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市場調查報告書

商品編碼

1316260

全球蛋白質冰淇淋市場 - 2023-2030 年

Global Protein Ice Cream Market - 2023-2030

出版日期: 2023年07月27日 | 出版商:

DataM Intelligence | 英文 190 Pages | 商品交期: 約2個工作天內

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簡介目錄

市場概述

全球蛋白冰淇淋市場規模在2022 年達到1,025 億美元，預計到2030 年將達到2,015 億美元，預計在2023-2030 年期間將以8.8%的年複合成長率成長。植物性飲食的趨勢影響了蛋白質冰淇淋市場。 NadaMoo！和So Delicious 等品牌推出了以杏仁奶、椰奶和豌豆蛋白等原料製成的無奶和純素蛋白冰淇淋。

在消費者對健康甜點替代品的需求日益成長的推動下，蛋白質冰淇淋市場正在全球範圍內經歷大幅成長。隨著人們對健身和營養的關注，蛋白質冰淇淋提供了一種含有優質蛋白質的無負罪感的享受。為了迎合不同消費者的喜好，市場上不斷推出創新口味和配方。隨著注重健康的人們繼續把健康放在首位，蛋白質冰淇淋市場有望繼續擴大。

隨著人們越來越重視健康的生活方式，消費者正在積極尋找營養豐富的食品，包括蛋白質冰淇淋。例如，Halo Top 等品牌就利用了這一趨勢，推出了低熱量、高蛋白冰淇淋口味，迎合了注重健康的消費者的需求，為他們提供了無負罪感的享受，同時也符合他們的健康目標。

市場動態

健身文化和活躍生活方式的興起推動了對蛋白質冰淇淋的需求

健身愛好者和注重健康的消費者的興起推動了蛋白質冰淇淋市場的發展趨勢。隨著人們對健身和整體健康的日益重視，人們正積極尋求方便、愉快的方式在飲食中添加蛋白質。蛋白質冰淇淋集美味和高蛋白於一身，已成為健身愛好者追求營養和美味的熱門選擇。

這一消費群體的需求推動了蛋白質冰淇淋市場的成長，促使生產商不斷創新和擴大產品種類，以滿足他們的特殊需求。隨著越來越多的人將健康放在首位，並在飲食選擇中尋求富含蛋白質的替代品，這一趨勢還將持續下去。

蛋白質冰淇淋市場的驅動力來自於更廣泛的消費群體對蛋白質冰淇淋的需求和可獲得性的增加

蛋白質冰淇淋的供應量和可獲得性不斷擴大，在推動市場成長方面發揮了至關重要的作用。蛋白質冰淇淋最初僅限於健康食品專賣店，現在在主流超市、便利店和網路平台上都能買到。配銷通路的增加和產品知名度的提高使蛋白質冰淇淋更容易被更多的消費者所接受。

此外，各種價位和包裝選擇的發展也使蛋白質冰淇淋對消費者來說更加實惠和方便。供應量和可獲得性的增加使蛋白質冰淇淋得到了更廣泛的採用，從而推動了市場的擴張。隨著選擇範圍的不斷擴大和便利性的提高，蛋白質冰淇淋正成為消費者尋求健康和美味冷凍食品的首選。

有限的消費者意識和高昂的生產成本對蛋白質冰淇淋市場構成挑戰

雖然蛋白質冰淇淋市場繼續保持穩定成長，但某些限制因素影響了其擴張。一個重要的阻礙因素是，與傳統冰淇淋相比，消費者對蛋白質冰淇淋的益處認知有限。這種認知不足阻礙了市場滲透，限制了蛋白質冰淇淋市場規模的成長。

此外，與蛋白質冰淇淋配方相關的生產成本，如採購優質蛋白質和加入特殊配料，也給製造商帶來了挑戰。這些較高的生產成本會導致較高的零售價格，從而可能限制消費者的承受能力和蛋白質冰淇淋的市場佔有率。

COVID-19 影響分析

COVID-19 分析包括COVID 前情景、COVID 情景和COVID 後情景，以及定價動態（包括疫情期間和疫情后的定價變化，並與COVID 前情景進行比較）、供求光譜（由於貿易限制、封鎖和後續問題而導致的供需變化）、政府計劃（政府機構為振興市場、部門或行業而採取的計劃）和製造商戰略計劃（此處將涵蓋製造商為緩解COVID 問題而採取的措施）。

Market Overview

The Global Protein Ice Cream Market reached US$ 102.5 billion in 2022 and is expected to reach US$ 201.5 billion by 2030 and is expected to grow with a CAGR of 8.8% during the forecast period 2023-2030. The trend of plant-based eating has influenced the protein ice cream market. Brands like NadaMoo! and So Delicious have introduced dairy-free and vegan protein ice creams made from ingredients like almond milk, coconut milk, and pea protein.

