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市場調查報告書
商品編碼
1928977
摩托車安全解決方案市場機會、成長要素、產業趨勢分析及預測（2026-2035年）Two-Wheeler Safety Solutions Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2026 - 2035 |
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全球摩托車安全解決方案市場預計到 2025 年將達到 83 億美元，到 2035 年將達到 148 億美元，年複合成長率為 6.2%。
該市場專注於旨在保護騎士並嚴重性減輕道路交通事故中傷亡的技術。安全解決方案的核心是預防系統（主動降低事故發生的機率）和保護系統（在碰撞發生時減輕人身傷害）。電子、感測器技術、人工智慧和車輛互聯領域的持續創新重塑了整個摩托車生態系統的安全預期。關鍵地區的監管力度加大和意識提升正在加速安全技術的普及，而成本最佳化則使得非高階車型也能整合安全功能。製造商正擴大採用智慧化的軟體驅動功能，以增強對周圍情境察覺的感知、車輛穩定性和騎士的響應能力。支援互聯的安全平台能夠提供數據驅動的洞察，從而縮短事故響應時間並改善車輛診斷。這些發展共同增強了騎士的信心，並支持更安全的都市區和高速公路出行。市場的發展趨勢反映了安全組件從機械部件向支持即時決策和長期性能監控的數位化系統的轉變，這進一步強化了安全作為現代摩托車核心價值提案的地位。
| 市場覆蓋範圍 | |
|---|---|
| 開始年份 | 2025 |
| 預測年份 | 2026-2035 |
| 起始值 | 83億美元 |
| 預測金額 | 148億美元 |
| 複合年成長率 | 6.2% |
先進的騎乘輔助和電子安全功能正日益融入高級腳踏車和Scooter，這表明市場對智慧安全整合的需求不斷成長。基於物聯網框架、衛星定位、緊急應變能力、碰撞檢測和連續雷射雷達分析的互聯安全平台正在加速發展。智慧型手機整合、高速連線和雲端處理等功能，尤其是在人口密集的城市和車隊營運中，能夠實現預測性維護、安全路線引導和緊急服務整合等功能。
預計到2025年，摩托車市佔率將達到60%，並在2026年至2035年間以5.7%的複合年成長率成長。該細分市場涵蓋通勤車、旅行車、性能車、探險車和巡航車等車型，每種車型都需要最佳的安全配置。其市場主導地位得益於龐大的全球車輛基數、較高的平均售價（這促使消費者採用先進的安全功能）以及因速度提升和事故風險增加而日益嚴格的安全法規。
預計到2025年，主動安全系統市佔率將達到63%，並在2026年至2035年間以6.6%的複合年成長率達到最快成長。強而有力的監管支援、技術成熟帶來的系統成本下降以及在減少事故方面卓著的成效，持續推動主動安全系統的普及。煞車控制技術仍然是應用最廣泛的主動安全解決方案，並且在多個主要經濟體中，對於超過規定引擎功率標準的摩托車，已強制要求安裝煞車控制技術。
預計2026年至2035年，中國摩托車安全解決方案市場將以6.6%的複合年成長率成長。中國在全球電動摩托車普及率方面處於領先地位，電動車款在多個細分市場的新車銷售中佔比超過90%。這項優勢推動了對數位化先進安全架構的需求。清潔出行激勵政策、電動車都市區通行優惠政策以及逐步訂定的安全法規等政策支持，持續重塑市場動態。
目錄
第1章調查方法
第2章執行摘要
第3章業界考察
- 生態系分析
- 供應商情況
- 利潤率分析
- 成本結構
- 每個階段的附加價值
- 影響價值鏈的因素
- 中斷
- 產業影響因素
- 促進要素
- 都市化加速與交通擁擠加劇
- 透過整合人工智慧、物聯網和感測器來開發先進的安全功能
- 嚴格的安全規章
- 消費者對騎乘安全的意識正在增強。
- 交通事故率上升和安全意識增強
- 產業潛在風險與挑戰
- 先進安全系統高成本
- 低成本車輛的普及程度有限
- 市場機遇
