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市場調查報告書
商品編碼
1721531

蒸臉機市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

Face Steamer Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 140 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球蒸臉機市場價值為 6.273 億美元，預計到 2034 年將以 7% 的複合年成長率成長，達到 12.3 億美元。這項顯著擴張主要得益於可支配收入的增加、人們對護膚程序的認知的提高以及家用美容設備的日益普及。如今，消費者對護膚的了解越來越多，也越來越積極主動，他們尋求的解決方案不僅有效，而且方便、非侵入性。隨著人們對皮膚健康的日益關注，特別是由於污染、壓力和生活方式的改變，已開發地區和發展中地區對臉部蒸氣機的需求激增。

蒸臉機市場 - IMG1

人們更傾向於將科技型護膚工具融入日常生活，臉部蒸氣機已成為深層清潔毛孔、增強產品吸收和更好地滋潤肌膚的必備工具。在家中使用臉部蒸氣機的便利性，加上其類似水療的體驗，使其成為首選的護膚工具。此外，社群媒體影響力的增強和美容專業人士的認可進一步激發了消費者的興趣。數位平台的普及使得品牌更容易與目標受眾建立聯繫，而向電子商務的轉變也為高階和實惠的蒸臉設備帶來了更高的知名度。

市場範圍
起始年份 2024
預測年份 2025-2034
起始值 6.273億美元
預測值 12.3億美元
複合年成長率 7%

臉部蒸臉器市場分為電動和電池供電兩類，其中電動蒸臉器佔據主導地位。 2024 年，電動臉部蒸汽機的營收將達到 3.74 億美元，預計在預測期內將出現強勁成長。電蒸籠因其操作簡單、溫度控制精確而受到消費者的青睞。這些設備通常配備奈米離子蒸氣等先進技術，可更深層地滲經皮膚並改善保濕效果。專業人士和家庭用戶都傾向於選擇電動產品，因為它們具有穩定的性能、快速的加熱時間和增強的皮膚治療效果。隨著美容科技領域的創新不斷發展，預計電動蒸汽機將在未來幾年保持主導地位。

市場也依價格分為低、中、高三類，其中中價位部分占主導地位。 2024 年，該細分市場佔據 48.8% 的主導佔有率，這歸功於其在可負擔性和先進功能之間的完美平衡。中檔蒸籠為追求高品質但又不想花費過多的消費者提供了超值選擇。隨著收入的增加和對個人護理的投資意願的增強，中等收入消費者繼續推動這一類別的需求。這些蒸汽機通常具有可調節蒸汽設定、人體工學設計和緊湊便攜性等功能，使其成為日常皮膚護理的理想選擇。

2024 年，北美蒸臉機的營收為 1.47 億美元，預計 2025 年至 2034 年的複合年成長率為 7.4%。該地區的消費者越來越重視既有效又省時的居家護膚解決方案。自我照顧文化的日益發展和美容技術的廣泛應用導致美容產品的需求不斷增加。

全球臉部蒸氣機產業的主要參與者包括松下公司、Pure Daily Care、Conair 公司、露華濃公司、Vanity Planet、Kingdom Beauty、LONOVE、Secura、SENNEN 和 Zorra。這些公司不斷投資研發，推出具有智慧功能的創新產品，例如可客製化的蒸汽輸出和針對皮膚的益處。許多品牌也與有影響力的人和美容專家合作，以提高品牌信譽和影響力。隨著網路零售業的成長，企業正在利用電子商務平台來最大限度地提高全球消費者的參與度和銷售額。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

  • 產業生態系統分析
    • 影響價值鏈的因素
    • 利潤率分析
    • 中斷
    • 未來展望
    • 製造商
    • 經銷商
  • 供應商格局
  • 利潤率分析
  • 技術概述
  • 重要新聞和舉措
  • 監管格局
  • 衝擊力
    • 成長動力
      • 健康趨勢日益增強
      • 提高消費者意識
      • 商業領域不斷成長
      • 可支配所得增加
    • 產業陷阱與挑戰
      • 激烈的競爭與市場飽和
      • 安全問題
  • 成長潛力分析
  • 消費者購買行為分析
  • 波特的分析
  • PESTEL分析

第4章：競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第5章：市場估計與預測：依類型，2021-2034

  • 主要趨勢
  • 電的
  • 電池供電

第6章：市場估計與預測：依價格區間，2021-2034

  • 主要趨勢
  • 低的
  • 中
  • 高的

第7章：市場估計與預測：依最終用途，2021-2034

  • 主要趨勢
  • 個人
  • 商業的

第8章：市場估計與預測：按配銷通路，2021-2034 年

  • 主要趨勢
  • 線上
  • 離線

第9章：市場估計與預測：按地區，2021-2034

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 俄羅斯
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 南非
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國

第10章：公司簡介

  • Conair Corporation
  • Kingdom Beauty
  • LONOVE
  • Panasonic Corporation
  • Pure Daily Care
  • Revlon Inc.
  • Secura
  • SENNEN
  • Vanity Planet
  • Zorra
簡介目錄
Product Code: 10250

The Global Face Steamer Market was valued at USD 627.3 million in 2024 and is estimated to grow at a CAGR of 7% to reach USD 1.23 billion by 2034. This remarkable expansion is primarily fueled by increasing disposable incomes, a heightened awareness of skincare routines, and the growing popularity of home-use beauty devices. Consumers today are becoming more educated and proactive about skincare, seeking solutions that are not only effective but also convenient and non-invasive. With rising concerns about skin health, especially due to pollution, stress, and lifestyle changes, the demand for facial steamers has surged across both developed and developing regions.