The protein ice cream market is experiencing significant growth worldwide, driven by increasing consumer demand for healthier dessert alternatives. With a focus on fitness and nutrition, protein ice cream offers a guilt-free indulgence packed with high-quality protein. The market is witnessing the introduction of innovative flavors and formulations to cater to diverse consumer preferences. As health-conscious individuals continue to prioritize their well-being, the protein ice cream market is poised for continued expansion.

With a growing emphasis on healthy lifestyles, consumers are actively seeking nutritious food options, including protein ice cream. For instance, brands like Halo Top have capitalized on this driver by offering low-calorie, high-protein ice cream flavors that cater to health-conscious individuals, providing them with a guilt-free treat while aligning with their wellness goals.

Market Dynamics

Rising Fitness Culture and Active Lifestyles Fuel Demand for Protein Ice Cream

The protein ice cream market trend is driven by the rise of fitness enthusiasts and health-conscious consumers. With an increasing emphasis on physical fitness and overall well-being, individuals are actively seeking convenient and enjoyable ways to incorporate protein into their diets. Protein ice cream, with its combination of delicious flavors and high protein content, has emerged as a popular choice among fitness enthusiasts looking for a nutritious and indulgent treat.

The demand from this consumer segment has propelled the growth of the protein ice cream market, prompting manufacturers to innovate and expand their product offerings to cater to their specific needs. The trend is set to continue as more individuals prioritize their health and seek protein-rich alternatives in their dietary choices.

Protein Ice Cream Market Driven by Increased Availability and Accessibility to a Wider Consumer Base

The widening availability and accessibility of protein ice cream have played a crucial role in driving the market's growth. Initially limited to specialty health food stores, protein ice cream can now be found in mainstream supermarkets, convenience stores, and online platforms. The increased distribution channels and improved product visibility have made protein ice cream more accessible to a larger consumer base.

Additionally, the development of various price points and packaging options has made protein ice cream more affordable and convenient for consumers. This increased availability and accessibility have led to broader adoption of protein ice cream, fueling market expansion. With a growing range of options and increased convenience, protein ice cream is becoming a go-to choice for consumers seeking a healthy and indulgent frozen treat.

Limited Consumer Awareness and High Production Costs Challenge Protein Ice Cream Market

While the protein ice cream market continues to experience steady growth, certain restraints impact its expansion. One significant restraint is the limited consumer awareness regarding the benefits of protein ice cream compared to traditional ice cream options. This lack of awareness hinders market penetration and restricts the growth of the protein ice cream market size.

Additionally, the production costs associated with protein ice cream formulations, such as sourcing high-quality proteins and incorporating specialized ingredients, pose challenges for manufacturers. These higher production costs can lead to higher retail prices, potentially limiting consumer affordability and protein ice cream market share.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global protein ice cream market is segmented based on flavor, source of protein, distribution channel, and region.

Chocolate Flavor Flourishes in the Protein Ice Cream Market, Combining Tempting Taste with Nutritional Value

The global protein ice cream market is segmented based on flavor into chocolate, vanilla, strawberry, and others.

The chocolate flavor is likely to hold 30% of the market share. This flavor variant encompasses various options, including high-protein ice cream, whey protein ice cream, casein protein ice cream, plant-based protein ice cream, and protein-fortified ice cream. Chocolate flavor's popularity can be attributed to its ability to deliver a rich, creamy, and satisfying taste while also providing the benefits of protein supplementation.

High-protein ice cream variants in chocolate flavors leverage sources like whey protein, casein protein, and plant-based proteins to enhance their nutritional profile. Protein-fortified chocolate ice cream offers a convenient and delicious way for consumers to incorporate protein into their diets while enjoying a satisfying frozen treat. The strong demand for chocolate-flavored protein ice cream highlights its dominance in the market, appealing to health-conscious individuals seeking a balance between flavor and fitness.

Geographical Analysis

Asia Pacific Emerges as a Growing Force in the Protein Ice Cream Market

By region, the global protein ice cream market is segmented into North America, South America, Europe, Asia-Pacific, Middle-east, and Africa.

