草本洗髮精市場按類型、性別、分銷管道和地區分類

據估計，2025 年草本洗髮精市場價值為 36.7 億美元，預計到 2032 年將達到 48.9 億美元，2025 年至 2032 年的複合年成長率為 4.2%。

全球草本洗髮精市場是個人護理行業中一個快速發展的細分市場，其發展動力主要來自消費者對天然有機護髮產品益處的日益關注。草本洗髮精採用植物來源、精油和植物萃取物配製而成，正受到注重健康的消費者的青睞，他們尋求的是不含化學成分的傳統護髮產品替代品。

市場動態

全球草本洗髮精市場的主要驅動力是消費者對天然有機個人保健產品的偏好日益成長，同時他們對硫酸鹽、對羥基苯甲酸酯和其他合成化學物質的有害影響的認知也在不斷提高。頭皮屑、掉髮和頭皮刺激等頭皮問題的日益增多，促使消費者尋求溫和的草本替代品，這些替代品既能提供療效，又不會產生有害的副作用。

本報告的主要特點

• 本報告對全球草本洗髮精市場進行了詳細分析，並以 2024 年為基準年，給出了預測期（2025-2032 年）的市場規模和復合年成長率。
• 它還重點介紹了各個細分市場的潛在商機，並描述了該市場中一系列有吸引力的投資提案。
• 它還提供了有關市場促進因素、限制因素和機會、新產品發布和核准、市場趨勢、區域展望以及主要企業採取的競爭策略的關鍵見解。
• 全球草本洗髮精市場的主要企業將根據以下參數進行分析，例如公司概況、產品系列、主要亮點、財務表現和策略。
• 本報告提供的見解將使負責人和企業經營團隊能夠就未來的產品發布、合作關係、市場擴張和行銷策略做出明智的決策。
• 《全球草本洗髮精市場》報告涵蓋了該行業的各個相關人員，包括投資者、供應商、產品製造商、經銷商、新進業者和金融分析師。
• 相關人員可以透過各種用於分析全球草本洗髮精市場的策略矩陣，更輕鬆地做出決策。

目錄

第1章 分析目標與先決條件

• 分析目的
• 先決條件
• 簡稱

第2章 市場展望

• 報告說明
  • 市場定義和範圍
• 執行摘要

第3章：市場動態、監管與趨勢分析

• 市場動態
• 影響分析
• 主要亮點
• 法規環境
• 產品上市及核准情況
• PEST分析
• 波特分析
• 市場機遇
• 法規環境
• 重大進展
• 產業趨勢

4. 全球草本洗髮精市場（按類型分類）（十億美元，2020-2032 年）

• 液體
• 固態的
• 粉末

5. 全球草本洗髮精市場（按性別分類）（十億美元，2020-2032 年）

• 女士
• 男性

6. 全球草本洗髮精市場按分銷管道分類（十億美元，2020-2032 年）

• 離線
• 線上
• 公司經營的網站
• 電子商務網站

7. 全球草本洗髮市場（按地區分類，2020-2032 年，單位：十億美元）

• 北美洲
  • 美國
  • 加拿大
• 拉丁美洲
  • 巴西
  • 阿根廷
  • 墨西哥
  • 其他拉丁美洲
• 歐洲
  • 德國
  • 英國
  • 西班牙
  • 法國
  • 義大利
  • 俄羅斯
  • 其他歐洲
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 澳洲
  • 韓國
  • ASEAN
  • 亞太其他地區
• 中東
  • 海灣合作理事會國家
  • 以色列
  • 其他中東地區
• 非洲
  • 南非
  • 北非
  • 中非

第8章 競爭情勢

• The Procter and Gamble Company（Herbal Essences）
• Unilever PLC
• L'Oreal SA
• Kao Corporation
• Biotique Ayurvedics Pvt. Ltd.
• Forest Essentials（A luxasia Company）
• Khadi Natural Healthcare
• Shiseido Company, Limited
• Giovanni Cosmetics, Inc.
• Lush Retail Ltd.

第9章 分析師建議

• 機會
• 分析師觀點
• Coherent Opportunity Map (COM)

第10章 參考文獻與分析方法

• 參考
• 分析方法
• 關於 Coherent Market Insights

Herbal Shampoo Market is estimated to be valued at USD 3.67 Bn in 2025 and is expected to reach USD 4.89 Bn by 2032, growing at a compound annual growth rate (CAGR) of 4.2% from 2025 to 2032.

The global herbal shampoo market represents a rapidly evolving segment within the broader personal care industry, driven by increasing consumer awareness about the benefits of natural and organic hair care products. Herbal shampoos, formulated with plant-based ingredients, essential oils, and botanical extracts, have gained significant traction among health-conscious consumers seeking chemical-free alternatives to conventional hair care solutions.

Market Dynamics

The global herbal shampoo market is primarily driven by escalating consumer preference for natural and organic personal care products, as awareness about the harmful effects of sulfates, parabens, and other synthetic chemicals continues to grow. Rising incidence of scalp-related issues such as dandruff, hair fall, and scalp irritation has prompted consumers to seek gentle, herbal alternatives that offer therapeutic benefits without adverse side effects.

