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全球活動舞台租賃市場 - 2024-2031

Global Event Stage Rental Market - 2024-2031

出版日期: 2024年02月09日 | 出版商:

DataM Intelligence | 英文 185 Pages | 商品交期: 約2個工作天內

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簡介目錄

概述

2023年，全球活動舞台租賃市場達到1,271億美元，預計2031年將達到1,661億美元，2024-2031年預測期間CAGR為3.4%。

企業越來越認知到活動對於行銷、品牌推廣和與消費者互動的策略重要性。在各個行業中，活動被廣泛用作與目標客戶建立聯繫、突出產品和提高整體品牌知名度的高效工具。對活動的重視推動了對專業打造和品牌化舞台的需求，以補充企業資訊並改善整個活動體驗。

全球舉辦的活動數量和類型的持續成長是推動活動舞台租賃市場的主要因素。婚禮、音樂會、貿易展覽、商務會議和音樂節等活動對活動舞台的需求日益成長。現場體驗和麵對面聯繫的文化和社會價值推動了活動產業的不斷發展，這反過來又推動了對靈活且設備齊全的舞台的需求。

北美是全球活動舞台租賃市場的成長地區之一，佔超過1/3的市場。北美的表演藝術、電影和音樂產業都蓬勃發展。大城市全年都會舉辦大量的娛樂活動，包括音樂會和節慶。由於娛樂業需要為觀眾提供出色的體驗，因此該地區一直需要經過深思熟慮、技術先進的舞台。

動力學

品牌活化和企業活動的成長

全球範圍內企業活動和品牌活動的增加極大地推動了活動舞台租賃市場。企業越來越意識到現場活動對於建立難忘的品牌體驗、鼓勵消費者互動和提高品牌認知有多重要。產品發表會、會議、貿易展覽和其他需要專門製作和精心策劃的舞台的商務聚會都屬於這種趨勢。

由於商業部門強調製作令人難忘的演示和體驗，這增加了對專業和多樣化舞台的需求，因此市場不斷成長。這種驅動力在科技、時尚和汽車等領域尤為明顯，這些領域的企業希望透過創造獨特的體驗在競爭中脫穎而出。

現場娛樂活動的需求不斷增加

全球活動舞台租賃市場受到現場娛樂體驗不斷成長的需求的推動。現場活動在世界各地的文化和社區中受到廣泛讚賞。音樂會、音樂節、戲劇和商務聚會都是其中的一些場合。這種持續的需求推動了人們對適應性強且美觀的舞台的渴望，以改善客人的整體體驗。

由於活動策劃者不斷尋找尖端的舞台設置和設計，以創造令人難忘的體驗，舞台租賃市場正在不斷擴大。全球對親身體驗的需求正在上升，這意味著活動舞台租賃業務處於蓬勃發展的有利位置。由於現場娛樂活動的動態性質以及對獨特和有趣的演示的需求，鼓勵活動組織者嘗試不同的舞台配置。

快速變化的消費趨勢

全球活動舞台租賃市場受到顧客品味和活動趨勢快速變化的嚴重限制。客戶對活動體驗的期望總是在變化，他們想要新的、令人興奮的安排。為了跟上這些快速發展的步伐，舞台設計、技術整合和整體活動呈現方面的創新都是必要的。

租賃公司可能很難預測新趨勢並做出必要的調整，從而面臨當前階段庫存過時的危險。租賃公司和活動策劃者在滿足客戶不斷變化的需求方面都面臨著障礙。跟上當前趨勢需要持續的研發支出，這會增加營運成本。

運輸和儲存設施有限

儲存和移動大型且複雜的舞台結構的後勤困難是活動舞台租賃業務的一個重大障礙。由於活動舞台可能很重，因此需要特定的處理、儲存和運輸設施。為了適應各種舞台設計並確保它們在活動之間保持最佳狀態，租賃企業需要對車隊和儲存進行必要的投資。

舞台租賃公司的成長能力和營運效率可能會受到儲存和運輸基礎設施不足的限制。此外，租賃組織的整體營運支出因維護和保護這些設施的成本而增加。儲存空間不足也可能限制為客戶提供的階段替代方案的範圍，從而使維持廣泛的庫存變得更加困難。

Businesses are increasingly acknowledging the strategic importance of events for marketing, branding and engaging with consumers. In various industries, events are becoming widely utilized as highly effective tools to establish connections with target customers, highlight products and augment overall brand visibility. The need for expertly created and branded stages that complement the corporate message and improve the entire event experience is fueled by this emphasis on events.

