戶外照明市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024年，全球戶外照明市場規模達394億美元，預計到2034年將以5%的複合年成長率成長，達到644億美元。需求的持續成長主要源於城市發展步伐的加速、對永續性的日益重視以及公共和私人基礎設施的持續擴張。全球越來越多的市政項目正在採用智慧戶外照明系統，不僅用於照明，還用於增強安全性、最佳化能源利用並提升公共空間的美感。從街道和人行道到綠地和商業綜合體，照明已發展成為現代基礎設施中一個多功能的組成部分。

除了公共項目外，房地產和建築業的蓬勃發展，尤其是在北美和新興經濟體，正在推動市場成長。越來越多的開發商選擇兼具性能、效率和設計多樣性的戶外照明解決方案，以提升住宅和商業房地產的價值和安全性。隨著消費者偏好轉向更自動化和永續的技術，該產業正在經歷一波創新浪潮。智慧照明解決方案（例如運動活化和物聯網系統）正逐漸成為主流，這反映出人們正朝著節能消費和更智慧的城市環境轉變。

花園、露臺和休閒景觀等戶外生活空間日益流行，也呈現出一個顯著趨勢，這促使人們擴大採用兼具功能性和裝飾性的照明燈具。這種不斷變化的生活方式推動了對兼具實用照明和氛圍營造的產品的需求，這些產品適用於各種住宅和商業應用。

市場按燈泡類型細分為LED、白熾燈、鹵素燈、緊湊型螢光燈等。其中，LED照明系統應用最為廣泛，2024年市場規模達123億美元，預計2034年將達到207億美元。 LED憑藉其卓越的能源效率、更長的使用壽命和更低的維護成本，正在快速擴大市場佔有率。與白熾燈或CFL不同，LED燈具提供即時照明、更低的發熱量和定向照明功能，從而顯著減少光溢出並提高環保合規性。這些優勢與全球永續發展目標和長期成本效益目標高度契合，尤其是在大規模安裝中。

按價格區間分析，市場分為低階（低於 500 美元）、中階（500-1,500 美元）和高階（高於 1,500 美元）。 2024 年，中階價位市場規模達 136 億美元，預計到 2034 年複合年成長率將達到 4.9%。此價位的照明產品主要用於提升整體可視性、執行任務和保障現場安全。這些燈具廣泛應用於住宅庭院、商業車道和戶外活動場所，在這些場所，成本和性能之間的平衡至關重要。此外，此價位的低流明輸出照明產品在營造氛圍和重點照明方面仍需求旺盛，可為美觀的環境提供柔和的燈光效果。

就應用而言，市場分為住宅和商業兩大領域。 2024年，商業照明佔據全球照明市場主導地位，創造了323億美元的收入，預計在預測期內的複合年成長率為5%。飯店、零售和企業辦公室等行業的企業都優先考慮先進的照明系統，以打造符合品牌形象和營運目標的溫馨安全的環境。智慧照明控制（包括基於感測器和聯網照明技術）的整合，正在幫助商業實體更有效地管理能源消耗，並符合綠色建築標準。鼓勵或要求在公共和私人開發項目中使用節能照明系統的監管規定，進一步推動了這種日益成長的照明應用。

從區域來看，中國引領亞太地區戶外照明市場，2024年中國市場規模達44億美元，預計2025年至2034年期間的複合年成長率將達5.5%。亞太地區戶外照明設施的激增與快速城鎮化、住宅項目增加以及現代城市基礎設施的擴張密切相關。該地區消費者對照明解決方案的興趣日益濃厚，這些解決方案不僅能滿足實際需求，還能提升戶外區域的視覺吸引力。太陽能和LED照明等先進技術的普及，加上政府的利多政策和線上零售平台的興起，使得這些產品更容易被更廣泛的消費者群體所接受。

全球戶外照明市場的主要參與者包括 Cooper Lighting Solutions、Acuity Brands、Cree、通用電氣、伊頓、Hinkley Lighting、Hubbell、LEDVANCE、Kichler Lighting、Lithonia Lighting、Osram Licht、Signify、Lutron Electronics、Thorn Lighting 和 Zumtobel Group。這些公司專注於創新、永續性和性能，以保持競爭力並滿足商業和住宅領域不斷變化的需求。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：市場洞察

