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市場調查報告書

商品編碼

1372577

全球麵包市場 - 2023-2030

Global Flatbread Market - 2023-2030

出版日期: 2023年10月18日 | 出版商:

DataM Intelligence | 英文 230 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

概述

2022年，全球扁麵包市場規模達437億美元，預計2030年將達到707億美元，2023-2030年預測期間年複合成長率為6.2%。

大餅在世界各地被用作主食。由於大餅營養價值高，健康飲食的日益普及正在增加對大餅的需求。小麵包用於各種食品應用，包括披薩和三明治。對這些簡便食品的需求不斷成長也促進了新產品的推出。 2020年10月，美國烘焙咖啡連鎖速食休閒餐廳Panera Bread宣布推出扁麵包披薩新產品線。

大餅生產和加工的新發展正在積極推動市場成長。例如，2021 年 6 月，麵粉處理專家 Muhlenchemie 開發了一個扁麵包工具包。開發了一系列新的酵素系統，可改善烘焙小麵包的麵粉。工具包中提供了各種類型的改良劑，有助於製備更高品質的麵包。

對清潔標籤產品的需求不斷增加，推動了清潔標籤扁麵包的推出。例如，2022 年 9 月，加拿大植物性食品產業 Daiya 宣布推出首款植物性且無過敏原的大餅。這款美味又方便的植物性產品有三種不同的口味可供選擇，包括蘑菇、焦糖洋蔥和無花果、無肉義大利香腸式碎塊、烤辣椒、羽衣甘藍和番茄、葵花籽香蒜醬和芝麻菜。

範圍

指標詳細資訊

年複合成長率 6.2%
2021-2030 年可用尺寸
預測期 2023-2030
數據可用性價值（美元）
細分市場涵蓋的產品、類型、配銷通路、應用和地區
地區涵蓋北美、歐洲、亞太、南美、中東及非洲
亞太地區成長最快的地區
北美最大地區

報告見解涵蓋競爭格局分析、公司概況分析、市場規模、佔有率、成長、需求、最新動態、併購、新產品發布、成長策略、收入分析、波特分析、定價分析、監管分析、供應鏈分析以及其他關鍵見解。

動力學

新推出健康美味的小麵包

小麵包廣泛用於製備即食食品的各種應用，例如披薩和三明治。消費者廣泛讚賞新推出的創新扁麵包用於快速膳食準備。隨著消費者對健康和美味產品的渴望不斷增加，製造商正在推出多種口味的健康成分扁麵包，以滿足消費者的需求。

2022 年 6 月，Kontos 宣佈在其 Greek Lifestyle 品牌大餅中推出首款風味品種——大蒜，減少碳水化合物並提高蛋白質含量。該公司還推出了 Rustics Collection，這是一種橢圓形馕餅，有兩種口味：坦杜里烤餅、坦杜里大蒜烤餅和披薩餅皮。

2023 年 5 月，印度食品品牌 Geeta's 推出了新系列 Roti Flatbreads，擴大了產品範圍。全新柔軟有彈性的 Roti Flatbreads 可即食或加熱，有兩種口味可供選擇，例如甜洋蔥、辣椒粉和五種種子。

對簡便食品的需求不斷增加

全球人口忙碌的生活方式和忙碌的日程增加了對方便快速膳食的需求。小麵包是製備各種快餐的主要產品。隨著對快餐和簡便食品的需求不斷增加，產品製造商正在向市場推出新產品，以滿足最終用戶不斷成長的需求。

2022 年 7 月，地中海食品供應商 Dina Foods 擴大了大餅系列，推出了包括 Tannour 大餅在內的新產品。產品以正宗石爐烘烤，質地輕盈細緻。該產品在家庭和食品服務領域與咖哩或塔吉鍋一起用作快餐。

2023 年 6 月，全球家族食品服務公司 Rich Products 宣布推出 Cheesy Pull Apart Flatbread。大餅上舖有馬蘇里拉起司、切達起司等，並撒上義大利香草。由於其省力省時的特性，該產品在各種食品服務和餐廳中越來越受歡迎。快餐店和便利商店經營者正在積極購買該產品，增加了市場銷售。

競爭激烈

麵包市場是一個競爭激烈的市場，全球有許多市場參與者。除了規模龐大的現有市場參與者外，許多新參與者正在進入市場。大型競爭對手的存在降低了公司的個別市場銷售。

為了在競爭激烈的市場中生存，主要市場不斷進行研發，以推出更好和改進的產品以吸引更多消費者。雜糧、低碳水化合物和無麩質麵包等創新健康產品的推出導致最終產品的增加。高成本會減少價格敏感消費者的市場需求，阻礙市場成長。

Flatbread is used as a staple food in various regions of the world. The increasing adoption of a healthy diet is improving the demand for flatbread due to its high nutritional benefits. Flatbread is used in various food applications including pizza and sandwiches. Rising demand for these convenient foods also improves the launch of new products. In October 2020, Panera Bread, an American chain store of bakery-cafe fast-casual restaurants, announced the launch of a new product line offering flatbread pizzas.