Key Features of the Study

• This report provides in-depth analysis of the global herbal shampoo market, and provides market size (USD Bn) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year
• It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
• This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
• It profiles key players in the global herbal shampoo market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
• Key companies covered as a part of this study include The Procter and Gamble Company (Herbal Essences), Unilever PLC, L'Oreal S.A., Kao Corporation, Biotique Ayurvedics Pvt. Ltd., Forest Essentials (A luxasia Company), Khadi Natural Healthcare, Shiseido Company, Limited, Giovanni Cosmetics, Inc., and Lush Retail Ltd.
• Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
• The global herbal shampoo market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
• Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global herbal shampoo market

Market Segmentation

• Form Insights (Revenue, USD Bn, 2020 - 2032)
  • Liquid
  • Bars
  • Powder
• Gender Insights (Revenue, USD Bn, 2020 - 2032)
  • Women
  • Men
• Distribution Channel Insights (Revenue, USD Bn, 2020 - 2032)
  • Offline
  • Supermarket and Hypermarket
  • Specialty Stores
  • Others (Pharmacy, Drugstores, etc.)
  • Online
  • Company Owned Websites
  • E-Commerce Websites
• Regional Insights (Revenue, USD Bn, 2020 - 2032)
  • North America
  • U.S.
  • Canada
  • Latin America
  • Brazil
  • Argentina
  • Mexico
  • Rest of Latin America
  • Europe
  • Germany
  • U.K.
  • Spain
  • France
  • Italy
  • Russia
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East
  • GCC Countries
  • Israel
  • Rest of Middle East
  • Africa
  • South Africa
  • North Africa
  • Central Africa
• Key Players Insights
  • The Procter and Gamble Company (Herbal Essences)
  • Unilever PLC
  • L'Oreal S.A.
  • Kao Corporation
  • Biotique Ayurvedics Pvt. Ltd.
  • Forest Essentials (A luxasia Company)
  • Khadi Natural Healthcare
  • Shiseido Company, Limited
  • Giovanni Cosmetics, Inc.
  • Lush Retail Ltd.

Table of Contents

1. Research Objectives and Assumptions

• Research Objectives
• Assumptions
• Abbreviations

2. Market Purview

• Report Description
  • Market Definition and Scope
• Executive Summary
  • Global Herbal Shampoo Market, By Form
  • Global Herbal Shampoo Market, By Gender
  • Global Herbal Shampoo Market, By Distribution Channel
  • Global Herbal Shampoo Market, By Region

3. Market Dynamics, Regulations, and Trends Analysis

• Market Dynamics
• Impact Analysis
• Key Highlights
• Regulatory Scenario
• Product Launches/Approvals
• PEST Analysis
• PORTER's Analysis
• Market Opportunities
• Regulatory Scenario
• Key Developments
• Industry Trends

4. Global Herbal Shampoo Market, By Form, 2020-2032, (USD Bn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Liquid
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
• Bars
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
• Powder
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

5. Global Herbal Shampoo Market, By Gender, 2020-2032, (USD Bn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Women
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
• Men
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)

6. Global Herbal Shampoo Market, By Distribution Channel, 2020-2032, (USD Bn)

• Introduction
  • Market Share Analysis, 2025 and 2032 (%)
  • Y-o-Y Growth Analysis, 2021 - 2032
  • Segment Trends
• Offline
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
    • Supermarket and Hypermarket
    • Specialty Stores
    • Others (Pharmacy, Drugstores, etc.)
• Online
  • Introduction
  • Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
• Company Owned Websites
• E-Commerce Websites

7. Global Herbal Shampoo Market, By Region, 2020 - 2032, Value (USD Bn)

• Introduction
  • Market Share (%) Analysis, 2025, 2028 & 2032, Value (USD Bn)
  • Market Y-o-Y Growth Analysis (%), 2021 - 2032, Value (USD Bn)
  • Regional Trends
• North America
  • Introduction
  • Market Size and Forecast, By Form, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Gender, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • U.S.
    • Canada
• Latin America
  • Introduction
  • Market Size and Forecast, By Form, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Gender, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • Brazil
    • Argentina
    • Mexico
    • Rest of Latin America
• Europe
  • Introduction
  • Market Size and Forecast, By Form, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Gender, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • Germany
    • U.K.
    • Spain
    • France
    • Italy
    • Russia
    • Rest of Europe
• Asia Pacific
  • Introduction
  • Market Size and Forecast, By Form, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Gender, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • China
    • India
    • Japan
    • Australia
    • South Korea
    • ASEAN
    • Rest of Asia Pacific
• Middle East
  • Introduction
  • Market Size and Forecast, By Form, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Gender, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country, 2020 - 2032, Value (USD Bn)
    • GCC Countries
    • Israel
    • Rest of Middle East
• Africa
  • Introduction
  • Market Size and Forecast, By Form, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Gender, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Distribution Channel, 2020 - 2032, Value (USD Bn)
  • Market Size and Forecast, By Country/Region, 2020 - 2032, Value (USD Bn)
    • South Africa
    • North Africa
    • Central Africa

8. Competitive Landscape

• The Procter and Gamble Company (Herbal Essences)
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Unilever PLC
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• L'Oreal S.A.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Kao Corporation
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Biotique Ayurvedics Pvt. Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Forest Essentials (A luxasia Company)
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Khadi Natural Healthcare
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Shiseido Company, Limited
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Giovanni Cosmetics, Inc.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies
• Lush Retail Ltd.
  • Company Highlights
  • Product Portfolio
  • Key Developments
  • Financial Performance
  • Strategies

9. Analyst Recommendations

• Wheel of Fortune
• Analyst View
• Coherent Opportunity Map

10. References and Research Methodology

• References
• Research Methodology
• About us