封面
市場調查報告書
商品編碼
1572031

地理行銷的全球市場

GeoMarketing

出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 88 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

到 2030 年,全球地理行銷市場預計將達到 3,270 億美元

全球地理行銷市場預計 2023 年為 1,328 億美元,預計到 2030 年將達到 3,270 億美元,2023 年至 2030 年複合年成長率為 13.7%。地理行銷軟體是本報告分析的細分市場之一,預計複合年成長率為 14.8%,到分析期結束時將達到 2,653 億美元。分析期間,地理行銷服務業的複合年成長率預計為 10.1%。

美國市場預估成長364億美元,中國複合年成長率12.8%

到 2023 年,美國地理行銷市場預計將達到 364 億美元。中國作為全球第二大經濟體,預計2030年市場規模將達493億美元,2023-2030年分析期間複合年成長率為12.8%。其他值得注意的區域市場包括日本和加拿大,在分析期間預計複合年成長率分別為 12.2% 和 11.3%。在歐洲,德國的複合年成長率預計約為 9.6%。

全球地理行銷市場—主要趨勢與促進因素總結

地理行銷將如何改變企業和消費者互動的方式?

地理行銷透過使用位置資料傳遞個人化行銷訊息,正在徹底改變企業瞄準消費者並與消費者互動的方式。透過分析客戶位置、移動模式和附近景點等地理資料,企業可以創建高度針對性的廣告宣傳,在正確的時間和地點吸引客戶。該技術對於物理位置的遠近影響購買決策的行業尤其有效,例如零售、酒店和娛樂。地理行銷允許企業提供基於位置的促銷、通知和個人化內容,以提高客戶參與並提高轉換率。隨著消費者變得越來越行動和連網型,利用位置資訊進行行銷的能力正在成為企業的關鍵競爭優勢。

地理行銷的細分市場和應用有哪些?

關鍵技術包括 GPS、信標、地理圍欄和 Wi-Fi,每種技術都可實現不同程度的位置追蹤和參與。例如,地理圍欄允許企業在某個位置周圍創建虛擬邊界,並在消費者進入和退出該區域時發送行銷訊息。地理行銷應用程式範圍從基於位置的廣告和即時優惠到商店流量分析和客戶行為洞察。推動地理行銷採用的行業包括零售、酒店、旅遊和汽車,其中基於位置的個人化參與對於客戶獲取和保留至關重要。由於先進的行動網路和較高的智慧型手機普及率,北美和歐洲成為地理行銷採用的領先地區,而由於數位化和行動商務的發展,亞太地區正在成為成長最快的市場。

科技創新如何形塑地理行銷的未來?

人工智慧、機器學習和資料分析方面的技術創新正在顯著提高地理行銷能力。由人工智慧驅動的智慧定位平台分析大量位置資料,以了解消費者趨勢、最佳化行銷策略並預測客戶行為。行動應用程式和物聯網設備與人工智慧的整合正在實現即時適應消費者需求的超個人化行銷。地理圍欄和鄰近行銷技術變得越來越複雜,使公司能夠以更準確、更相關的方式與客戶互動。此外,5G 網路的擴展正在提高定位服務的速度和準確性,使地理行銷更加有效和靈敏。這些進步導致了各行業的廣泛採用,並正在改變企業與客戶互動的方式。

推動地理行銷市場成長的因素有哪些?

地理行銷市場的成長受到多種因素的推動,例如行動裝置使用量的增加、物聯網技術的擴展以及對個人化行銷體驗的需求不斷成長。基於定位服務,特別是在零售和餐旅服務業,正在推動對地理行銷解決方案的需求,這些解決方案可以增強客戶參與並增加實體店的客流量。人工智慧和資料分析的技術進步正在提高基於位置的行銷的有效性,使企業能夠傳遞更有針對性和相關性的訊息。此外,零售、旅遊和汽車等行業數位轉型的不斷成長趨勢正在鼓勵公司採用地理行銷作為其更廣泛的行銷策略的一部分。隱私法規和資料安全問題也在塑造市場,推動開拓尋求更安全、更合規的地理行銷解決方案。

受訪企業範例(共32例)

  • Adobe
  • Cisco
  • Ericsson
  • ESRI
  • Google
  • HERE
  • IBM
  • Microsoft
  • MobileBridge
  • Oracle
  • Plot Projects
  • Qualcomm
  • Salesforce
  • Software AG
  • Xtremepush

目錄

第1章調查方法

第 2 章執行摘要

  • 市場概況
  • 主要企業
  • 市場趨勢和促進因素
  • 全球市場展望

第3章市場分析

  • 美國
  • 加拿大
  • 日本
  • 中國
  • 歐洲
  • 法國
  • 德國
  • 義大利
  • 英國
  • 其他歐洲國家
  • 亞太地區
  • 其他領域

