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市場調查報告書
商品編碼
1752245

全球蜂巢式網路訂閱市場規模研究與預測，依訂閱類型、技術、網路營運商、使用類型、設備類型和區域預測 2025-2035

Global Cellular Network Subscription Market Size study & Forecast, by Subscription Type, Technology, Network Operator, Usage Type, Device Type, and Regional Forecasts 2025-2035
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2024年，全球蜂巢式網路用戶市場規模約為73.9億美元，預計在2025-2035年的預測期內，複合年成長率將達到6.32%。蜂窩網路用戶（包括預付費和後付費用戶）是現代數位經濟的支柱，為各種消費者和企業設備提供即時通訊、資料存取和增值服務。行動寬頻網路的擴展以及行動技術從2G到5G的演進，擴大了對無縫連接的需求。因此，電信業者正在創新其產品，不僅為了留住現有客戶，也為了吸引新興用戶群，尤其是在行動裝置仍是網路接取主要方式的發展中國家。

各行各業的快速數字化，加上智慧型手機和平板電腦等智慧型裝置的普及，正在顯著推動全球蜂窩用戶數量的成長。從3G和4G到5G的過渡，為增強型數據驅動服務（包括即時視訊、雲端遊戲、物聯網應用和高保真VoIP）帶來了新的機會。在捆綁服務產品和改進的客戶保留策略的推動下，後付費訂閱模式在已開發經濟體中持續受到青睞。相反，預付費模式憑藉其經濟實惠和靈活性，在成本敏感型市場中佔據主導地位。此外，行動虛擬網路營運商（MVNO）正在透過以具有競爭力的價格提供利基服務、促進包容性並擴大市場覆蓋範圍來顛覆市場。

從地區來看，北美佔據著蜂窩網路用戶市場的顯著佔有率，這得益於其強大的基礎設施、高行動普及率以及由行業巨頭引領的5G積極部署。歐洲緊隨其後，其支持公平競爭和基礎設施共享的監管框架促進了城鄉地區的服務擴展。同時，亞太地區正成為成長最快的地區，這得益於印度、中國和印尼等人口稠密國家的大規模移動普及。政府支持的擴大數位接入的舉措，加上不斷成長的年輕人口和價格實惠的設備供應，正在推動該地區對蜂窩連接的需求空前高漲。

本研究旨在確定近年來不同部門市場和國家的市場規模，並預測未來幾年的市場規模。報告旨在結合研究對象國家/地區的產業定性和定量分析。報告還提供了決定市場未來成長的關鍵因素（例如促進因素和課題）的詳細資訊。此外，報告還涵蓋了微觀市場中利害關係人的潛在投資機會，以及對競爭格局和主要參與者產品供應的詳細分析。市場區隔和子部門市場的詳細解釋如下：

目錄

第1章：全球蜂巢式網路用戶市場報告範圍與方法

  • 研究目標
  • 研究方法
    • 預測模型
    • 案頭研究
    • 自上而下和自下而上的方法
  • 研究屬性
  • 研究範圍
    • 市場定義
    • 市場區隔
  • 研究假設
    • 包容與排斥
    • 限制
    • 研究涵蓋的年份

第2章：執行摘要

  • CEO/CXO 立場
  • 戰略洞察
  • ESG分析
  • 主要發現

第3章：全球蜂巢式網路用戶市場力量分析

  • 影響全球蜂巢式網路訂閱市場的市場力量（2024-2035）
  • 驅動程式
    • 智慧型手機普及率和行動上網使用率不斷提高
    • 5G部署和網路升級
  • 限制
    • 監管和頻譜分配課題
    • 已開發經濟體的市場飽和
  • 機會
    • 物聯網和機器對機器訂閱的成長
    • 新興市場的擴張

第4章：全球蜂巢式網路訂閱產業分析

  • 波特五力模型
    • 買方議價能力
    • 供應商的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手
  • 波特五力預測模型（2024-2035）
  • PESTEL分析
    • 政治的
    • 經濟
    • 社會的
    • 科技
    • 環境的
    • 合法的
  • 最佳投資機會
  • 最佳制勝策略（2025年）
  • 市佔率分析（2024-2025）
  • 2025年全球定價分析與趨勢
  • 分析師建議與結論

