NPS+(美國)- 思覺失調症
市場調查報告書
商品編碼
1789649

NPS+(美國)- 思覺失調症

NPS+ (US) - Schizophrenia

出版日期: | 出版商: FirstWord Group | 英文 | 商品交期: 最快1-2個工作天內

價格
簡介目錄
本報告透過淨推薦值 (NPS) 和醫生回饋,檢視了精神分裂症治療領域的品牌表現。報告深入評估了品牌健康狀況、品牌忠誠度和處方行為,揭示了醫生對領先品牌的看法以及影響其選擇的因素。除了 NPS 基準之外,報告還檢視了品牌訊息的共鳴、推薦者和流失者之間的認知差異,以及哪些品牌容易被取代。報告基於從經過驗證的醫生處收集的定量數據,以數據驅動的方式,展現了該治療領域的競爭定位和增長潛力。

關鍵問題

  • 1.比較不同品牌的 NPS 得分
  • 2.醫師對特定品牌的忠誠度如何?
  • 3.哪些品牌訊息能引起醫師的共鳴?
  • 4.影響醫師選擇的關鍵因素有哪些?
  • 5.主要品牌的市佔率是多少?
  • 6.各主要品牌與其競爭對手相比如何?
  • 7.哪些品牌可能因品牌滿意度低而更換?

主要品牌

  • Abilify(阿立哌唑)
  • Abilify Asimutufy(阿立哌唑)
  • Abilify Maintena(阿立哌唑)
  • Caplyta(lumateperone)
  • Clozaril(氯氮平)
  • Cobenphy(曲司氯銨/黃嘌呤)
  • Invega(帕利哌酮)
  • Invega Sustena(棕櫚酸帕利哌酮)
  • Latuda(魯拉西酮)
  • Rivalvi(奧氮平/沙米多芬)
  • Risperdal(利培酮)
  • Brailar(卡利拉嗪)
  • Zyprexa(奧氮平)

研究方法

First View 報告是基於對 LiMATM 選定的醫生進行的定量調查得出。 LiMATM 是全球最大的醫生名錄,擁有超過 300 萬名醫生。每位醫生都經過嚴格的篩選標準,以確保收集到的見解具有相關性和可靠性,反映頂尖醫療專業人士的真實意見和經驗。調查結果以易於理解的圖表形式呈現,方便您快速理解和分析數據。 FirstView 報告憑藉 LiMATM 的廣泛覆蓋範圍和精準度,提供無與倫比的數據驅動洞察,指導策略規劃,幫助您在快速發展的醫療保健領域保持領先地位。

我們的報告有何獨特之處?

FirstView 報告是值得信賴的行業領導者,專注於製藥業,為生物製藥專業人士和決策者提供深入、可操作的洞察。我們深厚的行業知識使我們能夠提供相關且有價值的洞察,幫助您掌握新興趨勢,有​​效應對複雜課題。憑藉廣泛的研究以及來自領先專家和關鍵意見領袖的獨立、公正的見解,我們的報告可提供您所需的準確性和可靠性。獨家訪問獨家訪談和數據,以及持續的市場監測,確保您全面了解市場動態。我們的報告涵蓋 40 多個動態疾病領域、包括 KOL 洞察和定量醫生調查在內的醫生情報以及行業專家對醫療事務、數位健康、銷售和營銷、市場准入和其他領域問題的看法,使您能夠做出更明智的、數據驅動的決策,並在快速變化的行業中保持競爭力。

簡介目錄

This report explores brand performance in the schizophrenia treatment landscape through the lens of Net Promoter Score (NPS) and physician-reported insights. It provides a detailed assessment of brand health, loyalty, and prescribing behavior, highlighting how physicians perceive leading brands and what influences their choices. In addition to NPS benchmarks, the report examines brand messaging resonance, differences in perception between Promoters and Detractors, and areas where brands may be vulnerable to switching. Findings are based on quantitative data collected from verified physicians and offer a data-driven view of competitive positioning and growth potential in this therapeutic area.

Key Questions Answered:

  • 1. How do NPS scores by brand compare?
  • 2. How loyal are physicians to specific brands?
  • 3. What brand messages resonate with physicians?
  • 4. What are the key factors driving physician choice?
  • 5. What is the market share of leading brands?
  • 6. How does each of the leading brands compare to its competitors?
  • 7. Which brands are vulnerable to switching due to low brand satisfaction?

Key Brands:

  • Abilify (aripiprazole)
  • Abilify Asimtufii (aripiprazole)
  • Abilify Maintena (aripiprazole)
  • Caplyta (lumateperone)
  • Clozaril (clozapine)
  • Cobenfy (trospium chloride/xanomeline)
  • Invega (paliperidone)
  • Invega Sustenna (paliperidone palmitate)
  • Latuda (lurasidone)
  • Lybalvi (olanzapine/samidorphan)
  • Risperdal (risperidone)
  • Vraylar (cariprazine)
  • Zyprexa (olanzapine)

Methodology:

FirstView reports are developed from quantitative surveys conducted with physicians selected through LiMATM, the world's largest physician directory, containing over 3 million vetted and verified physicians. Each physician is carefully chosen based on strict screening criteria to ensure the insights gathered are both relevant and reliable, reflecting the true sentiments and experiences of leading medical professionals. The findings are presented in a series of easy-to-interpret charts, enabling you to quickly grasp and analyze the data. By leveraging the vast reach and precision of LiMATM, FirstView Reports provide unparalleled, data-driven insights to guide your strategic planning and help you stay ahead in a fast-evolving healthcare landscape.

What makes our reports different?

FirstWord Reports, a trusted industry leader with an exclusive focus on the pharmaceutical sector, delivers in-depth, actionable insights for biopharma professionals and decision-makers. Our deep industry knowledge enables us to provide relevant and valuable insights that help you identify emerging trends and navigate complex challenges effectively. Backed by extensive research and independent, impartial insights from leading experts and KOLs, our reports deliver the accuracy and reliability you need. With exclusive access to interviews and data unavailable elsewhere, along with ongoing market monitoring, we give you a comprehensive view of market dynamics. Covering over 40 dynamic disease areas and providing physician intelligence, including KOL insights and quantitative physician surveys, as well as industry expert views on issues in medical affairs, digital health, sales & marketing, market access, and other areas, our reports empower you to make smarter, data-driven decisions and maintain a competitive edge in a fast-moving industry.