• 產業生態系統分析
  • 供應商概況
  • 利潤率
  • 每個階段的增值
  • 影響價值鏈的因素
  • 中斷
• 產業衝擊力
  • 成長動力
  • 產業陷阱與挑戰
  • 機會
• 成長潛力分析
• 未來市場趨勢
• 技術和創新格局
  • 當前的技術趨勢
  • 新興技術
• 價格趨勢
  • 按地區
  • 按產品
• 監理框架
  • 標準和認證
  • 環境法規
  • 進出口法規
• 波特五力分析
• PESTEL分析
• 消費者行為分析
  • 購買模式
  • 偏好分析
  • 消費者行為的區域差異
  • 電子商務對購買決策的影響

第4章：競爭格局

• 介紹
• 公司市佔率分析
  • 按地區
    • 北美洲
    • 歐洲
    • 亞太地區
    • MEA
    • 拉丁美洲
• 公司矩陣分析
• 主要市場參與者的競爭分析
• 競爭定位矩陣
• 關鍵進展
  • 併購
  • 夥伴關係與合作
  • 新產品發布
  • 擴張計劃

第5章：市場估計與預測：依產品，2021 年至 2034 年

• 主要趨勢
• 裝飾照明
• 柱燈
• 壁燈
  • 吊燈
  • 枝形吊燈
  • 其他（吊燈、嵌入式安裝等）
• 路徑和台階燈
• 甲板和露檯燈
• 花園燈
• 安全照明
• 泛光燈和聚光燈
• 繫船柱
• 其他（繩燈、燈串等）

第6章：市場估計與預測：依價格區間，2021 年至 2034 年

• 主要趨勢
• 低（低於 500 美元）
• 中型（500-1,500 美元）
• 高（1500美元以上）

第7章：市場估計與預測：依燈泡類型，2021 年至 2034 年

• 主要趨勢
• 引領
• 白熾燈
• 鹵素
• 緊湊型螢光燈
• 其他（氙氣/氪氣、螢光燈等）

第8章：市場估計與預測：依流明輸出，2021 年至 2034 年

• 主要趨勢
• 低於1000
• 1,000-4,000
• 4,000 以上

第9章：市場估計與預測：按應用，2021 年至 2034 年

• 主要趨勢
• 住宅
• 商業的
  • HoReCa
  • 體育中心
  • 衛生保健
  • 零售
  • 機構
  • 其他（畫廊/博物館、企業等）
• 道路和隧道
• 工業和倉儲
• 其他（政府機構、救援行動等）

第 10 章：市場估計與預測：按配銷通路，2021 年至 2034 年

• 主要趨勢
• 線上
  • 電子商務
  • 公司網站
• 離線
  • 超市
  • 百貨公司
  • 其他（個別店舖等）

第 11 章：市場估計與預測：按地區，2021 年至 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 義大利
  • 西班牙
  • 俄羅斯
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
• MEA
  • 沙烏地阿拉伯
  • 南非
  • 阿拉伯聯合大公國

第12章：公司簡介

• Acuity Brands
• Cooper Lighting Solutions
• Cree
• Eaton
• General Electric
• Hinkley Lighting
• Hubbell
• Kichler Lighting
• LEDVANCE
• Lithonia Lighting
• Lutron Electronics
• Osram Licht
• Signify
• Thorn Lighting
• Zumtobel Group

The Global Outdoor Lighting Market was valued at USD 39.4 billion in 2024 and is estimated to grow at a CAGR of 5% to reach USD 64.4 billion by 2034. The consistent rise in demand is largely tied to the accelerating pace of urban development, increased attention to sustainability, and continued expansion of public and private infrastructure. A growing number of civic projects worldwide are incorporating smart outdoor lighting systems not just to illuminate but to enhance safety, optimize energy use, and elevate the aesthetic appeal of public spaces. From streets and walkways to green zones and commercial complexes, lighting has evolved into a multi-functional component of modern infrastructure.

Alongside public projects, rising activity in the real estate and construction sectors, particularly in North America and emerging economies, is playing a pivotal role in propelling market growth. Developers are increasingly opting for outdoor lighting solutions that combine performance, efficiency, and design versatility to boost the value and security of residential and commercial properties. As consumer preferences shift toward more automated and sustainable technologies, the industry is witnessing a wave of innovation. Intelligent lighting solutions-such as motion-activated and IoT-enabled systems-are steadily becoming mainstream, reflecting a clear shift toward energy-conscious consumption and smarter urban environments.

There's also a noticeable trend in the growing popularity of outdoor living spaces-gardens, patios, and recreational landscapes-which has led to the rising adoption of functional yet decorative lighting fixtures. This evolving lifestyle dynamic is driving the demand for products that can offer both practical illumination and atmospheric enhancement, suitable for a wide range of residential and commercial applications.

