草坪及園藝設備市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024年，全球草坪和園藝設備市場規模達410億美元，預計到2034年將以6.7%的複合年成長率成長，達到777億美元。不斷成長的可支配收入和不斷壯大的中產階級人口，正在激發消費者對家居裝修和戶外美學的興趣。隨著屋主越來越重視個人化的戶外空間，對園林綠化工具、智慧園藝系統和高效庭院維護設備的需求也穩定成長。新的住宅開發項目，尤其是在郊區和半城市地區，正在鼓勵人們將草坪和花園視為不可或缺的生活空間。

這一趨勢，在網路可近性增強、融資選擇便利性以及日益重視環保和科技融合生活方式的推動下，正在塑造市場前景。隨著人們對使用者友善互聯設備的偏好日益成長，製造商正專注於自動化解決方案，例如機器人割草機、基於應用程式的灌溉系統和智慧園藝工具。這些創新不僅減少了人工工作量，還使用戶能夠實現精準控制，並提升綠地的整體功能。

2024年，割草機的市場規模達到123億美元，預計2034年將達到241億美元。由於其功能性、易用性以及在草坪健康維護中的關鍵作用，這類工具仍然是使用率最高的產品類別。持續的修剪有助於保持草坪的最佳健康狀態，提升房屋外觀吸引力，並為業主營造整潔宜人的戶外環境。無論是小型住宅庭院還是大型綠地，割草機都是日常戶外維護中不可或缺的一部分。

預計2025年至2034年間，商業領域的複合年成長率將達到7.1%。作為城市美化和永續發展計畫的一部分，企業和機構正在增加對景觀設計和綠色基礎設施的投資。維護良好的戶外環境有助於提升品牌形象，並為飯店、企業和公共場所營造溫馨舒適的環境。隨著城市規劃擴大納入綠化區域，對用於管理更大空間的高效、經濟的草坪和園藝設備的需求也持續成長。

2024年，美國草坪和園藝設備市場規模達85億美元，預計2025年至2034年的複合年成長率將達到6.9%。美國憑藉其廣泛的住房擁有率，尤其是在草坪普遍分佈的農村和郊區，引領市場發展。濃厚的DIY文化，加上草坪護理的季節性特點，使得機器人割草機、騎乘式割草機以及環保工具等各種產品的需求持續高漲。戶外生活的流行，尤其是在溫暖的月份，推動了人們對園藝和庭院維護設備的持續投資。

全球草坪和園藝設備市場的領導者包括久保田株式會社、百力通公司、史丹利百得、菲斯卡斯集團、本田技研工業株式會社、Ariens 公司、STIGA SpA、光機控股株式會社、牧田株式會社、Falcon Garden Tools、Toro 公司、富實華集團公司、牧田株式會社、Falcon Garden Tools、Toro 公司、富實華集團公司、富實業有限公司、加拿大富實業有限公司、加拿大富實業有限公司、富實業有限公司、富實業有限公司、新實業有限公司. & Co. KG 與約翰迪爾公司。草坪和園藝設備產業的公司正專注於多項策略重點，以鞏固其市場地位。重點放在研發智慧互聯產品上，例如機器人割草機和感測器驅動的灌溉系統。各公司正在投資永續發展，推出電動和電池供電的工具，以滿足日益成長的環境問題。擴大針對住宅和商業應用的產品線也是一項關鍵的成長策略。

目錄

第1章：方法論與範圍

第2章：執行摘要

2.3.1 產業主管的關鍵決策點

2.3.2. 市場參與者的關鍵成功因素

• 未來展望及策略建議

第3章：行業洞察

• 產業生態系統分析
  • 供應商格局
  • 利潤率
  • 每個階段的增值
  • 影響價值鏈的因素
• 產業衝擊力
  • 成長動力
    • 技術進步
    • 人們對環保和永續產品的興趣日益濃厚
    • 居家裝潢和戶外休閒活動的成長
  • 產業陷阱與挑戰

