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健康美容化妝品

市場調查報告書

商品編碼

1560899

日本益生菌化妝品市場 - 2024-2027

Japan Probiotic Cosmetics Market - 2024-2027

出版日期: 2024年09月23日 | 出版商:

DataM Intelligence | 英文 210 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

報告概述

日本益生菌化妝品市場2023年的價值為9,093萬美元，預計2027年將達到1.2496億美元，在預測期內（2024-2027年）複合年成長率為8.43%。

隨著消費者偏好和技術進步塑造了該行業，日本益生菌化妝品市場正在經歷多種趨勢。市場最顯著的趨勢是越來越重視皮膚微生物組的健康。隨著消費者越來越意識到皮膚微生物組在整體皮膚健康中的作用，對支持和增強皮膚細菌自然平衡的益生菌化妝品的需求不斷成長。

這種向微生物組友善產品的轉變推動了市場創新，品牌開發出含有活益生菌、益生元和後生元的新配方。這些成分增強皮膚的天然防禦能力，提高其彈性，並促進健康光澤。市場上聲稱可以透過恢復微生物組平衡來改善痤瘡、濕疹和紅斑痤瘡等皮膚狀況的產品激增，滿足了消費者對有效、有科學依據的護膚解決方案的渴望。

市場促進因素

人們對護膚功效的認知不斷增強

對皮膚問題的日益關注正在推動日本益生菌化妝品市場的成長。 2023年12月，DHC對1000名20歲至50歲的日本職業婦女進行的調查顯示，只有17.6%的人對自己的皮膚有信心，而超過80%的人不自信。 20多歲的女性中，54.4%的人有毛孔問題，50.8%的人有青春痘問題，50.8%的人有粗糙問題。 30多歲的人中，58.4%的人受到毛孔問題的困擾，54.8%的人受到斑點的困擾，45.6%的人受到乾燥的困擾。 70% 的 40 歲女性和 74.4% 的 50 歲女性主要擔心皮膚瑕疵。

益生菌化妝品被認為可以透過支持皮膚的天然屏障功能和微生物群來促進整體皮膚健康。這符合日本更廣泛的健康趨勢，即消費者優先考慮有助於整體健康的產品。益生菌化妝品以平衡皮膚微生物群和改善皮膚健康而聞名，吸引尋求更溫和、有效療法的女性。

人口老化加劇

日本日益成長的老齡化人口是益生菌化妝品市場的重要推動力。作為老年人比例最高的國家之一，日本的人口結構變化正在塑造消費者的偏好，並增加對滿足成熟皮膚需求的護膚品的需求。例如，截至 2023 年 9 月，日本超過 10% 的人口年齡在 80 歲或以上，鞏固了其作為世界上人口老齡化國家的地位。這種人口結構的變化正在對日本的經濟、勞動力和社會產生重大影響。

根據世界經濟論壇《2023 年就業未來報告》，只有 35% 的公司優先考慮 55 歲及以上的員工。中國的老化人口持續成長，近三分之一的居民年齡在65歲以上，約3,623萬人。日本的老年人口數量在全球保持領先地位，65 歲以上人口的比例明顯高於排名第二的老齡化國家義大利。

益生菌在這方面越來越受歡迎，因為它們有助於平衡皮膚微生物群、增強皮膚屏障功能並促進整體皮膚活力。這些好處對於正在尋找溫和而有效的護膚解決方案以支持其皮膚自然過程的老年消費者尤其有吸引力。因此，品牌正專注於開發專為滿足成熟肌膚需求而設計的益生菌配方。

市場限制

嚴格的化妝品法規和標準

日本以其嚴格的化妝品監管框架而聞名，其中包括對安全性、功效和標籤的嚴格要求。這些法規旨在確保消費者安全和產品品質，但也可能為在市場上營運的公司帶來重大挑戰。

例如，日本的化妝品監管由厚生勞動省（MHLW）和藥品醫療器材管理局（PMDA）管理。這些法規屬於《藥事法》（1960 年第 145 號法）的管轄範圍，旨在確保化妝品的安全性、功效和質量，從而保障消費者的健康。

