美國行動裝置以舊換新和保護市場的成長機會

Growth Opportunities in the US Mobile Device Trade-In and Protection Market

出版日期: 2026年02月06日 | 出版商:

Frost & Sullivan | 英文 39 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

整合式多設備保護計畫可提升客戶終身價值並推動市場成長。

這份策略洞察報告全面概述了美國行動裝置以舊換新和保障市場的演變，重點關注關鍵的逆向物流和以舊換新專案的經濟基礎。隨著市場的成熟，以舊換新計畫不僅因其促進客戶獲取和為消費者創造價值而備受認可，而且因其對永續性的顯著貢獻而日益受到重視。行動裝置保障市場已從單純的風險導向保險產品轉向以策略性方式提升顧客體驗和生命週期價值的領域。

本分析探討了這些專案的架構、成功的衡量標準及其對商務策略和環境責任的廣泛影響。它重點介紹了通訊服務供應商在選擇合作夥伴以支援其以舊換新和保障計劃時應評估的關鍵參數。此外，討論也涉及塑造產業的兩大關鍵趨勢：顛覆性技術和創新經營模式。更重要的是，本分析還包含美國主要企業的行動裝置以舊換新和保障解決方案供應商——Asurion、Allstate Protection Plans 和 Assurant——的策略性公司概況介紹。

This strategic insight provides a comprehensive overview of the evolving US mobile device trade-in and protection market, with a focus on critical trends in reverse logistics and the underlying economics of trade-in programs. As the market matures, trade-in initiatives are increasingly recognized not only for driving customer acquisition and returning value to consumers but also for their measurable sustainability impact. The mobile device protection market has shifted from a narrow, risk-based insurance product to a strategic driver of customer experience and lifecycle value.

The analysis explores how these programs are structured, the metrics that define success, and the broader implications for business strategy and environmental responsibility. It highlights key parameters that communications service providers must evaluate when selecting partners to support trade-in and protection initiatives. The discussion also addresses two pivotal megatrends-disruptive technologies and innovative business models-that are set to shape the industry. In addition, this insight includes strategic company profiles of Asurion, Allstate Protection Plans, and Assurant, which are leading providers of mobile device trade-in and protection solutions in the United States.

Introduction

Market Overview and Key Trends

Factors Driving the US Trade-In and Mobile Protection Market
Trends in the US Mobile Device Trade-In Market
How Trade-In Drives New Handset Adoption
Carrier Impact
Importance of Robust Reverse-Logistics Management for Mobile Device Trade-In Programs

Trends in the US Mobile Device Protection Market

Partner Attributes for Tier I Mobile Handset Insurance Programs

Assurant Company Profile

Company
Mobile Device Lifecycle Management Offerings
Analyst Perspectives

Asurion Company Profile

Company
Mobile Device Lifecycle Management Offerings
Analyst Perspectives

Allstate Protection Plans Company Profile

Company
Key Mobile Device Lifecycle Management Offerings
Analyst Perspectives

The Strategic Imperative g

Strategic Imperatives for the US Mobile Device Trade-In and Protection Markets

Growth Opportunity Analysis

Growth Environment
Growth Opportunities

Growth Opportunity Universe

Growth Opportunity 1: Integrated, Subscription-Based Multi-Device Protection Plans that Combine Trade-In, Repair, and Upgrade Services Under a Single, Predictable Monthly Fee