第4章 比賽

簡介目錄
Product Code: MCP21882

Global GeoMarketing Market to Reach US$327.0 Billion by 2030

The global market for GeoMarketing estimated at US$132.8 Billion in the year 2023, is expected to reach US$327.0 Billion by 2030, growing at a CAGR of 13.7% over the analysis period 2023-2030. GeoMarketing Software, one of the segments analyzed in the report, is expected to record a 14.8% CAGR and reach US$265.3 Billion by the end of the analysis period. Growth in the GeoMarketing Services segment is estimated at 10.1% CAGR over the analysis period.

The U.S. Market is Estimated at US$36.4 Billion While China is Forecast to Grow at 12.8% CAGR

The GeoMarketing market in the U.S. is estimated at US$36.4 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$49.3 Billion by the year 2030 trailing a CAGR of 12.8% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 12.2% and 11.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 9.6% CAGR.

Global GeoMarketing Market - Key Trends and Drivers Summarized

How Is GeoMarketing Transforming the Way Businesses Engage with Consumers?

GeoMarketing is revolutionizing the way businesses target and engage with consumers by using location-based data to deliver personalized marketing messages. By analyzing geographic data such as customer location, movement patterns, and nearby points of interest, businesses can create highly targeted advertising campaigns that reach customers at the right time and place. This technology is particularly effective in industries like retail, hospitality, and entertainment, where proximity to physical locations can influence purchasing decisions. GeoMarketing enables businesses to offer location-based promotions, notifications, and personalized content, enhancing customer engagement and increasing conversion rates. As consumers become more mobile and connected, the ability to leverage location data for marketing purposes is becoming a key competitive advantage for businesses.

What Are the Segments and Applications of the GeoMarketing Market?

Key technologies include GPS, beacons, geofencing, and Wi-Fi, each enabling different levels of location tracking and engagement. Geofencing, for instance, allows businesses to create virtual boundaries around a location, triggering marketing messages when consumers enter or exit the area. Applications of GeoMarketing range from location-based advertising and real-time offers to store traffic analysis and customer behavior insights. Industry verticals driving GeoMarketing adoption include retail, hospitality, travel, and automotive, where personalized and location-based engagement is critical for customer acquisition and retention. North America and Europe are leading regions for GeoMarketing adoption due to advanced mobile networks and high smartphone penetration, while Asia-Pacific is emerging as a fast-growing market, driven by increasing digitalization and mobile commerce.

How Are Technological Innovations Shaping the Future of GeoMarketing?

Technological innovations in AI, machine learning, and data analytics are significantly enhancing the capabilities of GeoMarketing. AI-driven location intelligence platforms can analyze large volumes of location data to identify consumer trends, optimize marketing strategies, and predict customer behavior. The integration of AI with mobile apps and IoT devices is enabling real-time, hyper-personalized marketing that adapts to consumer needs in real-time. Geofencing and proximity marketing technologies are becoming more sophisticated, allowing businesses to engage customers with more precision and relevance. Additionally, the expansion of 5G networks is improving the speed and accuracy of location-based services, making GeoMarketing more effective and responsive. These advancements are driving widespread adoption across industries, transforming how businesses interact with their customers.

What Factors Are Driving the Growth in the GeoMarketing Market?

The growth in the GeoMarketing market is driven by several factors, including the increasing use of mobile devices, the expansion of IoT technologies, and the growing demand for personalized marketing experiences. The rise of location-based services, particularly in retail and hospitality, is fueling demand for GeoMarketing solutions that enhance customer engagement and drive foot traffic to physical locations. Technological advancements in AI and data analytics are improving the effectiveness of location-based marketing, allowing businesses to deliver more targeted and relevant messages. Additionally, the growing trend of digital transformation in industries such as retail, travel, and automotive is pushing businesses to adopt GeoMarketing as part of their broader marketing strategies. Privacy regulations and data security concerns are also shaping the market, driving the development of more secure and compliant GeoMarketing solutions.

