市場調查報告書
商品編碼
1086909
烈酒行業的全球市場:市場機會Opportunities in the Global Spirits Sector |
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2021 年全球烈酒市場將增長到 7835 億美元,2021 年至 2026 年的複合年增長率為 6.5%,預計到 2026 年將達到 1.73 萬億美元。
2021年全球烈酒市場中,亞太地區將佔據最大的市場份額,份額為57%,其次是美洲,份額為19.8%,西歐份額為12.2%。對烈酒中人工和化學成分的有害影響的健康擔憂日益增加,導致世界各地的消費者選擇由有機成分製成的烈酒。隨著對有機產品需求的增長,釀酒廠正在增加有機烈酒的產量,並與提供“有機”認證的機構合作。
本報告對全球烈酒市場進行研究和分析,並提供有關行業概況、國家深度、競爭狀況、自有品牌的市場份額、主要分銷渠道等方面的信息。
The global spirits sector was valued at $783.5 billion in 2021 and is forecast to post a CAGR of 6.5% during 2021-2026 to reach $1,073.0 billion in 2026. Asia-Pacific represented the largest region for the global spirits sector in 2021, with a value share of 57%, followed by the Americas and Western Europe, which accounted for 19.8% and 12.2% shares, respectively. Among all the regions, Middle East & Africa is forecast to record the highest value CAGR (9.4%) during 2021-2026. In volume terms, the sector is predicted to grow from 37.3 billion liters in 2021 to 46.2 billion liters in 2026, at a CAGR of 4.4%. In 2021, the specialty spirits category held the highest value and volume shares, with 44.3% and 42.8%, respectively. Meanwhile, flavored alcoholic beverages is expected to be the fastest-growing category, with a projected value CAGR of 11.4%, during 2021-2026. In the global spirits market, the top five companies accounted for a combined volume share of 17.8% in 2020. Diageo plc was the leading company with a volume share of 5.7% in 2020, followed by Suntory Holdings Ltd (3.4%), Pernod Ricard (3.1%), Mark Anthony Brands International Unlimited Company (3%), and Hite Jinro Co., Ltd (2.6%).
Rising health concerns over the harmful impact of artificial ingredients and chemicals in spirits are alarming consumers worldwide, influencing them to choose spirits made using organic ingredients. The growing desire for organic products is leading distilleries to manufacture more organic spirits and partner with institutions that provide "organic" certifications. In addition, the rising consumer-awareness of the impact of alcohol on health and weight is driving the demand for spirits products with "low-sugar" or "low-calorie" claims. Spirits brands are improving their labeling to match consumers' changing values and lifestyles. Spirits drinks manufacturers are increasingly adopting labels with claims such as "vegan-friendly" or "gluten-free".