The market is segmented by bulb type into LED, incandescent, halogen, compact fluorescent, and others. Among these, LED lighting systems have become the most widely used, accounting for USD 12.3 billion in revenue in 2024, with expectations to reach USD 20.7 billion by 2034. LEDs are gaining market share at a rapid pace due to their superior energy efficiency, extended operational life, and lower maintenance costs. Unlike incandescent or CFL options, LED fixtures offer immediate illumination, lower heat emission, and directional lighting capabilities, which significantly reduce light spillage and improve environmental compliance. These benefits align well with global sustainability goals and long-term cost-efficiency targets, especially in large-scale installations.

When analyzed by price range, the market is categorized into low (below USD 500), medium (USD 500-1,500), and high (above USD 1,500). In 2024, the medium price segment led with a market valuation of USD 13.6 billion and is expected to grow at a CAGR of 4.9% through 2034. Lighting products in this segment are primarily installed to support general visibility, task execution, and site security. These fixtures are widely used in residential yards, commercial driveways, and outdoor event spaces where a balance between cost and performance is crucial. Additionally, low-lumen output lighting options from this segment continue to be in demand for ambiance and accent purposes, offering soft lighting effects for aesthetic settings.

In terms of applications, the market is split into residential and commercial segments. The commercial segment dominated the global landscape in 2024, generating USD 32.3 billion in revenue, and is projected to grow at a CAGR of 5% over the forecast period. Businesses across sectors such as hospitality, retail, and corporate offices are prioritizing advanced lighting systems to create inviting and secure environments that align with brand image and operational goals. The integration of intelligent lighting controls, including sensor-based and networked lighting technologies, is helping commercial entities manage energy consumption more effectively and comply with green building standards. This growing adoption is further supported by regulatory mandates that encourage or require energy-efficient lighting systems in public and private developments.

In the regional context, China led the outdoor lighting market in the Asia Pacific region, with the country's market size standing at USD 4.4 billion in 2024 and anticipated to rise at a CAGR of 5.5% between 2025 and 2034. The surge in outdoor lighting installations across the Asia Pacific is closely linked to rapid urbanization, a rise in residential projects, and the expansion of modern urban infrastructure. Consumers across the region are showing an increased interest in lighting solutions that not only fulfill practical needs but also enhance the visual appeal of outdoor areas. The availability of advanced technologies such as solar-powered and LED lighting, combined with favorable government policies and the rise of online retail platforms, is making these products more accessible to a broader consumer base.

Key players in the global outdoor lighting market include Cooper Lighting Solutions, Acuity Brands, Cree, General Electric, Eaton, Hinkley Lighting, Hubbell, LEDVANCE, Kichler Lighting, Lithonia Lighting, Osram Licht, Signify, Lutron Electronics, Thorn Lighting, and Zumtobel Group. These companies are focused on innovation, sustainability, and performance to maintain competitiveness and cater to the evolving demands of both commercial and residential sectors.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope and definition
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Data mining sources
  • 1.3.1 Global
  • 1.3.2 Regional/Country
• 1.4 Base estimates and calculations
  • 1.4.1 Base year calculation
  • 1.4.2 Key trends for market estimation
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
• 1.6 Forecast model
• 1.7 Research assumptions and limitations

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis
• 2.2 Key market trends
  • 2.2.1 Regional
  • 2.2.2 Product
  • 2.2.3 Price range
  • 2.2.4 Bulb type
  • 2.2.5 Lumen output
  • 2.2.6 Application
  • 2.2.7 Distribution channel
• 2.3 CXO perspectives: Strategic imperatives
  • 2.3.1 Key decision points for industry executives
  • 2.3.2 Critical success factors for market players
• 2.4 Future Outlook and Strategic Recommendations

Chapter 3 Market Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Supplier Landscape
  • 3.1.2 Profit Margin
  • 3.1.3 Value addition at each stage
  • 3.1.4 Factor affecting the value chain
  • 3.1.5 Disruptions
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
  • 3.2.2 Industry pitfalls & challenges
  • 3.2.3 Opportunities
• 3.3 Growth potential analysis
• 3.4 Future market trends
• 3.5 Technology and Innovation Landscape
  • 3.5.1 Current technological trends
  • 3.5.2 Emerging technologies
• 3.6 Price trends
  • 3.6.1 By region
  • 3.6.2 By product
• 3.7 Regulatory framework
  • 3.7.1 Standards and certifications
  • 3.7.2 Environmental regulations
  • 3.7.3 Import export regulations
• 3.8 Porter's five forces analysis
• 3.9 PESTEL analysis
• 3.10 Consumer behaviour analysis
  • 3.10.1 Purchasing patterns
  • 3.10.2 Preference analysis
  • 3.10.3 Regional variations in consumer behaviour
  • 3.10.4 Impact of e-commerce on buying decisions

