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市場調查報告書
商品編碼
1886985
搪瓷炊具市場規模、佔有率、成長及全球產業分析:依類型、應用和地區劃分的洞察,以及2024-2032年預測Enameled Pans Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032 |
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全球搪瓷炊具市場持續穩定成長,主要受家庭烹飪日益普及、健康意識增強以及消費者對耐用環保炊具的需求不斷增長的推動。根據最新行業數據,預計2024年市場規模將達到5.7989億美元,2025年將成長至6.1515億美元,到2032年將達到10.1474億美元,2025年至2032年的複合年增長率(CAGR)為7.41%。搪瓷炊具通常由鑄鐵、鋼或鋁製成,表面塗覆搪瓷,具有耐用、耐熱和美觀的特點,使其成為全球現代廚房的必備品。到2024年,亞太地區將佔全球市場33.29%的佔有率,這主要得益於中國、印度和東南亞地區可支配收入的增長、快速的城市化進程以及現代廚具的廣泛應用。
市場概覽
搪瓷廚具因其多功能性、耐用性和不與化學物質發生反應的表面而日益受到歡迎,適用於多種烹飪方式,包括燉煮、烘焙、燒烤和燜燒。居家烹飪的趨勢日益增長,尤其是在疫情後生活方式改變的推動下,成為市場需求的主要推動力。 Le Creuset、Staube、Fissler、Lodge Cast Iron 和 Cuisinart 等國際知名品牌正致力於產品創新、高端設計和線上行銷,以拓展更廣泛的消費群體。隨著消費者越來越重視耐用、易清潔和無毒的廚具,搪瓷廚具在全球持續受到歡迎。
市場推動因素
無論在已開發國家或發展中國家,家庭烹飪的趨勢都十分明顯。注重健康的消費者更傾向於控製食材、降低餐飲成本並採用可持續的烹飪方式。 YouTube、Instagram、Facebook 和 TikTok 等平台上烹飪教學的日益普及也推動了人們對多功能廚具的興趣。隨著越來越多的消費者投資高品質廚具以提升烹飪體驗,搪瓷鍋的需求持續穩定成長。
人們對不含化學物質、經久耐用的廚具的需求不斷增長,也推動了搪瓷產品的普及。與會隨著時間推移而老化的不沾鍋不同,搪瓷鍋在高溫下仍保持穩定,且不會析出有害物質。
市場限制因子
搪瓷炊具價格高昂是限制市場發展的主要因素。這主要是由於其複雜的製造工藝,需要使用鑄鐵和優質鋼材,以及精湛的工藝和多層搪瓷塗層。此外,全球原物料價格波動、進出口關稅以及高端品牌定位也推高了零售價格,限制了價格敏感型消費者的購買力。
市場機會
技術創新,例如改進的搪瓷粉末塗層、多層塗層製程和增強的耐熱性,正在為市場創造新的機會。製造商也致力於環保的生產方式,並提供各種顏色、紋理和設計的產品。這些高端美學特徵吸引了追求個性化和視覺吸引力的年輕消費者。
市場趨勢
高電子商務滲透率
線上零售通路正在改變廚具市場。消費者越來越多地轉向電子商務,因為其產品選擇豐富、價格極具競爭力、支付方式安全可靠,並且能夠獲得可靠的評價。品牌也受益於營運成本降低、客戶洞察提升以及數位化曝光度增強,所有這些都促進了搪瓷鍋線上銷售的成長。
依應用領域
2024年,住宅領域引領市場,預計未來將繼續保持領先地位,這主要得益於家庭烹飪的增加以及消費者對環保廚具日益增長的需求。同時,由於飯店、咖啡館、餐廳和雲端廚房等場所數量不斷增加,對耐用廚具的需求日益增長,商業領域也隨之發展壯大。
依通路劃分
大型超市和超市憑藉其豐富的產品選擇、專業的建議和促銷折扣,佔了最大的市場佔有率。同時,由於其便利性和產品種類繁多,電子商務領域預計將成長最快。
區域分析
亞太地區-引領市場
亞太地區預計將在2024年以1.9306億美元的市場規模引領市場,主要得益於城市化進程加快、生活方式的改變以及現代廚具的日益普及。印度住宅建築業預計將在2019年至2025年間成長77%,從而推動對包括搪瓷鍋在內的高端廚房產品的需求。
北美
由於人們對家庭烹飪和高端廚具的興趣日益濃厚,因此預計市場將實現強勁增長。在美國,人均餐飲服務支出預計將從 2022 年的 4,004 美元增至 4,485 美元,這將推動住宅和商業廚房對耐用廚具的需求。
歐洲
在德國、英國和法國,消費者對永續性和無毒廚具的偏好正在推動市場需求。消費者在家庭裝修專案上的高支出也支撐了市場的穩定成長。
南美洲、中東和非洲
社群媒體影響力的不斷增強以及亞馬遜和 Noon 等平台上烹飪電器供應量的增加,都促進了市場擴張。
The global enameled pans market is witnessing steady expansion, fueled by a surge in home cooking, rising health awareness, and the growing preference for durable, eco-friendly cookware. According to the latest industry data, the market was valued at USD 579.89 million in 2024, is expected to rise to USD 615.15 million in 2025, and is projected to reach USD 1,014.74 million by 2032, growing at a CAGR of 7.41% from 2025 to 2032. Enameled pans-made of cast iron, steel, or aluminum-are coated with enamel to enhance durability, heat resistance, and aesthetic appeal, making them an essential component in modern kitchens worldwide. In 2024, Asia Pacific dominated the global market with a 33.29% share, driven by rising disposable incomes, rapid urbanization, and increased adoption of modern cookware in China, India, and Southeast Asia.