第5章：全球蜂巢式網路訂閱市場規模與預測：依訂閱類型 - 2025-2035

  • 市場概覽
  • 全球蜂巢式網路訂閱市場表現 - 潛力分析（2025 年）
  • 後付費
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 預付費
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析

第6章：全球蜂巢式網路用戶市場規模及預測：依技術分類 - 2025-2035

  • 市場概覽
  • 全球蜂巢式網路訂閱市場表現 - 潛力分析（2025 年）
  • 2G
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 3G
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 4G
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 5G
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析

第7章：全球蜂巢式網路用戶市場規模及預測：依地區 - 2025-2035

  • 、區域市場概況
  • 領先國家和新興國家
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 韓國
    • 亞太地區其他地區
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • 中東和非洲
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯
    • 南非

第 8 章：競爭情報

  • 頂級市場策略
  • Verizon Communications Inc.
    • 公司概況
    • 主要高階主管
    • 公司概況
    • 財務表現（視數據可用性而定）
    • 產品/服務端口
    • 近期發展
    • 市場策略
    • SWOT分析
  • AT&T Inc.
  • Deutsche Telekom AG
  • China Mobile Ltd.
  • Reliance Jio Infocomm Ltd.
  • Telefonica S.A.
  • Orange S.A.
  • NTT Docomo Inc.
  • T-Mobile US, Inc.
  • Bharti Airtel Ltd.
  • SK Telecom Co., Ltd.
  • Telstra Corporation Ltd.
  • KDDI Corporation
  • Rogers Communications Inc.
簡介目錄

Global Cellular Network Subscription Market is valued approximately at USD 7.39 billion in 2024 and is poised to grow at a CAGR of 6.32% over the forecast period 2025-2035. Cellular network subscriptions, encompassing both prepaid and postpaid users, serve as the backbone of the modern digital economy-powering real-time communication, data access, and value-added services across a spectrum of consumer and enterprise devices. The expansion of mobile broadband networks and the evolution of mobile technologies from 2G to 5G have amplified the demand for seamless connectivity. As a result, telecom operators are innovating their offerings to not only retain customers but also capture emerging user segments, especially in developing nations where mobile remains the primary mode of internet access.

Rapid digitization across industries, coupled with the proliferation of smart devices such as smartphones and tablets, is significantly boosting cellular subscriptions worldwide. The transition from 3G and 4G to 5G is unleashing new opportunities for enhanced data-driven services including real-time video, cloud gaming, IoT applications, and high-fidelity VoIP. The postpaid subscription model continues to gain traction in developed economies, driven by bundled service offerings and improved customer retention strategies. Conversely, prepaid models dominate in cost-sensitive markets due to their affordability and flexibility. Additionally, Mobile Virtual Network Operators (MVNOs) are disrupting the market by offering niche services at competitive prices, fostering greater inclusivity and expanding market reach.

Regionally, North America commands a significant share of the cellular network subscription market, backed by strong infrastructure, high mobile penetration rates, and aggressive 5G rollouts led by industry giants. Europe follows closely, where regulatory frameworks supporting fair competition and infrastructure sharing have facilitated service expansion across rural and urban locales. Meanwhile, Asia Pacific is emerging as the fastest-growing region, driven by mass mobile adoption in densely populated countries like India, China, and Indonesia. Government-backed initiatives to expand digital access, paired with a growing youth demographic and affordable device availability, are fueling unprecedented demand for cellular connectivity in this region.

Major market player included in this report are:

  • Verizon Communications Inc.
  • Vodafone Group Plc
  • AT&T Inc.
  • Deutsche Telekom AG
  • China Mobile Ltd.
  • Reliance Jio Infocomm Ltd.
  • Telefonica S.A.
  • Orange S.A.
  • NTT Docomo Inc.
  • T-Mobile US, Inc.
  • Bharti Airtel Ltd.
  • SK Telecom Co., Ltd.
  • Telstra Corporation Ltd.
  • KDDI Corporation
  • Rogers Communications Inc.

