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市場調查報告書
商品編碼
1699288
寵物膳食補充劑市場機會、成長動力、產業趨勢分析及 2025-2034 年預測Pet Dietary Supplements Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025-2034 |
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全球寵物膳食補充劑市場價值 2024 年為 36 億美元，預計 2025 年至 2034 年期間的複合年成長率為 5.6%，這得益於寵物擁有率的上升以及對寵物健康和保健的日益重視。寵物主人越來越重視預防性醫療保健，從而推動了對旨在增強整體健康的高品質補充劑的需求。隨著越來越多的人將寵物視為家庭不可或缺的成員，向高階寵物護理產品的轉變持續受到關注。製造商正在透過創新配方來滿足這一需求，這些配方針對特定的健康問題，例如關節健康、消化、皮膚狀況和緩解壓力。
推動市場擴張的關鍵因素是寵物主人可支配收入的增加，這使得他們能夠投資於促進長壽和活力的專門產品。寵物補充劑品牌正在利用這一趨勢，推出針對不同品種、年齡和飲食需求的客製化解決方案。此外，寵物人性化趨勢在塑造消費者偏好方面發揮著重要作用，越來越多的主人尋求補充劑中天然、有機和有科學依據的成分。公司正在利用數位平台向消費者介紹補充品的好處，進一步提高市場滲透率。獸醫和寵物營養師在推薦客製化飲食解決方案方面的影響力日益增強，也促進了市場的持續成長。
| 市場範圍 | |
|---|---|
| 起始年份 | 2024 |
| 預測年份 | 2025-2034 |
| 起始值 | 36億美元 |
| 預測值 | 63億美元 |
| 複合年成長率 | 5.6% |
市場依產品類型分為藥丸/藥片、咀嚼片、粉末和其他。咀嚼補充劑已獲得顯著發展，2021 年市場價值為 13 億美元，2024 年市場價值為 15 億美元，複合年成長率為 5.9%。獸醫經常推薦咀嚼補充劑，因為它們適口性好且易於服用。富含緩解壓力和抗炎特性的配方進一步增強了它們的受歡迎程度，使其成為寵物主人的首選。隨著對方便、有效和令人愉悅的補充劑選擇的需求不斷成長，公司正在推出創新口味和功能性成分來增強產品吸引力。
根據應用，市場分為皮膚和毛髮健康、臀部和關節支持、消化系統健康、緩解壓力和體重管理。 2024 年髖關節和關節補充劑市場規模將達到 21 億美元，佔 32.6% 的市佔率。預計該細分市場的複合年成長率為 6%，主要原因是寵物關節炎和行動不便問題的盛行率不斷上升。寵物主人優先考慮有針對性的關節護理解決方案，以提高寵物的活動能力和整體生活品質。人們對專業醫療保健治療的認知不斷提高，並且願意投資高品質的補充品，這加強了這一領域在市場上的地位。
2024 年美國寵物膳食補充劑市場規模為 9.623 億美元，預計到 2034 年將達到 17 億美元，複合年成長率為 5.8%。該行業受益於電子商務的擴張、消費者生活方式的轉變以及強調健康補充劑的策略行銷努力。人們對高品質、美國製造的補充劑的強烈偏好進一步推動了市場需求。領先的公司正在利用線上平台和訂閱模式來提高消費者參與度和品牌忠誠度，確保未來幾年的穩定成長。
目錄
第1章：方法論與範圍
- 市場範圍和定義
- 基礎估算與計算
- 預測計算
- 資料來源
- 基本的
- 次要
- 付費來源
- 公共資源
第2章：執行摘要
第3章：行業洞察
- 產業生態系統分析
- 影響價值鏈的因素
- 利潤率分析
- 中斷
- 未來展望
- 製造商
- 經銷商
- 供應商格局
- 利潤率分析
- 重要新聞和舉措
- 監管格局
- 衝擊力
- 成長動力
- 寵物人性化趨勢日益增強
- 預防性寵物保健意識不斷提高
- 寵物老化人口不斷成長
- 產業陷阱與挑戰
- 補充品核准的監管障礙
- 市場參與者競爭激烈
- 成長動力
- 成長潛力分析
- 波特的分析
- PESTEL分析
第4章：競爭格局
- 介紹
- 公司市佔率分析
- 主要市場參與者的競爭分析
- 競爭定位矩陣
- 策略儀表板
第5章：市場估計與預測：依產品類型，2021 年至 2034 年
- 主要趨勢
- 藥丸/藥片
- 咀嚼片
- 粉末
- 其他
第6章：市場估計與預測：依補充劑類型，2021 年至 2034 年
- 主要趨勢
- 複合維生素
- 益生菌和益生元
- 抗氧化劑
- 蛋白質和胜肽
- 葡萄糖胺
- 其他
第7章：市場估計與預測：依價格區間，2021 年至 2034 年
- 主要趨勢
- 低（< 25 美元）
- 中（25 美元 - 50 美元）
- 高（> 50 美元）
第8章：市場估計與預測：按寵物類型，2021 年至 2034 年
- 主要趨勢
- 狗
- 貓
- 馬匹
- 鳥類
- 魚類和水生寵物
- 其他（兔子、山羊等）
第9章：市場估計與預測：按應用，2021 年至 2034 年
- 主要趨勢
- 皮膚和毛髮
- 髖關節
- 消化健康
- 鎮靜/緩解壓力/焦慮
- 體重管理
- 其他
第 10 章：市場估計與預測：按配銷通路，2021 年至 2034 年
- 主要趨勢
- 線上通路
- 電子商務
- 公司網站
- 線下通路
- 專賣店
- 大型零售商店
- 其他（百貨公司、藥局等）
第 11 章：市場估計與預測：按地區，2021 年至 2034 年
- 主要趨勢
- 北美洲
- 美國
- 加拿大
- 歐洲
- 德國
- 英國
- 法國
- 西班牙
- 義大利
- 荷蘭
- 亞太地區
- 中國
- 印度
- 日本
- 澳洲
- 韓國
- 拉丁美洲
- 巴西
- 墨西哥
- 阿根廷
- 中東和非洲
- 沙烏地阿拉伯
- 南非
- 阿拉伯聯合大公國
第12章：公司簡介
- Ark Naturals
- Bayer
- Blue Buffalo Pet Products
- Food Science Corporation
- Four Paws
- Mars PetCare
- Nestle Purina PetCare
- Nutramax Laboratories
- PetHonesty
- Vibrac
- Zesty Paws
- Zoetis
The Global Pet Dietary Supplements Market, valued at USD 3.6 billion in 2024, is projected to expand at a CAGR of 5.6% between 2025 and 2034, driven by the rising pet ownership rate and increasing emphasis on pet health and wellness. Pet owners are becoming increasingly aware of preventive healthcare, fueling demand for high-quality supplements designed to enhance overall well-being. As more individuals treat pets as integral family members, the shift toward premium pet care products continues to gain traction. Manufacturers are responding to this demand with innovative formulations that target specific health concerns such as joint health, digestion, skin conditions, and stress relief.
