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市場調查報告書
商品編碼
1304461

全球健康零食市場 - 2023-2030

Global Healthy Snacks Market - 2023-2030
出版日期: | 出版商: DataM Intelligence | 英文 102 Pages | 商品交期: 約2個工作天內

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簡介目錄

市場概述

全球健康零食市場規模在2022年達到882億美元，預計到2030年將達到1,416億美元。在2023-2030年的預測期內，該市場的複合年成長率為6.1%。

健康零食是指能夠提供必需營養、低不健康添加劑或低熱量，並具有一系列健康益處的食品。這些零食支持均衡飲食，有助於整體健康。消費者對植物性零食和無麩質零食的需求增加，這有助於提高對健康零食的需求。

在全球範圍內，消費者正在尋找富含蛋白質的健康零食。在預測期內，天然成分健康零食供應的增加有助於促進市場成長。

市場動態

不同零食種類的增加有助於促進市場成長

市場中的主要關鍵參與者專注於營養零食和功能零食產品的推出，以擴大其業務。例如，2022年12月12日，Lil'Goodness在市場上推出了以迪士尼和漫威為靈感的產品。作為該產品的一部分，該公司在包裝上使用了一些知名的迪斯尼和漫威卡通人物，並推出了多種益生巧克力和擠壓零食產品。

此外，馬里科還於2022年11月2日推出了一款美味的早餐大豆零食。隨著Saffola Soya Bhurji的推出，該產品的推出有助於擴大公司的植物蛋白產品組合。這是一款富含蛋白質的美味小吃，烹飪時間較短。該產品有多種Magic Masala口味。

人們日益認知到均衡營養的飲食對整體健康和福祉的重要性。

人們越來越意識到食物選擇對身心健康的影響，這促使他們尋找更健康的替代品，包括零食。隨著人們對營養及其對身體影響的了解越來越多，他們積極尋找符合其健康目標的零食。保持健康體重、控制慢性疾病、提高能量水準、支持免疫功能和增強整體活力的願望推動了對健康零食的需求。

COVID-19影響分析

COVID-19影響分析包括COVID前情景、COVID情景和COVID後情景，以及價格動態（包括大流行期間和之後的價格變化，並與COVID前情景進行比較）、供求關係（由於貿易限制、封鎖和後續問題導致的供求變化）、政府計劃（政府機構為振興市場、部門或行業而採取的計劃）和製造商戰略計劃（製造商為緩解COVID問題而採取的措施將在此進行介紹）。

人工智慧的影響

人工智慧工具可以分析社交媒體數據、線上評論和消費者行為，從而洞察市場趨勢、偏好和情緒。這些資訊有助於企業了解消費者的偏好，並為健康零食製定有針對性的行銷活動。

人工智慧驅動的聊天機器人和虛擬助理還可提供個性化推薦，並與消費者互動，以提升他們的零食體驗。電腦視覺和機器學習等人工智慧技術可用於零食生產設施的品質控制和食品安全監控。

這些系統可以即時檢測缺陷、異常和潛在污染物，確保生產出安全優質的零食。

俄烏戰爭的影響

俄羅斯和烏克蘭戰爭帶來了挑戰，但也為這些地區以外的健康零食公司帶來了新的出口機會。隨著貿易動態的變化，其他國家的公司可能會探索擴大其在俄羅斯或烏克蘭市場的業務。這可能導致競爭加劇，並引入新的健康零食選擇。

健康零食公司可能需要調整其採購戰略和供應鏈物流，以緩解潛在的貿易中斷。他們可能會尋找替代供應商或開拓新市場，以確保原料和成品的穩定供應。這些調整會影響生產成本，並可能影響健康零食的定價。

目錄

第一章研究方法和範圍

  • 研究方法
  • 研究目的和報告範圍

第2章：定義和概述

第三章：執行摘要

  • 按產品分類
  • 按銷售管道分類
  • 按地區分類

第四章：動態

  • 影響因素
    • 驅動因素
    • 限制因素
    • 機會
    • 影響分析

第五章行業分析

  • 波特五力分析
  • 供應鏈分析
  • 定價分析
  • 法規分析

第六章：COVID-19分析

  • COVID-19分析
    • Covid-19之前的情景
    • Covid-19 期間的情景
    • COVID-19之後的情景
  • COVID-19期間的定價動態
  • 供求關係
  • 大流行期間與市場相關的政府計劃
  • 製造商的戰略計劃
  • 結論

第七章：產品

  • 肉類零食
  • 乾果零食
  • 穀物和燕麥棒
  • 種子和零食
  • 其他零食

第八章：按銷售管道分類

  • 超市
  • 網上零售
  • 專賣店
  • 便利店

第九章：按地區分類

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 法國
    • 西班牙
    • 歐洲其他地區
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美其他地區
  • 亞太地區
    • 中國
    • 日本
    • 日本
    • 澳大利亞
    • 亞太其他地區
  • 中東和非洲

第十章：競爭格局

  • 競爭格局
  • 市場定位/佔有率分析
  • 合併與收購分析

第十一章：公司簡介

  • Kind LLC
    • 公司概況
    • 產品組合和描述
    • 財務概況
    • 主要發展
  • B&G Foods Inc.
  • Hormel food corporation
  • Mondelez International
  • General Mills Inc.
  • Tyson food Inc.
  • The Kellogg Company
  • PepsiCo Inc.
  • Nestle SA
  • Unilever Plc.

