活動家具市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024年，全球運動家具市場規模達6.202億美元，預估年複合成長率為4%，2034年將達到9.077億美元。戶外休閒、探險旅行和注重生活方式的生活方式日益流行，顯著提升了對緊湊、耐用且功能齊全的家具的需求。運動家具最初設計用於軍事用途，因其固有的移動性、強度和高效的設計而持續受到關注。由於其易於折疊、拆卸和運輸，運動家具不僅在傳統的露營活動中佔有一席之地，還在高檔豪華露營、陸路旅行和模組化家居環境中廣受歡迎。

奢侈品和注重環保的旅遊業的消費者正轉向兼具美觀與實用性的前衛設計解決方案，推高了對產品的需求。現代消費者青睞那些能夠長期使用、易於維修且環境影響極小的產品，這導致對活動家具等經典耐用設計的需求上升。隨著永續性成為優先考慮的因素，越來越多的買家選擇由可再生材料製成的產品，這進一步強化了消費者遠離一次性或大量生產替代品的趨勢。消費者對多功能、可移動、可在室內外空間無縫切換的家居用品的日益青睞，也推動了該細分市場的成長。

永續發展趨勢正在推動活動家具產業開啟新篇章，消費者更加重視耐用性和可修復的設計。消費者越來越青睞採用負責任採購的材料，例如硬木、再生金屬和天然布料。活動家具以其堅固的木材、金屬和帆布材質而聞名，吸引了注重環保的消費者，他們既希望家具經久耐用，又不失風格。市場更傾向於那些能夠抵禦短暫時期尚週期、倡導簡約彈性生活方式的家具。隨著消費者逐漸放棄一次性家具，他們被活動家具的持久魅力和環保優勢所吸引。這些家具也易於存放和攜帶，無論是在緊湊的居住空間還是廣闊的戶外應用中，都能創造價值。其功能性設計使其成為注重空間和永續性的環境的理想選擇。

2024年，椅子和凳子細分市場以3.263億美元的收入領先市場，預計2025年至2034年的複合年成長率將達到4.3%。這些產品因其輕巧、快速安裝和多功能性而廣受歡迎。它們對於露營地、旅行小屋、花園或小型城市空間等戶外場所至關重要，在這些場所，使用者需要易於移動的座椅解決方案。它們的便攜性使其吸引了從房車愛好者到休閒後院使用者等各類消費者。此外，這些產品支持生活方式向靈活性和移動性的轉變，這一趨勢正在持續塑造住宅和休閒環境。

住宅市場在2024年佔據了43.2%的主導佔有率，預計到2034年複合年成長率將達到4.4%。消費者擴大投資模組化和移動式家具，以便更好地適應室內外居住空間。可折疊的活動家具增加了功能性，且不佔用固定空間，這對追求極簡主義和實用性的屋主來說很有吸引力。折疊椅、桌子和長凳等物品在露臺、陽台、客廳，甚至緊湊型公寓中煥發新生。越來越多的家庭選擇使用易於存放、重新擺放和重新利用的家具來最佳化居住空間，這進一步推動了活動家具市場的發展。

2024年，美國運動家具市場規模達1.354億美元，預計2025年至2034年的複合年成長率將達到4.5%。該地區濃厚的戶外文化持續推動消費者對適應性強、耐用性強的家具的興趣。隨著露營、房車旅行和豪華露營的日益流行，消費者尋求兼具舒適性、美觀和便攜性的家具。高可支配收入水平，加上消費者對品質和設計的日益重視，使得運動家具成為極具吸引力的解決方案。此外，線上線下零售基礎設施的完善，確保了產品在城鄉地區都能廣泛流通和可見。零售商正在利用這些分銷管道，以快速且方便的方式滿足日益成長的消費者需求。

競選家具市場的知名企業包括 Blue Ridge Chair Works、Authentic Models、Caravan Co.、Timothy Oulton、Field Company、Campaign Living、Restoration Hardware、Grange Furniture、Jamb、Campaign、Kaare Klint、The New Traditionalists、Jonathan Charles Fine Furniture、The Army and Navy Store 和 Baker Army and Navy Store 和 Bakery 和 Furniture。競選家具市場的主要公司專注於工藝、模組化和永續材料，以吸引不斷發展的消費者群體。