Global Cellular Network Subscription Market Report Scope:

  • Historical Data - 2023, 2024
  • Base Year for Estimation - 2024
  • Forecast period - 2025-2035
  • Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
  • Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
  • Customization Scope - Free report customization (equivalent up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

By Subscription Type:

  • Postpaid
  • Prepaid

By Technology:

  • 2G
  • 3G
  • 4G
  • 5G

By Network Operator:

  • Mobile Network Operators (MNOs)
  • Mobile Virtual Network Operators (MVNOs)

By Usage Type:

  • Voice
  • Data
  • Value-added Services (VAS)

By Device Type:

  • Smartphones
  • Feature Phones
  • Tablets
  • Other Devices

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2025 to 2035.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Cellular Network Subscription Market Report Scope & Methodology

  • 1.1. Research Objective
  • 1.2. Research Methodology
    • 1.2.1. Forecast Model
    • 1.2.2. Desk Research
    • 1.2.3. Top Down and Bottom-Up Approach
  • 1.3. Research Attributes
  • 1.4. Scope of the Study
    • 1.4.1. Market Definition
    • 1.4.2. Market Segmentation
  • 1.5. Research Assumption
    • 1.5.1. Inclusion & Exclusion
    • 1.5.2. Limitations
    • 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

  • 2.1. CEO/CXO Standpoint
  • 2.2. Strategic Insights
  • 2.3. ESG Analysis
  • 2.4. Key Findings

Chapter 3. Global Cellular Network Subscription Market Forces Analysis

  • 3.1. Market Forces Shaping the Global Cellular Network Subscription Market 2024-2035
  • 3.2. Drivers
    • 3.2.1. Increasing Smartphone Penetration and Mobile Internet Usage
    • 3.2.2. 5G Rollout and Network Upgrades
  • 3.3. Restraints
    • 3.3.1. Regulatory and Spectrum Allocation Challenges
    • 3.3.2. Market Saturation in Developed Economies
  • 3.4. Opportunities
    • 3.4.1. Growth of IoT and Machine-to-Machine Subscriptions
    • 3.4.2. Expansion in Emerging Markets

Chapter 4. Global Cellular Network Subscription Industry Analysis

  • 4.1. Porter's 5 Forces Model
    • 4.1.1. Bargaining Power of Buyer
    • 4.1.2. Bargaining Power of Supplier
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
  • 4.2. Porter's 5 Force Forecast Model 2024-2035
  • 4.3. PESTEL Analysis
    • 4.3.1. Political
    • 4.3.2. Economical
    • 4.3.3. Social
    • 4.3.4. Technological
    • 4.3.5. Environmental
    • 4.3.6. Legal
  • 4.4. Top Investment Opportunities
  • 4.5. Top Winning Strategies 2025
  • 4.6. Market Share Analysis 2024-2025
  • 4.7. Global Pricing Analysis and Trends 2025
  • 4.8. Analyst Recommendation & Conclusion

Chapter 5. Global Cellular Network Subscription Market Size & Forecasts by Subscription Type 2025-2035

  • 5.1. Market Overview
  • 5.2. Global Cellular Network Subscription Market Performance - Potential Analysis 2025
  • 5.3. Postpaid
    • 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.3.2. Market Size Analysis, by Region, 2025-2035
  • 5.4. Prepaid
    • 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.4.2. Market Size Analysis, by Region, 2025-2035

Chapter 6. Global Cellular Network Subscription Market Size & Forecasts by Technology 2025-2035

  • 6.1. Market Overview
  • 6.2. Global Cellular Network Subscription Market Performance - Potential Analysis 2025
  • 6.3. 2G
    • 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.3.2. Market Size Analysis, by Region, 2025-2035
  • 6.4. 3G
    • 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.4.2. Market Size Analysis, by Region, 2025-2035
  • 6.5. 4G
    • 6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.5.2. Market Size Analysis, by Region, 2025-2035
  • 6.6. 5G
    • 6.6.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.6.2. Market Size Analysis, by Region, 2025-2035