The new developments in the production and processing of flatbread are positively driving the market growth. For instance, in June 2021, Muhlenchemie, a flour treatment specialist, developed a toolkit for flatbread. A new series of enzyme systems was developed that improve flours for baking flatbreads. Various type of improvers that help in the preparation of better quality flatbread is present in the toolkit.

Increasing demand for clean-label products is improving the launch of clean-labelled flatbreads. For instance, in September 2022, Daiya, a Canadian plant-based food industry announced the launch of its first-ever plant-based and allergen-friendly flatbread. The tasty and convenient plant-based product is available in three different flavours including mushroom, caramelized onion and fig, meatless Italian sausage style crumbles, roasted pepper and kale and tomato, sunflower seed pesto and arugula.

Scope

Metrics Details

CAGR 6.2%

Size Available for Years 2021-2030

Forecast Period 2023-2030

Data Availability Value (US$)

Segments Covered Product, Type, Distribution Channel, Application and Region

Regions Covered North America, Europe, Asia-Pacific, South America, and Middle East & Africa

Fastest Growing Region Asia-Pacific

Largest Region North America

Report Insights Covered Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and Acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, Porter's Analysis, Pricing Analysis, Regulatory Analysis, Supply-Chain Analysis and Other key Insights.

Dynamics

New Launch of Healthy and Flavorful Flatbreads

Flatbreads are widely used in various applications to prepare ready-to-eat food products such as pizza and sandwiches. Consumers are widely appreciating the new and innovative flatbread launches for their use in quick meal preparations. With the increased consumer craving for healthy and tasty products, manufacturers are introducing flatbreads with healthy ingredients in numerous flavours to meet the consumer demand.

In June 2022, Kontos, announced the launch of the first flavoured variety - garlic - in its Greek Lifestyle brand of flatbreads, with reduced carbs and improved protein content. The company also introduced Rustics Collection, an oval-shaped naan flatbread with two flavours, tandoori naan, tandoori garlic naan and pizza crust.

In May 2023, Geeta's, an Indian food brand, expanded its product offering with the launch of a new range of Roti Flatbreads. The new soft and flexible Roti Flatbreads, are ready to eat or can be heated and are presented in two flavour varieties, such as sweet onion and paprika and five seeds.

Increasing Demand for Convenience Food Products

Hectic lifestyles and the busy schedules of the global population are increasing the demand for convenient and quick meals. Flatbreads are used as major products in the preparation of various quick meals. With the increasing demand for quick and convenient food, product manufacturers are launching new products into the market to satisfy the rising demand among end-users.

In July 2022, Dina Foods, a Mediterranean foods supplier, expanded its flatbread range with the introduction of new products including Tannour flatbread. The product is baked in an authentic stone oven for a light and delicate texture. The product is being used as a quick meal alongside curries or tagines at the household level and food service sectors.

In June 2023, Rich Products, a global, family-owned food service company announced the launch of Cheesy Pull Apart Flatbread. The flatbread is topped with mozzarella, cheddar and others and sprinkled with Italian herbs. The product is gaining popularity in various food services and restaurants due to its labour and time-saving nature. Quick-service restaurants and convenience store operators are actively buying this product, increasing the market sales.

High Competition

The flatbread market is a highly competitive market with the presence of numerous market players on a global basis. In addition to the large scale of excisting market players, many new players are entering the market. The presence of large competitors decreases the individual market sales of the companies.

To sustain in the highly competitive market, there is a continuous R&D taking place among the major markets to release better and improved products to attract more consumers. The launch of innovative and healthy products such as multigrain, low carbs and gluten-free flatbreads is resulting in an increase in the final product. The high cost can decrease the market demand among price sensitive consumers, hindering market growth.

Segment Analysis

The global flatbread market is segmented based on product, type, distribution channel, application and region.

Increasing Prevalence of Gluten Intolerance

The global flatbread market is segmented based on type into gluten flatbread and gluten-free flatbread. The increasing gluten intolerance cases worldwide are increasing the demand for gluten-free flatbreads. According to the Celiac Disease Foundation 2023, it is estimated that celiac disease affects 1 in 100 people worldwide. The increasing prevalence of gluten allergy is driving the demand for gluten-free products, including flatbreads.

The new product launches boost the segment growth. For instance, in January 2023, Nairn's, a preserved bakery goods manufacturer, announced the launch of Gluten-Free Sourdough Flatbread. The product is made with gluten-free wholegrain oats. These flatbreads are high in fibre and free from artificial additives making it a healthier option.

Geographical Penetration

Increased Demand for Convenient Food Products

North America dominated the global flatbread market. Developed countries such as U.S. and Canada have an increased demand for the fast-food industry with high consumption rates. Busy lifestyles and tight schedules in this region result in high demand for convenient food that is ready-to-eat. The region has a high demand for pizza, sandwiches and other food products that use flatbread in their preparations.