3.2.2.1 使用燃料驅動工具的環境問題

3.2.2.2 先進設備維護成本高

• 機會
  • 智慧園藝工具需求不斷成長
  • 新興市場的擴張
• 成長潛力分析
• 未來市場趨勢
• 技術和創新格局
  • 當前的技術趨勢
  • 新興技術
• 價格趨勢
  • 按地區
  • 依產品類型
• 監管格局
  • 標準和合規性要求
  • 區域監理框架
  • 認證標準
• 貿易統計（HS 編碼 - 8432）
  • 主要進口國
  • 主要出口國
• 波特的分析
• PESTEL分析
• 消費者行為分析
  • 購買模式
  • 偏好分析
  • 消費者行為的區域差異
  • 電子商務對購買決策的影響

第4章：競爭格局

• 介紹
• 公司市佔率分析
  • 按地區
• 公司矩陣分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 關鍵進展
  • 併購
  • 夥伴關係與合作
  • 新產品發布
  • 擴張計劃

第5章：市場估計與預測：依產品類型，2021 - 2034 年

• 主要趨勢
• 鼓風機
• 鏈鋸
• 切割機和碎紙機
• 聯結機
• 割草機
• 灑水器和軟管
• 其他（修枝剪、挖土機等）

第6章：市場估計與預測：按功率，2021 - 2034 年

• 主要趨勢
• 手動的
• 電動
• 燃氣驅動
• 其他（汽油動力等）

第7章：市場估計與預測：按價格，2021 - 2034 年

• 主要趨勢
• 低的
• 中等的
• 高的

第8章：市場估計與預測：按最終用戶，2021 - 2034 年

• 主要趨勢
• 住宅
• 商業的
• 其他（公共公園、機構和社區空間）

第9章：市場估計與預測：按配銷通路，2021 - 2034 年

• 主要趨勢
• 線上
  • 電子商務
  • 公司網站
• 離線
  • 專賣店
  • 家居裝飾店
  • 其他（個人、百貨等）

第10章：市場估計與預測：按地區，2021 - 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 法國
  • 義大利
  • 西班牙
• 亞太地區
  • 中國
  • 日本
  • 印度
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
• MEA
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 南非

第 11 章：公司簡介

• Ariens Company
• Briggs & Stratton Corporation
• Deere & Company
• Falcon Garden Tools
• Fiskars Group
• Honda Motor Co., Ltd
• Husqvarna Group
• Koki Holdings Co., Ltd
• Kubota Corporation
• Makita Corporation
• MTD Holdings Inc
• Robert Bosch GmbH
• Stanley Black & Decker
• STIGA SpA
• Stihl Holding AG & Co. KG
• Techtronic Industries Co. Ltd (TTI)
• The Toro Company

The Global Lawn and Garden Equipment Market was valued at USD 41 billion in 2024 and is estimated to grow at a CAGR of 6.7% to reach USD 77.7 billion by 2034. Rising disposable incomes and the expanding middle-class population are fueling consumer interest in home improvement and outdoor aesthetics. As homeowners increasingly prioritize personalized outdoor spaces, the demand for landscaping tools, smart gardening systems, and efficient yard maintenance equipment is steadily rising. New residential developments, especially in suburban and semi-urban zones, are encouraging people to treat lawns and gardens as integral living spaces.

This trend, supported by greater online accessibility, easier financing options, and a growing emphasis on eco-friendly and tech-integrated living, is shaping the outlook of the market. With a growing preference for user-friendly and connected equipment, manufacturers are focusing on automated solutions such as robotic lawn mowers, app-based irrigation systems, and intelligent gardening tools. These innovations not only reduce manual workload but also allow users to achieve precise control and enhance the overall functionality of their green spaces.