在日本益生菌化妝品市場，遵守這些嚴格的法規可能既耗時又昂貴。需要提供產品安全性和功效的全面證據，特別是在添加活益生菌時，增加了一層複雜性。這種監管負擔可能會減慢產品開發速度並增加成本，這可能會限制市場的成長和創新步伐。

The Japanese probiotic cosmetics market is experiencing several trends as consumer preferences and technological advancements shape the industry. The most significant trend in the market is the increasing emphasis on skin microbiome health. As consumers become more aware of the skin microbiome's role in overall skin health, there is a growing demand for probiotic cosmetics that support and enhance the natural balance of skin bacteria.

This shift towards microbiome-friendly products drives innovation in the market, with brands developing new formulations that incorporate live probiotics, prebiotics, and postbiotics. These ingredients strengthen the skin's natural defenses, improve its resilience, and promote a healthy glow. The market is witnessing a surge in products that claim to improve skin conditions such as acne, eczema, and rosacea by restoring microbiome balance, catering to consumers' desire for effective, science-backed skincare solutions.

Market Drivers

Growing Awareness of Skincare Benefits

The rise in skin concerns is fueling the growth of the probiotic cosmetics market in Japan. In December 2023, a DHC survey of 1,000 Japanese employed women in their twenties to fifties showed that only 17.6% were confident in their skin, while over 80% were unconfident. For women in their twenties, 54.4% had issues with pores, 50.8% with acne, and 50.8% with roughness. In their thirties, 58.4% struggled with pores, 54.8% with blemishes, and 45.6% with dryness. Blemishes were the main concern for 70% of women in their forties and 74.4% in their fifties.

Probiotic cosmetics are perceived as promoting holistic skin health by supporting the skin's natural barrier function and microbiome. This aligns with the broader wellness trend in Japan, where consumers prioritize products that contribute to overall well-being. Probiotic cosmetics, known for balancing skin microbiota and improving skin health, appeal to women looking for gentler, effective remedies.

Growing Aging Population

The growing aging population in Japan is a significant driver of the probiotic cosmetics market. As one of the countries with the highest proportion of elderly citizens, Japan's demographic shift is shaping consumer preferences and increasing the demand for skincare products that cater to mature skin needs. For instance, as of September 2023, more than 10% of Japan's population is aged 80 or older, solidifying its status as having the world's oldest population. This demographic shift is significantly impacting Japan's economy, workforce, and society.

According to the World Economic Forum's Future of Jobs Report 2023, only 35% of companies prioritize employees aged 55 and older. The country's aging population continues to grow, with nearly a third of its residents being over 65-approximately 36.23 million individuals. Japan maintains a leading position globally in terms of its elderly population, with a notably higher percentage of people over 65 compared to Italy, which ranks as the next oldest country.

Probiotics are gaining popularity in this context because they help to balance the skin microbiome, enhance skin barrier function, and promote overall skin vitality. These benefits are particularly appealing to older consumers who are looking for gentle yet effective skincare solutions that support their skin's natural processes. As a result, brands are focusing on developing probiotic formulations that are specifically designed to meet the needs of mature skin.

Market Restraints

Strict Regulations and Standards for Cosmetic Products

Japan is known for its rigorous regulatory framework governing cosmetic products, which includes stringent requirements for safety, efficacy, and labeling. These regulations are designed to ensure consumer safety and product quality but can also create significant challenges for companies operating in the market.

For instance, the regulation of cosmetics in Japan is managed by the Ministry of Health, Labour and Welfare (MHLW) and the Pharmaceutical and Medical Devices Agency (PMDA). These regulations fall under the Pharmaceutical Affairs Law (Law No. 145 of 1960), which is designed to ensure the safety, efficacy, and quality of cosmetics, thereby safeguarding consumer health.