The protein ice cream market size in the Asia Pacific region is witnessing rapid growth, driven by the increasing demand for healthier dessert options and the rising popularity of protein-rich products. With a focus on protein content, manufacturers are formulating ice cream products that deliver substantial protein levels, catering to the needs of fitness enthusiasts and health-conscious consumers. Innovative ice cream formulations are being developed to strike a perfect balance between indulgence and nutrition.

Texture modifiers are utilized to enhance the smoothness and creaminess of protein ice creams, while carefully selecting sweeteners to achieve desired sweetness without compromising health aspects. The Protein Ice Cream Market share and size is expanding, and companies are competing to gain a larger market share, capitalizing on the growing consumer demand for protein-enriched frozen treats in the Asia Pacific region.

Competitive Landscape

The major global players in the market include: Halo Top, Arctic Zero, Enlightened, Yasso, Rebel Creamery, Killer Creamery, Breyers, MusclePharm, Quest Nutrition, and Wink Frozen Desserts.

Why Purchase the Report?

To visualize the global protein ice cream market segmentation based on flavor, source of protein, distribution channel, and region, as well as understand key commercial assets and players.
Identify commercial opportunities in the market by analyzing trends and co-development.
Excel data sheet with numerous data points of protein ice cream market-level with all segments.
The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
Product mapping is available as Excel consists of key products of all the major market players.

The global protein ice cream market report would provide approximately 61 tables, 61 figures, and 190 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Market Definition and Overview

3. Executive Summary

3.1. Market Snippet, by Flavor
3.2. Market Snippet, by Source of Protein
3.3. Market Snippet, by Distribution Channel
3.4. Market Snippet, by Region

4. Market Dynamics

4.1. Market Impacting Factors
- 4.1.1. Drivers
- 4.1.2. Restraints
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19 on the Market
- 6.1.1. Scenario Before COVID-19
- 6.1.2. Scenario During COVID-19
- 6.1.3. Scenario Post COVID-19
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During the Pandemic
6.5. Manufacturer's Strategic Initiatives
6.6. Conclusion

7. By Flavor

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 7.1.2. Market Attractiveness Index, By Flavor
7.2. Chocolate*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Vanilla
7.4. Strawberry
7.5. Others

8. By Source of Protein

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source of Protein
- 8.1.2. Market Attractiveness Index, By Source of Protein
8.2. Whey Protein*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Plant-Based Protein
8.4. Milk Protein
8.5. Casein Protein
8.6. Others

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets/Hypermarkets*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. Online Stores
9.5. Others

10. By Region

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 10.1.2. Market Attractiveness Index, By Region
10.2. North America*
- 10.2.1. Introduction
- 10.2.2. Key Region-Specific Dynamics
- 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source of Protein
- 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.2.6.1. The U.S.
  - 10.2.6.2. Canada
  - 10.2.6.3. Mexico
10.3. Europe
- 10.3.1. Introduction
- 10.3.2. Key Region-Specific Dynamics
- 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source of Protein
- 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.3.6.1. Germany
  - 10.3.6.2. The U.K.
  - 10.3.6.3. France
  - 10.3.6.4. Italy
  - 10.3.6.5. Spain
  - 10.3.6.6. Rest of Europe
10.4. South America
- 10.4.1. Introduction
- 10.4.2. Key Region-Specific Dynamics
- 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source of Protein
- 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.4.6.1. Brazil
  - 10.4.6.2. Argentina
  - 10.4.6.3. Rest of South America
10.5. Asia-Pacific
- 10.5.1. Introduction
- 10.5.2. Key Region-Specific Dynamics
- 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source of Protein
- 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.5.6.1. China
  - 10.5.6.2. India
  - 10.5.6.3. Japan
  - 10.5.6.4. Australia
  - 10.5.6.5. Rest of Asia-Pacific
10.6. Middle East and Africa
- 10.6.1. Introduction
- 10.6.2. Key Region-Specific Dynamics
- 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
- 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source of Protein
- 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

11.1. Competitive Scenario
11.2. Market Positioning/Share Analysis
11.3. Mergers and Acquisitions Analysis

12. Company Profiles

12.1. Halo Top
- 12.1.1. Company Overview
- 12.1.2. Product Portfolio and Description
- 12.1.3. Financial Overview
- 12.1.4. Key Developments
12.2. Arctic Zero
12.3. Enlightened
12.4. Yasso
12.5. Rebel Creamery
12.6. Killer Creamery
12.7. Breyers
12.8. MusclePharm
12.9. Quest Nutrition
12.10. Wink Frozen Desserts

LIST NOT EXHAUSTIVE