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市場調查報告書
商品編碼
1699394

除毛產品市場機會、成長動力、產業趨勢分析及 2025-2034 年預測

Hair Removal Products Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034
出版日期: | 出版商: Global Market Insights Inc. | 英文 220 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球除毛產品市場規模達到 153 億美元，預計 2025 年至 2034 年的複合年成長率為 4.9%。隨著個人護理需求的不斷成長，市場正在穩步擴張。消費者越來越重視衛生、便利和美觀，推動了對有效且無痛的除毛解決方案的需求。技術進步和創新除毛產品的推出極大地影響了消費者的偏好。由於忙碌的生活方式和成本考慮，人們擴大轉向家庭美容解決方案，這正在重塑市場格局。

除毛產品市場 - IMG1

社群媒體影響力的增強、美容趨勢的流行以及資訊取得的便利性提高了消費者對各種除毛方法的認知。美容行業對包容性和客製化的關注進一步推動了需求，因為品牌提供針對不同皮膚類型和頭髮質地的專門配方。永續且親膚的產品越來越受歡迎，製造商強調天然成分和低過敏性配方以滿足不斷變化的消費者需求。

市場範圍
起始年份 2024
預測年份 2025-2034
起始值 153億美元
預測值 246億美元
複合年成長率 4.9%

市場分為幾個類別，包括乳霜、蠟、刮鬍凝膠、泡沫和設備。預計在 2025 年至 2034 年的預測期內，除毛膏市場的複合年成長率將達到 4.9% 左右。除毛膏因其使用方便、無痛的特點，越來越受到消費者的青睞，成為剃須和打蠟等傳統方法的首選替代品。配方技術的進步提高了這些產品的有效性和皮膚相容性，從而增加了它們的採用率。

按最終用途細分，個人護理類別佔據主導地位，到 2024 年，該類別佔據了 63% 的市場佔有率。人們對身體護理和清潔的日益重視刺激了對家用除毛產品的需求。越來越多的消費者正在積極尋求更溫和的解決方案，青睞注入天然或刺激性較小的成分的產品。線上平台和社群媒體在塑造購買決策方面發揮了至關重要的作用，為消費者提供了詳細的產品見解和比較。

2024 年，北美佔全球除毛產品市場的 78%，營收達 44 億美元。該地區的成長很大程度上是由消費者對傳統和現代除毛技術的認知提高所推動的。在資料分析和人工智慧的支持下，個人化廣告的影響顯著提高了產品知名度和消費者參與度。尤其是美國市場，受益於迎合個人喜好和修飾習慣的針對性行銷活動。這項策略方針刺激了對創新除毛解決方案的需求，鞏固了北美作為除毛產品領先市場的地位。

目錄

第1章：方法論與範圍

  • 市場範圍和定義
  • 基礎估算與計算
  • 預測計算。
  • 資料來源
    • 基本的
    • 次要
      • 付費來源
      • 公共資源

第2章：執行摘要

第3章：行業洞察

  • 產業生態系統分析
    • 影響價值鏈的因素。
    • 利潤率分析。
    • 中斷
    • 未來展望
  • 供應商格局
  • 利潤率分析。
  • 重要新聞和舉措
  • 監管格局
  • 衝擊力
    • 成長動力
      • 個人照護需求日益成長
      • 網路零售成長
    • 產業陷阱與挑戰
      • 皮膚敏感性和反應
      • 仿冒品
  • 成長潛力分析
  • 波特的分析
  • PESTEL分析

第4章：競爭格局

  • 介紹
  • 公司市佔率分析
  • 競爭定位矩陣
  • 戰略展望矩陣

第5章：市場估計與預測：依產品類型，2021-2034

  • 主要趨勢
  • 奶油
  • 蠟
  • 刮鬍凝膠和泡沫
  • 裝置
    • 刮鬍刀
    • 除毛器
    • 雷射除毛設備
    • 修剪器
    • 其他（強烈脈衝光設備等）

