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市場調查報告書
商品編碼
1513963

穿戴式健身科技的全球市場

Wearable Fitness Technology
出版日期: | 出版商: Global Industry Analysts, Inc. | 英文 89 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

到 2030 年，全球穿戴式健身技術市場將達到 326 億美元

預計 2023 年全球穿戴健身技術市場規模為 135 億美元，預計到 2030 年將達到 326 億美元，2023-2030 年分析期間複合年成長率為 13.4%。智慧型手錶是本報告分析的細分市場之一，預計複合年成長率為 15.0%，到分析期結束時將達到 110 億美元。在分析期間，腕帶細分市場的複合年成長率預計為 14.5%。

美國市場預計將成長36億美元，中國複合年成長率為12.2%

預計 2023 年美國穿戴式健身技術市場規模將達 36 億美元。中國作為全球第二大經濟體，預計2030年市場規模將達49億美元，2023-2030年分析期間複合年成長率為12.2%。其他值得注意的區域市場包括日本和加拿大，在分析期間預計複合年成長率分別為 12.4% 和 11.1%。在歐洲，德國的複合年成長率預計約為 9.2%。

全球穿戴式健身科技市場－主要促進因素和趨勢總結

穿戴式健身技術是指設計用於佩戴在身體上的電子設備，用於監控和追蹤與健身相關的指標，例如心率、步數、燃燒的卡路里和睡眠模式。這些設備，包括健身追蹤器、智慧型手錶和智慧穿戴設備，整合了感測器和軟體，提供即時資料和見解，幫助用戶管理他們的健康和健身目標。它們通常與行動應用程式和線上平台同步，以提供用戶身體活動和整體健康狀況的全面視圖。

關鍵促進因素之一是消費者對健康和健身的認知和關注不斷增強。隨著人們的健康意識越來越強，對監測和改善健康的工具的需求不斷成長。穿戴式健身設備透過為使用者提供有關其健身進度的可行見解和個人化回饋來滿足這一需求。感測器技術和資料分析的進步極大地提高了這些設備的準確性和功能，使它們對更廣泛的受眾具有吸引力。將心率監測、GPS 追蹤和睡眠分析等功能整合到緊湊且易於使用的設備中，進一步推動了市場的成長。

穿戴式科技正在顯著擴展其功能，超越基本的活動監控。穿戴式裝置越來越具備監測生命徵象和檢測健康異常的能力，模糊了消費者健身設備和醫療設備之間的界線。現代穿戴式裝置可以追蹤各種生理指標，包括心率、睡眠模式和壓力水平。這項變更使穿戴式裝置成為健康和保健的寶貴工具，為使用者提供有關其身體狀況的詳細資訊。先進的感測器和演算法使這些設備能夠提供個人化的回饋和建議，從而提高其在促進更健康的生活方式方面的效用。穿戴式裝置由於能夠持續監測生命徵象和其他健康指標，因此在預防性醫療保健中變得越來越重要。另一個重要趨勢是個人化和適應性健身體驗的興起。透過利用人工智慧 (AI) 和機器學習 (ML)，穿戴式裝置現在可以根據個人用戶資料提供客製化的運動計畫、營養建議和健康建議。這種程度的個人化提高了用戶參與度和滿意度。人們也越來越重視穿戴式健身技術的設計和美觀。製造商專注於創造時尚、多功能且在從鍛煉到專業環境等各種情況下佩戴舒適的設備。這種高級時尚設計的趨勢有助於擴大穿戴式裝置的吸引力，使它們成為超越其功能優勢的有吸引力的配件。隨著這些趨勢的不斷發展，穿戴式健身技術市場將透過創新以及與更廣泛的健康和保健生態系統的更深層次整合來實現持續成長。

受訪企業範例（共33例）

  • Adidas AG
  • Apple Inc.
  • Fitbit Inc.
  • Garmin Ltd.
  • Jawbone Inc.
  • LG Electronics Inc.
  • Nike Inc.
  • Pebble Technology Corp.
  • Qualcomm Inc.
  • Samsung Electronics Co. Ltd.

目錄

第1章調查方法

第 2 章執行摘要

  • 市場概況
  • 主要企業
  • 市場趨勢和促進因素
  • 全球市場展望

第3章市場分析

  • 美國
  • 加拿大
  • 日本
  • 中國
  • 歐洲
  • 法國
  • 德國
  • 義大利
  • 英國
  • 其他歐洲國家
  • 亞太地區
  • 世界其他地區

第4章 比賽

簡介目錄
Product Code: MCP23076

Global Wearable Fitness Technology Market to Reach US$32.6 Billion by 2030

The global market for Wearable Fitness Technology estimated at US$13.5 Billion in the year 2023, is expected to reach US$32.6 Billion by 2030, growing at a CAGR of 13.4% over the analysis period 2023-2030. Smartwatches, one of the segments analyzed in the report, is expected to record a 15.0% CAGR and reach US$11.0 Billion by the end of the analysis period. Growth in the Wristbands segment is estimated at 14.5% CAGR over the analysis period.

The U.S. Market is Estimated at US$3.6 Billion While China is Forecast to Grow at 12.2% CAGR

The Wearable Fitness Technology market in the U.S. is estimated at US$3.6 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$4.9 Billion by the year 2030 trailing a CAGR of 12.2% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 12.4% and 11.1% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 9.2% CAGR.

Global Wearable Fitness Technology Market - Key Drivers and Trends Summarized

Wearable fitness technology refers to electronic devices designed to be worn on the body, which monitor and track fitness-related metrics such as heart rate, steps taken, calories burned, sleep patterns, and more. These devices, including fitness trackers, smartwatches, and smart clothing, integrate sensors and software to provide real-time data and insights that help users manage their health and fitness goals. They often sync with mobile apps and online platforms to offer a comprehensive view of the user’s physical activity and overall well-being.