A key factor driving market expansion is the rising disposable income among pet owners, allowing them to invest in specialized products that promote longevity and vitality. Pet supplement brands are capitalizing on this trend by launching customized solutions catering to different breeds, age groups, and dietary needs. Additionally, the pet humanization trend is playing a significant role in shaping consumer preferences, with a growing number of owners seeking natural, organic, and scientifically backed ingredients in supplements. Companies are leveraging digital platforms to educate consumers on the benefits of supplements, further boosting market penetration. The increasing influence of veterinarians and pet nutritionists in recommending tailored dietary solutions is also contributing to the market's sustained growth.
| Market Scope | |
|---|---|
| Start Year | 2024 |
| Forecast Year | 2025-2034 |
| Start Value | $3.6 Billion |
| Forecast Value | $6.3 Billion |
| CAGR | 5.6% |
The market is segmented by product type into pills/tablets, chewables, powders, and others. Chewable supplements have gained significant traction, generating USD 1.3 billion in 2021 and USD 1.5 billion in 2024, growing at a CAGR of 5.9%. Veterinarians frequently recommend chewable supplements due to their palatability and ease of administration. Their popularity is further reinforced by formulations enriched with stress-relieving and anti-inflammatory properties, making them a preferred choice for pet owners. As the demand for convenient, effective, and enjoyable supplement options grows, companies are introducing innovative flavors and functional ingredients to enhance product appeal.
By application, the market is divided into skin and coat health, hip and joint support, digestive health, stress relief, and weight management. The hip and joint supplement segment stood at USD 2.1 billion in 2024, holding a 32.6% share of the market. Expected to grow at a CAGR of 6%, this segment is primarily driven by the rising prevalence of arthritis and mobility issues among pets. Pet owners are prioritizing targeted joint care solutions to improve their pets' mobility and overall quality of life. Increased awareness of specialized healthcare treatments and the willingness to invest in high-quality supplements are strengthening this segment's position in the market.
The U.S. pet dietary supplements market generated USD 962.3 million in 2024 and is on track to reach USD 1.7 billion by 2034, growing at a CAGR of 5.8%. The industry is benefiting from e-commerce expansion, shifting consumer lifestyles, and strategic marketing efforts emphasizing health-focused supplements. A strong preference for high-quality, American-made supplements is further propelling market demand. Leading companies are leveraging online platforms and subscription models to enhance consumer engagement and brand loyalty, ensuring steady growth in the coming years.