第十二章：附錄

簡介目錄
Product Code: FB6352

Market Overview

The Global Healthy Snacks Market reached US$ 88.2 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 141.6 billion by 2030. The market is growing at a CAGR of 6.1% during the forecast period 2023-2030.

Healthy snacks are food items that provide essential nutrients, are low in unhealthy additives or excessive calories, and offer a range of health benefits. These snacks support a balanced diet and contribute to overall well-being. Increase in the consumer's demand for plant-based snacks and gluten-free snacks, which helps to increase demand of healthy snack options.

Globally, consumers are looking for protein-rich snacks for their health benefits. Increasing the availability of healthy snacks with natural ingredients helps boost market growth over the forecast period.

Market Dynamics

The Increase in Availability of Different Snacking Options Helps to Boost Market Growth

Major key players in the market focusing on Nutritious snacks and Functional snacks product launches to expand their business. For instance, on December 12, 2022, Lil'Goodness launched Disney, Marvel-inspired products in the market. With some of the well-known Disney and Marvel characters on the packaging, the company is releasing a variety of prebiotic chocolates and extruded snack items as part of this offering.

Also, on November 2, 2022, Marico launched a yummy soya snack for breakfast. This product launch helps to expand companies' plant-based protein portfolio with the launch of Saffola Soya Bhurji. It is a protein-rich and delicious snack that takes less time to cook. It is launched in versatile Magic Masala flavor.

The Growing Awareness of the Importance of a Balanced and Nutritious Diet For Overall Health And Well-Being.

People are becoming more conscious of the impact of their food choices on their physical and mental health, leading them to seek out healthier alternatives, including snacks. As individuals become more educated about nutrition and its effects on their bodies, they actively seek snacks that align with their health goals. The demand of healthy snacks is fueled by a desire to maintain a healthy weight, manage chronic conditions, boost energy levels, support immune function, and enhance overall vitality.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

AI Impact

AI tools can analyze social media data, online reviews, and consumer behavior to gain insights into market trends, preferences, and sentiments. This information helps companies understand consumer preferences and develop targeted marketing campaigns for healthy snacks.

AI-powered chatbots and virtual assistants also provide personalized recommendations and engage with consumers to enhance their snacking experience. AI technologies, such as computer vision and machine learning, can be utilized for quality control and food safety monitoring in snack production facilities.

These systems can detect defects, anomalies, and potential contaminants in real time, ensuring the production of safe and high-quality snacks.

Russia-Ukraine War Impact

Russia and Ukraine wars create challenges; they can also lead to new export opportunities for healthy snack companies outside these regions. As trade dynamics change, companies from other countries may explore expanding their Russian or Ukrainian market presence. This could result in increased competition and the introduction of new healthy snack options.

Healthy snack companies may need to adjust their sourcing strategies and supply chain logistics to mitigate potential trade disruptions. They may seek alternative suppliers or explore new markets to ensure a consistent supply of ingredients and finished products. These adjustments can impact production costs and potentially influence the pricing of healthy snacks.

Segment Analysis

The global healthy snacks market is segmented based on product, distribution channel, and region.

Increasing Demand of Cereal and Granola Bars Due to the Availability of Different Flavours and Products

In 2022, the cereal and granola bars segment had the highest revenue share in the healthy snacks market. An increase in product launches by the major key players helps to boost the demand of cereal and granola bars. For instance, in February 2022, Magic Spoon expanded their portfolio by launching new limited-edition bars.

They are available in two types Cocoa Peanut Butter and Cookies & Cream. These are made with better ingredients, one gram of sugar, four grams of net carbs, and are free of gluten and grains and Magic Spoon's Cereal Bars have 10 grams of protein.

Geographical Analysis

Increasing the Trend of Eating Nutritional Food Helps to Boost Regional Growth In the Forecast Period.

In 2022, North America held the largest market share in the healthy snacks market due to increased consumer demand for low-sugar and low-fat snacks. An increase in investment and research and development activities by major key players helps to boost market growth.

Also, increasing product launches by major key players help boost the market growth. For instance, in March 2022, Boulder Canyon & Good Health launched new snacks in the market named as Jalapeno flavored Potato Chips and White Cheddar ABC Bites!. Both snacks are High-fiber snacks.