The continuous rise in the number and type of events hosted globally is the main factor driving the market for event stage rentals. Events like weddings, concerts, trade shows, business conferences and music festivals are creating an increasing need for event stages. The growing event sector is fueled by the cultural and social value of live experiences and in-person connections, which in turn drives the demand for flexible and well-equipped stages.

North America is among the growing regions in the global event stage rental market covering more than 1/3rd of the market. The performing arts, cinema and music industries are all flourishing in North America. Throughout the year, big cities hold a ton of entertainment events including concerts and festivals. The region has a constant need for well-thought-out, technologically advanced stages since the entertainment sector demands to provide audiences with great experiences.

Dynamics

Growth of Brand Activations and Corporate Events

The market for event stage rentals is significantly driven by the rise in corporate events and brand activations occurring globally. Businesses are realizing more and more how important live events are for establishing memorable brand experiences, encouraging consumer interaction and raising brand recognition. Product launches, conferences, trade exhibitions and other business get-togethers that call for specially made and expertly planned stages fall under this trend.

The market is growing because of the business sector's emphasis on producing memorable presentations and experiences, which increases demand for specialized and varied stages. The driving is particularly noticeable in sectors like technology, fashion and automobile, where businesses want to stand out from the competition by creating unique experiences.

Increasing Demand in Live Entertainment Events

The global event stage rental market is being driven by a growing demand for live entertainment experiences. Live events are widely appreciated in cultures and communities across the world. Concerts, music festivals, plays and business gatherings are a few of these occasions. The desire for adaptable and aesthetically pleasing stages that might improve the entire experience for guests is driven by this ongoing need.

The market for stage rentals is expanding as a result of event planners' constant search for cutting-edge setups and designs for their stages that will produce unforgettable experiences. The demand for in-person experiences is rising globally, which means that the event stage rental business is well-positioned to prosper. Organizers of events are encouraged to experiment with different stage configurations because of the dynamic nature of live entertainment and the demand for distinctive and interesting presentations.

Rapidly Changing Consumer Trends

The global event stage rental market is significantly constrained by the rapid change in customer tastes and event trends. Expectations from customers about their experiences at events are always changing and they want new and exciting arrangements. Innovation in stage design, technological integration and overall event presentation are all necessary to keep up with these quick developments.

It may be difficult for rental firms to anticipate new trends and make necessary adjustments, running the danger of their current stage inventory becoming obsolete. Both rental companies and event planners have hurdles in meeting the changing needs of their clientele. Keeping up with the current trends requires ongoing research and development expenditures, which raises operating costs.

Limited Facilities for Transportation and Storage

The logistical difficulty of storing and moving big and frequently complex stage constructions is a significant barrier for the event stage rental business. Because event stages can be heavy, specific handling, storing and transportation facilities are needed. To accommodate a variety of stage designs and guarantee that they stay in top shape between events, rental businesses need to make the necessary investments in fleets of vehicles and storage.

The capacity for growth and operational effectiveness of stage rental companies may be constrained by inadequate infrastructure for storage and transportation. Moreover, rental organizations' overall operating expenditures are increased by the cost of maintaining and safeguarding these facilities. Insufficient storage space might also limit the range of stage alternatives that can be provided to customers by making it more difficult to maintain a broad inventory.

Segment Analysis

The global event stage rental market is segmented based on type, material, rental duration, type of events and region.

Increasing Demand for Indoor Stages in the Rental Industry

The Indoor Stages segment is among the growing regions in the global event stage rental market covering more than 1/3rd of the market. The need for sophisticated and adaptable indoor stage sets has been fuelled by the expansion of indoor stages, which is a major driving element in the global event stage rental sector. Indoor events include corporate conferences, trade fairs and exhibits.

