  • Oracle Corporation
  • Persado
  • Pinterest Inc.
  • Quantcast

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA <> CHINA <> MEXICO <> CANADA <> EU <> JAPAN <> INDIA <> 176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

COMPLIMENTARY PREVIEW

Contact your sales agent to request an online 300+ page complimentary preview of this research project. Our preview will present full stack sources, and validated domain expert data transcripts. Deep dive into our interactive data-driven online platform.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Artificial Intelligence in Media and Advertising - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Demand for Data-Driven Campaigns Throws the Spotlight on AI in Media and Advertising
    • Growth in Programmatic Ad Buying Spurs Adoption of AI-Powered Real-Time Bidding Optimization
    • OEM Focus on Audience Segmentation and Behavioral Prediction Strengthens Campaign Precision
    • Expansion of Generative AI in Ad Copy, Image, and Video Creation Enables Cost-Effective Content Scaling
    • Use of Sentiment Analysis and Social Listening Tools Bodes Well for Dynamic Brand Reputation Management
    • Integration With CRM and CDP Platforms Supports Holistic Customer Journey Mapping
    • Growth in Contextual Advertising and Keyword Extraction Enhances Ad Relevance Without Cookies
    • Increased Use of Computer Vision and Emotion Detection in Video Ads Enhances Viewer Engagement
    • Voice and Audio Ad Targeting in Podcasts and Smart Speakers Expands Role of AI in Audio Branding
    • Media Companies Leverage AI to Predict Virality, Optimize Publishing Times, and Curate Trending Content
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Artificial Intelligence in Media and Advertising Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 2: World Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 3: World 6-Year Perspective for Artificial Intelligence in Media and Advertising by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Hardware / Equipment by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World 6-Year Perspective for Hardware / Equipment by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 6: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 7: World 6-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Sports Automatic Productions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 9: World 6-Year Perspective for Sports Automatic Productions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Video Production by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World 6-Year Perspective for Video Production by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Gaming by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 13: World 6-Year Perspective for Gaming by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Fake Story Detection by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 15: World 6-Year Perspective for Fake Story Detection by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Plagiarism Detection by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World 6-Year Perspective for Plagiarism Detection by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for Personalization by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 19: World 6-Year Perspective for Personalization by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for Production Planning & Management by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 21: World 6-Year Perspective for Production Planning & Management by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Talent Identification by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World 6-Year Perspective for Talent Identification by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030
    • TABLE 24: World Recent Past, Current & Future Analysis for Content Capture by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 25: World 6-Year Perspective for Content Capture by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 26: USA Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 27: USA 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 28: USA Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 29: USA 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • CANADA
    • TABLE 30: Canada Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 31: Canada 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 32: Canada Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 33: Canada 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • JAPAN
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 34: Japan Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 35: Japan 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 36: Japan Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 37: Japan 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • CHINA
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 38: China Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 39: China 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 40: China Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 41: China 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • EUROPE
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 42: Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 43: Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2025 & 2030
    • TABLE 44: Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 46: Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 47: Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • FRANCE
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 48: France Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 49: France 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 50: France Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: France 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • GERMANY
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 52: Germany Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 53: Germany 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 54: Germany Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 55: Germany 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • ITALY
    • TABLE 56: Italy Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Italy 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 58: Italy Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 59: Italy 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • UNITED KINGDOM
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 60: UK Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 61: UK 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 62: UK Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: UK 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • REST OF EUROPE
    • TABLE 64: Rest of Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 65: Rest of Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 66: Rest of Europe Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 67: Rest of Europe 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • ASIA-PACIFIC
    • Artificial Intelligence in Media and Advertising Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 68: Asia-Pacific Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Asia-Pacific 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 70: Asia-Pacific Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 71: Asia-Pacific 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030
  • REST OF WORLD
    • TABLE 72: Rest of World Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Solution - Hardware / Equipment and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 73: Rest of World 6-Year Perspective for Artificial Intelligence in Media and Advertising by Solution - Percentage Breakdown of Value Sales for Hardware / Equipment and Services for the Years 2025 & 2030
    • TABLE 74: Rest of World Recent Past, Current & Future Analysis for Artificial Intelligence in Media and Advertising by Application - Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture - Independent Analysis of Annual Sales in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: Rest of World 6-Year Perspective for Artificial Intelligence in Media and Advertising by Application - Percentage Breakdown of Value Sales for Sports Automatic Productions, Video Production, Gaming, Fake Story Detection, Plagiarism Detection, Personalization, Production Planning & Management, Talent Identification and Content Capture for the Years 2025 & 2030

IV. COMPETITION