美國遠程辦公：消費者洞察

在家工作（遠程工作）是 COVID-19 大流行期間的一大趨勢。 一些工人，主要是在知識經濟中，已經開始在家辦公，但在 2020 年 3 月，更多的工人轉向遠程工作。 之後，一些留在家裡，而另一些則全職或兼職返回辦公室。 此外，勞動力發生了變化，有些情況下只能面對面完成的工作已經轉移到具有遠程工作潛力的工作。

人們工作地點和工作方式的變化將影響美國經濟的許多方面，從商業房地產等明顯領域到人們花錢方式的變化（無論是否通勤）。 因此，通過研究這一領域的消費趨勢，我們可以得到市場營銷和產品開發的啟示。

這份報告分析了美國工人對在家工作的態度，著眼於近期的工作選擇（2020 年年中至 2022 年底）、對 COVID-19 的擔憂、對健康的影響、未來工作方式的計劃（居家辦公、打工、換工作等）、工作態度、世代、居住地（城市/郊區/農村）、工作方式（全職/兼職）這些，我們整理了宏觀層面的市場環境數據（2012-2027：常住人口、私人勞動力人口、失業率、就業規模和行業增長率等），我們會提供。

內容

第一章介紹

第 2 章概述

• 常住人口
• 私人勞動力和就業趨勢
• 就業類型

第 3 章 COVID-19 見解

• 大小寫模式
• 大多數人仍將大流行視為對個人或家人/朋友的健康威脅
  • 對健康的威脅感：通過在家工作狀態
  • 對健康的威脅感：按在家工作的頻率分類
  • 對健康的威脅感：按工作地點分類
  • 對健康的威脅感：按年齡段分類
• 對 COVID-19 突變株的擔憂
  • COVID-19 突變體：問題仍然很大
  • 突變問題：按位置
  • 突變問題：按年齡分類
• 對身心健康的長期影響
  • 對身心健康影響的變化
  • 壓力、疲勞、焦慮
  • 能量水平和注意力

第 4 章遠程辦公趨勢

• 超過一半的員工已開始在家工作
• 正式員工和非正式員工之間的區別
• 家庭收入差異
• 原始工作地點的差異
• 在家工作的變化
• 遠程工作
• 遠程工作（按工作類型）

第五章未來工作計劃

• 將您的房間變成家庭辦公室
  • 在家辦公的轉變情況：按世代分類
  • 轉換為在家辦公的情況：按工作地點
• 從全職工作中退休
  • 退休狀況：按代分類
  • 退休狀態：按工作地點
• 工作變動
  • 工作變動狀態：按代
  • 工作變更狀態：按工作地點

第 6 章：思考工作

• 關於加班的思考
• 各代人的意識
• 主要工作地點的意識

第 7 章附錄

Work-from-home - or remote work - became a major trend at onset of the COVID-19 pandemic. While some workers, mostly in the knowledge economy, had already been working from a home office, many more shifted to remote work in March 2020. Some have stayed home since, while others have returned to their offices on a full- or part-time basis. Additionally, the workforce has changed; in some cases, workers moved from jobs that could only be done in person to those that had more remote potential.

Changes in where and how we work affect so many parts of the US economy, from obvious sectors like commercial real estate to how commuting (or not) changes where and how workers spend their money. Consequently, an investigation into consumer trends in this area can give insight to marketing and product development opportunities.

This report contains analysis and data-based discussions of work-from-home trends, including a look at COVID-19 pandemic concerns and wellness impacts, attitudes about work, demographic trends, future plans for work, and other consumer insights.

This report includes analysis, data, trends, and customized cross tabs using two survey resources:

data from The Freedonia Group's proprietary national online survey conducted from February 2021, June 2021, August 2021, October-November 2021, November-December 2021, February 2022, May 2022, August 2022 and December 2022

data from syndicated national consumer survey results from MRI-Simmons Fall 2016-2022 Reports

Consumers' opinion on the topics above is analyzed by the following metrics:

age group

generation

urban/suburban/rural location

full- or part-time employment status

primary work location (home or office)

household income

job function

Scope of the Report

This study examines consumer insights and trends in the US market for work-from-home habits and attitudes about work. Survey data capture insights starting in mid-2020 and through to the end of 2022, as well as display historical trends in consumer sentiment back to 2016. This report also includes macro-level data (2012-2027) showing the size and growth of the US resident population, civilian labor force, unemployment rates, and employment in various sectors to provide context for the potential population impacted by these trends.

Table of Contents

1. Introduction

2. Overview

• Resident Population
• Civilian Labor Force & Employment
• Types of Employment

3. COVID-19 Insights

• Case Patterns
• Most Still Consider the Pandemic a Health Threat Personally or to Family/Friends
  • Health Threat Feelings by Work From Home Status
  • Heath Threat Feelings by Work From Home Frequency
  • Health Threat Feelings by Location of Work
  • Health Threat Feelings by Age Group
• Concerns about COVID-19 Variants
  • Concerns About Variants of COVID-19 are Significant
  • Concern About Variants by Location of Work
  • Concern About Variants by Age Group
• Continuing Mental and Physical Health Effects
  • Changes in Mental & Physical Health Effects
  • Stress, Tiredness, & Anxiety
  • Energy Levels & Focus

4. Work From Home Trends

• More Than Half of Employees Are Set Up to Work From Home
• Differences Between Full-Time & Part-Time Employees
• Differences by Household Income
• Differences by Location of Original Workplace
• Changes in Work From Home
• Remote Work Over Time
• Remote Work by Job Function