- 推出智慧互聯安全設備
- 對售後市場和改造解決方案的需求
- 將安全技術融入電動摩托車
- 車隊和商業安全解決方案的成長
- 成長潛力分析
- 監管環境
- 北美洲
- 聯邦機動車輛安全標準（FMVSS）
- 加拿大 - 機動車輛安全法規 (MVSR)
- 歐洲
- 德國 - 歐盟第168/2013號條例
- 英國- 1986 年英國道路車輛（構造和使用）條例
- 法國-RE2020
- 義大利 - PNRR 道路安全義務
- 亞太地區
- 中國GB/T車輛安全標準
- 印度 - 2019 年機動車輛（修正）法案
- 日本 - i-建設與道路交通法
- 澳洲 - 澳洲外觀設計規則 (ADR)
- LATAM
- 墨西哥 - 墨西哥官方標準 NOM-036-SCFI-2018
- 阿根廷 - 國家交通法 24.449
- 中東和非洲
- 南非共和國 - 道路交通法（1996 年）
- 沙烏地阿拉伯—交通法和2030願景交通政策
- 北美洲
- 波特分析
- PESTEL 分析
- 科技與創新趨勢
- 當前技術趨勢
- 新興技術
- 專利分析
- 用例和成功案例
- 永續性和環境方面
- 永續實踐
- 減少廢棄物策略
- 生產中的能源效率
- 環保舉措
- 碳足跡考量
- 定價、商業和收入模式
- 硬體投資與軟體/訂閱經濟模式
- OEM整合與平台部署經濟學
- 原始設備製造商和車隊的總擁有成本 (TCO)
第4章 競爭情勢
- 介紹
- 公司市佔率分析
- 北美洲
- 歐洲
- 亞太地區
- 拉丁美洲
- 中東和非洲
- 主要市場公司的競爭分析
- 競爭定位矩陣
- 戰略展望矩陣
- 重大進展
- 併購
- 夥伴關係與合作
- 新產品發布
- 企業擴張計畫和資金籌措
第5章 按技術分類的市場估算與預測，2022-2035年
- 主動安全系統
- 防鎖死煞車系統（ABS）
- 牽引力控制系統（TCS）
- 主動式車距維持定速系統（ACC）
- 高級駕駛輔助系統（ARAS）
- 被動安全系統
- 安全氣囊
- 智慧頭盔
- 防護衣
第6章 依車輛類型分類的市場估計與預測，2022-2035年
- 摩托車
- Scooter
第7章 依銷售管道分類的市場估計與預測，2022-2035年
- OEM
- 售後市場
第8章 按應用領域分類的市場估算與預測，2022-2035年
- 個人使用
- 商業/車隊
第9章 2022-2035年各地區市場估算與預測
- 北美洲
- 美國
- 加拿大
- 歐洲
- 德國
- 英國
- 法國
- 義大利
- 西班牙
- 俄羅斯
- 北歐國家
- 比荷盧經濟聯盟
- 亞太地區
- 中國
- 印度
- 日本
- 澳洲
- 韓國
- 新加坡
- 泰國
- 印尼
- 越南
- 拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 哥倫比亞
- 中東和非洲
- 南非
- 沙烏地阿拉伯
- 阿拉伯聯合大公國
第10章：公司簡介
- 世界公司
- Autoliv
- BMW Motorrad
- Bosch
- Continental
- Delphi
- Denso
- Harman
- Honda
- Kawasaki
- Magneti Marelli
- NXP
- Valeo
- Yamaha
- ZF
- 區域玩家
- Alpinestars
- Dainese
- Helite
- Klim
- Racer Gloves
- Spidi
- 新興科技創新者
- In&Motion
- Leatt
- Reevu
- RST
- Sena Technologies
The Global Two-Wheeler Safety Solutions Market was valued at USD 8.3 billion in 2025 and is estimated to grow at a CAGR of 6.2% to reach USD 14.8 billion by 2035.