In the Japanese probiotic cosmetics market, compliance with these strict regulations can be both time-consuming and costly. The need to provide comprehensive evidence of a product's safety and efficacy, particularly when incorporating live probiotics, adds a layer of complexity. This regulatory burden can slow down product development and increase costs, potentially limiting the market's growth and innovation pace.

Segment Analysis

The Japan probiotic cosmetics market is segmented based on type, ingredient, consumer orientation, application, packaging, and distribution channel.

Growing Demand for Natural Skin Care Products

Skin health holds a significant share in the Japan probiotic cosmetics market due to the growing consumer demand for products that promote overall skin wellness through microbiome care. Probiotic cosmetics, which incorporate beneficial bacteria like prebiotics, probiotics, and postbiotics, are gaining popularity for their ability to improve skin barrier function, reduce inflammation, and combat issues such as acne, dryness, and sensitivity.

On September 28, 2022, Japanese beauty giant Shiseido acquired Gallinee Ltd, a London-based beauty brand focused on microbiome care. Gallinee offers science-backed beauty products with a patented complex of prebiotics, probiotics, and postbiotics to nourish and strengthen the skin's microbiome. This acquisition supports Shiseido's mission to integrate skin beauty and inner beauty.

Sustainability Analysis

The Japan probiotics cosmetics market is experiencing a notable shift toward sustainability, driven by increasing consumer awareness and demand for eco-friendly products. Brands are increasingly incorporating probiotics, known for their skin-beneficial properties, into formulations that not only enhance skin health but also promote environmental responsibility. Sustainable sourcing of ingredients is a priority, with many companies emphasizing natural, organic, and responsibly harvested components, thereby reducing their ecological footprint.

Packaging innovations, such as biodegradable materials and refillable containers, are gaining traction as brands seek to minimize waste. Additionally, manufacturers are investing in clean production processes to ensure minimal environmental impact during manufacturing. The rise of cruelty-free and vegan-certified products reflects a growing ethical consciousness among consumers.

Unmet Needs

While there are a growing number of probiotic skincare products available, many consumers seek more tailored solutions that address their unique skin concerns and preferences. Customizable skincare routines that allow consumers to select and combine probiotic ingredients based on their skin profiles are in demand. This level of personalization would help differentiate brands in the competitive market and meet the evolving expectations of consumers who are looking for more than just general skincare solutions.

Furthermore, there is an unmet need in the market for rigorous scientific validation of probiotic cosmetic products. While many products claim to harness the benefits of probiotics, there is often a lack of clinical evidence supporting these claims. Consumers are becoming increasingly discerning and seek products backed by scientific research that demonstrates their efficacy and safety.

Market Competitive Landscape

The major players in the market include KINS, Mellia Inc., BCL COMPANY, and GE Holdings Co., Ltd.

By Type

Facial Care Products

Creams

Lotions

Cleanser

Serums

Others

Hair Care Products

Shampoo

Hair Conditioner

Hair Serums

Others

Body Care Products

Deodorants

Exfoliants

Soaps

Body Lotions

Others

Nail Care Products

Others

Make-up Products

Female Intimate Care Products

By Ingredient

Lactobacillus

Streptococcus

Bifidobacterium

Others

By Consumer Orientation

Male

Female

By Application

Skin Health

Acne

Anti-Ageing

Skin Whitening

Anti-Inflammatory

Photoprotective Effects

Others

Hair Health

Hair Fall

Hair Growth

Scalp Cleaning

Others

Nail Health

By Packaging

Tubes

Bottles

Jars

Pumps and Dispensers

Others

By Distribution Channels

Supermarkets/Hypermarkets

Pharmacies and Drug Stores

Convenience Stores

Online Retailers

Other Distribution Channels

Why Purchase the Report?