Competitive Landscape

The major global players include: Kind LLC, B&G Foods Inc., Hormel food corporation, Mondelez International, General Mills Inc., Tyson food Inc., The Kellogg Company, PepsiCo Inc., Nestle S.A, Unilever Plc.

Why Purchase the Report?

  • To visualize the Global Healthy Snacks Market segmentation based on product, and distribution channel and region, as well as understand key commercial assets and players.
  • Identify commercial opportunities by analyzing trends and co-development.
  • Excel data sheet with numerous healthy snacks market-level data points with all segments.
  • PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
  • Product mapping available as Excel consisting of key products of all the major players.

The Global Healthy Snacks Market Report Would Provide Approximately 53 Tables, 51 Figures And 102 pages.

Target Audience 2023

  • Manufacturers/ Buyers
  • Industry Investors/Investment Bankers
  • Research Professionals
  • Emerging Companies

Table of Contents

1. Methodology and Scope

  • 1.1. Research Methodology
  • 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

  • 3.1. Snippet by Product
  • 3.2. Snippet by Distribution Channel
  • 3.3. Snippet by Region

4. Dynamics

  • 4.1. Impacting Factors
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunity
    • 4.1.4. Impact Analysis

5. Industry Analysis

  • 5.1. Porter's Five Force Analysis
  • 5.2. Supply Chain Analysis
  • 5.3. Pricing Analysis
  • 5.4. Regulatory Analysis

6. COVID-19 Analysis

  • 6.1. Analysis of COVID-19
    • 6.1.1. Scenario Before Covid-19
    • 6.1.2. Scenario During Covid-19
    • 6.1.3. Scenario Post COVID-19
  • 6.2. Pricing Dynamics Amid COVID-19
  • 6.3. Demand-Supply Spectrum
  • 6.4. Government Initiatives Related to the Market During Pandemic
  • 6.5. Manufacturers Strategic Initiatives
  • 6.6. Conclusion

7. Product

  • 7.1. Introduction
    • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 7.1.2. Market Attractiveness Index, By Product
  • 7.2. Meat Snacks*
    • 7.2.1. Introduction
    • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 7.3. Dried Fruit Snacks
  • 7.4. Cereal & Granola Bars
  • 7.5. Seed & Trail Mixes
  • 7.6. Others

8. By Distribution Channel

  • 8.1. Introduction
    • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 8.1.2. Market Attractiveness Index, By Distribution Channel
  • 8.2. Supermarkets *
    • 8.2.1. Introduction
    • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
  • 8.3. Online Retail
  • 8.4. Specialty Stores
  • 8.5. Convenience Stores

9. By Region

  • 9.1. Introduction
    • 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
    • 9.1.2. Market Attractiveness Index, By Region
  • 9.2. North America
    • 9.2.1. Introduction
    • 9.2.2. Key Region-Specific Dynamics
    • 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.2.5.1. The U.S.
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. Europe
    • 9.3.1. Introduction
    • 9.3.2. Key Region-Specific Dynamics
    • 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.3.5.1. Germany
      • 9.3.5.2. The U.K.
      • 9.3.5.3. France
      • 9.3.5.4. Italy
      • 9.3.5.5. Spain
      • 9.3.5.6. Rest of Europe
  • 9.4. South America
    • 9.4.1. Introduction
    • 9.4.2. Key Region-Specific Dynamics
    • 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.4.5.1. Brazil
      • 9.4.5.2. Argentina
      • 9.4.5.3. Rest of South America
  • 9.5. Asia-Pacific
    • 9.5.1. Introduction
    • 9.5.2. Key Region-Specific Dynamics
    • 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
    • 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
      • 9.5.5.1. China
      • 9.5.5.2. India
      • 9.5.5.3. Japan
      • 9.5.5.4. Australia
      • 9.5.5.5. Rest of Asia-Pacific
  • 9.6. Middle East and Africa
    • 9.6.1. Introduction
    • 9.6.2. Key Region-Specific Dynamics
    • 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product
    • 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

10. Competitive Landscape

  • 10.1. Competitive Scenario
  • 10.2. Market Positioning/Share Analysis
  • 10.3. Mergers and Acquisitions Analysis

11. Company Profiles

  • 11.1. Kind LLC*
    • 11.1.1. Company Overview
    • 11.1.2. Product Portfolio and Description
    • 11.1.3. Financial Overview
    • 11.1.4. Key Developments
  • 11.2. B&G Foods Inc.
  • 11.3. Hormel food corporation
  • 11.4. Mondelez International
  • 11.5. General Mills Inc.
  • 11.6. Tyson food Inc.
  • 11.7. The Kellogg Company
  • 11.8. PepsiCo Inc.
  • 11.9. Nestle S.A
  • 11.10. Unilever Plc.

LIST NOT EXHAUSTIVE

12. Appendix

  • 12.1. About Us and Services
  • 12.2. Contact Us