Microsoft Corp. - 數位轉型策略

Microsoft Corp.(Microsoft)，是進行軟體產品，服務，設備的開發，許可證，支援的技術系企業。同公司，作業系統，伺服器應用，商務解決方案應用，電玩遊戲，訓練、認證服務。

本報告提供Microsoft Corp.的相關調查，提供該公司的數位轉型策略，及技術趨勢，投資與收購趨勢等資訊。

目錄

目錄

• 概要
• 數位轉型策略
• 革新實驗室/加速器計劃
• 技術焦點
• 技術的措施
• 風險企業基金
• 投資
• 收購
• 夥伴關係，投資和收購的網路地圖
• ICT預算，ICT契約
• 主要幹部
• 關於GlobalData

Microsoft Corp. (Microsoft) is a technology-based company that develops, licenses, and supports software products, services, and devices. The company offers operating systems, server applications, business solution applications, video games, and training and certification services. Microsoft operates its business and reports its financials through three segments: 1) Intelligent Cloud, 2) Productivity and Business Processes, and 3) More Personal Computing. The Intelligent Cloud segment comprises cloud services as well as public, private, and hybrid server products. The Productivity and Business Processes segment includes Office Commercial, Office Consumer, LinkedIn, and Dynamic business solutions. The More Personal Computing segment comprises Windows, devices such as Surface and PC accessories, gaming such as Xbox hardware and content, and search advertising. Microsoft has five engineering groups: 1) AI and Research, 2) Cloud and AI, 3) Experiences and Devices, 4) LinkedIn, and 5) Gaming. AI and Research is engaged in developing AI-driven solutions. Cloud and AI develops AI cognitive services, cloud infrastructure, server, database, CRM and business process applications. Experiences and Devices develops Office, Windows and Surface. LinkedIn runs the linkedin.com website, and Gaming develops gaming hardware, content, and services.

The report provides information and insights into Microsoft's tech activities, including -

• Insights of its digital transformation strategies and innovation programs
• Overview of technology initiatives covering partnerships, product launches and acquisitions
• Insights on each technology initiative including technology theme, objective, and benefits
• Details of estimated ICT budgets and major ICT contracts

Scope

• Microsoft deployed Kanban, an interactive signboard technology to streamline workflow. Kanban boards help in visualizing the workflow and monitoring metrics to optimize the same. It involves creating a set of cards to track the step-by-step processes.
• Microsoft is incorporating AI into its software and services in order to make them more intelligent, user-friendly, capable, and efficient. The company established an Artificial Intelligence and Research Group to incorporate AI in many of its products and services, including the Cortana digital assistant, Office 365, Bing search engine, the Azure cloud-computing infrastructure, etc.
• Microsoft launched an accelerator program for software-as-a-service (SaaS) start-ups in India called the 100X100X100 accelerator program. A part of the Microsoft for Startups Founders Hub, the accelerator program works with Indian SaaS start-ups to help them increase their client base and revenue and quickly turn profitable.

Reasons to Buy

• Gain insights into Microsoft's tech operations.
• Gain insights into its tech strategies and innovation initiatives.
• Gain insights into its technology themes under focus.
• Gain insights into various product launches, partnerships and acquisition strategies.

Table of Contents

Table of Contents

• Overview
• Digital Transformation Strategy
• Innovation Labs/ Accelerator Programs
• Technology Focus
• Technology Initiatives
• Venture Fund
• Investments
• Acquisitions
• Partnership, Investment & Acquisition Network Map
• ICT Budget & ICT Contracts
• Key Executives
• About GlobalData