Because businesses and event planners see indoor venues' controlled environments as perfect for presentations and performances, there is a greater demand for indoor stages, which in turn fuels the expansion of the rental industry. The popularity of indoor stages has been greatly influenced by technological improvements. For indoor events, integrating state-of-the-art lighting schemes, special effects and audio-visual technology has become commonplace.

Geographical Penetration

Growing Demand for Stage Rental Services in North America

North America has been a dominant force in the global event stage rental market. The demand for stage rental services has been greatly boosted by North America's thriving and diverse event industry, which includes a wide range of concerts, festivals, corporate events and trade shows. The region has been a major driver of growth in the global event stage rental market.

A constant need for top-notch and cutting-edge stage sets is guaranteed by the cultural relevance of live events in North America, which includes renowned business conferences and large music festivals like Coachella. Event-stage rental businesses have the chance to prosper and make investments in state-of-the-art machinery and services due to this ongoing demand.

For Instance, in 2023, PEAK Event Services, based in Woburn, Massachusetts, has successfully acquired Events Unlimited in Saugerties, New York. The collaboration presents exciting opportunities for innovation and expansion of our services, intending to set new standards for excellence in the event industry. Our reach will extend not only within the Catskill Mountains area but also into Albany and other parts of New York.

For Instance, in 2023, CES Power, a prominent power and temperature control rental company in United States, has acquired Infinite Power, a competitor known for its services in the mid-Atlantic states. The acquisition encompasses not only Infinite Power but also its affiliated companies, including Showcall and MHA Audio, specialists in audio-visual and broadcast services, as well as Checkmate Global, a company specializing in event security.

COVID-19 Impact Analysis

The COVID-19 pandemic has significantly changed the live entertainment and events surroundings and had a significant influence on the globally event stage rental sector. Numerous events, including conferences, weddings, festivals and concerts, were either canceled or postponed as a result of the widespread use of lockdowns, social distancing measures and prohibitions on big gatherings.

Because public health and safety must come first, the basic foundation of live events was undermined and as a result, demand for event stage rental services dropped. The pandemic presented previously uncommon challenges for event staging businesses. Many companies had to make quick adjustments to survive after seeing a dramatic drop in bookings, which resulted in revenue losses.

Financial difficulties beset some, while others expanded into virtual event offerings. Furthermore, supply networks were thrown off balance by the epidemic, which led to delays in the manufacture and delivery of stage supplies and equipment. It was difficult for companies in the event stage rental industry to organize and carry out events efficiently due to the pandemic's fluid length and changing character.

The market for renting out event stages started to improve over time as standards loosened in certain regions. But the business was still having to deal with shifting consumer behavior, persistent public safety concerns and evolving legislation. As hybrid and virtual events gained popularity organizations that rent out event stages had to modify their offerings to meet these changing demands.

Russia-Ukraine War Impact Analysis

The global event stage rental business may be impacted in many ways by the Russia-Ukraine war, should it intensify or raise geopolitical tensions. To begin with, increased geopolitical unpredictability might lead to economic instability, which would influence people's and companies' desire to spend money on entertainment and events. Financial uncertainty may cause event organizers to reduce or postpone their plans, which might result in a decline in the demand for event stage rental services.

The second significant problem that the event stage rental sector may face is interruptions in the supply chain. The war may impede the shipping and manufacturing of supplies required for building stages and other associated machinery. Event organizers and rental businesses may face logistical issues if there are delays in the supply chain that impact the timely delivery of stages for events.

The impact of travel restrictions and safety concerns resulting from the war may cause international events to be canceled or scaled back, which will influence the need for elaborate stage sets. To reduce the hazards involved with big gatherings, event planners may choose to host smaller, more intimate events or use virtual alternatives.