The lawn mowers generated USD 12.3 billion in 2024 and is forecast to reach USD 24.1 billion by 2034. These tools remain the most utilized product category due to their functionality, ease of use, and critical role in maintaining healthy grass. Consistent mowing supports optimal lawn health, improves curb appeal, and provides a neat and welcoming outdoor setting for homeowners. Whether for small residential yards or larger green areas, lawn mowers are an essential component in outdoor maintenance routines.

The commercial segment is anticipated to grow at a CAGR of 7.1% between 2025 and 2034. Businesses and institutions are increasingly investing in landscaping and green infrastructure as part of urban beautification and sustainability initiatives. Well-maintained outdoor environments help enhance brand image and provide welcoming surroundings across hospitality, corporate, and public settings. With growing urban planning that incorporates green zones, the demand for efficient, cost-effective lawn and garden equipment to manage larger spaces continues to rise.

United States Lawn and Garden Equipment Market was valued at USD 8.5 billion in 2024 and is expected to grow at a CAGR of 6.9% from 2025 to 2034. The U.S. leads the market due to widespread homeownership, especially in rural and suburban areas where lawns are common. A strong do-it-yourself culture, coupled with the seasonal nature of lawn care, keeps demand high for various products such as robotic mowers, riding mowers, and environmentally conscious tools. The popularity of outdoor living, particularly during warmer months, drives recurring investments in garden and yard maintenance equipment.

Leading players in the Global Lawn and Garden Equipment Market include Kubota Corporation, Briggs & Stratton Corporation, Stanley Black & Decker, Fiskars Group, Honda Motor Co., Ltd, Ariens Company, STIGA S.p.A, Koki Holdings Co., Ltd, Makita Corporation, Falcon Garden Tools, The Toro Company, Husqvarna Group, Techtronic Industries Co., Ltd (TTI), Robert Bosch GmbH, MTD Holdings Inc, Stihl Holding AG & Co. KG, and Deere & Company. Companies in the lawn and garden equipment sector are focusing on multiple strategic priorities to strengthen their market position. Emphasis is being placed on R&D to develop smart, connected products such as robotic mowers and sensor-driven irrigation systems. Firms are investing in sustainability by introducing electric and battery-powered tools that cater to growing environmental concerns. Product line expansion tailored to both residential and commercial applications is also a key growth strategy.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope and definition
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Data mining sources
  • 1.3.1 Global
  • 1.3.2 Regional/Country
• 1.4 Base estimates and calculations
  • 1.4.1 Base year calculation
  • 1.4.2 Key trends for market estimation
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
• 1.6 Forecast model
• 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis
• 2.2 Key market trends
  • 2.2.1 Regional
  • 2.2.2 Product type
  • 2.2.3 Power type
  • 2.2.4 Price
  • 2.2.5 End use
  • 2.2.6 Distribution channel
• 2.3 CXO perspectives: Strategic imperatives

2.3.1 Key decision points for industry executives

2.3.2. Critical success factors for market players

• 2.4 Future outlook and strategic recommendations

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Supplier landscape
  • 3.1.2 Profit margin
  • 3.1.3 Value addition at each stage
  • 3.1.4 Factor affecting the value chain
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Technological advancements
    • 3.2.1.2 Increasing interest in eco-friendly and sustainable products
    • 3.2.1.3 Growth in home improvement and outdoor leisure activities
  • 3.2.2 Industry pitfalls & challenges