The market focuses on technologies designed to protect riders and minimize injury severity during road incidents. Safety solutions are structured around preventive systems that actively reduce accident probability and protective systems that mitigate physical harm when crashes occur. Continuous innovation in electronics, sensor technology, artificial intelligence, and vehicle connectivity has reshaped safety expectations across the two-wheeler ecosystem. Regulatory enforcement across key regions and growing rider awareness have accelerated adoption rates, while cost optimization has enabled safety integration beyond premium models. Manufacturers increasingly embed intelligent software-driven features to enhance situational awareness, vehicle stability, and rider responsiveness. Connectivity-enabled safety platforms support data-driven insights, improving accident response times and vehicle diagnostics. These developments collectively enhance rider confidence and support safer urban and highway mobility. The market's evolution reflects a shift from mechanical safety components to digitally enabled systems that support real-time decision-making and long-term performance monitoring, reinforcing the role of safety as a core value proposition in modern two-wheelers.
| Market Scope | |
|---|---|
| Start Year | 2025 |
| Forecast Year | 2026-2035 |
| Start Value | $8.3 Billion |
| Forecast Value | $14.8 Billion |
| CAGR | 6.2% |
Advanced rider assistance and electronically supported safety functions are increasingly embedded in high-end motorcycles and scooters, signaling stronger demand for intelligent safety integration. The use of connected safety platforms supported by IoT frameworks, satellite positioning, emergency response functions, crash sensing, and continuous rider analytics is accelerating. Integration with smartphones, high-speed connectivity, and cloud-based processing enables capabilities related to maintenance forecasting, safer route guidance, and coordinated emergency services, particularly in densely populated cities and fleet-based mobility operations.
The motorcycles segment accounted for 60% share in 2025 and is forecast to grow at a CAGR of 5.7% between 2026 and 2035. This category includes commuter models, touring motorcycles, performance-oriented bikes, adventure variants, and cruisers, each requiring tailored safety configurations. Market leadership is supported by a substantial global vehicle base, higher average selling prices that support advanced safety adoption, and stringent safety regulations driven by elevated speed capabilities and accident exposure.
The active safety systems segment held a 63% share in 2025 and is projected to register the fastest growth at a CAGR of 6.6% from 2026 to 2035. Strong regulatory backing, declining system costs due to technological maturity, and demonstrated effectiveness in accident reduction continue to drive adoption. Braking control technologies remain the most broadly deployed active safety solutions and are legally required in multiple major economies for motorcycles above defined engine thresholds.
China Two-Wheeler Safety Solutions Market is anticipated to grow at a CAGR of 6.6% during 2026 to 2035. China leads global electric two-wheeler adoption, with electric models accounting for more than 90% of new unit sales across several segments. This dominance supports demand for digitally advanced safety architectures. Policy support through clean mobility incentives, urban access advantages for electric vehicles, and the gradual rollout of safety-focused regulations continues to reshape market dynamics.
Key companies shaping the Global Two-Wheeler Safety Solutions Market include Bosch, Continental, ZF, Denso, Autoliv, Valeo, Harman, NXP, Delphi, and Magneti Marelli. Companies operating in the Two-Wheeler Safety Solutions Market focus on technology integration, strategic partnerships, and geographic expansion to strengthen market positioning. Leading players prioritize investment in software-defined safety platforms, sensor fusion, and data analytics to improve system intelligence and reliability. Collaboration with two-wheeler manufacturers enables early-stage integration of safety technologies into new vehicle platforms. Firms also emphasize scalable and cost-efficient solutions to penetrate mid-range and entry-level segments. Expansion in high-growth regions, particularly Asia-Pacific, supports volume growth and regulatory alignment.