第6章：市場估計與預測：依價格區間，2021-2034

  • 主要趨勢
  • 低的
  • 中等的
  • 高的

第7章：市場估計與預測：依消費者群體，2021-2034 年

  • 主要趨勢
  • 男士
  • 女性

第8章：市場估計與預測：依最終用途，2021-2034

  • 主要趨勢
  • 個人使用
  • 專業用途
    • 沙龍和水療中心
    • 醫學美容診所
    • 其他（美容院等）

第9章：市場估計與預測：按配銷通路，2021-2034

  • 主要趨勢
  • 線上
    • 電子商務
    • 公司網站
  • 離線
    • 超市和大賣場
    • 專賣店
    • 其他零售店

第10章：市場估計與預測：按地區，2021-2034

  • 主要趨勢
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 俄羅斯
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • MEA
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯
    • 南非

第 11 章：公司簡介

  • Beiersdorf
  • Braun
  • Conair
  • CurrentBody
  • CyDen
  • Epilady
  • Home Skinovations
  • L'Oreal
  • Panasonic
  • Philips
  • Procter & Gamble
  • Reckitt Benckiser
  • Shiseido Company
  • Spectrum Brands
  • Tria Beauty
簡介目錄
Product Code: 11771

The Global Hair Removal Products Market reached USD 15.3 billion in 2024 and is projected to grow at a CAGR of 4.9% from 2025 to 2034. The market is experiencing steady expansion as the demand for personal grooming continues to rise. Consumers are increasingly prioritizing hygiene, convenience, and aesthetic appeal, fueling the need for effective and pain-free hair removal solutions. Technological advancements and the introduction of innovative hair removal products have significantly influenced consumer preferences. The growing shift towards at-home grooming solutions, driven by busy lifestyles and cost considerations, is reshaping the market landscape.

Hair Removal Products Market - IMG1

A surge in social media influence, beauty trends, and greater accessibility to information has heightened consumer awareness of various hair removal methods. The beauty industry's focus on inclusivity and customization is further driving demand, as brands offer specialized formulations tailored to different skin types and hair textures. Sustainable and skin-friendly products are gaining traction, with manufacturers emphasizing natural ingredients and hypoallergenic formulations to cater to evolving consumer needs.

Market Scope
Start Year2024
Forecast Year2025-2034
Start Value$15.3 Billion
Forecast Value$24.6 Billion
CAGR4.9%

The market is divided into several categories, including creams, waxes, shaving gels, foams, and devices. The cream segment is expected to grow at a CAGR of around 4.9% during the forecast period from 2025 to 2034. Consumers are increasingly drawn to hair removal creams due to their ease of use and pain-free application, making them a preferred alternative to traditional methods such as shaving and waxing. Advances in formulation technology have enhanced the effectiveness and skin compatibility of these products, leading to increased adoption.

Segmentation by end-use highlights the dominance of the personal care category, which accounted for 63% of the market share in 2024. The increasing emphasis on body grooming and cleanliness has spurred demand for hair removal products designed for home use. A growing number of consumers are actively seeking gentler solutions, favoring products infused with natural or less harsh ingredients. Online platforms and social media have played a crucial role in shaping purchasing decisions, providing consumers with detailed product insights and comparisons.

North America held a commanding 78% share of the global hair removal products market in 2024, generating USD 4.4 billion in revenue. The region's growth is largely driven by heightened consumer awareness of both traditional and modern hair removal techniques. The influence of personalized advertising, backed by data analytics and artificial intelligence, has significantly boosted product visibility and consumer engagement. The U.S. market, in particular, benefits from targeted marketing campaigns that cater to individual preferences and grooming habits. This strategic approach has fueled the demand for innovative hair removal solutions, reinforcing North America's position as a leading market for hair removal products.