By Type

Indoor Stages
Outdoor Stages
Mobile Stages
Modular Stages
Portable Stages
Round Stages
Others

By Material

Aluminum
Steel
Wood
Others

By Rental Duration

Short-term Rentals
Long-term Rentals

By Type of Events

Festivals
Fashion Shows
Stage Performances
Conferences
Concerts and Music Festivals
Corporate Events
Sports Events
Weddings
Exhibitions and Trade Shows
Private Parties
Others

By Region

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

On November 13, 2023, Vesta, a luxury interior design and staging firm, has acquired DTC furniture rental startups Fernish and Feather. The undisclosed deal is seen as a significant milestone for Vesta, allowing it to expand its market presence to the mass market. Operating under the collective banner "Showroom," the three entities will function as separate brands, serving customers both regionally in New York, Southern California, South Florida, the Bay Area and Seattle and nationally through online platforms.

Competitive Landscape

The major global players in the market include Crossfire Pro AV Rentals, Rentforevent, Party Rent, Ultimate Events, StageRentals, GeoEvent, Upstage Crew Services, Inc., AV Vegas, AAA Party Rental and Sunbelt Rentals, Inc.

Why Purchase the Report?

To visualize the global event stage rental market segmentation based on type, material, rental duration, type of events and region and understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of event stage rental market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of key products of all the major players.

The global event stage rental market report would provide approximately 70 tables, 74 figures and 185 Pages.

Target Audience 2024

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Type
3.2. Snippet by Material
3.3. Snippet by Rental Duration
3.4. Snippet by Type of Events
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Growth of Brand Activations and Corporate Events
  - 4.1.1.2. Increasing Demand in Live Entertainment Events
- 4.1.2. Restraints
  - 4.1.2.1. Rapidly Changing Consumer Trends
  - 4.1.2.2. Limited Facilities for Transportation and Storage
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. Russia-Ukraine War Impact Analysis
5.6. DMI Opinion

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 7.1.2. Market Attractiveness Index, By Type
7.2. Indoor Stages*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Outdoor Stages
7.4. Mobile Stages
7.5. Modular Stages
7.6. Portable Stages
7.7. Round Stages
7.8. Others

8. By Material

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 8.1.2. Market Attractiveness Index, By Material
8.2. Aluminum*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Steel
8.4. Wood
8.5. Others

9. By Rental Duration

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Rental Duration
- 9.1.2. Market Attractiveness Index, By Rental Duration
9.2. Short-term Rentals*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Long-term Rentals

10. By Type of Events

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type of Events
- 10.1.2. Market Attractiveness Index, By Type of Events
10.2. Festivals*
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Fashion Shows
10.4. Stage Performances
10.5. Conferences
10.6. Concerts and Music Festivals
10.7. Corporate Events
10.8. Sports Events
10.9. Weddings
10.10. Exhibitions and Trade Shows
10.11. Private Parties
10.12. Others

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Rental Duration
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type of Events
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. U.S.
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Rental Duration
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type of Events
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. UK
  - 11.3.7.3. France
  - 11.3.7.4. Russia
  - 11.3.7.5. Spain
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Rental Duration
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type of Events
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Rental Duration
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type of Events
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Material
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Rental Duration
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type of Events

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. Crossfire Pro AV Rentals*
- 13.1.1. Company Overview
- 13.1.2. Product Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Rentforevent
13.3. Party Rent
13.4. Ultimate Events
13.5. StageRentals
13.6. GeoEvent
13.7. Upstage Crew Services, Inc.
13.8. AV Vegas
13.9. AAA Party Rental
13.10. Sunbelt Rentals, Inc.

LIST NOT EXHAUSTIVE

14. Appendix

14.1. About Us and Services
14.2. Contact Us

02-2729-4219

+886-2-2729-4219

License/價格

FAQ

全球活動舞台租賃市場 - 2024-2031

Global Event Stage Rental Market - 2024-2031

目錄

第 1 章：方法與範圍

第 2 章：定義與概述

第 3 章：執行摘要

第 4 章：動力學

第 5 章：產業分析

第 6 章：COVID-19 分析

第 7 章：按類型

第 8 章：按材料

第 9 章：按租賃期限

第 10 章：按事件類型

第 11 章：按地區

第 12 章：競爭格局

第 13 章：公司簡介

第 14 章：附錄