![]() |
市場調查報告書
商品編碼
1766217
低脂克菲爾市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測Low Fat Content Kefir Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
2024年,全球低脂克菲爾市場規模達12億美元,預計到2034年將以9.1%的複合年成長率成長,達到29億美元。這一成長與消費者日益重視體重管理以及對促進消化和免疫健康的營養乳製品需求的不斷成長相契合。低脂克菲爾吸引了尋求高蛋白、低飽和脂肪益生菌飲料的消費者。生活方式的改變,尤其是千禧世代和都市白領的生活方式的改變,推動了人們對便利、功能性、低脂營養食品的需求。隨著人們對清潔標籤乳製品的日益青睞,市場也在不斷發展變化,這為傳統乳製品和植物性開菲爾生產商都帶來了機會。
隨著電子商務和健康食品零售通路的不斷擴張,有機、草飼和無乳糖低脂產品也越來越普及。消費者越來越青睞低糖和清潔標籤的產品,促使各大品牌在低脂克菲爾中添加益生菌、維生素和礦物質。發酵技術、精準益生菌菌株和微膠囊技術的發展確保了益生菌的穩定性,從而提高了產品品質和保存期限。
市場範圍 | |
---|---|
起始年份 | 2024 |
預測年份 | 2025-2034 |
起始值 | 12億美元 |
預測值 | 29億美元 |
複合年成長率 | 9.1% |
2024年,脫脂克菲爾佔據55.2%的市場佔有率,預計到2034年將以9.2%的複合年成長率成長。低熱量和健康乳製品的需求不斷成長,推動了該細分市場的成長。患有糖尿病、心臟病或膽固醇等疾病的人越來越青睞脫脂克菲爾,因為它富含高蛋白和益生菌,且不含其他乳製品中的脂肪。這一趨勢在北美和歐洲尤為明顯,這些地區以推崇清潔標籤和低脂飲食而聞名。乳糖不耐症的消費者也青睞添加了乳糖酶或由無乳糖牛奶製成的脫脂克菲爾。脫脂克菲爾雖然不含脂肪,但口感順滑、風味濃郁,因此廣受歡迎,尤其是在即飲和便攜功能性飲料領域。
2024年,風味克菲爾佔據了34.3%的市場佔有率,預計到2034年將以9.4%的複合年成長率快速成長。其廣受歡迎之處在於加入了水果、蜂蜜和香草等天然香料,吸引了年輕消費者和克菲爾新手。風味克菲爾鼓勵首次購買,並透過重複購買培養顧客忠誠度。同時,無味或原味克菲爾在注重健康的消費者和喜歡將其用作冰沙底料的消費者中擁有強大的追隨者。清潔標籤運動和健康宣傳驅動的創新推動了有機克菲爾的普及,儘管傳統克菲爾因其價格實惠和易於獲取而仍然佔據主導地位。希臘式克菲爾以其更濃稠的質地和更高的蛋白質含量而聞名,正日益受到青睞。此外,冷凍克菲爾正在成為一種功能性甜點替代品,拓寬了該產品在市場上的多樣性。
2024年,美國低脂克菲爾市場規模達3.15億美元,預計2034年將以9.2%的複合年成長率成長。美國市場領先地位源自於消費者對低熱量、富含益生菌、有益健康的乳製品的強勁需求。各大公司已建立廣泛的經銷網路,為注重健康的消費者提供創新且極具吸引力的產品。完善的零售基礎設施——包括超市、大賣場和線上通路——提升了便利性和可近性。此外,消費者對改善消化和免疫力的功能性食品的認知不斷提高,也進一步推動了低脂克菲爾的普及。美國市場對清潔標籤和有機產品的關注進一步增強了消費者的信任和忠誠度。
全球低脂克菲爾市場的領導者包括 Wallaby Yogurt Company、Maple Hill Creamery, LLC、Green Valley Creamery、Danone SA 和 Lifeway Foods, Inc. 為鞏固市場地位,低脂克菲爾行業的企業高度重視創新和產品差異化。他們投資開發新配方,包括有機、無乳糖和草飼等選項,以滿足多樣化的消費者需求。不斷擴展的口味種類以及添加益生菌、維生素和礦物質的強化產品,有助於提升產品吸引力和復購率。市場領導者建立強大的分銷網路,利用電商和以健康為中心的零售通路來提高產品的可及性。與健康專家和意見領袖的合作則提升了產品的可信度和消費者的信任度。
The Global Low Fat Content Kefir Market was valued at USD 1.2 billion in 2024 and is estimated to grow at a CAGR of 9.1% to reach USD 2.9 billion by 2034. This growth aligns with the increasing consumer focus on weight management and the rising demand for nutritious dairy products that promote digestive and immune health. Low-fat kefir appeals to consumers seeking high-protein, low-saturated-fat probiotic beverages. Lifestyle changes, particularly among millennials and urban professionals, have driven demand for convenient, functional, low-fat nutrition options. The market is evolving with a growing preference for clean-label dairy products, presenting opportunities for both traditional dairy and plant-based kefir producers.