Table of Contents

Chapter 1 Methodology & Scope

  • 1.1 Market scope & definitions
  • 1.2 Base estimates & calculations
  • 1.3 Forecast calculations.
  • 1.4 Data sources
    • 1.4.1 Primary
    • 1.4.2 Secondary
      • 1.4.2.1 Paid sources
      • 1.4.2.2 Public sources

Chapter 2 Executive Summary

  • 2.1 Industry synopsis, 2021-2034

Chapter 3 Industry Insights

  • 3.1 Industry ecosystem analysis
    • 3.1.1 Factor affecting the value chain.
    • 3.1.2 Profit margin analysis.
    • 3.1.3 Disruptions
    • 3.1.4 Future outlook
  • 3.2 Supplier landscape
  • 3.3 Profit margin analysis.
  • 3.4 Key news & initiatives
  • 3.5 Regulatory landscape
  • 3.6 Impact forces
    • 3.6.1 Growth drivers
      • 3.6.1.1 Increasing demand for personal grooming
      • 3.6.1.2 Online retail growth
    • 3.6.2 Industry pitfalls & challenges
      • 3.6.2.1 Skin sensitivity and reactions
      • 3.6.2.2 Counterfeits products
  • 3.7 Growth potential analysis
  • 3.8 Porter's analysis
  • 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

  • 4.1 Introduction
  • 4.2 Company market share analysis
  • 4.3 Competitive positioning matrix
  • 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2034 (USD Billion) (Million Units)

  • 5.1 Key trends
  • 5.2 Cream
  • 5.3 Wax
  • 5.4 Shaving gels & foam
  • 5.5 Devices
    • 5.5.1 Razors
    • 5.5.2 Epilators
    • 5.5.3 Laser hair removal devices
    • 5.5.4 Trimmers
    • 5.5.5 Others (intense pulsed light devices, etc.)

Chapter 6 Market Estimates & Forecast, By Price Range, 2021-2034 (USD Billion) (Million Units)

  • 6.1 Key trends
  • 6.2 Low
  • 6.3 Medium
  • 6.4 High

Chapter 7 Market Estimates & Forecast, By Consumer Group, 2021-2034 (USD Billion) (Million Units)

  • 7.1 Key trends
  • 7.2 Men
  • 7.3 Women

Chapter 8 Market Estimates & Forecast, By End Use, 2021-2034 (USD Billion) (Million Units)

  • 8.1 Key trends
  • 8.2 Personal use
  • 8.3 Professional use
    • 8.3.1 Salons and spas
    • 8.3.2 Medical aesthetics clinics
    • 8.3.3 Others (beauty clinics, etc.)

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021-2034 (USD Billion) (Million Units)

  • 9.1 Key trends
  • 9.2 Online
    • 9.2.1 E-Commerce
    • 9.2.2 Company website
  • 9.3 Offline
    • 9.3.1 Supermarkets and hypermarkets
    • 9.3.2 Specialty stores
    • 9.3.3 Other retail stores

Chapter 10 Market Estimates & Forecast, By Region, 2021-2034 (USD Billion) (Million Units)

  • 10.1 Key trends
  • 10.2 North America
    • 10.2.1 U.S.
    • 10.2.2 Canada
  • 10.3 Europe
    • 10.3.1 UK
    • 10.3.2 Germany
    • 10.3.3 France
    • 10.3.4 Italy
    • 10.3.5 Spain
    • 10.3.6 Russia
  • 10.4 Asia Pacific
    • 10.4.1 China
    • 10.4.2 India
    • 10.4.3 Japan
    • 10.4.4 South Korea
    • 10.4.5 Australia
  • 10.5 Latin America
    • 10.5.1 Brazil
    • 10.5.2 Mexico
  • 10.6 MEA
    • 10.6.1 UAE
    • 10.6.2 Saudi Arabia
    • 10.6.3 South Africa

Chapter 11 Company Profiles

  • 11.1 Beiersdorf
  • 11.2 Braun
  • 11.3 Conair
  • 11.4 CurrentBody
  • 11.5 CyDen
  • 11.6 Epilady
  • 11.7 Home Skinovations
  • 11.8 L'Oreal
  • 11.9 Panasonic
  • 11.10 Philips
  • 11.11 Procter & Gamble
  • 11.12 Reckitt Benckiser
  • 11.13 Shiseido Company
  • 11.14 Spectrum Brands
  • 11.15 Tria Beauty