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1752192

全球漸進式 Web 應用市場規模研究與預測（依組件、組織規模、應用和區域分類）2025-2035 年預測

Global Progressive Web Apps Market Size Study & Forecast, by Component, Organization Size, Application, and Regional Forecasts 2025-2035
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

2024 年全球漸進式 Web 應用 (PWA) 市場價值約為 19.1 億美元，預計在 2025 年至 2035 年的預測期內將以超過 31.10% 的複合年成長率迅猛成長。漸進式 Web 應用融合了 Web 和行動應用的優點，正迅速成為下一代數位體驗的基石。 PWA 採用標準 Web 技術構建，但功能類似於原生行動應用，可安裝在設備上、離線工作、發送推播通知並提供閃電般的性能——無需應用商店。這項技術奇蹟正迅速成為旨在增強用戶參與度、降低開發成本和加速數位轉型計畫的企業的首選解決方案。市場令人印象深刻的成長軌跡很大程度上受到對高效能、與平台無關的應用程式日益成長的需求以及各行各業對行動優先策略的激增採用的推動。

縮短開發時間、降低儲存需求以及提升轉換率的結合，使漸進式 Web 應用 (PWA) 成為一項策略性數位資產，尤其適用於媒體、娛樂和金融服務業 (BFSI) 等產業。這些應用程式徹底改變了品牌與用戶的互動方式，最大限度地減少了摩擦，同時最大限度地提高了留存率。例如，金融機構正在利用 PWA 簡化入職流程並提升客戶體驗，而娛樂平台則部署 PWA 來提供無縫的內容串流。隨著全球行動網路流量超越桌面網路流量，企業面臨著提供強大、安全且自適應的用戶體驗的越來越大的壓力，而 PWA 憑藉其卓越的多功能性滿足了這一需求。然而，諸如裝置功能存取受限（與原生應用程式相比）以及平台支援差異（尤其是在 iOS 上）等課題可能會對成長造成輕微的阻礙。儘管如此，Web 功能、瀏覽器支援的持續改進以及 5G 的普及預計將彌合這些差距，並帶來新的市場機會。

從區域角度來看，北美將在2025年佔據漸進式Web應用市場的最大佔有率，這得益於其成熟的數位基礎設施、快速的企業雲端應用以及零售、銀行和娛樂業者的早期技術應用。尤其是在美國，零售和媒體領域的主要品牌已經轉向基於PWA的模型，以提升用戶體驗並降低跳出率。同時，亞太地區預計將在預測期內成為成長最快的地區，這得益於其數位原生代人口、價格合理的行動資料套餐以及印度、中國和東南亞等國家蓬勃發展的電子商務生態系統。歐洲持續保持強勁成長，尤其是在金融和公共服務領域，在這些領域，安全、快速載入和離線功能的應用程式變得越來越重要。

本研究旨在確定近年來不同部門市場和國家的市場規模，並預測未來幾年的市場規模。報告旨在結合研究對象國家/地區的產業定性和定量分析。報告還提供了決定市場未來成長的關鍵因素（例如促進因素和課題）的詳細資訊。此外，報告還涵蓋了微觀市場中利害關係人的潛在投資機會，以及對競爭格局和主要參與者產品供應的詳細分析。市場區隔和子部門市場的詳細解釋如下：

目錄

第1章：全球漸進式 Web 應用市場報告範圍與方法

  • 研究目標
  • 研究方法
    • 預測模型
    • 案頭研究
    • 自上而下和自下而上的方法
  • 研究屬性
  • 研究範圍
    • 市場定義
    • 市場區隔
  • 研究假設
    • 包容與排斥
    • 限制
    • 研究涵蓋的年份

第2章：執行摘要

  • CEO/CXO 立場
  • 戰略洞察
  • ESG分析
  • 主要發現

第3章：全球漸進式 Web 應用市場力量分析

  • 塑造全球漸進式 Web 應用市場的市場力量（2024-2035）
  • 驅動程式
    • 行動網際網路普及率和 5G 採用率不斷上升
    • 對經濟高效、平台無關的解決方案的需求
  • 限制
    • 有限的本機設備功能訪問
    • 跨瀏覽器的不同平台支持
  • 機會
    • 5G 和進階瀏覽器功能的出現
    • 新興市場加速數位轉型