Table of Contents
Chapter 1 Methodology
- 1.1 Research approach
- 1.2 Quality commitments
- 1.3 Research trail and confidence scoring
- 1.3.1 Research trail components
- 1.3.2 Scoring components
- 1.4 Data collection
- 1.4.1 Partial list of primary sources
- 1.5 Data mining sources
- 1.5.1 Paid sources
- 1.6 Best estimates and calculations
- 1.6.1 Base year calculation for any one approach
- 1.7 Forecast model
- 1.8 Research transparency addendum
Chapter 2 Executive Summary
- 2.1 Industry 360° synopsis, 2022 - 2035
- 2.2 Key market trends
- 2.2.1 Regional
- 2.2.2 Technology
- 2.2.3 Vehicle
- 2.2.4 Sales Channel
- 2.2.5 Application
- 2.3 TAM Analysis, 2026-2035
- 2.4 CXO perspectives: Strategic imperatives
- 2.4.1 Executive decision points
- 2.4.2 Critical success factors
- 2.5 Future outlook and strategic recommendations
Chapter 3 Industry Insights
- 3.1 Industry ecosystem analysis
- 3.1.1 Supplier landscape
- 3.1.2 Profit margin analysis
- 3.1.3 Cost structure
- 3.1.4 Value addition at each stage
- 3.1.5 Factor affecting the value chain
- 3.1.6 Disruptions
- 3.2 Industry impact forces
- 3.2.1.1 Growth drivers
- 3.2.1.2 Rising urbanization and increasing traffic congestion
- 3.2.1.3 Integration of AI, IoT, and sensors to develop advanced safety features
- 3.2.1.4 Stringent safety regulations
- 3.2.1.5 Growing awareness among consumers about rider safety
- 3.2.1.6 Increasing road accident rates & safety awareness
- 3.2.2 Industry pitfalls and challenges
- 3.2.2.1 High cost of advanced safety systems
- 3.2.2.2 Limited adoption in low-cost vehicles
- 3.2.3 Market opportunities
- 3.2.3.1 Smart and connected safety devices adoption
- 3.2.3.2 Aftermarket and retrofit solutions demand
- 3.2.3.3 Integration of safety tech in electric two-wheelers
- 3.2.3.4 Fleet and commercial safety solutions growth
- 3.3 Growth potential analysis
- 3.4 Regulatory landscape
- 3.4.1 North America
- 3.4.1.1 US- federal motor vehicle safety standards (FMVSS)
- 3.4.1.2 Canada - Motor vehicle safety regulations (MVSR)
- 3.4.2 Europe
- 3.4.2.1 Germany- EU Regulation 168/2013
- 3.4.2.2 UK- UK road vehicles (Construction and Use) regulations 1986
- 3.4.2.3 France- RE2020
- 3.4.2.4 Italy- PNRR road safety mandates
- 3.4.3 Asia Pacific
- 3.4.3.1 China- GB/T vehicle safety standards
- 3.4.3.2 India- Motor vehicles (Amendment) Act 2019
- 3.4.3.3 Japan- i-Construction and road traffic act
- 3.4.3.4 Australia- Australian design rules (ADR)
- 3.4.4 LATAM
- 3.4.4.1 Mexico- Official Mexican standard NOM-036-SCFI-2018
- 3.4.4.2 Argentina- National traffic law 24.449
- 3.4.5 MEA
- 3.4.5.1 South Africa- National road traffic act (1996)
- 3.4.5.2 Saudi Arabia- Traffic law & vision 2030 transport initiatives
- 3.4.1 North America
- 3.5 Porter';s analysis
- 3.6 PESTEL analysis
- 3.7 Technology and innovation landscape
- 3.7.1 Current technological trends
- 3.7.2 Emerging technologies