One of the primary drivers is the increasing consumer awareness and focus on health and fitness. As people become more health-conscious, there is a growing demand for tools that help monitor and improve their physical condition. Wearable fitness devices cater to this demand by providing users with actionable insights and personalized feedback on their fitness progress. Advancements in sensor technology and data analytics have significantly enhanced the accuracy and functionality of these devices, making them more appealing to a broader audience. The integration of features such as heart rate monitoring, GPS tracking, and sleep analysis into compact, user-friendly devices has further propelled market growth.

Wearable technology has significantly expanded its capabilities beyond basic activity monitoring. Wearable devices are increasingly equipped with features that can monitor vital signs and detect health anomalies, blurring the lines between consumer fitness gadgets and medical devices. Modern wearables now track a range of physiological metrics, including heart rate, sleep patterns, and stress levels. This shift has made wearables invaluable tools for health and wellness, providing users with detailed insights into their physical condition. Advanced sensors and algorithms enable these devices to offer personalized feedback and recommendations, enhancing their utility in promoting healthier lifestyles. The ability to continuously monitor vital signs and other health indicators underscores the growing importance of wearables in preventive healthcare. Another significant trend is the rise of personalized and adaptive fitness experiences. Leveraging artificial intelligence (AI) and machine learning (ML), wearable devices can now offer customized workout plans, nutrition advice, and health recommendations based on individual user data. This level of personalization enhances user engagement and satisfaction. There is also a growing emphasis on the design and aesthetics of wearable fitness technology. Manufacturers are focusing on creating stylish, versatile, and comfortable devices that can be worn in various settings, from workouts to professional environments. This trend towards fashion-forward designs helps broaden the appeal of wearables, making them a desirable accessory beyond their functional benefits. As these trends continue to evolve, the wearable fitness technology market is poised for sustained growth, driven by innovation and a deepening integration with the broader health and wellness ecosystem.

Select Competitors (Total 33 Featured) -

  • Adidas AG
  • Apple Inc.
  • Fitbit Inc.
  • Garmin Ltd.
  • Jawbone Inc.
  • LG Electronics Inc.
  • Nike Inc.
  • Pebble Technology Corp.
  • Qualcomm Inc.
  • Samsung Electronics Co. Ltd.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • World Market Trajectories
    • Global Economic Update
    • Wearable Fitness Technology - Global Key Competitors Percentage Market Share in 2024 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Rising Health and Wellness Awareness Drives Adoption of Wearable Fitness Technology
    • Advances in Sensor Technology Propel Growth in Wearable Fitness Devices Market
    • Growing Focus on Personalized Health Monitoring Expands Addressable Market Opportunities
    • Integration with Mobile Health Apps Strengthens Business Case for Wearable Fitness Technology
    • Increasing Adoption of Smartwatches Generates Demand for Fitness Tracking Features
    • Advances in Battery Life and Power Management Enhance Demand for Wearable Fitness Devices
    • Increasing Focus on Data Accuracy and Analytics Strengthens Business Case for Advanced Devices
    • Advances in Waterproof and Sweatproof Technologies Propel Growth in Wearable Fitness Market
    • Technological Innovations in Real-Time Monitoring and Feedback Propel Market Expansion
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Wearable Fitness Technology by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 2: World 7-Year Perspective for Wearable Fitness Technology by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
    • TABLE 3: World Recent Past, Current & Future Analysis for Smartwatches by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 4: World 7-Year Perspective for Smartwatches by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 5: World Recent Past, Current & Future Analysis for Wristbands by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 6: World 7-Year Perspective for Wristbands by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Smartshoes by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 8: World 7-Year Perspective for Smartshoes by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 9: World Recent Past, Current & Future Analysis for Smart Shirts / Jackets by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 10: World 7-Year Perspective for Smart Shirts / Jackets by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 11: World Recent Past, Current & Future Analysis for Headbands / Smartcaps by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 12: World 7-Year Perspective for Headbands / Smartcaps by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Other Types by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 14: World 7-Year Perspective for Other Types by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
    • TABLE 15: World Wearable Fitness Technology Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
    • TABLE 16: USA Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 17: USA 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • CANADA
    • TABLE 18: Canada Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 19: Canada 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • JAPAN
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
    • TABLE 20: Japan Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 21: Japan 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • CHINA
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
    • TABLE 22: China Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 23: China 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • EUROPE
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
    • TABLE 24: Europe Recent Past, Current & Future Analysis for Wearable Fitness Technology by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
    • TABLE 25: Europe 7-Year Perspective for Wearable Fitness Technology by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
    • TABLE 26: Europe Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 27: Europe 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • FRANCE
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
    • TABLE 28: France Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 29: France 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • GERMANY
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
    • TABLE 30: Germany Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 31: Germany 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • ITALY
    • TABLE 32: Italy Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 33: Italy 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • UNITED KINGDOM
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
    • TABLE 34: UK Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 35: UK 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • REST OF EUROPE
    • TABLE 36: Rest of Europe Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 37: Rest of Europe 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • ASIA-PACIFIC
    • Wearable Fitness Technology Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
    • TABLE 38: Asia-Pacific Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 39: Asia-Pacific 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030
  • REST OF WORLD
    • TABLE 40: Rest of World Recent Past, Current & Future Analysis for Wearable Fitness Technology by Type - Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
    • TABLE 41: Rest of World 7-Year Perspective for Wearable Fitness Technology by Type - Percentage Breakdown of Value Sales for Smartwatches, Wristbands, Smartshoes, Smart Shirts / Jackets, Headbands / Smartcaps and Other Types for the Years 2024 & 2030

IV. COMPETITION