喇叭的全球市場預測

市場趨勢

繼 2023 年強勁反彈之後，全球揚聲器市場在 2024 年面臨更多課題。銷量進一步下降 5%，至 1,030 萬台，而零售額則持平於 39 億美元。

由於高通膨壓力、地緣政治不確定性以及疫情期間消費者提前購買導致的後疫情時代整體經濟低迷，2023 年的市場環境依然充滿課題。

揚聲器市場也面臨內部課題，一些品牌面臨供應課題，無法滿足需求。

此外，儘管市場環境嚴峻，一些製造商為了保持成長勢頭而採取的大幅折扣策略也對市場​​造成了衝擊。

本報告深入分析了全球揚聲器市場的發展，以及截至 2027 年的市場評估和預測、競爭格局和未來機會。

目錄

• 綜合 PDF 報告
• 執行摘要
• 供應課題的影響
• 市場概覽與展望
• 揚聲器市場規模
• 地區細分
• 各產品類別展望
• 書架式揚聲器、落地式揚聲器
• 吸頂式/入牆式揚聲器市場研究
• 家庭劇院揚聲器
• 競爭格局
• 國家細分與平均售價
• 關注有源揚聲器
• 價格細分
• 關注家庭劇院分離式揚聲器
• 條形音箱的持續威脅
• 全球錄製音樂支出
• 全球黑膠唱片市場更新

This consumer loudspeaker market report provides insights into developments in bookshelf and floor-standing speakers, in-wall/in-ceiling speakers, home theatre speakers, computer aftermarket speakers and outdoor speakers. It provides analysis and forecasting for the global loudspeaker market, as well as delivering regional and per-country breakdowns.

From market updates for each category, to the impact of supply change challenges, as well as case studies and global spend on recorded music, this report provides detailed information that can add commercial value for any enterprise operating within the audio hardware industry.

Market Trends:

The global loudspeaker market saw further challenges in 2024 after experiencing a particularly strong correction in 2023. Volumes have declined an additional 5% to 10.3m units, while retail value remained flat at $3.9bn.

The challenging market conditions witnessed in 2023 continued with high inflationary pressure, geo-political uncertainty, and an overall post-COVID slump due to consumers having brought forward purchases during the pandemic.

The loudspeaker market has also experienced internal challenges, with some brands having supply challenges preventing them from meeting demand, along with many retailers having some overstock and thus having difficulties in reducing inventories.

Furthermore, the market has been hurt by the heavy discounting strategies employed by some manufacturers to maintain the momentum of growth despite these more challenging market conditions.

Areas Explored:

• Developments in consumer loudspeaker categories for bookshelf and floor-standing speakers, in-wall/in-ceiling speakers, home theatre speakers, computer aftermarket speakers and outdoor speakers
• Market assessment and forecasting, out to 2027
• Competitive landscape
• Average selling prices
• Brand dynamics
• Future opportunities

Did you know?

Futuresource has been tracking, researching and consulting on the CE landscape for the last 30 years. This publication is one in a series of research reports, produced to provide businesses with a fully rounded view of the market.

Any business operating within the consumer audio hardware space and related sectors will benefit from this consumer research report, particularly:

• Manufacturers and their suppliers
• Intermediaries and supply chain
• Retailers
• Audio market strategists, marketing and sales professionals
• Investors

Table of Contents

• Comprehensive PDF report
• Executive summary
• Impact of supply challenges
• Market overview and outlook
• Market size for loudspeakers
• Regional breakdowns
• Individual product category outlook
• Bookshelf and floor-standing speakers
• In-ceiling/in-wall speaker market research
• Home theatre speakers
• Computer aftermarket speakers
• Outdoor speakers
• Competitive landscape
• Country breakdowns and ASP
• Focus on active speakers
• Price segmentation
• Focus on home theatre separates
• The continuous threat of soundbars
• Global spend on recorded music
• Global vinyl market update