Select Competitors (Total 32 Featured) -

  • Adobe
  • Cisco
  • Ericsson
  • ESRI
  • Google
  • HERE
  • IBM
  • Microsoft
  • MobileBridge
  • Oracle
  • Plot Projects
  • Qualcomm
  • Salesforce
  • Software AG
  • Xtremepush

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • GeoMarketing - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Use of Location-Based Data in Marketing Strategies Expands Addressable Market for GeoMarketing Solutions
    • Increased Adoption of Mobile Devices Spurs Growth in GeoMarketing
    • Integration of Artificial Intelligence in GeoMarketing Tools Strengthens Targeted Advertising Efforts
    • Growing Use of Geospatial Analytics to Enhance Customer Engagement Propels Demand for GeoMarketing
    • Expansion of IoT and Connected Devices Generates Opportunities for Real-Time GeoMarketing
    • Advancements in Big Data Analytics Drive Adoption of Location-Based Marketing
    • Rising Use of Geo-Fencing and Proximity Marketing Expands Opportunities for Retailers
    • Increasing Focus on Hyper-Personalized Marketing Strengthens Business Case for GeoMarketing
    • Growing Importance of Location Data in Enhancing Customer Experience Propels Market Growth
    • Technological Innovations in Beacon Technology Propel Growth in Location-Based Marketing
    • Shift Toward Omnichannel Marketing Strategies Spurs Adoption of GeoMarketing Tools
    • Rising Demand for In-Store Analytics and Real-Time Marketing Boosts GeoMarketing Adoption
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for GeoMarketing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 2: World 7-Year Perspective for GeoMarketing by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Software by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 4: World 7-Year Perspective for Software by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 6: World 7-Year Perspective for Services by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 7: World GeoMarketing Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
    • TABLE 8: World Recent Past, Current & Future Analysis for Cloud by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 9: World 7-Year Perspective for Cloud by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for On-Premise by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 11: World 7-Year Perspective for On-Premise by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 12: World Recent Past, Current & Future Analysis for Wi-Fi by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 13: World 7-Year Perspective for Wi-Fi by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 14: World Recent Past, Current & Future Analysis for Bluetooth by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 15: World 7-Year Perspective for Bluetooth by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Beacons by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 17: World 7-Year Perspective for Beacons by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 18: World Recent Past, Current & Future Analysis for NFC by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 19: World 7-Year Perspective for NFC by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 20: World Recent Past, Current & Future Analysis for GPS by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 21: World 7-Year Perspective for GPS by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 22: USA Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 23: USA 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 24: USA Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 25: USA 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 26: USA Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 27: USA 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • CANADA
    • TABLE 28: Canada Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 29: Canada 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 30: Canada Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 31: Canada 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 32: Canada Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 33: Canada 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • JAPAN
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 34: Japan Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 35: Japan 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 36: Japan Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 37: Japan 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 38: Japan Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 39: Japan 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • CHINA
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 40: China Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 41: China 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 42: China Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 43: China 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 44: China Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 45: China 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • EUROPE
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 46: Europe Recent Past, Current & Future Analysis for GeoMarketing by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 47: Europe 7-Year Perspective for GeoMarketing by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
    • TABLE 48: Europe Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 49: Europe 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 50: Europe Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 51: Europe 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 52: Europe Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 53: Europe 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • FRANCE
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 54: France Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 55: France 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 56: France Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 57: France 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 58: France Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 59: France 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • GERMANY
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 60: Germany Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 61: Germany 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 62: Germany Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 63: Germany 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 64: Germany Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 65: Germany 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • ITALY
    • TABLE 66: Italy Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 67: Italy 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 68: Italy Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 69: Italy 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 70: Italy Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 71: Italy 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • UNITED KINGDOM
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 72: UK Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 73: UK 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 74: UK Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 75: UK 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 76: UK Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 77: UK 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • REST OF EUROPE
    • TABLE 78: Rest of Europe Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 79: Rest of Europe 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 80: Rest of Europe Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 81: Rest of Europe 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 82: Rest of Europe Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 83: Rest of Europe 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • ASIA-PACIFIC
    • GeoMarketing Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 84: Asia-Pacific Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 85: Asia-Pacific 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 86: Asia-Pacific Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 87: Asia-Pacific 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 88: Asia-Pacific Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 89: Asia-Pacific 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030
  • REST OF WORLD
    • TABLE 90: Rest of World Recent Past, Current & Future Analysis for GeoMarketing by Component - Software and Services - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 91: Rest of World 7-Year Perspective for GeoMarketing by Component - Percentage Breakdown of Value Sales for Software and Services for the Years 2024 & 2030
    • TABLE 92: Rest of World Recent Past, Current & Future Analysis for GeoMarketing by Deployment - Cloud and On-Premise - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 93: Rest of World 7-Year Perspective for GeoMarketing by Deployment - Percentage Breakdown of Value Sales for Cloud and On-Premise for the Years 2024 & 2030
    • TABLE 94: Rest of World Recent Past, Current & Future Analysis for GeoMarketing by Technology Type - Wi-Fi, Bluetooth, Beacons, NFC and GPS - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 95: Rest of World 7-Year Perspective for GeoMarketing by Technology Type - Percentage Breakdown of Value Sales for Wi-Fi, Bluetooth, Beacons, NFC and GPS for the Years 2024 & 2030

IV. COMPETITION