他們擴大採用環保的生產流程，例如使用FSC認證的木材、再生金屬和可生物分解的紡織品。與生活風格品牌和戶外探險平台的合作有助於擴大客戶覆蓋範圍。企業正在透過電商平台和數位展廳加強其線上影響力，以連接城市和全球受眾。此外，品牌還提供可客製化的產品線，以滿足住宅和豪華飯店的需求。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
  • 供應商概況
  • 利潤率
  • 每個階段的增值
  • 影響價值鏈的因素
  • 中斷
• 產業衝擊力
  • 成長動力
    • 戶外生活與探險旅行日益流行
    • 休閒旅遊的成長
    • 對緊湊型和功能性家具的需求
    • 永續性和可重複使用性趨勢
  • 產業陷阱與挑戰
    • 生產成本高
    • 重量和便攜性的權衡
  • 機會
• 成長潛力分析
• 未來市場趨勢
• 技術和創新格局
  • 當前的技術趨勢
  • 新興技術
• 價格趨勢
  • 按地區
  • 依產品類型
• 監理框架
  • 標準和認證
  • 環境法規
  • 進出口法規
• 貿易統計（HS 編碼 9403）
  • 主要進口國
  • 主要出口國
• 波特五力分析
• PESTEL分析
• 消費者行為分析
  • 購買模式
  • 偏好分析
  • 消費者行為的區域差異
  • 電子商務對購買決策的影響

第4章：競爭格局

• 介紹
• 公司市佔率分析
  • 按地區
• 公司矩陣分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 關鍵進展
  • 併購
  • 夥伴關係與合作
  • 新產品發布
  • 擴張計劃

第5章：市場估計與預測：依產品類型，2021 - 2034 年

• 主要趨勢
• 椅子和凳子
• 表格
• 床位和費用
• 儲存單元
• 書桌和書桌

第6章：市場估計與預測：依資料，2021 - 2034 年

• 主要趨勢
• 木頭
• 金屬
• 皮革
• 帆布或布料
• 複合材料

第7章：市場估計與預測：依最終用途，2021 - 2034 年

• 主要趨勢
• 住宅
• 商業的
• 軍事用途
• 戶外與旅行

第8章：市場估計與預測：按配銷通路，2021 - 2034 年

• 主要趨勢
• 線上
• 離線

第9章：市場估計與預測：按地區，2021 - 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 義大利
  • 西班牙
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
• MEA
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 南非

第10章：公司簡介

• Authentic Models
• Baker Furniture
• Blue Ridge Chair Works
• Campaign
• Campaign Living
• Caravan Co.
• Field Company
• Grange Furniture
• Jamb
• Jonathan Charles Fine Furniture
• Kaare Klint
• Restoration Hardware
• The Army and Navy Store
• The New Traditionalists
• Timothy Oulton

The Global Campaign Furniture Market was valued at USD 620.2 million in 2024 and is estimated to grow at a CAGR of 4% to reach USD 907.7 million by 2034. The increasing popularity of outdoor leisure, adventure travel, and lifestyle-focused living has significantly elevated demand for compact, durable, and functional furniture. Campaign furniture, originally designed for military purposes, continues to gain attention due to its inherent features-mobility, strength, and efficient design. With its ability to fold, disassemble, and be transported with ease, it has found a place not only in traditional camping activities but also in upscale glamping, overlanding, and modular home environments.

Consumers across the luxury and eco-conscious travel sectors are turning to design-forward solutions that blend aesthetics with utility, pushing the demand higher. Modern consumers appreciate products that offer long-term functionality, repairability, and minimal environmental impact, leading to an uptick in demand for timeless and rugged designs like campaign furniture. As sustainability becomes a priority, more buyers are choosing products made from renewable materials, reinforcing the trend away from disposable or mass-manufactured alternatives. The growth in this segment is also supported by rising consumer appreciation for multi-use, transportable home furnishings that seamlessly shift between indoor and outdoor spaces.