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
  • 4.2.1 By region
    • 4.2.1.1 North America
    • 4.2.1.2 Europe
    • 4.2.1.3 Asia Pacific
    • 4.2.1.4 MEA
    • 4.2.1.5 LATAM
• 4.3 Company matrix analysis
• 4.4 Competitive analysis of major market players
• 4.5 Competitive positioning matrix
• 4.6 Key developments
  • 4.6.1 Mergers & acquisitions
  • 4.6.2 Partnerships & collaborations
  • 4.6.3 New Product Launches
  • 4.6.4 Expansion Plans

Chapter 5 Market Estimates & Forecast, By Product, 2021 – 2034, (USD Billion) (Thousand Units)

• 5.1 Key trends
• 5.2 Decorative lighting
• 5.3 Post lights
• 5.4 Wall lights
  • 5.4.1 Hanging lights
  • 5.4.2 Chandeliers
  • 5.4.3 Others (hanging lights, flush mounts, etc.)
• 5.5 Path & step lights
• 5.6 Deck & patio lights
• 5.7 Garden lights
• 5.8 Security lighting
• 5.9 Flood & spot lights
• 5.10 Bollard
• 5.11 Others (rope lights, string lights, etc.)

Chapter 6 Market Estimates & Forecast, By Price range, 2021 – 2034, (USD Billion) (Thousand Units)

• 6.1 Key trends
• 6.2 Low (below $500)
• 6.3 Medium ($500-1,500)
• 6.4 High (above $ 1500)

Chapter 7 Market Estimates & Forecast, By Bulb Type, 2021 – 2034, (USD Billion) (Thousand Units)

• 7.1 Key trends
• 7.2 LED
• 7.3 Incandescent
• 7.4 Halogen
• 7.5 Compact florescent
• 7.6 Others (xenon/krypton, florescent, etc.)

Chapter 8 Market Estimates & Forecast, By Lumen Output, 2021 – 2034, (USD Billion) (Thousand Units)

• 8.1 Key trends
• 8.2 Below 1,000
• 8.3 1,000-4,000
• 8.4 Above 4,000

Chapter 9 Market Estimates & Forecast, By Application, 2021 – 2034, (USD Billion) (Thousand Units)

• 9.1 Key trends
• 9.2 Residential
• 9.3 Commercial
  • 9.3.1 HoReCa
  • 9.3.2 Sports centers
  • 9.3.3 Healthcare
  • 9.3.4 Retail
  • 9.3.5 Institutional
  • 9.3.6 Others (galleries/museums, corporates, etc.)
• 9.4 Roadway & tunnels
• 9.5 Industrial & warehousing
• 9.6 Others (govt agencies, rescue operation, etc.)

Chapter 10 Market Estimates & Forecast, By Distribution Channel, 2021 – 2034, (USD Billion) (Thousand Units)

• 10.1 Key trends
• 10.2 Online
  • 10.2.1 E-commerce
  • 10.2.2 Company website
• 10.3 Offline
  • 10.3.1 Supermarkets
  • 10.3.2 Departmental stores
  • 10.3.3 Others (individual stores, etc.)

Chapter 11 Market Estimates & Forecast, By Region, 2021 – 2034, (USD Billion) (Thousand Units)

• 11.1 Key trends
• 11.2 North America
  • 11.2.1 U.S.
  • 11.2.2 Canada
• 11.3 Europe
  • 11.3.1 Germany
  • 11.3.2 UK
  • 11.3.3 France
  • 11.3.4 Italy
  • 11.3.5 Spain
  • 11.3.6 Russia
• 11.4 Asia Pacific
  • 11.4.1 China
  • 11.4.2 India
  • 11.4.3 Japan
  • 11.4.4 South Korea
  • 11.4.5 Australia
• 11.5 Latin America
  • 11.5.1 Brazil
  • 11.5.2 Mexico
• 11.6 MEA
  • 11.6.1 Saudi Arabia
  • 11.6.2 South Africa
  • 11.6.3 UAE

Chapter 12 Company Profiles

• 12.1 Acuity Brands
• 12.2 Cooper Lighting Solutions
• 12.3 Cree
• 12.4 Eaton
• 12.5 General Electric
• 12.6 Hinkley Lighting
• 12.7 Hubbell
• 12.8 Kichler Lighting
• 12.9 LEDVANCE
• 12.10 Lithonia Lighting
• 12.11 Lutron Electronics
• 12.12 Osram Licht
• 12.13 Signify
• 12.14 Thorn Lighting
• 12.15 Zumtobel Group