戶外廚房電器市場機會、成長動力、產業趨勢分析及 2025 - 2034 年預測

2024 年全球戶外廚房電器市場規模達 72 億美元，預計 2025-2034 年期間複合年成長率為 8%，這得益於戶外生活空間的日益普及和戶外用餐趨勢的日益成長。全球各地的屋主都在戶外廚房投入更多資金，以創造舒適、美觀的戶外環境，尤其是在氣候適宜的地區。將生活空間擴展到傳統室內之外的概念已經獲得了巨大的發展動力，鼓勵消費者探索現代化、功能豐富的戶外廚房設置。戶外廚房用具的快速進步，例如耐候材料、創新烹飪技術和時尚設計，進一步增強了它們的吸引力。隨著這些電器變得更加耐用和功能齊全，消費者越來越傾向於將它們融入他們的家居裝修項目中。此外，可支配收入的增加，加上人們對美食烹飪和戶外娛樂的興趣日益濃厚，刺激了對滿足不同烹飪偏好的高階戶外廚房用具的需求。

烤架、冰箱、披薩烤箱和模組化廚房設備等各種產品的日益普及，滿足了不同消費者的喜好，推動了市場擴張。消費者越來越傾向於客製化的戶外廚房解決方案，這些解決方案可以與戶外裝飾無縫融合，同時提供多功能且愉快的烹飪體驗。隨著疫情後家居裝修項目的激增，屋主們意識到增加戶外廚房對提高房產價值和生活方式的價值。預計未來幾年，對打造引人入勝的戶外娛樂空間的日益重視將對市場成長做出重大貢獻。

2024 年，烤架市場產值達到 33 億美元，仍是最廣泛使用的戶外廚房用具，反映出戶外烹飪日益普及。根據美國壁爐、露臺和燒烤協會 (HPBA) 的數據，超過 70% 的美國家庭擁有烤架或煙燻爐，凸顯了燒烤作為社交和娛樂活動的重要性。烤架已超越基本的烹飪設備，成為戶外廚房的必備組件，推動了該領域的強勁需求。

就最終用途而言，由於休閒和娛樂戶外生活空間的改善趨勢日益明顯，住宅領域預計將在 2034 年實現顯著成長。屋主擴大投資於多功能且美觀的戶外廚房，以擴大他們的生活和烹飪區域，超越傳統的室內空間，從而促進住宅市場的穩定成長。

2024 年美國戶外廚房用具市場價值為 18 億美元，預計 2025 年至 2034 年期間的複合年成長率為 8.8%。燒烤已成為美國人喜愛的傳統，尤其是在陣亡將士紀念日、獨立日、勞動節和重大體育賽事等節日期間。這種文化趨勢刺激了對戶外廚房用具（尤其是烤架）的需求，因為消費者希望改善他們的戶外烹飪體驗。對戶外娛樂和烹飪創意的日益重視繼續推動市場成長，使戶外廚房成為現代屋主的理想選擇。

目錄

第1章：方法論與範圍

第2章：執行摘要

第3章：行業洞察

• 產業生態系統分析
  • 影響價值鏈的因素
  • 利潤率分析
  • 中斷
  • 未來展望
  • 製造商
  • 經銷商
  • 零售商
• 衝擊力
  • 成長動力
    • 戶外生活趨勢日益成長
    • 娛樂化趨勢日益增強
    • 產品技術發展迅速
    • 可支配所得增加
  • 產業陷阱與挑戰
    • 季節性需求波動
    • 室內廚房電器升級帶來的競爭
• 消費者購買行為分析
  • 人口趨勢
  • 影響購買決策的因素
  • 消費者產品採用
  • 首選配銷通路
  • 首選價格範圍
• 成長潛力分析
• 監管格局
• 定價分析
• 波特的分析
• PESTEL分析

第4章：競爭格局

• 介紹
• 公司市佔率分析
• 競爭定位矩陣
• 戰略展望矩陣

第5章：市場估計與預測：依產品類型，2021 年至 2034 年

• 主要趨勢
• 烤架
• 抽油煙機
• 冰箱
• 水槽
• 水龍頭
• 其他

第6章：市場估計與預測：按價格，2021 年至 2034 年

• 主要趨勢
• 低的
• 中等的
• 高的

第7章：市場估計與預測：依最終用途，2021 年至 2034 年

• 主要趨勢
• 住宅
• 商業的

第8章：市場估計與預測：依銷售管道，2021 年至 2034 年

• 主要趨勢
• 離線
• 線上

第9章：市場估計與預測：按地區，2021 年至 2034 年

• 主要趨勢
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 英國
  • 法國
  • 義大利
  • 西班牙
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 澳洲
• 拉丁美洲
  • 巴西
  • 墨西哥
  • 阿根廷
• MEA
  • 沙烏地阿拉伯
  • 阿拉伯聯合大公國
  • 南非

第10章：公司簡介

• Elkay
• GE Appliances (GEA)
• Hestan Outdoor
• KitchenAid
• Lynx Grills
• Napoleon Home Comfort Barrie Inc
• Superior equipment solutions
• The Middleby corporation LLC
• Traeger
• Weber-Stephen Products LLC

The Global Outdoor Kitchen Appliances Market generated USD 7.2 billion in 2024 and is projected to grow at a CAGR of 8% during 2025-2034, driven by the rising popularity of outdoor living spaces and the increasing trend of alfresco dining. Homeowners across the globe are investing more in outdoor kitchens to create comfortable and aesthetically pleasing outdoor environments, especially in regions with favorable climates. The concept of extending living spaces beyond the traditional indoors has gained significant traction, encouraging consumers to explore modern, feature-rich outdoor kitchen setups. Rapid advancements in outdoor kitchen appliances, such as weather-resistant materials, innovative cooking technologies, and sleek designs, have further enhanced their appeal. As these appliances become more durable and functional, consumers are increasingly drawn toward integrating them into their home improvement projects. Additionally, rising disposable income, coupled with a growing interest in gourmet cooking and outdoor entertaining, has fueled the demand for high-end outdoor kitchen appliances that cater to diverse culinary preferences.