Sustainability trends are driving a new chapter in the campaign furniture industry, where consumers prioritize durability and repairable designs. There's a rising preference for responsibly sourced materials such as hardwoods, recycled metals, and natural fabrics. Campaign furniture, known for its robust wood, metal, and canvas composition, appeals to eco-conscious consumers who want longevity without compromising style. The market is leaning into pieces that resist fleeting fashion cycles and encourage a minimalist, flexible lifestyle. As buyers move away from single-use furniture options, they are drawn to the lasting appeal and environmental advantages that campaign furnishings offer. These pieces also allow for easy storage and portability, creating value in both compact living and expansive outdoor applications. Their functional design makes them perfect for environments where space and sustainability matter.

In 2024, the chairs and stools segment led the market with USD 326.3 million in revenue and is anticipated to grow at a CAGR of 4.3% from 2025 to 2034. These products remain popular for their lightweight, quick setup, and versatility. They are essential for outdoor setups like campsites, travel cabins, gardens, or small urban spaces, where users need easily movable seating solutions. Their portability makes them attractive to a wide range of consumers, from van lifers to casual backyard users. In addition, these products support the lifestyle shift toward flexibility and mobility, a trend that continues to shape both residential and leisure environments.

The residential segment held a dominant 43.2% share in 2024 and is forecasted to see a CAGR of 4.4% through 2034. Consumers are increasingly investing in modular and mobile furnishings to better adapt their living spaces for both indoor and outdoor use. Foldable campaign furniture adds functionality without occupying permanent space, which appeals to homeowners seeking minimalism with practicality. Items like collapsible chairs, tables, and benches are finding new life in patios, terraces, living rooms, and even compact apartments. A growing number of households are optimizing their living areas with furniture that is easy to store, reposition, and repurpose, further pushing the campaign furniture market forward.

U.S. Campaign Furniture Market was valued at USD 135.4 million in 2024, with expectations to grow at a CAGR of 4.5% from 2025 to 2034. The strong outdoor culture across the region continues to drive consumer interest in adaptable and durable furniture. With camping, RV travel, and glamping becoming increasingly popular, consumers are looking for furniture that delivers comfort, aesthetic appeal, and portability. High disposable income levels combined with growing consumer awareness around quality and design have made campaign furniture an attractive solution. Additionally, the availability of both online and offline retail infrastructure ensures widespread accessibility and product visibility across urban and suburban locations. Retailers are leveraging these distribution channels to meet rising consumer demand with speed and convenience.

Prominent players in the Campaign Furniture Market include Blue Ridge Chair Works, Authentic Models, Caravan Co., Timothy Oulton, Field Company, Campaign Living, Restoration Hardware, Grange Furniture, Jamb, Campaign, Kaare Klint, The New Traditionalists, Jonathan Charles Fine Furniture, The Army and Navy Store, and Baker Furniture. Key companies in the campaign furniture market are focusing on craftsmanship, modularity, and sustainable materials to appeal to an evolving consumer base.

They are increasingly adopting eco-conscious production processes, such as using FSC-certified wood, recycled metal, and biodegradable textiles. Collaborations with lifestyle brands and outdoor adventure platforms help in expanding customer outreach. Businesses are strengthening their online presence through e-commerce platforms and digital showrooms to connect with urban and global audiences. Moreover, brands are offering customizable product lines to cater to residential and luxury hospitality applications.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definition
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Data mining sources
  • 1.3.1 Global
  • 1.3.2 Regional/Country
• 1.4 Base estimates and calculations
  • 1.4.1 Base year calculation
  • 1.4.2 Key trends for market estimation
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
• 1.6 Forecast model
• 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis
• 2.2 Key market trends
  • 2.2.1 Regional
  • 2.2.2 Product type
  • 2.2.3 Material
  • 2.2.4 End use
  • 2.2.5 Distribution channel
• 2.3 CXO perspectives: Strategic imperatives
  • 2.3.1 Key decision points for industry executives
  • 2.3.2 Critical success factors for market players
• 2.4 Future Outlook and Strategic Recommendations