Market Overview
Enameled pans are becoming increasingly popular due to their versatility, durability, and non-reactive surface, making them suitable for boiling, searing, baking, and stewing. The growing trend of home cooking-particularly accelerated by post-pandemic lifestyle changes-has been a key catalyst in market demand. Leading international brands such as Le Creuset, Staub, Fissler, Lodge Cast Iron, and Cuisinart focus heavily on product innovation, premium design, and online marketing to attract a wider consumer base. With consumers prioritizing long-lasting, easy-to-clean, and toxin-free cookware, enameled pans continue to gain traction globally.
Market Drivers
The shift toward home cooking has been notable across both developed and developing nations. Health-conscious consumers prefer controlling ingredients, reducing dining-out costs, and adopting sustainable cooking habits. Increased access to cooking tutorials on YouTube, Instagram, Facebook, and TikTok has also fueled interest in versatile cookware. As more consumers invest in quality kitchenware to enhance cooking experiences, demand for enameled pans continues to rise steadily.
Growing awareness of chemical-free, long-lasting cookware supports the shift toward enamel-coated products. Unlike nonstick pans that may degrade over time, enameled pans remain stable under high temperatures and do not leach harmful substances.
Market Restraints
The primary restraint is the high cost of enameled pans, largely attributed to their complex manufacturing process involving cast iron or high-grade steel, skilled craftsmanship, and multiple enamel layers. Fluctuating global raw material prices, import/export duties, and premium brand positioning further contribute to elevated retail prices, limiting accessibility for price-sensitive consumers.
Market Opportunities
Technological advancements-such as improved enamel powder coatings, multi-layer application processes, and heat-resistant innovations-are creating new opportunities in the market. Manufacturers are also focusing on eco-friendly production practices and offering pans in a variety of colors, textures, and designs. These premium aesthetic features appeal to younger consumers seeking personalized and visually appealing cookware options.
Market Trends
High Penetration of E-commerce
Online retail channels are transforming the cookware landscape. Consumers increasingly prefer e-commerce due to wider product availability, competitive pricing, secure payment options, and access to authentic reviews. Brands benefit from reduced operational costs, improved customer insights, and stronger digital visibility-all contributing to growth in online enameled pan sales.
By Application
The residential segment led the market in 2024 and is expected to continue dominating, driven by increasing home cooking and preference for eco-friendly cookware. Meanwhile, the commercial segment is growing due to rising numbers of hotels, cafes, restaurants, and cloud kitchens requiring high-durability cookware.
By Distribution Channel
Hypermarkets and supermarkets held the largest share due to extensive product availability, expert guidance, and promotional discounts. The e-commerce segment is projected to exhibit the fastest growth due to convenience and extensive product variety.
Regional Analysis
Asia Pacific - Market Leader
Asia Pacific led the market in 2024 with USD 193.06 million, supported by rising urbanization, evolving lifestyles, and increased adoption of modern cookware. India's residential construction sector grew by 77% between FY19 and FY25, boosting demand for premium kitchen products, including enameled pans.
North America
Strong growth is anticipated due to rising interest in home cooking and premium kitchenware. In the U.S., per capita spending on food away from home rose from USD 4,004 in 2022 to USD 4,485, boosting demand for durable cookware in both residential and commercial kitchens.
Europe
Sustainability and toxin-free cookware preferences drive demand in Germany, the U.K., and France. High consumer spending on home improvement fuels steady growth.
South America & Middle East & Africa
Growing social media influence and increasing availability of cookware on Amazon, Noon, and other platforms support market expansion.
Conclusion
With the market projected to reach USD 1,014.74 million by 2032, the enameled pans industry is poised for strong growth driven by home cooking trends, premium product innovations, and expanding e-commerce channels. As sustainability and long-term durability become top priorities for consumers, enameled cookware is expected to gain even greater global adoption.
Segmentation By Application
By Distribution Channel
By Region