第4章：全球漸進式 Web 應用產業分析

  • 波特五力模型
    • 買方議價能力
    • 供應商的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手
  • 波特五力預測模型（2024-2035）
  • PESTEL分析
    • 政治的
    • 經濟的
    • 社會的
    • 科技
    • 環境的
    • 合法的
  • 最佳投資機會
  • 最佳制勝策略（2025年）
  • 市佔率分析（2024-2025）
  • 2025年全球定價分析與趨勢
  • 分析師建議與結論

第5章：全球漸進式 Web 應用市場規模及預測：依組件分類 - 2025-2035 年

  • 市場概覽
  • 全球漸進式 Web 應用市場表現 - 潛力分析（2025 年）
  • 平台
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 服務
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析

第6章：全球漸進式 Web 應用市場規模及預測：依組織規模 - 2025-2035 年

  • 市場概覽
  • 全球漸進式 Web 應用市場表現 - 潛力分析（2025 年）
  • 中小企業（SMEs）
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析
  • 大型企業
    • 2024-2035 年主要國家部門估計與預測
    • 2025 年至 2035 年各地區市場規模分析

第7章：全球漸進式 Web 應用市場規模與預測：依地區 - 2025-2035 年

  • 全球及區域市場概況
  • 領先國家和新興國家
  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
    • 歐洲其他地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 韓國
    • 亞太地區其他地區
  • 拉丁美洲
    • 巴西
    • 墨西哥
  • 中東和非洲
    • 阿拉伯聯合大公國
    • 沙烏地阿拉伯（KSA）
    • 南非
    • 中東和非洲其他地區

第 8 章：競爭情報

  • 頂級市場策略
  • Google LLC
    • 公司概況
    • 主要高階主管
    • 公司概況
    • 財務表現（取決於數據可用性）
    • 產品/服務組合
    • 近期發展
    • 市場策略
    • SWOT分析
  • Microsoft Corporation
  • IBM Corporation
  • Apple Inc.
  • Twitter Inc.
  • Samsung Electronics Co., Ltd.
  • Alibaba Group Holding Ltd.
  • SAP SE
  • Oracle Corporation
  • Mozilla Corporation
  • Infosys Limited
  • Tata Consultancy Services
  • Progress Software Corporation
  • Angular Minds Pvt Ltd
  • Hidden Brains InfoTech
簡介目錄

The Global Progressive Web Apps (PWA) Market is valued at approximately USD 1.91 billion in 2024 and is expected to experience a meteoric rise with a CAGR of more than 31.10% throughout the forecast period from 2025 to 2035. Progressive Web Apps, which marry the best of web and mobile applications, are fast becoming the cornerstone of next-generation digital experiences. Built with standard web technologies yet functioning like native mobile apps, PWAs can be installed on devices, work offline, send push notifications, and deliver lightning-fast performance-without the need for app stores. This technological marvel is rapidly becoming the preferred solution for businesses aiming to enhance user engagement, reduce development costs, and accelerate digital transformation initiatives. The market's impressive growth trajectory is largely being propelled by the mounting demand for high-performance, platform-agnostic applications and the surging adoption of mobile-first strategies across industries.

The confluence of reduced development time, low storage requirements, and increased conversion rates has transformed PWAs into a strategic digital asset, particularly for sectors like media, entertainment, and BFSI. These applications have revolutionized how brands interact with users-minimizing friction while maximizing retention. For instance, financial institutions are leveraging PWAs to streamline onboarding processes and elevate customer experience, while entertainment platforms deploy them to deliver seamless content streaming. As mobile web traffic eclipses desktop usage globally, enterprises are under growing pressure to deliver robust, secure, and adaptive user experiences, and PWAs address this demand with exceptional versatility. However, challenges such as limited device feature access (compared to native apps) and platform support disparities, particularly on iOS, may act as mild growth deterrents. Nonetheless, ongoing advancements in web capabilities, browser support, and the proliferation of 5G are expected to bridge these gaps and usher in new market opportunities.

From a regional perspective, North America commanded the largest share of the Progressive Web Apps market in 2025, buoyed by its mature digital infrastructure, rapid enterprise cloud adoption, and early technological embrace by retail, banking, and entertainment players. The United States, in particular, has seen major brands across retail and media pivot toward PWA-based models to enhance user experience and reduce bounce rates. Meanwhile, Asia Pacific is poised to emerge as the fastest-growing region over the forecast period, catalyzed by its digitally native population, affordable mobile data plans, and burgeoning e-commerce ecosystem in countries like India, China, and Southeast Asia. Europe continues to see robust growth, especially in the financial and public service sectors, where secure, fast-loading, and offline-capable applications are becoming increasingly essential.

