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市場調查報告書
商品編碼
1721522
二手時尚市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測Second-Hand Fashion Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 - 2034 |
2024 年全球二手時尚市場價值為 1,900 億美元,預計到 2034 年將以 10.7% 的複合年成長率成長,達到 5,215 億美元。受環保意識增強、購物行為轉變以及對價格實惠又時尚的服裝需求不斷成長的推動,世界各地的消費者越來越接受二手時尚運動。二手購物的日益流行,加上循環時尚的廣泛吸引力,重新定義了購物者對二手服裝的看法。二手物品不再被視為過時或破舊的物品,而是被視為明智、永續和時尚的選擇。新一波消費者,尤其是千禧世代和 Z 世代,正在引領這一轉變,他們在追求原創性和可負擔性的同時,優先考慮環保決策。隨著提供精選系列和無縫數位體驗的線上平台的興起,市場正在轉變為對買家和賣家都充滿活力且高度可訪問的空間。越來越多的時尚影響者和內容創作者認可二手時尚,這進一步促進了二手時尚的正常化和受歡迎程度,使其成為現代衣櫥的核心部分。
市場涵蓋的產品類型廣泛,從高階奢侈品到日常必需品,中等價位的產品成長顯著。在所有細分市場中,服裝佔據主導地位,並且仍然是市場擴張的主要驅動力。 2024年,光是服裝業就創造了1,197億美元的產值。洋裝、牛仔褲、夾克、裙子和襯衫等商品尤其受歡迎,因為它們不僅價格實惠,還有助於減少時尚產業的碳足跡。 ThredUp、Depop 和 Poshmark 等平台在二手貨潮流的主流化中發揮了至關重要的作用,為用戶提供了大量輕度使用過的物品庫存。購物者被吸引去尋找獨一無二的商品、復古風格或在快時尚主導的世界中脫穎而出的限量版商品的機會。
市場範圍 | |
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起始年份 | 2024 |
預測年份 | 2025-2034 |
起始值 | 1900億美元 |
預測值 | 5215億美元 |
複合年成長率 | 10.7% |
女裝在服裝類別中處於領先地位,到 2024 年貢獻了 1,035 億美元的市場規模。女性對時尚持續表現出濃厚的興趣,越來越多的女性選擇二手服裝,這樣她們就可以在不過度消費的情況下保持時尚。二手零售商和平台提供多樣化的女裝、鞋類和配件選擇,鼓勵永續的選擇,同時滿足時尚需求。許多女性消費者也越來越受到道德購物問題的關注,尋求抵消快時尚和紡織廢料對環境造成的破壞。
2024 年,美國二手時尚市場產值達 519 億美元。在北美,人們越來越傾向於有意識的消費主義,尤其是年輕購物者,他們對二手時尚的需求不斷成長。線上轉售平台與不斷擴張的實體舊貨店相結合,使得二手時尚比以往任何時候都更加方便和容易獲得。
全球二手時尚市場的主要參與者包括 ThredUp、eBay、The RealReal、StockX、GoodwillFinds eCommerce、Poshmark、Vinted、Beyond Retro、Chikatex、Grailed、Buffalo Exchange、2nd Street USA、Vestiaire 和 Goodfair。為了加強影響力,二手時尚市場中的公司正在採取幾種關鍵策略。許多公司正在擴展其線上平台和行動應用程式,以提供無縫的購物體驗,並利用數位行銷來吸引更廣泛的、精通技術的受眾。他們還注重透過確保產品的真實性和品質來建立消費者的信任,並經常實施嚴格的檢查流程。
The Global Second-Hand Fashion Market was valued at USD 190 billion in 2024 and is estimated to grow at a CAGR of 10.7% to reach USD 521.5 billion by 2034. Consumers around the world are increasingly embracing the second-hand fashion movement, driven by heightened environmental awareness, evolving shopping behaviors, and the rising demand for affordable yet stylish apparel. The growing popularity of thrift shopping, paired with the widespread appeal of circular fashion, has redefined how shoppers perceive pre-owned clothing. Rather than being seen as outdated or worn, second-hand items are now regarded as smart, sustainable, and fashion-forward choices. A new wave of consumers, particularly millennials and Gen Z, are spearheading this shift, prioritizing eco-conscious decisions while seeking originality and affordability. With the rise of online platforms offering curated collections and seamless digital experiences, the market is being transformed into a dynamic and highly accessible space for both buyers and sellers. The increasing number of fashion influencers and content creators endorsing second-hand finds has further contributed to the normalization and desirability of pre-loved fashion, making it a core part of modern wardrobes.
The market spans a wide range of product types, from high-end luxury pieces to everyday essentials, with notable growth in the medium-price range. Among all segments, clothing holds the dominant share and remains the key driver behind the market's expansion. In 2024, the clothing segment alone generated USD 119.7 billion. Items such as dresses, jeans, jackets, skirts, and blouses are especially popular, as they offer not just affordability but also help reduce the fashion industry's carbon footprint. Platforms like ThredUp, Depop, and Poshmark have played a crucial role in mainstreaming the second-hand trend, offering users access to vast inventories of gently used items. Shoppers are drawn to the opportunity to find one-of-a-kind pieces, vintage styles, or limited-edition releases that stand out in a fast-fashion-dominated world.
Market Scope | |
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Start Year | 2024 |
Forecast Year | 2025-2034 |
Start Value | $190 Billion |
Forecast Value | $521.5 Billion |
CAGR | 10.7% |
Women's fashion leads the charge within the clothing category, contributing USD 103.5 billion in 2024. Women continue to show strong interest in fashion, with a growing number opting for pre-owned alternatives that allow them to stay stylish without overspending. Second-hand retailers and platforms offer a diverse selection of women's apparel, footwear, and accessories, encouraging sustainable choices while fulfilling fashion needs. Many female consumers are also increasingly motivated by ethical shopping concerns, seeking to counter the environmental damage caused by fast fashion and textile waste.
The U.S. Second-Hand Fashion Market generated USD 51.9 billion in 2024. In North America, there is a growing inclination toward conscious consumerism, especially among younger shoppers who are driving demand for pre-loved fashion. Online resale platforms, combined with expanding brick-and-mortar thrift stores, are making second-hand fashion more convenient and accessible than ever.
Major players operating in the Global Second-Hand Fashion Market include ThredUp, eBay, The RealReal, StockX, GoodwillFinds eCommerce, Poshmark, Vinted, Beyond Retro, Chikatex, Grailed, Buffalo Exchange, 2nd Street USA, Vestiaire, and Goodfair. To strengthen their presence, companies in the second-hand fashion market are adopting several key strategies. Many are expanding their online platforms and mobile apps to offer a seamless shopping experience, leveraging digital marketing to reach a broader, tech-savvy audience. They are also focusing on building trust with consumers by ensuring product authenticity and quality, often implementing rigorous inspection processes.