Chapter 7. Global Cellular Network Subscription Market Size & Forecasts by Region 2025-2035

  • 7.1. Cellular Network Subscription Market, Regional Market Snapshot
  • 7.2. Top Leading & Emerging Countries
  • 7.3. North America Cellular Network Subscription Market
    • 7.3.1. U.S. Cellular Network Subscription Market
      • 7.3.1.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.3.1.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.3.2. Canada Cellular Network Subscription Market
      • 7.3.2.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.3.2.2. Technology Breakdown Size & Forecasts, 2025-2035
  • 7.4. Europe Cellular Network Subscription Market
    • 7.4.1. UK Cellular Network Subscription Market
      • 7.4.1.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.4.1.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.4.2. Germany Cellular Network Subscription Market
      • 7.4.2.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.4.2.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.4.3. France Cellular Network Subscription Market
      • 7.4.3.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.4.3.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.4.4. Spain Cellular Network Subscription Market
      • 7.4.4.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.4.4.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.4.5. Italy Cellular Network Subscription Market
      • 7.4.5.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.4.5.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.4.6. Rest of Europe Cellular Network Subscription Market
      • 7.4.6.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.4.6.2. Technology Breakdown Size & Forecasts, 2025-2035
  • 7.5. Asia Pacific Cellular Network Subscription Market
    • 7.5.1. China Cellular Network Subscription Market
      • 7.5.1.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.5.1.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.5.2. India Cellular Network Subscription Market
      • 7.5.2.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.5.2.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.5.3. Japan Cellular Network Subscription Market
      • 7.5.3.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.5.3.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.5.4. Australia Cellular Network Subscription Market
      • 7.5.4.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.5.4.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.5.5. South Korea Cellular Network Subscription Market
      • 7.5.5.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.5.5.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.5.6. Rest of APAC Cellular Network Subscription Market
      • 7.5.6.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.5.6.2. Technology Breakdown Size & Forecasts, 2025-2035
  • 7.6. Latin America Cellular Network Subscription Market
    • 7.6.1. Brazil Cellular Network Subscription Market
      • 7.6.1.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.6.1.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.6.2. Mexico Cellular Network Subscription Market
      • 7.6.2.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.6.2.2. Technology Breakdown Size & Forecasts, 2025-2035
  • 7.7. Middle East and Africa Cellular Network Subscription Market
    • 7.7.1. UAE Cellular Network Subscription Market
      • 7.7.1.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.7.1.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.7.2. Saudi Arabia Cellular Network Subscription Market
      • 7.7.2.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.7.2.2. Technology Breakdown Size & Forecasts, 2025-2035
    • 7.7.3. South Africa Cellular Network Subscription Market
      • 7.7.3.1. Subscription Type Breakdown Size & Forecasts, 2025-2035
      • 7.7.3.2. Technology Breakdown Size & Forecasts, 2025-2035

Chapter 8. Competitive Intelligence

  • 8.1. Top Market Strategies
  • 8.2. Verizon Communications Inc.
    • 8.2.1. Company Overview
    • 8.2.2. Key Executives
    • 8.2.3. Company Snapshot
    • 8.2.4. Financial Performance (Subject to Data Availability)
    • 8.2.5. Product/Services Port
    • 8.2.6. Recent Development
    • 8.2.7. Market Strategies
    • 8.2.8. SWOT Analysis
  • 8.3. Vodafone Group Plc
  • 8.4. AT&T Inc.
  • 8.5. Deutsche Telekom AG
  • 8.6. China Mobile Ltd.
  • 8.7. Reliance Jio Infocomm Ltd.
  • 8.8. Telefonica S.A.
  • 8.9. Orange S.A.
  • 8.10. NTT Docomo Inc.
  • 8.11. T-Mobile US, Inc.
  • 8.12. Bharti Airtel Ltd.
  • 8.13. SK Telecom Co., Ltd.
  • 8.14. Telstra Corporation Ltd.
  • 8.15. KDDI Corporation
  • 8.16. Rogers Communications Inc.