Major market players included in this report are:

  • Google LLC
  • Microsoft Corporation
  • IBM Corporation
  • Apple Inc.
  • Twitter Inc.
  • Samsung Electronics Co., Ltd.
  • Alibaba Group Holding Ltd.
  • SAP SE
  • Oracle Corporation
  • Mozilla Corporation
  • Infosys Limited
  • Tata Consultancy Services
  • Progress Software Corporation
  • Angular Minds Pvt Ltd
  • Hidden Brains InfoTech

Global Progressive Web Apps Market Report Scope:

  • Historical Data - 2023, 2024
  • Base Year for Estimation - 2024
  • Forecast period - 2025-2035
  • Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
  • Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
  • Customization Scope - Free report customization (equivalent up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

By Component:

  • Platform
  • Services

By Organization Size:

  • Small & Medium Enterprises (SMEs)
  • Large Enterprises

By Application:

  • Media & Entertainment
  • Banking & Financial Services
  • Others

By Region:

  • North America
  • U.S.
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia Pacific
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa

Key Takeaways:

  • Market Estimates & Forecast for 10 years from 2025 to 2035.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.

Table of Contents

Chapter 1. Global Progressive Web Apps Market Report Scope & Methodology

  • 1.1. Research Objective
  • 1.2. Research Methodology
    • 1.2.1. Forecast Model
    • 1.2.2. Desk Research
    • 1.2.3. Top-Down and Bottom-Up Approach
  • 1.3. Research Attributes
  • 1.4. Scope of the Study
    • 1.4.1. Market Definition
    • 1.4.2. Market Segmentation
  • 1.5. Research Assumption
    • 1.5.1. Inclusion & Exclusion
    • 1.5.2. Limitations
    • 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

  • 2.1. CEO/CXO Standpoint
  • 2.2. Strategic Insights
  • 2.3. ESG Analysis
  • 2.4. Key Findings

Chapter 3. Global Progressive Web Apps Market Forces Analysis

  • 3.1. Market Forces Shaping the Global Progressive Web Apps Market 2024-2035
  • 3.2. Drivers
    • 3.2.1. Rising Mobile Internet Penetration & 5G Adoption
    • 3.2.2. Demand for Cost-Effective, Platform-Agnostic Solutions
  • 3.3. Restraints
    • 3.3.1. Limited Native Device Feature Access
    • 3.3.2. Disparate Platform Support Across Browsers
  • 3.4. Opportunities
    • 3.4.1. Emergence of 5G and Advanced Browser Capabilities
    • 3.4.2. Accelerated Digital Transformation in Emerging Markets

Chapter 4. Global Progressive Web Apps Industry Analysis

  • 4.1. Porter's Five Forces Model
    • 4.1.1. Bargaining Power of Buyer
    • 4.1.2. Bargaining Power of Supplier
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
  • 4.2. Porter's Five Forces Forecast Model 2024-2035
  • 4.3. PESTEL Analysis
    • 4.3.1. Political
    • 4.3.2. Economic
    • 4.3.3. Social
    • 4.3.4. Technological
    • 4.3.5. Environmental
    • 4.3.6. Legal
  • 4.4. Top Investment Opportunities
  • 4.5. Top Winning Strategies 2025
  • 4.6. Market Share Analysis 2024-2025
  • 4.7. Global Pricing Analysis and Trends 2025
  • 4.8. Analyst Recommendation & Conclusion

Chapter 5. Global Progressive Web Apps Market Size & Forecasts by Component 2025-2035

  • 5.1. Market Overview
  • 5.2. Global Progressive Web Apps Market Performance - Potential Analysis 2025
  • 5.3. Platform
    • 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.3.2. Market Size Analysis, by Region, 2025-2035
  • 5.4. Services
    • 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 5.4.2. Market Size Analysis, by Region, 2025-2035

Chapter 6. Global Progressive Web Apps Market Size & Forecasts by Organization Size 2025-2035

  • 6.1. Market Overview
  • 6.2. Global Progressive Web Apps Market Performance - Potential Analysis 2025
  • 6.3. Small & Medium Enterprises (SMEs)
    • 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.3.2. Market Size Analysis, by Region, 2025-2035
  • 6.4. Large Enterprises
    • 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
    • 6.4.2. Market Size Analysis, by Region, 2025-2035

