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市場調查報告書
商品編碼
1696247

全球手工藝烈酒市場 - 2025-2032

Global Craft Spirits Market - 2025-2032
出版日期: | 出版商: DataM Intelligence | 英文 180 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

2024 年全球手工烈酒市場規模達到 283.2 億美元，預計到 2032 年將達到 1569.7 億美元，在 2025-2032 年預測期內的複合年成長率為 23.87%。

受消費者對優質手工飲料的偏好日益增加的推動，全球手工烈酒市場經歷了顯著成長。這種擴張反映了消費者在選擇飲料時追求真實性和獨特的風味，對獨特、高品質烈酒的普遍趨勢。

然而，該行業面臨供應鏈中斷和貿易緊張等挑戰。例如，美國波本威士忌生產商因歐盟徵收的關稅而遇到困難，關稅可能上漲至 50%，對大型和小型釀酒廠都產生影響。儘管存在這些障礙，精釀烈酒市場仍在不斷發展，受可支配收入增加和消費者偏好變化的推動，亞太等地區顯示出良好的成長潛力。

全球手作烈酒市場趨勢

促進因素－消費者對高階和手工烈酒的偏好日益增加

受消費者對高檔和手工飲料的偏好日益增加的推動，全球手工烈酒市場經歷了顯著成長。這一趨勢反映了全球消費者對獨特、高品質烈酒的轉變，因為消費者在選擇飲料時越來越追求真實性和獨特的風味。雞尾酒文化的興起和調酒技術的流行進一步刺激了全球對手工烈酒的需求。

2025 年 3 月，如今標誌性的 SAMSARA 琴酒背後的先​​鋒手工烈酒公司 Spaceman Spirits Lab（Spaceman）將推出手工粉紅伏特加 AMARA，再次重新定義印度的烈酒格局。 AMARA 融合了異國水果和精緻花香植物，採用優質葡萄和米粒精心釀製，經過五重蒸餾工藝精製而成。

限制－生產成本高，原料供應有限

高昂的生產成本和有限的原料供應是美國精釀烈酒市場面臨的重大挑戰。 2023 年，活躍的手工釀酒廠數量增加了 11.5%，達到 3,069 家，這表明市場擁擠不堪，確保優質原料的競爭日益激烈。

此外，與精釀啤酒商和小型釀酒廠相比，精釀釀酒商面臨的聯邦消費稅更高，精釀烈酒生產商在生產同等數量的酒精時支付的費用是精釀啤酒商的六倍，是小型釀酒廠的 17 倍。這些財務負擔，再加上供應鏈限制，阻礙了小型釀酒廠的成長和永續發展。

目錄

第 1 章：方法與範圍

第 2 章：定義與概述

第 3 章：執行摘要

第 4 章：動態

  • 影響因素
    • 驅動程式
      • 消費者對優質和手工烈酒的偏好日益增加
    • 限制
      • 生產成本高，原料供應有限
    • 機會
    • 影響分析

第5章：產業分析

  • 波特五力分析
  • 供應鏈分析
  • 定價分析
  • 監管分析
  • 永續性分析
  • DMI 意見

第 6 章：按類型

  • 威士忌酒
  • 伏特加酒
  • 琴酒
  • 蘭姆酒
  • 白蘭地
  • 酒
  • 其他

第 7 章：按包裝

  • 玻璃瓶
  • 罐頭
  • 其他

第 8 章：按最終用戶

  • 家庭消費者
  • 食品服務業
    • 酒吧和酒館
    • 餐廳
    • 飯店及度假村
    • 其他

第9章：按地區

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 歐洲其他地區
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地區
  • 亞太
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 亞太其他地區
  • 中東和非洲

第 10 章：競爭格局

  • 競爭格局
  • 市場定位/佔有率分析
  • 併購分析

第 11 章：公司簡介

  • Diageo Plc
    • 公司概況
    • 產品組合和描述
    • 財務概覽
    • 關鍵進展
  • Pernod Ricard SA
  • Davide Campari-Milano NV
  • Bacardi Limited
  • Brown-Forman Corporation
  • William Grant & Sons Ltd.
  • Beam Suntory Inc.
  • Remy Cointreau
  • Mast-Jagermeister SE
  • Sazerac Company, Inc.