The increased demand for these products positively helped in the launch of flatbreads featuring the highly demanded flavors of the product. In February 2023, Tim Hortons, a Canadian multinational coffeehouse and restaurant chain, announced the launch of a new Flatbread Pizza in Calgary with various flavors including Pepperoni, Cheese, and Chicken Parmesan.

The presence of major market players strengthens the regional market growth. Further, the new product launches positively drive market growth. For instance, in September 2020, American Flatbread, announced Meatless Evolution, the launch of a New Line of Plant-Based Pizzas. The product offerings include plant-based pizza products with both traditional and non-dairy cheese options made with organic wheat, pea protein and other ingredients.

Competitive Landscape

The major global players in the market include: Tyson Foods Inc., Gruma, S.A.B. De C.V., Ole Mexican Foods Inc., Atoria's Family Bakery, Evron Foods Ltd., Klosterman Baking Company, Kontos Foods Inc., Signature Flatbreads Ltd, American Flatbread Company and Stonefire.

COVID-19 Impact Analysis:

The outbreak of the COVID-19 pandemic moderately impacted the global flatbread market. The pandemic created challenges for manufacturers in sourcing the raw materials required to produce flatbreads. There was a temporary halt in the processing units due to a reduced workforce and limited material availability.

The disruptions in the distribution channels negatively impacted the market growth due to the reduced reach of product supply to the end-user. In addition, the strict government regulations resulted in the shutdown of multiple food service sectors and restaurants that use high quantities of flatbreads, badly impacting the market growth.

The flatbread has a greater advantage of better shelf-life compared to conventional bread products and can be widely used in the preparation of quick and easy meals. During the pandemic, the shutdown of food outlets increased the food preparations at the household level. The demand for flatbread from the household sector positively impacted the market growth.

Russia- Ukraine War Impact

The Russia-Ukraine war had a negative impact on many industrial sectors, including food and food service sectors. The interrupted supply chain activities and distribution channels due to war conditions created a huge impact on the demand-supply chain conditions, creating challenges in sourcing the raw materials and distributing the final product to the end-users. The war created import and export trade disruptions, resulting in economic disturbances.

By Product

Tortilla
Naan
Pita
Focaccia
Fry bread
Others

By Type

Gluten Flatbread
Gluten-Free Flatbread

By Distribution Channel

Supermarkets and Hypermarkets
Convenience Stores
Bakeries
E-commerce

By Application

Pizza
Sandwich
Others

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

In September 2023, Deli Kitchen, the innovative bakery brand of Signature Flatbreads, a global leader in flatbread production, announced the expansion of its product offering with the launch of new products into the market. The new offering includes Deli Kitchen Garlic Tear & Share Flatbread and Deli Kitchen Indian Spiced Wraps.
In May 2023, Gregg's plc, a British bakery chain announced the launch of a new range of flatbreads with various flavours. The launch includes product offerings such as Chicken Shawarma Flatbread, Mexican Chicken Flatbread and Vegan Tandoori Flatbread.
In May 2022, Squeaky Bean, announced the launch of two new ready-to-eat flatbreads including Jerk Chicken Style Folded Flatbread and Madras Chicken Style Folded Flatbread.

Why Purchase the Report?

To visualize the global flatbread market segmentation based on product, type, distribution channel, application and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of flatbread market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global flatbread market report would provide approximately 69 tables, 64 figures and 230 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Product
3.2. Snippet by Type
3.3. Snippet by Distribution Channel
3.4. Snippet by Application
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. New Launch of Healthy and Flavorful Flatbreads
  - 4.1.1.2. Increasing Demand for Convenience Food Products
- 4.1.2. Restraints
  - 4.1.2.1. High Competition
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Product

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 7.1.2. Market Attractiveness Index, By Product
7.2. Tortilla
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Naan
7.4. Pita
7.5. Focaccia
7.6. Fry bread
7.7. Others

8. By Type

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 8.1.2. Market Attractiveness Index, By Type
8.2. Gluten Flatbread
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Gluten-Free Flatbread

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets and Hypermarkets
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. Bakeries
9.5. E-commerce

10. By Application

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 10.1.2. Market Attractiveness Index, By Application
10.2. Pizza
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. Sandwich
10.4. Others

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. U.S.
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. U.K.
  - 11.3.7.3. France
  - 11.3.7.4. Italy
  - 11.3.7.5. Spain
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. Tyson Foods Inc
- 13.1.1. Company Overview
- 13.1.2. Product Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Gruma, S.A.B. De C.V.
13.3. Ole Mexican Foods Inc.
13.4. Atoria's Family Bakery
13.5. Evron Foods Ltd.
13.6. Klosterman Baking Company
13.7. Kontos Foods Inc.
13.8. Signature Flatbreads Ltd
13.9. American Flatbread Company
13.10. Stonefire

LIST NOT EXHAUSTIVE

14. Appendix

14.1. About Us and Services
14.2. Contact Us

02-2729-4219

+886-2-2729-4219

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