Chapter 7. Global Progressive Web Apps Market Size & Forecasts by Region 2025-2035

  • 7.1. Global Progressive Web Apps Market, Regional Market Snapshot
  • 7.2. Top Leading & Emerging Countries
  • 7.3. North America Progressive Web Apps Market
    • 7.3.1. U.S. Progressive Web Apps Market
      • 7.3.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.3.1.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.3.1.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.3.2. Canada Progressive Web Apps Market
      • 7.3.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.3.2.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.3.2.3. Application Breakdown Size & Forecasts, 2025-2035
  • 7.4. Europe Progressive Web Apps Market
    • 7.4.1. UK Progressive Web Apps Market
      • 7.4.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.1.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.4.1.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.2. Germany Progressive Web Apps Market
      • 7.4.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.2.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.4.2.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.3. France Progressive Web Apps Market
      • 7.4.3.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.3.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.4.3.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.4. Spain Progressive Web Apps Market
      • 7.4.4.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.4.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.4.4.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.5. Italy Progressive Web Apps Market
      • 7.4.5.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.5.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.4.5.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.4.6. Rest of Europe Progressive Web Apps Market
      • 7.4.6.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.4.6.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.4.6.3. Application Breakdown Size & Forecasts, 2025-2035
  • 7.5. Asia Pacific Progressive Web Apps Market
    • 7.5.1. China Progressive Web Apps Market
      • 7.5.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.1.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.5.1.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.2. India Progressive Web Apps Market
      • 7.5.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.2.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.5.2.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.3. Japan Progressive Web Apps Market
      • 7.5.3.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.3.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.5.3.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.4. Australia Progressive Web Apps Market
      • 7.5.4.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.4.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.5.4.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.5. South Korea Progressive Web Apps Market
      • 7.5.5.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.5.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.5.5.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.5.6. Rest of APAC Progressive Web Apps Market
      • 7.5.6.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.5.6.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.5.6.3. Application Breakdown Size & Forecasts, 2025-2035
  • 7.6. Latin America Progressive Web Apps Market
    • 7.6.1. Brazil Progressive Web Apps Market
      • 7.6.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.6.1.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.6.1.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.6.2. Mexico Progressive Web Apps Market
      • 7.6.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.6.2.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.6.2.3. Application Breakdown Size & Forecasts, 2025-2035
  • 7.7. Middle East & Africa Progressive Web Apps Market
    • 7.7.1. UAE Progressive Web Apps Market
      • 7.7.1.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.1.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.7.1.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.7.2. Saudi Arabia (KSA) Progressive Web Apps Market
      • 7.7.2.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.2.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.7.2.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.7.3. South Africa Progressive Web Apps Market
      • 7.7.3.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.3.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.7.3.3. Application Breakdown Size & Forecasts, 2025-2035
    • 7.7.4. Rest of Middle East & Africa Progressive Web Apps Market
      • 7.7.4.1. Component Breakdown Size & Forecasts, 2025-2035
      • 7.7.4.2. Organization Size Breakdown Size & Forecasts, 2025-2035
      • 7.7.4.3. Application Breakdown Size & Forecasts, 2025-2035

Chapter 8. Competitive Intelligence

  • 8.1. Top Market Strategies
  • 8.2. Google LLC
    • 8.2.1. Company Overview
    • 8.2.2. Key Executives
    • 8.2.3. Company Snapshot
    • 8.2.4. Financial Performance (Subject to Data Availability)
    • 8.2.5. Product/Services Portfolio
    • 8.2.6. Recent Development
    • 8.2.7. Market Strategies
    • 8.2.8. SWOT Analysis
  • 8.3. Microsoft Corporation
  • 8.4. IBM Corporation
  • 8.5. Apple Inc.
  • 8.6. Twitter Inc.
  • 8.7. Samsung Electronics Co., Ltd.
  • 8.8. Alibaba Group Holding Ltd.
  • 8.9. SAP SE
  • 8.10. Oracle Corporation
  • 8.11. Mozilla Corporation
  • 8.12. Infosys Limited
  • 8.13. Tata Consultancy Services
  • 8.14. Progress Software Corporation
  • 8.15. Angular Minds Pvt Ltd
  • 8.16. Hidden Brains InfoTech