Face Steamer Market - IMG1

People are more inclined to incorporate technology-backed skincare tools into their daily regimen, with face steamers becoming a staple for deep pore cleansing, enhanced product absorption, and better skin hydration. The convenience of using facial steamers at home, combined with their spa-like experience, positions them as a go-to skincare tool. Additionally, increased social media influence and endorsements by beauty professionals have further amplified consumer interest. The proliferation of digital platforms has made it easier for brands to connect with target audiences, and the shift towards e-commerce has brought greater visibility to premium and affordable face steaming devices alike.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$627.3 Million
Forecast Value$1.23 Billion
CAGR7%

The market for face steamers is categorized into electric and battery-operated types, with electric steamers taking the lead. In 2024, electric facial steamers accounted for USD 374 million in revenue and are projected to witness robust growth during the forecast timeline. Consumers favor electric steamers for their easy operation and precise temperature control. These devices often come equipped with advanced technologies such as nano-ionic steam, which allows deeper skin penetration and improved moisturization. Professionals and at-home users alike are gravitating toward electric variants for their consistent performance, fast heat-up time, and enhanced skin therapy benefits. As innovation continues to evolve in the beauty tech space, electric steamers are expected to maintain their dominance in the coming years.

The market is also segmented by price into low, mid, and high categories, with the mid-priced segment leading the charge. In 2024, this segment held a dominant 48.8% share, attributed to its perfect balance between affordability and advanced features. Mid-range steamers offer value-packed options for consumers looking for quality without overspending. With rising incomes and a growing willingness to invest in personal care, middle-income consumers continue to drive demand in this category. These steamers often include features like adjustable steam settings, ergonomic designs, and compact portability, making them ideal for everyday skincare.

North America generated USD 147 million in revenue from face steamers in 2024 and is forecasted to grow at a CAGR of 7.4% from 2025 to 2034. Consumers in the region are increasingly prioritizing at-home skincare solutions that are both effective and time-saving. The growing culture of self-care and the widespread adoption of beauty technology have led to rising product uptake.

Key players in the global face steamer industry include Panasonic Corporation, Pure Daily Care, Conair Corporation, Revlon Inc., Vanity Planet, Kingdom Beauty, LONOVE, Secura, SENNEN, and Zorra. These companies are continuously investing in R&D to introduce innovative products with smart features, such as customizable steam output and skin-specific benefits. Many brands are also collaborating with influencers and beauty professionals to boost brand credibility and reach. As online retail grows, companies are leveraging e-commerce platforms to maximize consumer engagement and sales globally.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definitions
  • 1.2 Base estimates & calculations
  • 1.3 Forecast calculations
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry 3600 synopsis, 2021-2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain
    • 3.1.2 Profit margin analysis
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
    • 3.1.5 Manufacturers
    • 3.1.6 Distributors
  • 3.2 Supplier landscape
  • 3.3 Profit margin analysis
  • 3.4 Technological overview
  • 3.5 Key news & initiatives
  • 3.6 Regulatory landscape
  • 3.7 Impact forces
    • 3.7.1 Growth drivers
      • 3.7.1.1 Increasing wellness trends
      • 3.7.1.2 Increasing consumer awareness
      • 3.7.1.3 Growing commercial sector
      • 3.7.1.4 Rising disposable income
    • 3.7.2 Industry pitfalls & challenges
      • 3.7.2.1 Intense competition and market saturation
      • 3.7.2.2 Safety concerns
  • 3.8 Growth potential analysis
  • 3.9 Consumer buying behavior analysis
  • 3.10 Porter’s analysis
  • 3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Type, 2021-2034 (USD Million) (Thousand Units)

  • 5.1 Key trends
  • 5.2 Electric
  • 5.3 Battery operated

Chapter 6 Market Estimates & Forecast, By Price Range, 2021-2034 (USD Million) (Thousand Units)

  • 6.1 Key trends
  • 6.2 Low
  • 6.3 Mid
  • 6.4 High

Chapter 7 Market Estimates & Forecast, By End Use, 2021-2034 (USD Million) (Thousand Units)

  • 7.1 Key trends
  • 7.2 Individual
  • 7.3 Commercial

Chapter 8 Market Estimates & Forecast, By Distribution Channel, 2021-2034 (USD Million) (Thousand Units)

  • 8.1 Key trends
  • 8.2 Online
  • 8.3 Offline

Chapter 9 Market Estimates & Forecast, By Region, 2021-2034 (USD Million) (Thousand Units)

  • 9.1 Key trends
  • 9.2 North America
    • 9.2.1 U.S.
    • 9.2.2 Canada
  • 9.3 Europe
    • 9.3.1 UK
    • 9.3.2 Germany
    • 9.3.3 France
    • 9.3.4 Italy
    • 9.3.5 Spain
    • 9.3.6 Russia
  • 9.4 Asia Pacific
    • 9.4.1 China
    • 9.4.2 India
    • 9.4.3 Japan
    • 9.4.4 South Korea
    • 9.4.5 Australia
  • 9.5 Latin America
    • 9.5.1 Brazil
    • 9.5.2 Mexico
  • 9.6 MEA
    • 9.6.1 South Africa
    • 9.6.2 Saudi Arabia
    • 9.6.3 UAE

Chapter 10 Company Profiles

  • 10.1 Conair Corporation
  • 10.2 Kingdom Beauty
  • 10.3 LONOVE
  • 10.4 Panasonic Corporation
  • 10.5 Pure Daily Care
  • 10.6 Revlon Inc.
  • 10.7 Secura
  • 10.8 SENNEN
  • 10.9 Vanity Planet
  • 10.10 Zorra