Organic, grass-fed, and lactose-free low-fat options are becoming more widely available, supported by expanding e-commerce and health food retail channels. Consumers increasingly prefer products with low sugar content and clean-label attributes, prompting brands to fortify low-fat kefir with added probiotics, vitamins, and minerals. Technological advances in fermentation, precision probiotic strains, and microencapsulation ensure probiotic stability, boosting product quality and shelf life.
Market Scope | |
---|---|
Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $1.2 Billion |
Forecast Value | $2.9 Billion |
CAGR | 9.1% |
Non-fat kefir segment held a 55.2% share in 2024 and is expected to grow at a CAGR of 9.2% through 2034. The rising demand for low-calorie and healthier dairy choices is driving this segment's growth. Individuals managing conditions like diabetes, heart disease, or cholesterol increasingly prefer non-fat kefir, which delivers high protein and probiotic benefits without the fat content found in other dairy products. This trend is particularly notable in North America and Europe, regions known for embracing clean-label and low-fat diets. Lactose-intolerant consumers also favor non-fat kefir when it is fortified with lactase or produced from lactose-free milk. The creamy texture and rich flavor of non-fat kefir, despite its lack of fat, have made it popular, especially in ready-to-drink and on-the-go functional beverage categories.
Flavored kefir segment captured a 34.3% share in 2024 and is projected to grow at a faster CAGR of 9.4% by 2034. Its widespread appeal comes from the incorporation of natural flavors like fruits, honey, and vanilla, which attract younger consumers and those new to kefir. Flavored varieties encourage first-time purchases and foster customer loyalty through repeat buying. Meanwhile, unflavored or plain kefir maintains a strong following among health-conscious consumers and those who prefer to use it as a smoothie base. The clean-label movement and innovation driven by health claims have boosted the popularity of organic kefir, though conventional kefir remains dominant due to affordability and accessibility. Greek-style kefir, known for its thicker texture and higher protein content, is gaining traction. Additionally, frozen kefir is emerging as a functional dessert alternative, broadening the product's versatility in the market.
United States Low Fat Content Kefir Market was valued at USD 315 million in 2024 and is forecast to grow at a CAGR of 9.2% through 2034. The country's leadership stems from strong consumer demand for low-calorie, probiotic-rich dairy products that support health and wellness. Major companies have developed extensive distribution networks, offering innovative and appealing products tailored to health-conscious consumers. The well-established retail infrastructure-including supermarkets, hypermarkets, and online channels-adds convenience and accessibility. Moreover, growing consumer awareness about functional foods that improve digestion and immunity fuels the popularity of low-fat kefir. The U.S. market's focus on clean-label and organic offerings further strengthens consumer trust and loyalty.
Leading companies in the Global Low Fat Content Kefir Market include Wallaby Yogurt Company, Maple Hill Creamery, LLC, Green Valley Creamery, Danone S.A., and Lifeway Foods, Inc. To strengthen their market positions, companies in the low-fat kefir sector focus heavily on innovation and product differentiation. They invest in developing new formulations that include organic, lactose-free, and grass-fed options to meet diverse consumer needs. Expanding flavor varieties and fortified products with added probiotics, vitamins, and minerals help boost appeal and repeat purchase rates. Market leaders build strong distribution networks, leveraging e-commerce and health-focused retail channels to improve accessibility. Collaborations with health experts and influencers promote product credibility and consumer trust.