To visualize the Japan probiotic cosmetics market segmentation based on type, ingredient, consumer orientation, application, packaging, and distribution channel, as well as understand key commercial assets and players.

Identify commercial opportunities by analyzing trends and co-development.

Excel data sheet with numerous data points of Japan probiotic cosmetics market-level with all segments.

PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.

Product mapping available as excel consisting of key products of all the major players.

The Japan probiotic cosmetics report would provide approximately 30 tables, 41 figures and 210 pages.

Target Audience 2024

Manufacturers/ Buyers

Industry Investors/Investment Bankers

Research Professionals

Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Type
3.2. Snippet by Ingredient
3.3. Snippet by Consumer Orientation
3.4. Snippet by Application
3.5. Snippet by Packaging
3.6. Snippet by Distribution Channel

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Growing Awareness of Skincare Benefits
  - 4.1.1.2. Growing Aging Population
- 4.1.2. Restraints
  - 4.1.2.1. Strict Regulations and Standards for Cosmetic Products
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. DMI Opinion

6. By Type

6.1. Introduction
- 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 6.1.2. Market Attractiveness Index, By Type
6.2. Facial Care Products*
- 6.2.1. Introduction
- 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
- 6.2.3. Creams
- 6.2.4. Lotions
- 6.2.5. Cleanser
- 6.2.6. Serums
- 6.2.7. Others
6.3. Hair Care Products
- 6.3.1. Shampoo
- 6.3.2. Hair Conditioner
- 6.3.3. Hair Serums
- 6.3.4. Others
6.4. Body Care Products
- 6.4.1. Deodorants
- 6.4.2. Exfoliants
- 6.4.3. Soaps
- 6.4.4. Body Lotions
- 6.4.5. Others
6.5. Nail Care Products
6.6. Others
- 6.6.1. Make-up Products
- 6.6.2. Female Intimate Care Products

7. By Ingredient

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Ingredient
- 7.1.2. Market Attractiveness Index, By Ingredient
7.2. Lactobacillus*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Streptococcus
7.4. Bifidobacterium
7.5. Others

8. By Consumer Orientation

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Consumer Orientation
- 8.1.2. Market Attractiveness Index, By Consumer Orientation
8.2. Male*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Female

9. By Application

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 9.1.2. Market Attractiveness Index, By Application
9.2. Skin Health*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
- 9.2.3. Anti-Ageing
- 9.2.4. Skin Whitening
- 9.2.5. Anti-Inflammatory
- 9.2.6. Photoprotective Effects
- 9.2.7. Others
9.3. Hair Health
- 9.3.1. Hair Fall
- 9.3.2. Hair Growth
- 9.3.3. Scalp Cleaning
- 9.3.4. Others
9.4. Nail Health

10. By Packaging

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 10.1.2. Market Attractiveness Index, By Packaging
10.2. Tubes*
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Bottles
10.4. Jars
10.5. Pumps and Dispensers
10.6. Others

11. By Distribution Channel

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.1.2. Market Attractiveness Index, By Distribution Channel
11.2. Supermarkets/Hypermarkets*
- 11.2.1. Introduction
- 11.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
11.3. Pharmacies and Drug Stores
11.4. Convenience Stores
11.5. Online Retailers
11.6. Other Distribution Channels

12. Sustainability Analysis

12.1. Environmental Analysis
12.2. Economic Analysis
12.3. Governance Analysis

13. Competitive Landscape

13.1. Competitive Scenario
13.2. Market Positioning/Share Analysis
13.3. Mergers and Acquisitions Analysis

14. Company Profiles

14.1. KINS*
- 14.1.1. Company Overview
- 14.1.2. Type Portfolio and Description
- 14.1.3. Financial Overview
- 14.1.4. Key Developments
14.2. Mellia Inc.
14.3. BCL COMPANY
14.4. GE Holdings Co., Ltd. (*LIST NOT EXHAUSTIVE)