The growing availability of a wide range of products, including grills, refrigerators, pizza ovens, and modular kitchen units, is driving market expansion by catering to varied consumer preferences. Consumers are gravitating toward customized outdoor kitchen solutions that seamlessly integrate with their outdoor decor while providing a versatile and enjoyable cooking experience. With the surge in home improvement projects post-pandemic, homeowners are recognizing the value of adding outdoor kitchens to enhance property value and lifestyle. The increased focus on creating inviting outdoor entertainment spaces is expected to contribute significantly to market growth in the coming years.

The grills segment generated USD 3.3 billion in 2024 and remains the most widely used outdoor kitchen appliance, reflecting the growing popularity of outdoor cooking. According to the Hearth, Patio & Barbecue Association (HPBA), more than 70% of U.S. households own grills or smokers, underscoring the significance of grilling as a social and recreational activity. Grills have evolved beyond basic cooking equipment to become essential components of outdoor kitchens, driving strong demand within this segment.

In terms of end use, the residential segment is poised to witness significant growth through 2034 due to the rising trend of enhancing outdoor living spaces for leisure and entertainment. Homeowners are increasingly investing in versatile and aesthetically appealing outdoor kitchens that expand their living and cooking areas beyond traditional interiors, contributing to the steady growth of the residential segment.

The U.S. outdoor kitchen appliance market was valued at USD 1.8 billion in 2024 and is expected to grow at a CAGR of 8.8% between 2025 and 2034. Grilling has become a beloved tradition in the United States, particularly during holidays such as Memorial Day, the Fourth of July, Labor Day, and major sporting events. This cultural trend has fueled the demand for outdoor kitchen appliances, especially grills, as consumers desire to improve their outdoor cooking experiences. The increasing emphasis on outdoor entertainment and culinary creativity continues to drive market growth, making outdoor kitchens a desirable feature for modern homeowners.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definition
• 1.2 Base estimates & calculations
• 1.3 Forecast parameters
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis, 2021 - 2034

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factors affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
  • 3.1.7 Retailers
• 3.2 Impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Growing outdoor living trends
    • 3.2.1.2 Increasing entertainment trends
    • 3.2.1.3 Rapid technological development among products
    • 3.2.1.4 Rising disposable income
  • 3.2.2 Industry pitfalls & challenges
    • 3.2.2.1 Seasonal demand fluctuations
    • 3.2.2.2 Competition from indoor kitchen appliances upgrades
• 3.3 Consumer buying behavior analysis
  • 3.3.1 Demographic trends
  • 3.3.2 Factors affecting buying decision
  • 3.3.3 Consumer product adoption
  • 3.3.4 Preferred distribution channel
  • 3.3.5 Preferred price range
• 3.4 Growth potential analysis
• 3.5 Regulatory landscape
• 3.6 Pricing analysis
• 3.7 Porter's analysis
• 3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021 – 2034, (USD Billion) (Million Units)

• 5.1 Key trends
• 5.2 Grills
• 5.3 Range hood
• 5.4 Refrigerators
• 5.5 Sinks
• 5.6 Faucets
• 5.7 Others

Chapter 6 Market Estimates & Forecast, By Price, 2021 – 2034, (USD Billion) (Million Units)

• 6.1 Key trends
• 6.2 Low
• 6.3 Medium
• 6.4 High

Chapter 7 Market Estimates & Forecast, By End Use, 2021 – 2034, (USD Billion) (Million Units)

• 7.1 Key trends
• 7.2 Residential
• 7.3 Commercial

Chapter 8 Market Estimates & Forecast, By Sales Channel, 2021 – 2034, (USD Billion) (Million Units)

• 8.1 Key trends
• 8.2 Offline
• 8.3 Online

Chapter 9 Market Estimates & Forecast, By Region, 2021 – 2034, (USD Billion) (Million Units)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Italy
  • 9.3.5 Spain
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 South Korea
  • 9.4.5 Australia
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
  • 9.5.3 Argentina
• 9.6 MEA
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 South Africa

Chapter 10 Company Profiles (Business Overview, Financial Data, Product Landscape, Strategic Outlook, SWOT Analysis)

• 10.1 Elkay
• 10.2 GE Appliances (GEA)
• 10.3 Hestan Outdoor
• 10.4 KitchenAid
• 10.5 Lynx Grills
• 10.6 Napoleon Home Comfort Barrie Inc
• 10.7 Superior equipment solutions
• 10.8 The Middleby corporation LLC
• 10.9 Traeger
• 10.10 Weber-Stephen Products LLC