- 3.8 Patent analysis
- 3.9 Use cases & success stories
- 3.10 Sustainability and environmental aspects
- 3.10.1 Sustainable practices
- 3.10.2 Waste reduction strategies
- 3.10.3 Energy efficiency in production
- 3.10.4 Eco-friendly Initiatives
- 3.10.5 Carbon footprint considerations
- 3.11 Pricing, Commercial & Revenue Models
- 3.12 Hardware Investment vs Software / Subscription Economics
- 3.13 OEM Integration & Platform Adoption Economics
- 3.14 Total Cost of Ownership (TCO) for OEMs & Fleets
Chapter 4 Competitive Landscape, 2025
- 4.1 Introduction
- 4.2 Company market share analysis
- 4.2.1 North America
- 4.2.2 Europe
- 4.2.3 Asia Pacific
- 4.2.4 LATAM
- 4.2.5 MEA
- 4.3 Competitive analysis of major market players
- 4.4 Competitive positioning matrix
- 4.5 Strategic outlook matrix
- 4.6 Key developments
- 4.6.1 Mergers & acquisitions
- 4.6.2 Partnerships & collaborations
- 4.6.3 New product launches
- 4.6.4 Expansion plans and funding
Chapter 5 Market Estimates & Forecast, By Technology, 2022 - 2035 ($Bn, Units)
- 5.1 Key trends
- 5.2 Active safety systems
- 5.2.1 Anti-lock braking systems (ABS)
- 5.2.2 Traction control systems (TCS)
- 5.2.3 Adaptive cruise control (ACC)
- 5.2.4 Advanced rider assistance systems (ARAS)
- 5.3 Passive safety systems
- 5.3.1 Airbags
- 5.3.2 Smart helmets
- 5.3.3 Protective clothing
Chapter 6 Market Estimates & Forecast, By Vehicles, 2022 - 2035 ($Bn, Units)
- 6.1 Key trends
- 6.2 Motorcycles
- 6.3 Scooters
Chapter 7 Market Estimates & Forecast, By Sales Channel, 2022 - 2035 ($Bn, Units)
- 7.1 Key trends
- 7.2 OEM
- 7.3 Aftermarket
Chapter 8 Market Estimates & Forecast, By Application, 2022 - 2035 ($Bn, Units)
- 8.1 Key trends
- 8.2 Personal use
- 8.3 Commercial / fleet
Chapter 9 Market Estimates & Forecast, By Region, 2022 - 2035 ($Bn, Units)
- 9.1 Key trends
- 9.2 North America
- 9.2.1 US
- 9.2.2 Canada
- 9.3 Europe
- 9.3.1 Germany
- 9.3.2 UK
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Russia
- 9.3.7 Nordics
- 9.3.8 Benelux
- 9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 Australia
- 9.4.5 South Korea
- 9.4.6 Singapore
- 9.4.7 Thailand
- 9.4.8 Indonesia
- 9.4.9 Vietnam
- 9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
- 9.5.3 Argentina
- 9.5.4 Colombia
- 9.6 MEA
- 9.6.1 South Africa
- 9.6.2 Saudi Arabia
- 9.6.3 UAE
Chapter 10 Company Profiles
- 10.1 Global Players
- 10.1.1 Autoliv
- 10.1.2 BMW Motorrad
- 10.1.3 Bosch
- 10.1.4 Continental
- 10.1.5 Delphi
- 10.1.6 Denso
- 10.1.7 Harman
- 10.1.8 Honda
- 10.1.9 Kawasaki
- 10.1.10 Magneti Marelli
- 10.1.11 NXP
- 10.1.12 Valeo
- 10.1.13 Yamaha
- 10.1.14 ZF
- 10.2 Regional Players
- 10.2.1 Alpinestars
- 10.2.2 Dainese
- 10.2.3 Helite
- 10.2.4 Klim
- 10.2.5 Racer Gloves
- 10.2.6 Spidi
- 10.3 Emerging Technology Innovators
- 10.3.1 In&Motion
- 10.3.2 Leatt
- 10.3.3 Reevu
- 10.3.4 RST
- 10.3.5 Sena Technologies