5. Future Plans For Work

• Convert a Room to a Home Office
  • Convert a Home Office by Generation
  • Convert a Home Office by Work Location
• Retire From Full-Time Work
  • Retire by Generation
  • Retire by Work Location
• Change Jobs
  • Change Jobs by Generation
  • Change Jobs by Work Location

6. Attitudes About Work

• Attitudes About Work Over Time
• Attitudes by Generation
• Attitudes by Primary Work Location

7. Appendix

• Related Studies
  • Consumer Insights Reports
  • Freedonia Group US Studies
  • Freedonia Group Global Studies
  • Freedonia Focus Reports
  • Packaged Facts Reports

List of Tables

2. Overview

• Table 2-1. Resident Population by Age Group, 2012, 2017, 2022, 2027 (millions)
• Table 2-2. Resident Population Historical Annual Data, 2017-2022 (millions)
• Table 2-3. Resident Population Annual Forecast Data, 2022-2027 (millions)
• Table 2-4. Civilian Labor Force & Unemployment Rate, 2012, 2017, 2022, 2027 (millions)
• Table 2-5. Civilian Labor Force & Unemployment Rate Historical Annual Data, 2017-2022 (millions)
• Table 2-6. Civilian Labor Force & Unemployment Rate Forecast Annual Data, 2022-2027 (millions)
• Table 2-7. Employed Civilian Labor Force by Type of Employment, 2012, 2017, 2022, 2027 (millions)
• Table 2-8. Employed Civilian Labor Force by Type of Employment Historical Annual Data, 2017-2022 (millions)
• Table 2-9. Employed Civilian Labor Force by Type of Employment Forecast Annual Data, 2022-2027 (millions)

3. COVID-19 Insights

• Table 3-1. I am concerned about the current coronavirus health threat..., 2020-2022 (% of consumers)
• Table 3-2. I am concerned about the current coronavirus health threat..., by Work From Home Status 2022 (% of employed consumers)
• Table 3-3. I am concerned about the current coronavirus health threat..., by Work From Home Frequency 2022 (% of employed consumers who are set up to work from home)
• Table 3-4. The Current Coronavirus Pandemic is a Health Threat to Me, Personally by Area of Work, 2022 (% respondents
• Table 3-5. The Current Coronavirus Pandemic is a Health Threat to Me, Personally by Age Group, 2022 (% respondents)
• Table 3-6. I Am Concerned About the Health Threat of Omicron & Future Potential Variants of COVID-19 by Location of Work, 2022 (% respondents)
• Table 3-7. I Am Concerned About the Health Threat of Omicron & Future Potential Variants of COVID-19 by Age Group, 2022 (% respondents)
• Table 3-8. Changes in Mental and Physical Symptoms during the Pandemic, May, August, December 2022 (% of consumers)
• Table 3-9. Please rate changes to how you currently feel in these areas (stress, tiredness, anxiety), compared to before the COVID-19 pandemic (before March 2020), 2022 (% respondents who reported feeling more of these characteristics)
• Table 3-10. Please rate changes to how you currently feel in these areas (energy levels, focus), compared to before the COVID-19 pandemic (before March 2020), 2022 (% respondents who reported feeling less of these characteristics

4. Work From Home Trends

• Table 4-1. Are You Set Up to Do Your Normal Work from Home - Whether Ordinarily, Part-Time, or As-Needed? by Gender, Age Group, & Presence of Minor Children at Home, 2022 (% of employed respondents who said yes)
• Table 4-2. Are You Set Up to Do Your Normal Work from Home - Whether Ordinarily, Part-Time, or As-Needed? by Full-Time v. Part-Time Work Status, 2022 (% of employed respondents who said yes)
• Table 4-3. Are You Set Up to Do Your Normal Work from Home - Whether Ordinarily, Part-Time, or As-Needed? by Household Income, 2022 (% of employed respondents who said yes)
• Table 4-4. Are You Set Up to Do Your Normal Work from Home - Whether Ordinarily, Part-Time, or As-Needed? by Location of Work, 2022 (% of employed respondents who said yes)
• Table 4-5. Changes in Work From Home Frequency, 2020 & 2022 (% of employed respondents who are set up to work from home & said yes)
• Table 4-6. Remote Work Trends, 2016-2022 (% population)
• Table 4-7. Remote Work Trends by Job Function, 2022 (% of population)

5. Future Plans For Work

• Table 5-1. Plan to Convert a Room to a Home Office in the Next 12 Months by Generation, 2016-2022 (% of population)
• Table 5-2. Plan to Convert a Room to a Home Office in the Next 12 Months by Work Location, 2016-2022 (% of population)
• Table 5-3. Plan to Retire From Full-Time Work in the Next 12 Months by Generation, 2016-2022 (% of population)
• Table 5-4. Plan to Retire From Full-Time Work in the Next 12 Months by Work Location, 2016-2022 (% of population)
• Table 5-5. Plan to Change Jobs in the Next 12 Months by Generation, 2016-2022 (% of population)
• Table 5-6. Plan to Change Jobs in the Next 12 Months by Work Location, 2016-2022 (% of population)

6. Attitudes About Work

• Table 6-1. Attitudes About Work, 2016-2022 (% population that agreed - somewhat or completely - with the statements
• Table 6-2. Attitudes About Work by Generations, 2022 (% population that agreed - somewhat or completely - with the statements)
• Table 6-3. Attitudes About Work by Primary Workplace, 2022 (% population that agreed - somewhat or completely - with the statements

List of Figures

3. COVID-19 Insights

• Figure 3-1. COVID-19 Statistics, March 2020-March 2023 (new cases and deaths)
• Figure 3-2. Concerns about the Delta/Omicron Variant and Future Variants of COVID-19, 2021-2022 (% of consumers)
• © by The Freedonia Group, a division of MarketResearch.com