第 12 章：附錄

簡介目錄
Product Code: FB9411

Global Craft Spirits Market size reached US$ 28.32 billion in 2024 and is expected to reach US$ 156.97 billion by 2032, growing with a CAGR of 23.87% during the forecast period 2025-2032.

The global craft spirits market has witnessed significant growth, driven by consumers' increasing preference for premium, artisanal beverages. This expansion reflects a broader trend toward unique, high-quality spirits, as consumers seek authenticity and distinctive flavors in their drink choices.

However, the industry faces challenges, including supply chain disruptions and trade tensions. For instance, U.S. bourbon producers have encountered difficulties due to tariffs imposed by the European Union, with potential increases to 50%, impacting both large and small distilleries. Despite these hurdles, the craft spirits market continues to evolve, with regions like the Asia Pacific showing promising growth potential, driven by rising disposable incomes and evolving consumer preferences.

Global Craft Spirits Market Trends

Driver - Rising Consumer Preference for Premium and Artisanal Spirits

The global craft spirits market has experienced significant growth, driven by consumers' increasing preference for premium and artisanal beverages. This trend reflects a worldwide shift towards distinctive, high-quality spirits, as consumers increasingly seek authenticity and unique flavor profiles in their beverage choices. The rise of cocktail culture and the popularity of mixology have further fueled demand for craft spirits globally.

In March 2025, Spaceman Spirits Lab (Spaceman), the pioneering craft spirits company behind the now iconic SAMSARA gin, is set to redefine India's spirits landscape once again with the launch of AMARA, an Artisanal Pink Vodka. Infused with exotic fruit and delicate floral botanicals, AMARA has been crafted from premium grapes and rice grains and refined through a five-fold distillation process.

Restraint - High Production Costs and Limited Raw Material Availability

High production costs and limited raw material availability are significant challenges for the U.S. craft spirits market. In 2023, the number of active craft distilleries grew by 11.5% to 3,069, indicating a crowded market where securing quality ingredients becomes increasingly competitive.

Additionally, craft distillers face higher federal excise taxes compared to craft brewers and small wineries, with craft spirits producers paying six times more than craft brewers and 17 times more than small wineries for equivalent quantities of alcohol. These financial burdens, coupled with supply chain constraints, hinder the growth and sustainability of small-scale distilleries.

Segment Analysis

The global AI based pest management app market is segmented based on type, packaging, end-user and region.

Gin is Emerging as a Leading Craft Spirit, Driven by Innovation and Premiumization

Gin is emerging as a leading craft spirit due to its versatility, growing consumer interest in botanical flavors, and the rise of mixology culture. Craft distillers are experimenting with unique local ingredients, such as regional herbs, fruits, and spices, to create distinctive gin varieties. Companies are responding by introducing their premium craft spirits to the market, leveraging the growing demand for high-quality, artisanal beverages.

For instance, in December 2023, Diageo India has introduced the citrusy Tanqueray Rangpur and the alluring Tanqueray Mallaca. Tanqueray, renowned for its classic dry gin, introduces two novel variants to elevate the home bar experience during the holiday season. Recognising the burgeoning popularity of gin in diverse cocktails, Diageo India presents Tanqueray Rangpur and Tanqueray Malacca as exceptional additions for enthusiasts seeking distinct flavours.

Craft Spirits Market Regional Analysis

Consumer Preference for Premium, Artisanal Alcoholic Beverages in North America.

