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市場調查報告書
商品編碼
1544751
電商汽車後市場、機會、成長動力、產業趨勢分析與預測,2024-2032E-commerce Automotive After Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032 |
預計2024 年至2032 年間,全球電子商務汽車售後市場將以13.24% 的複合年成長率成長。安裝服務結合。隨著越來越多的消費者傾向於 DIY 維修,對優質正品零件的需求也不斷增加。這種轉變導致線上平台擴大了其產品範圍。
透過提供專業的安裝服務,這些平台迎合了那些喜歡專家幫助的人,使電子商務網站更具吸引力。 DIY 可訪問性和可靠服務的協同作用正在推動市場成長並擴大消費者的選擇。例如,2023年1月,AutoNation推出了AutoNationParts.com,這是一個專注於汽車零配件的生鮮電商平台。此舉凸顯了將廣泛的線上服務與售後零件銷售相結合的日益成長的趨勢,從而加劇了市場競爭和成長。
電子商務汽車售後市場產業根據汽車動力總成、消費者類型、產品、銷售管道和地理區域進行分類。
從 2024 年到 2032 年,轉向和懸吊領域將出現顯著成長,其在車輛安全和性能方面的關鍵作用凸顯。隨著車輛老化,經常需要更換或修復轉向和懸吊零件,以保持最佳的操控性和乘坐舒適性。由於消費者尋求便利性和有競爭力的價格,汽車零件線上購物趨勢的上升擴大了對這些零件的需求。鑑於該細分市場在車輛維護中的重要作用以及電子商務的便利性,它在市場上脫穎而出。
到 2032 年,由於線上商店提供的便利性和可訪問性,它們有望實現顯著成長。越來越多的消費者開始轉向線上汽車零件和配件平台,因為價格比較、閱讀評論的便利性以及在家中即可獲得的廣泛產品系列所吸引。電子商務平台的興起以及技術和物流的進步推動了這一趨勢,鞏固了網路商店作為汽車售後市場購買的主要管道的地位。
由於成熟的汽車工業、強勁的消費者支出以及強烈的線上購物傾向,北美電子商務汽車售後市場預計到 2032 年將穩定成長。該地區先進的物流和數位基礎設施確保高效的交付和一流的客戶服務。再加上人們對線上購買的偏好日益成長以及大量可用的汽車零件,北美鞏固了其作為全球電子商務汽車售後市場格局中關鍵參與者的地位。
Global e-commerce automotive aftermarket is projected to grow at a 13.24% CAGR between 2024 and 2032. This growth is largely attributed to the rising DIY culture and an emphasis on authentic manufacturer parts, especially when paired with professional installation services. With an increasing number of consumers leaning towards DIY repairs, there's a heightened demand for quality, genuine parts. This shift has led online platforms to broaden their offerings.
By providing professional installation services, these platforms cater to those who prefer expert help, making e-commerce sites even more attractive. The synergy of DIY accessibility and dependable services is propelling market growth and broadening consumer choices. For example, in January 2023, AutoNation launched AutoNationParts.com, a fresh e-commerce platform dedicated to automotive parts and accessories. This move highlights the growing trend of merging extensive online services with aftermarket parts sales, intensifying market competition and growth.
The E-commerce automotive aftermarket industry is categorized based on vehicle powertrain, consumer type, product, sales channel, and geographical region.
From 2024 to 2032, the steering and suspension segment is set to see significant growth, underscored by its pivotal role in vehicle safety and performance. As vehicles age, there's a frequent need to replace or repair steering and suspension components to maintain optimal handling and ride comfort. The rising trend of online shopping for automotive parts amplifies the demand for these components, as consumers seek both convenience and competitive pricing. Given the segment's vital role in vehicle maintenance and the ease of e-commerce, it stands out prominently in the market.
By 2032, online shops are poised to achieve significant growth, thanks to the convenience and accessibility they provide. More consumers are turning to online platforms for automotive parts and accessories, drawn by the ease of price comparisons, reading reviews, and the vast product range available from home. This trend is bolstered by the rise of e-commerce platforms and advancements in technology and logistics, solidifying online shops as the primary channel for automotive aftermarket purchases.
North America e-commerce automotive aftermarket is set for steady growth through 2032, buoyed by its established automotive industry, robust consumer spending, and a strong inclination towards online shopping. The region's advanced logistics and digital infrastructure ensure efficient deliveries and top-notch customer service. Coupled with a growing preference for online purchases and a vast array of available automotive parts, North America solidifies its role as a key player in the global e-commerce automotive aftermarket landscape.