3.2.2.1 Environmental concerns regarding the use of fuel-powered tools

3.2.2.2 High maintenance cost of advanced equipment

• 3.2.3 Opportunities
  • 3.2.3.1 Rising demand for smart gardening tools
  • 3.2.3.2 Expansion in emerging markets
• 3.3 Growth potential analysis
• 3.4 Future market trends
• 3.5 Technology and innovation landscape
  • 3.5.1 Current technological trends
  • 3.5.2 Emerging technologies
• 3.6 Price trends
  • 3.6.1 By region
  • 3.6.2 By product type
• 3.7 Regulatory landscape
  • 3.7.1 Standards and compliance requirements
  • 3.7.2 Regional regulatory frameworks
  • 3.7.3 Certification standards
• 3.8 Trade statistics (HS code- 8432)
  • 3.8.1 Major importing countries
  • 3.8.2 Major exporting countries
• 3.9 Porter’s analysis
• 3.10 PESTEL analysis
• 3.11 Consumer behaviour analysis
  • 3.11.1 Purchasing patterns
  • 3.11.2 Preference analysis
  • 3.11.3 Regional variations in consumer behaviour
  • 3.11.4 Impact of e-commerce on buying decisions

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
  • 4.2.1 By region
    • 4.2.1.1 North America
    • 4.2.1.2 Europe
    • 4.2.1.3 Asia Pacific
    • 4.2.1.4 Latin America
    • 4.2.1.5 Middle East and Africa
• 4.3 Company matrix analysis
• 4.4 Competitive analysis of major market players
• 4.5 Competitive positioning matrix
• 4.6 Key developments
  • 4.6.1 Mergers & acquisitions
  • 4.6.2 Partnerships & collaborations
  • 4.6.3 New product launches
  • 4.6.4 Expansion plans

Chapter 5 Market Estimates and Forecast, By Product Type, 2021 - 2034 (USD Billion) (Million Units)

• 5.1 Key trends
• 5.2 Blowers
• 5.3 Chain saws
• 5.4 Cutters & shredders
• 5.5 Tractors
• 5.6 Lawn mowers
• 5.7 Sprinkler & hoses
• 5.8 Others (pruners, diggers, etc.)

Chapter 6 Market Estimates and Forecast, By Power, 2021 - 2034 (USD Billion) (Million Units)

• 6.1 Key trends
• 6.2 Manual
• 6.3 Electric powered
• 6.4 Gas powered
• 6.5 Others (gasoline powered, etc.)

Chapter 7 Market Estimates and Forecast, By Price, 2021 - 2034 (USD Billion) (Million Units)

• 7.1 Key trends
• 7.2 Low
• 7.3 Medium
• 7.4 High

Chapter 8 Market Estimates and Forecast, By End User, 2021 - 2034 (USD Billion) (Million Units)

• 8.1 Key trends
• 8.2 Residential
• 8.3 Commercial
• 8.4 Others (public parks, institutions, and community spaces)

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021 - 2034, (USD Billion) (Million Units)

• 9.1 Key trends
• 9.2 Online
  • 9.2.1 E-commerce
  • 9.2.2 Company websites
• 9.3 Offline
  • 9.3.1 Specialty stores
  • 9.3.2 Home Improvement stores
  • 9.3.3 Others (individual, department stores, etc.)

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2034, (USD Billion) (Million Units)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 UK
  • 10.3.2 Germany
  • 10.3.3 France
  • 10.3.4 Italy
  • 10.3.5 Spain
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 Japan
  • 10.4.3 India
  • 10.4.4 South Korea
  • 10.4.5 Australia
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
• 10.6 MEA
  • 10.6.1 Saudi Arabia
  • 10.6.2 UAE
  • 10.6.3 South Africa

Chapter 11 Company Profiles

• 11.1 Ariens Company
• 11.2 Briggs & Stratton Corporation
• 11.3 Deere & Company
• 11.4 Falcon Garden Tools
• 11.5 Fiskars Group
• 11.6 Honda Motor Co., Ltd
• 11.7 Husqvarna Group
• 11.8 Koki Holdings Co., Ltd
• 11.9 Kubota Corporation
• 11.10 Makita Corporation
• 11.11 MTD Holdings Inc
• 11.12 Robert Bosch GmbH
• 11.13 Stanley Black & Decker
• 11.14 STIGA S.p.A
• 11.15 Stihl Holding AG & Co. KG
• 11.16 Techtronic Industries Co. Ltd (TTI)
• 11.17 The Toro Company