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市場調查報告書
商品編碼
1883063
影片製作切換台市場Video Production Switcher Market Report |
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全球影片製作切換台市場研究報告探討了視訊切換台技術的趨勢、前景和成長機會。
全球視訊製作切換台市場服務眾多終端用戶群體,產品價格根據行業不同,從 1 萬美元到 5 萬美元不等。自疫情爆發以來,市場兩端終端用戶的行為發生了顯著變化,整體市場也因此經歷了動態轉型。現場活動和音樂會的回歸為戶外廣播和租賃市場注入了新的活力。同時,企業、教育和政府等 "非傳統" 產業對影片的接受度不斷提高,這持續為市場成長和產品開發帶來新的機會。
Futuresource Consulting 基於來自供應商和組件供應商的直接定量和定性回饋,撰寫了這份報告,旨在為視訊切換台用戶提供戰略框架。此外,我們的廣播和專業視訊設備團隊也提供了補充分析和預測,為這項研究提供了支援。
本報告為任何探索影片製作切換台市場機會的公司提供了一份寶貴的資源,量化了全球切換台市場的規模、銷售和預測。
2024財年(FY24),全球影片製作切換台市場總規模為3.25億美元。與前一年(FY23)相比,市值下降了近10%,銷量下降了略高於10%。市場價值的整體下降主要是由於1萬美元以下和5萬美元以下價格區間的銷售下滑所致。
2024財年,全球高端市場規模為9,350萬美元,與前一年相比下降了超過10%。市場價值整體下滑是由於過去幾年的大量投資,包括為2024年巴黎奧運會所做的準備工作以及對各類現場活動的投資。這是因為市場仍在從新冠疫情的影響中復甦。
2024財年,除中東/非洲和拉丁美洲外,大多數地區的市場價值均出現下滑。這一整體下滑是多種因素共同作用的結果,包括經濟不確定性、地緣政治緊張局勢以及在經歷一段大量投資期後增速放緩。中東/非洲和拉丁美洲的成長主要歸功於各種資本升級項目。
Futuresource 已追蹤廣播設備及相關市場超過 30 年。 本影片切換器出版品是一系列旨在為企業提供全面市場概覽的研究報告之一。
對廣播和視訊製作有興趣的公司會發現這份報告對以下方面特別有用:
This global video switch market research report explores the dynamics, outlook and growth opportunities for video switcher technologies.
The global production switcher market serves a diverse range of end-users with products ranging in price from <$10K to >$50K, depending on the verticals they address. Emerging from the pandemic era, the overall market experienced dynamic changes as end-user behaviours at opposite ends of the market spectrum have trended in different directions. The resurgence in live events and concerts brings renewed confidence to outside broadcast and rental markets, whilst the cultural shift towards greater use of video in "non-traditional" verticals such as corporate, education and government continues to present new opportunities for growth and product development.
To provide a strategic framework for its video switcher clients, Futuresource Consulting has produced this report based on direct quantitative and qualitative feedback from vendors and component suppliers. The research is backed up by supplemental analysis and forecasting from the firm's broadcast and professional video equipment team.
Providing quantification of global market value, volumes and forecasts of switcher units, this report is a vital source of information for any enterprise exploring opportunities in the video production switcher market.
The production switcher market registered a total value of $325 million globally in FY24. Market value decreased by just under 10% and volume dropped by just over 10% compared to FY23. The overall decrease in market value was driven by declines in the <$10K and >$50K price segments.
The high-end market accounted for $93.5 million globally in FY24, declining by over 10% compared to the previous year. The overall decrease in value was due to the significant investments in previous years, such as preparing for the 2024 Paris Olympic Games and various investments in live events, as the market recovers from the COVID-19 pandemic.
Most regions experienced a decrease in market value in FY24, except for MEA and Latin America. The overall decline was the result of a combination of factors, such as economic uncertainties, geopolitical tensions, and the slowdown following a period of significant investment. The growth in MEA and Latin America was mostly due to various equipment upgrade projects.
Futuresource has been tracking, researching and consulting on broadcast equipment and related markets for more than 30 years. This video switcher publication is one in a series of research reports, produced to provide businesses with a fully rounded view of the market.
Any business with an interest in broadcast and video production will benefit from this report, particularly: