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市場調查報告書
商品編碼
1755609

全球時尚人工智慧 (AI) 市場規模研究與預測，按組件、應用、部署模式、類別、最終用戶和區域預測 2025-2035

Global Artificial Intelligence (AI) in Fashion Market Size Study & Forecast, by Component, Application, Deployment Mode, Category, End User and Regional Forecasts 2025-2035
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024 年全球時尚人工智慧 (AI) 市場價值約為 12.2 億美元，預計在 2025-2035 年預測期內將以超過 40.80% 的年複合成長率(CAGR) 成長。隨著時尚產業經歷徹底的數位變革，人工智慧已成為轉型的基石，重新定義了時尚價值鏈的每一層——從趨勢預測到設計、行銷、客戶體驗和庫存最佳化。這項技術為時尚品牌提供了強大的工具來解讀消費者行為、個人化購物體驗、自動化日常任務並透過數據驅動的洞察加速決策。蓬勃發展的電子商務、激增的超個人化需求以及虛擬助理和視覺搜尋功能的日益普及，繼續推動人工智慧在時尚生態系統中的擴散。

隨著人工智慧在產品推薦引擎、智慧試衣間、客戶關係管理 (CRM) 增強、視覺識別工具和預測分析等應用領域的加速部署，市場正經歷強勁成長。基於人工智慧的平台可以智慧地預測風格偏好，推薦個人化產品組合，甚至基於社交情緒和行為分析預測未來時尚趨勢。例如，全球品牌正在利用生成式人工智慧和神經網路來創建動態產品內容，模擬設計變化，甚至提供虛擬試穿，從而幫助降低退貨率並提高轉換率。此外，人工智慧與擴增實境 (AR) 和虛擬實境 (VR) 的融合催生了沉浸式購物體驗，這在精通數位技術的消費者中正日益成為一種趨勢。

從地區來看，預計北美將在2025年引領時尚人工智慧市場，這得益於其高數位化普及率、技術創新以及關鍵人工智慧解決方案提供商的佈局。尤其是美國，它仍然是時尚科技新創公司和在人工智慧研發方面投入大量資金的成熟企業的溫床。同時，預計亞太地區將成為預測期內成長最快的地區，這得益於電子商務的快速發展、智慧型手機的普及以及中國、印度和韓國等國家消費者時尚意識的不斷增強。歐洲憑藉其豐富的時尚傳統和以創新為中心的理念，在整合人工智慧解決方案用於設計、永續性和循環時尚計劃方面也發揮著關鍵作用。

本研究旨在確定近年來不同細分市場和國家的市場規模，並預測未來幾年的市場規模。報告旨在結合研究對象國家/地區的產業定性和定量分析。報告還提供了決定市場未來成長的關鍵因素（例如促進因素和挑戰）的詳細資訊。此外，報告還涵蓋了微觀市場中利害關係人的潛在投資機會，以及對競爭格局和主要參與者產品供應的詳細分析。市場區隔和子細分市場的詳細解釋如下：

目錄

第1章：全球時尚人工智慧（AI）市場報告範圍與方法

  • 研究目標
  • 研究方法
    • 預測模型
    • 案頭研究
    • 自上而下和自下而上的方法
  • 研究屬性
  • 研究範圍
    • 市場定義
    • 市場區隔
  • 研究假設
    • 包容與排斥
    • 限制
    • 研究涵蓋的年份

第2章：執行摘要

  • CEO/CXO 立場
  • 戰略洞察
  • ESG分析
  • 主要發現

第3章：全球時尚人工智慧市場力量分析

  • 塑造全球時尚人工智慧市場的市場力量（2024-2035）
  • 驅動程式
    • 電子商務的普及和超個人化需求激增
    • 虛擬試穿、AR/VR 和生成式 AI 工具的進步
  • 限制
    • 資料隱私、安全和監管合規挑戰
    • 實施成本高且整合複雜
  • 機會
    • 人工智慧驅動的永續和循環時尚計劃的擴展
    • 滲透新興市場及全通路零售

第4章：全球時尚產業人工智慧分析

  • 波特五力模型
    • 買家的議價能力
    • 供應商的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手
  • 波特五力預測模型（2024-2035）
  • PESTEL分析
    • 政治的
    • 經濟的
    • 社會的
    • 科技
    • 環境的
    • 合法的
  • 最佳投資機會
  • 最佳制勝策略（2025年）
  • 市佔率分析（2024-2025）
  • 全球定價分析與趨勢（2025年）
  • 分析師建議與結論

第5章：全球時尚人工智慧市場規模及預測：按組成部分 - 2025-2035

  • 市場概覽
  • 解決方案
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 服務
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析

第6章：全球時尚人工智慧市場規模及預測：按應用分類 - 2025-2035 年

  • 市場概覽
  • 產品推薦
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 產品搜尋與發現
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 客戶關係管理（CRM）
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 虛擬助理
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 供應鏈管理與需求預測
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 創意設計
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 其他
    • 2024-2035 年主要國家細分估計與預測
    • 2025 年至 2035 年各地區市場規模分析

第7章：全球時尚人工智慧市場規模及預測：按地區分類 - 2025-2035

  • 全球市場、區域概況
  • 領先國家和新興國家
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 韓國
    • 亞太地區其他地區
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • 中東和非洲
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯
    • 南非
    • 中東和非洲其他地區

第 8 章：競爭情報

  • 頂級市場策略
  • IBM 公司
    • 公司概況
    • 主要高階主管
    • 公司概況
    • 財務表現（取決於數據可用性）
    • 產品/服務組合
    • 最新動態
    • 市場策略
    • SWOT分析
  • 微軟公司
  • 亞馬遜網路服務
  • 谷歌有限責任公司
  • SAP SE
  • 甲骨文公司
  • Adobe公司
  • Salesforce公司
  • Stitch Fix 公司
  • 真合身公司
  • Vue.ai（Mad Street Den）
  • Heuritech
  • 史蒂盧米亞
  • Catchoom 技術公司
簡介目錄

The Global Artificial Intelligence (AI) in Fashion Market is valued at approximately USD 1.22 billion in 2024 and is projected to expand at a compound annual growth rate (CAGR) of more than 40.80% over the forecast period 2025-2035. As the fashion industry undergoes a radical digital overhaul, AI has emerged as the cornerstone of transformation, redefining every layer of the fashion value chain-from trend forecasting to design, merchandising, customer experience, and inventory optimization. This technology offers fashion brands powerful tools to decode consumer behavior, personalize shopping experiences, automate routine tasks, and accelerate decision-making with data-driven insights. A confluence of booming e-commerce, surging demand for hyper-personalization, and rising adoption of virtual assistants and visual search features continues to fuel the proliferation of AI across fashion ecosystems.

The market is witnessing robust traction due to the accelerated deployment of AI in applications such as product recommendation engines, smart fitting rooms, CRM enhancement, visual recognition tools, and predictive analytics. AI-powered platforms can intelligently anticipate style preferences, suggest personalized product combinations, and even predict future fashion trends based on social sentiment and behavioral analytics. For instance, global brands are now leveraging generative AI and neural networks to create dynamic product content, simulate design variations, and even facilitate virtual try-ons, helping reduce returns while enhancing conversion rates. Moreover, the fusion of AI with augmented reality (AR) and virtual reality (VR) has led to the rise of immersive shopping experiences, a growing trend among digitally savvy consumers.

Regionally, North America is expected to lead the AI in Fashion market in 2025, driven by the high digital adoption rates, technological innovation, and the presence of key AI solution providers. The United States, in particular, remains a hotbed for fashion-tech startups and established players investing heavily in AI R&D. Meanwhile, Asia Pacific is anticipated to be the fastest-growing region over the forecast period, spurred by the meteoric rise of e-commerce, smartphone penetration, and increasing fashion consciousness among consumers in countries such as China, India, and South Korea. Europe, with its rich fashion heritage and innovation-centric approach, is also playing a pivotal role in integrating AI solutions for design, sustainability, and circular fashion initiatives.

Major market player included in this report are:

  • IBM Corporation
  • Microsoft Corporation
  • Amazon Web Services
  • Google LLC
  • SAP SE
  • Oracle Corporation
  • Adobe Inc.
  • Salesforce, Inc.
  • Stitch Fix, Inc.
  • True Fit Corporation
  • Vue.ai (Mad Street Den)
  • Heuritech
  • Stylumia
  • Catchoom Technologies
  • Lily AI

Global Artificial Intelligence (AI) in Fashion Market Report Scope:

  • Historical Data - 2023, 2024
  • Base Year for Estimation - 2024
  • Forecast period - 2025-2035
  • Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
  • Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
  • Customization Scope - Free report customization (equivalent up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

By Component:

  • Solutions
  • Services

By Application:

  • Product Recommendation
  • Product Search & Discovery
  • Customer Relationship Management (CRM)
  • Virtual Assistants
  • Supply Chain Management & Demand Forecasting
  • Creative Design
  • Others

By Deployment Mode:

  • Cloud
  • On-Premise

By Category:

  • Apparel
  • Accessories
  • Beauty & Cosmetics

By End User:

  • Fashion Designers
  • Retail Stores
  • E-Commerce Platforms
  • Others

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2025 to 2035.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Artificial Intelligence (AI) in Fashion Market Report Scope & Methodology

  • 1.1. Research Objective
  • 1.2. Research Methodology
    • 1.2.1. Forecast Model
    • 1.2.2. Desk Research
    • 1.2.3. Top-Down and Bottom-Up Approach
  • 1.3. Research Attributes
  • 1.4. Scope of the Study
    • 1.4.1. Market Definition
    • 1.4.2. Market Segmentation
  • 1.5. Research Assumption
    • 1.5.1. Inclusion & Exclusion
    • 1.5.2. Limitations
    • 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

  • 2.1. CEO/CXO Standpoint
  • 2.2. Strategic Insights
  • 2.3. ESG Analysis
  • 2.4. Key Findings

Chapter 3. Global Artificial Intelligence (AI) in Fashion Market Forces Analysis

  • 3.1. Market Forces Shaping the Global AI in Fashion Market 2024-2035
  • 3.2. Drivers
    • 3.2.1. Surging E-commerce Adoption and Demand for Hyper-Personalization
    • 3.2.2. Advancement of Virtual Try-On, AR/VR and Generative AI Tools
  • 3.3. Restraints
    • 3.3.1. Data Privacy, Security & Regulatory Compliance Challenges
    • 3.3.2. High Implementation Costs and Integration Complexity
  • 3.4. Opportunities
    • 3.4.1. Expansion of AI-Driven Sustainable and Circular Fashion Initiatives
    • 3.4.2. Penetration into Emerging Markets and Omni-Channel Retail

Chapter 4. Global Artificial Intelligence (AI) in Fashion Industry Analysis

  • 4.1. Porter's Five Forces Model
    • 4.1.1. Bargaining Power of Buyers
    • 4.1.2. Bargaining Power of Suppliers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
  • 4.2. Porter's Five Forces Forecast Model 2024-2035
  • 4.3. PESTEL Analysis
    • 4.3.1. Political
    • 4.3.2. Economic
    • 4.3.3. Social
    • 4.3.4. Technological
    • 4.3.5. Environmental
    • 4.3.6. Legal
  • 4.4. Top Investment Opportunities
  • 4.5. Top Winning Strategies 2025
  • 4.6. Market Share Analysis 2024-2025
  • 4.7. Global Pricing Analysis and Trends 2025
  • 4.8. Analyst Recommendations & Conclusion

Chapter 5. Global Artificial Intelligence (AI) in Fashion Market Size & Forecasts by Component 2025-2035

  • 5.1. Market Overview
  • 5.2. Solutions
    • 5.2.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.2.2. Market Size Analysis, by Region, 2025-2035
  • 5.3. Services
    • 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.3.2. Market Size Analysis, by Region, 2025-2035

Chapter 6. Global Artificial Intelligence (AI) in Fashion Market Size & Forecasts by Application 2025-2035

  • 6.1. Market Overview
  • 6.2. Product Recommendation
    • 6.2.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.2.2. Market Size Analysis, by Region, 2025-2035
  • 6.3. Product Search & Discovery
    • 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.3.2. Market Size Analysis, by Region, 2025-2035
  • 6.4. Customer Relationship Management (CRM)
    • 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.4.2. Market Size Analysis, by Region, 2025-2035
  • 6.5. Virtual Assistants
    • 6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.5.2. Market Size Analysis, by Region, 2025-2035
  • 6.6. Supply Chain Management & Demand Forecasting
    • 6.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.6.2. Market Size Analysis, by Region, 2025-2035
  • 6.7. Creative Design
    • 6.7.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.7.2. Market Size Analysis, by Region, 2025-2035
  • 6.8. Others
    • 6.8.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.8.2. Market Size Analysis, by Region, 2025-2035

Chapter 7. Global Artificial Intelligence (AI) in Fashion Market Size & Forecasts by Region 2025-2035

  • 7.1. Global Market, Regional Snapshot
  • 7.2. Top Leading & Emerging Countries
  • 7.3. North America AI in Fashion Market
    • 7.3.1. U.S. AI in Fashion Market
      • 7.3.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.3.1.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.3.2. Canada AI in Fashion Market
      • 7.3.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.3.2.2. Application Breakdown Size & Forecasts, 2025-2035
  • 7.4. Europe AI in Fashion Market
    • 7.4.1. UK AI in Fashion Market
      • 7.4.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.1.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.2. Germany AI in Fashion Market
      • 7.4.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.2.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.3. France AI in Fashion Market
      • 7.4.3.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.3.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.4. Spain AI in Fashion Market
      • 7.4.4.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.4.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.5. Italy AI in Fashion Market
      • 7.4.5.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.5.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.6. Rest of Europe AI in Fashion Market
      • 7.4.6.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.6.2. Application Breakdown Size & Forecasts, 2025-2035
  • 7.5. Asia Pacific AI in Fashion Market
    • 7.5.1. China AI in Fashion Market
      • 7.5.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.1.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.2. India AI in Fashion Market
      • 7.5.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.2.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.3. Japan AI in Fashion Market
      • 7.5.3.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.3.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.4. Australia AI in Fashion Market
      • 7.5.4.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.4.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.5. South Korea AI in Fashion Market
      • 7.5.5.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.5.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.6. Rest of APAC AI in Fashion Market
      • 7.5.6.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.6.2. Application Breakdown Size & Forecasts, 2025-2035
  • 7.6. Latin America AI in Fashion Market
    • 7.6.1. Brazil AI in Fashion Market
      • 7.6.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.6.1.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.6.2. Mexico AI in Fashion Market
      • 7.6.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.6.2.2. Application Breakdown Size & Forecasts, 2025-2035
  • 7.7. Middle East & Africa AI in Fashion Market
    • 7.7.1. UAE AI in Fashion Market
      • 7.7.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.1.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.7.2. Saudi Arabia AI in Fashion Market
      • 7.7.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.2.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.7.3. South Africa AI in Fashion Market
      • 7.7.3.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.3.2. Application Breakdown Size & Forecasts, 2025-2035
    • 7.7.4. Rest of Middle East & Africa AI in Fashion Market
      • 7.7.4.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.4.2. Application Breakdown Size & Forecasts, 2025-2035

Chapter 8. Competitive Intelligence

  • 8.1. Top Market Strategies
  • 8.2. IBM Corporation
    • 8.2.1. Company Overview
    • 8.2.2. Key Executives
    • 8.2.3. Company Snapshot
    • 8.2.4. Financial Performance (Subject to Data Availability)
    • 8.2.5. Product/Services Portfolio
    • 8.2.6. Recent Developments
    • 8.2.7. Market Strategies
    • 8.2.8. SWOT Analysis
  • 8.3. Microsoft Corporation
  • 8.4. Amazon Web Services
  • 8.5. Google LLC
  • 8.6. SAP SE
  • 8.7. Oracle Corporation
  • 8.8. Adobe Inc.
  • 8.9. Salesforce, Inc.
  • 8.10. Stitch Fix, Inc.
  • 8.11. True Fit Corporation
  • 8.12. Vue.ai (Mad Street Den)
  • 8.13. Heuritech
  • 8.14. Stylumia
  • 8.15. Catchoom Technologies