Table of Contents
Chapter 1 Methodology & Scope
- 1.1 Market scope & definition
- 1.2 Base estimates & calculations
- 1.3 Forecast calculation
- 1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
- 1.4.2.1 Paid sources
- 1.4.2.2 Public sources
Chapter 2 Executive Summary
- 2.1 Industry synopsis, 2021-2034
Chapter 3 Industry Insights
- 3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
- 3.2 Supplier landscape
- 3.3 Profit margin analysis
- 3.4 Key news & initiatives
- 3.5 Regulatory landscape
- 3.6 Impact forces
- 3.6.1 Growth drivers
- 3.6.1.1 Increasing trend of pet humanization
- 3.6.1.2 Rising awareness of preventive pet healthcare
- 3.6.1.3 Growing aging pet population
- 3.6.2 Industry pitfalls & challenges
- 3.6.2.1 Regulatory hurdles in supplement approval
- 3.6.2.2 High competition among market players
- 3.6.1 Growth drivers
- 3.7 Growth potential analysis
- 3.8 Porter's analysis
- 3.9 PESTEL analysis
Chapter 4 Competitive Landscape, 2024
- 4.1 Introduction
- 4.2 Company market share analysis
- 4.3 Competitive analysis of major market players
- 4.4 Competitive positioning matrix
- 4.5 Strategy dashboard
Chapter 5 Market Estimates and Forecast, By Product Type, 2021 – 2034 (USD Million) (Kilo Tons)
- 5.1 Key trends
- 5.2 Pills/tablets
- 5.3 Chewables
- 5.4 Powders
- 5.5 Others
Chapter 6 Market Estimates and Forecast, By Supplement Type, 2021 – 2034 (USD Million) (Kilo Tons)
- 6.1 Key trends
- 6.2 Multivitamins
- 6.3 Probiotics & prebiotics
- 6.4 Antioxidants
- 6.5 Proteins & peptides
- 6.6 Glucosamine
- 6.7 Others
Chapter 7 Market Estimates and Forecast, By Price Range, 2021 – 2034 (USD Million) (Kilo Tons)
- 7.1 Key trends
- 7.2 Low (< USD 25)
- 7.3 Mid (USD 25 - USD 50)
- 7.4 High (> USD 50)
Chapter 8 Market Estimates and Forecast, By Pet Type, 2021 – 2034 (USD Million) (Kilo Tons)
- 8.1 Key trends
- 8.2 Dogs
- 8.3 Cats
- 8.4 Horses
- 8.5 Birds
- 8.6 Fish & aquatic pets
- 8.7 Others (rabbits, goats, etc.)
Chapter 9 Market Estimates and Forecast, By Application, 2021 – 2034 (USD Million) (Kilo Tons)
- 9.1 Key trends
- 9.2 Skin & coat
- 9.3 Hip & joint
- 9.4 Digestive health
- 9.5 Calming/stress/anxiety
- 9.6 Weight management
- 9.7 Others
Chapter 10 Market Estimates and Forecast, By Distribution Channel, 2021 – 2034 (USD Million) (Kilo Tons)
- 10.1 Key trends
- 10.2 Online channels
- 10.2.1 E-commerce
- 10.2.2 Company websites
- 10.3 Offline channels
- 10.3.1 Specialty stores
- 10.3.2 Mega retail stores
- 10.3.3 Others (departmental stores, pharmacy, etc.)
Chapter 11 Market Estimates and Forecast, By Region, 2021 – 2034 (USD Million) (Kilo Tons)
- 11.1 Key trends
- 11.2 North America
- 11.2.1 U.S.
- 11.2.2 Canada
- 11.3 Europe
- 11.3.1 Germany
- 11.3.2 UK
- 11.3.3 France
- 11.3.4 Spain
- 11.3.5 Italy
- 11.3.6 Netherlands
- 11.4 Asia Pacific
- 11.4.1 China
- 11.4.2 India
- 11.4.3 Japan
- 11.4.4 Australia
- 11.4.5 South Korea
- 11.5 Latin America
- 11.5.1 Brazil
- 11.5.2 Mexico
- 11.5.3 Argentina
- 11.6 Middle East and Africa
- 11.6.1 Saudi Arabia
- 11.6.2 South Africa
- 11.6.3 UAE
Chapter 12 Company Profiles
- 12.1 Ark Naturals
- 12.2 Bayer
- 12.3 Blue Buffalo Pet Products
- 12.4 Food Science Corporation
- 12.5 Four Paws
- 12.6 Mars PetCare
- 12.7 Nestle Purina PetCare
- 12.8 Nutramax Laboratories
- 12.9 PetHonesty
- 12.10 Vibrac
- 12.11 Zesty Paws
- 12.12 Zoetis