The North American craft spirits market has experienced notable growth in recent years, reflecting a rising consumer preference for premium, artisanal alcoholic beverages. According to American Craft Spirit Association, in 2022, the U.S. craft spirits market reached 14 million 9-liter cases in retail sales, marking a 6.1% annual increase. This growth, though slower than the 10.4% observed in 2021, indicates sustained interest in craft spirits.

The number of active craft distilleries in the U.S. grew by 2.4% over the last year to 2,753 as of August 2023. This growth rate has slowed compared to the 17.4% increase observed in the previous year (2022), suggesting a maturing market. Despite economic challenges, craft producers invested approximately $880 million in 2022, a 6.5% year-over-year increase, and employed 27,368 full-time domestic workers.

Technology Analysis

The craft spirits industry is embracing technological advancements to enhance production efficiency, quality, and sustainability. A notable innovation is the adoption of blockchain technology to digitalize the spirits supply chain. In April 2024, London-based Proofworks introduced a platform utilizing Web3 and blockchain technologies to monitor production, maturation, and bottling processes. This system assigns a unique digital identity to each cask and bottle, reducing fraud and improving inventory management. Additionally, it provides data on sustainability metrics such as energy and water usage, aiding distilleries in achieving environmental goals.

Competitive Landscape

The major global players in the market include Diageo plc, Pernod Ricard SA, Davide Campari-Milano N.V., Bacardi Limited, Brown-Forman Corporation, William Grant & Sons Ltd., Beam Suntory Inc., Remy Cointreau, Mast-Jagermeister SE, and Sazerac Company, Inc.

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Target Audience 2024

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Type
  • 3.2. Snippet by Packaging
  • 3.3. Snippet by End-User
  • 3.4. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
      • 4.1.1.1. Rising Consumer Preference for Premium and Artisanal Spirits
    • 4.1.2. Restraints
      • 4.1.2.1. High Production Costs and Limited Raw Material Availability
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis
  • 5.5. Sustainability Analysis
  • 5.6. DMI Opinion

6. By Type

  • 6.1. Introduction
    • 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 6.1.2. Market Attractiveness Index, By Type
  • 6.2. Whiskey *
    • 6.2.1. Introduction
    • 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 6.3. Vodka
  • 6.4. Gin
  • 6.5. Rum
  • 6.6. Brandy
  • 6.7. Liqueur
  • 6.8. Others

7. By Packaging

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 7.1.2. Market Attractiveness Index, By Packaging
  • 7.2. Glass Bottles*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Cans
  • 7.4. Others

8. By End-User

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 8.1.2. Market Attractiveness Index, By End-User
  • 8.2. Household Consumers*
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Food Service Industry
    • 8.3.1. Bars & Pubs
    • 8.3.2. Restaurants
    • 8.3.3. Hotels & Resorts
    • 8.3.4. Others

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.6.1. U.S.
      • 9.2.6.2. Canada
      • 9.2.6.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.6.1. Germany
      • 9.3.6.2. UK
      • 9.3.6.3. France
      • 9.3.6.4. Italy
      • 9.3.6.5. Spain
      • 9.3.6.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.6.1. Brazil
      • 9.4.6.2. Argentina
      • 9.4.6.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
    • 9.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.6.1. China
      • 9.5.6.2. India
      • 9.5.6.3. Japan
      • 9.5.6.4. Australia
      • 9.5.6.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
    • 9.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Diageo Plc *
    • 11.1.1. Company Overview
    • 11.1.2. Product Portfolio and Description
    • 11.1.3. Financial Overview
    • 11.1.4. Key Developments
  • 11.2. Pernod Ricard SA
  • 11.3. Davide Campari-Milano N.V.
  • 11.4. Bacardi Limited
  • 11.5. Brown-Forman Corporation
  • 11.6. William Grant & Sons Ltd.
  • 11.7. Beam Suntory Inc.
  • 11.8. Remy Cointreau
  • 11.9. Mast-Jagermeister SE
  • 11.10. Sazerac Company, Inc.

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us