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Supplier Landscape
  • 3.1.2 Profit Margin
  • 3.1.3 Value addition at each stage
  • 3.1.4 Factor affecting the value chain
  • 3.1.5 Disruptions
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Rising popularity of outdoor living & adventure travel
    • 3.2.1.2 Growth in recreational tourism
    • 3.2.1.3 Demand for compact & functional furniture
    • 3.2.1.4 Sustainability and reusability trends
  • 3.2.2 Industry pitfalls & challenges
    • 3.2.2.1 High production costs
    • 3.2.2.2 Weight and portability trade-offs
  • 3.2.3 Opportunities
• 3.3 Growth potential analysis
• 3.4 Future market trends
• 3.5 Technology and Innovation landscape
  • 3.5.1 Current technological trends
  • 3.5.2 Emerging technologies
• 3.6 Price trends
  • 3.6.1 By region
  • 3.6.2 By product type
• 3.7 Regulatory framework
  • 3.7.1 Standards and certifications
  • 3.7.2 Environmental regulations
  • 3.7.3 Import export regulations
• 3.8 Trade statistics (HS code 9403)
  • 3.8.1 Major importing countries
  • 3.8.2 Major exporting countries
• 3.9 Porter's five forces analysis
• 3.10 PESTEL analysis
• 3.11 Consumer behaviour analysis
  • 3.11.1 Purchasing patterns
  • 3.11.2 Preference analysis
  • 3.11.3 Regional variations in consumer behaviour
  • 3.11.4 Impact of e-commerce on buying decisions

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
  • 4.2.1 By region
    • 4.2.1.1 North America
    • 4.2.1.2 Europe
    • 4.2.1.3 Asia Pacific
    • 4.2.1.4 Latin America
    • 4.2.1.5 Middle East and Africa
• 4.3 Company matrix analysis
• 4.4 Competitive analysis of major market players
• 4.5 Competitive positioning matrix
• 4.6 Key developments
  • 4.6.1 Mergers & acquisitions
  • 4.6.2 Partnerships & collaborations
  • 4.6.3 New Product Launches
  • 4.6.4 Expansion Plans

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 - 2034, (USD Million) (Thousand Units)

• 5.1 Key trends
• 5.2 Chairs & stools
• 5.3 Tables
• 5.4 Beds & costs
• 5.5 Storage units
• 5.6 Desks & writing tables

Chapter 6 Market Estimates & Forecast, By Material, 2021 - 2034, (USD Million) (Thousand Units)

• 6.1 Key trends
• 6.2 Wood
• 6.3 Metal
• 6.4 Leather
• 6.5 Canvas or fabric
• 6.6 Composite materials

Chapter 7 Market Estimates & Forecast, By End Use, 2021 - 2034, (USD Million) (Thousand Units)

• 7.1 Key trends
• 7.2 Residential
• 7.3 Commercial
• 7.4 Military use
• 7.5 Outdoor & travel

Chapter 8 Market Estimates & Forecast, By Distribution Channel, 2021 - 2034, (USD Million) (Thousand Units)

• 8.1 Key trends
• 8.2 Online
• 8.3 Offline

Chapter 9 Market Estimates & Forecast, By Region, 2021 - 2034, (USD Million) (Thousand Units)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Italy
  • 9.3.5 Spain
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 South Korea
  • 9.4.5 Australia
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
• 9.6 MEA
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 South Africa

Chapter 10 Company Profiles

• 10.1 Authentic Models
• 10.2 Baker Furniture
• 10.3 Blue Ridge Chair Works
• 10.4 Campaign
• 10.5 Campaign Living
• 10.6 Caravan Co.
• 10.7 Field Company
• 10.8 Grange Furniture
• 10.9 Jamb
• 10.10 Jonathan Charles Fine Furniture
• 10.11 Kaare Klint
• 10.12 Restoration Hardware
• 10.13 The Army and Navy Store
• 10.14 The New Traditionalists
• 10.15 Timothy Oulton