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市場調查報告書
商品編碼
1681130

全球可印刷自黏乙烯基薄膜市場規模研究，按製造流程、厚度（厚、薄）、類型、基材、應用和區域預測 2022-2032 年

Global Printable Self-adhesive Vinyl Films Market Size Study, by Manufacturing Process, Thickness (Thick, Thin), Type, Substrate, Application, and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

2023 年全球可印刷自黏乙烯基薄膜市場價值約為 33.5 億美元，預計在 2024-2032 年預測期內以 6.40% 的複合年成長率成長。隨著現代廣告、標牌和數位印刷行業的發展，可印刷自黏乙烯基薄膜已成為品牌和促銷應用不可或缺的組成部分。這些薄膜具有無與倫比的多功能性，可在各種表面上實現生動的圖形、客製化設計以及卓越的耐用性。隨著企業努力實現具有影響力的視覺傳達，對高性能、耐候性、易於粘貼的自黏乙烯基薄膜的需求持續激增。此外，環保印刷解決方案的興起推動了可回收和可生物分解乙烯基薄膜的創新，滿足了注重永續發展的消費者的需求。

市場擴張的動力源自於數位印刷技術的快速進步，以及對高解析度、抗紫外線乙烯基薄膜的投資不斷增加。自黏乙烯基在零售品牌、車身貼膜、室內裝飾和戶外廣告中的應用日益廣泛，促進了該行業強勁的前景。此外，電子商務和直接面對消費者的行銷策略的激增也增加了對具有成本效益的高品質標牌解決方案的需求。然而，原料成本波動和針對 PVC 產品的嚴格環境法規等挑戰對無縫成長構成了潛在障礙。然而，製造商透過投資水基和無溶劑黏合劑來克服這些限制，在不影響產品性能的情況下提供永續的替代品。

從區域來看，受廣告業蓬勃發展和商業品牌投資不斷增加的推動，北美在可印刷自黏乙烯基薄膜市場佔據主導地位。美國憑藉先進的印刷技術和主要市場參與者的強大影響力，在該區域佔據領先地位。同時，受嚴格的永續發展法規鼓勵採用不含 PVC 的乙烯基解決方案的推動，歐洲正在經歷穩步成長。預計亞太地區，特別是中國和印度將出現最快的成長，這得益於基礎設施建設的加速、零售業的擴張以及戶外廣告投資的增加。這些國家蓬勃發展的電子商務產業進一步加速了對可客製化和耐用的自黏乙烯基解決方案的需求。

市場參與者不斷創新以提高印刷品質、耐用性和環境相容性。該公司正專注於開發輕質、柔韌、抗紫外線的乙烯基薄膜，以滿足高階商業應用的需求。此外，乙烯基製造商、印刷公司和黏合劑技術提供者之間的合作和戰略夥伴關係正在塑造該行業的未來。預計向永續和可生物分解替代品的轉變將帶來翻天覆地的變化，強化市場向長期擴張的軌跡。隨著城市化的快速發展和消費者偏好的不斷變化，可印刷自黏乙烯基薄膜市場將蓬勃發展，從而改變現代視覺傳播的模式。

本報告包括的主要市場參與者：

  • 3M 公司
  • 艾利丹尼森公司
  • ORAFOL 歐洲有限公司
  • 赫西斯公司
  • Arlon 圖形有限責任公司
  • LG 豪斯
  • 琳得科株式會社
  • FDC 圖形影片有限公司
  • Kay Premium Marking Films 有限公司 (KPMF)
  • 雷特瑪公司
  • 上海歐流新材料有限公司
  • Vvivid 乙烯基
  • Nekoosa 塗層產品有限責任公司
  • 斯潘德克斯公司
  • Poli-Tape 集團

市場的詳細細分和子細分解釋如下：

目錄

第 1 章：全球可印刷自黏乙烯基薄膜市場執行摘要

  • 全球可印刷自黏乙烯基薄膜市場規模及預測（2022-2032 年）
  • 區域概況
  • 節段概要
    • 按製造程序
    • 按厚度
    • 按類型
    • 按基材
    • 按應用
  • 主要趨勢
  • 經濟衰退的影響
  • 分析師建議與結論

第2章：全球可印刷自黏乙烯基薄膜市場定義與研究假設

  • 研究目標
  • 市場定義
  • 研究假設
    • 包容與排斥
    • 限制
    • 供給側分析
      • 可用性
      • 基礎設施
      • 監管環境
      • 市場競爭
      • 經濟可行性（消費者的觀點）
    • 需求面分析
      • 監理框架
      • 技術進步
      • 環境考慮
      • 消費者認知與接受度
  • 估算方法
  • 研究涵蓋的年份
  • 貨幣兌換率

第3章：全球可印刷自黏乙烯基薄膜市場動態

  • 市場促進因素
    • 品牌和促銷應用程式需求不斷成長
    • 數位印刷和抗紫外線薄膜的技術進步
    • 增加對環保和高解析度解決方案的投資
  • 市場挑戰
    • 原料成本波動
    • PVC 基產品面臨嚴格的環保法規
  • 市場機會
    • 向永續和可生物分解的乙烯基薄膜過渡
    • 電子商務和直接面對消費者的行銷的擴張
    • 拓展至車身貼膜及內裝等新應用領域

第4章：全球可印刷自黏乙烯基薄膜市場產業分析

  • 波特五力模型
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手
    • 波特五力模型的未來方法
    • 波特五力影響分析
  • PESTEL 分析
    • 政治的
    • 經濟
    • 社會的
    • 科技
    • 環境的
    • 合法的
  • 最佳投資機會
  • 最佳獲勝策略
  • 顛覆性趨勢
  • 產業專家觀點
  • 分析師建議與結論

第 5 章：全球可印刷自黏乙烯基薄膜市場規模和預測：按製造流程 - 2022-2032 年

  • 細分儀表板
  • 全球可印刷自黏乙烯基薄膜市場：製造流程收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 壓延乙烯薄膜
    • 流延乙烯薄膜

第 6 章：全球可印刷自黏乙烯基薄膜市場規模與預測：按厚度 - 2022-2032 年

  • 細分儀表板
  • 全球可印刷自黏乙烯基薄膜市場：厚度收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 厚的
    • 薄的

第 7 章：全球可印刷自黏乙烯基薄膜市場規模與預測：按類型 - 2022-2032 年

  • 細分儀表板
  • 全球可印刷自黏乙烯基薄膜市場：類型收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 透明乙烯基薄膜
    • 不透明乙烯基薄膜
    • 反光乙烯基薄膜

第 8 章：全球可印刷自黏乙烯基薄膜市場規模與預測：按基材分類 - 2022-2032 年

  • 細分儀表板
  • 全球可印刷自黏乙烯基薄膜市場：基材收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 聚氯乙烯（PVC）
    • 聚對苯二甲酸乙二酯（PET）
    • 聚丙烯（PP）
    • 其他

第 9 章：全球可印刷自黏乙烯基薄膜市場規模與預測：按應用 - 2022-2032 年

  • 細分儀表板
  • 全球可印刷自黏乙烯基薄膜市場：應用收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 車輛包裝
    • 零售和商業標牌
    • 壁畫和室內裝飾
    • 視窗圖形
    • 其他

第 10 章：全球可印刷自黏乙烯基薄膜市場規模與預測：按地區 - 2022-2032 年

  • 北美乙烯基薄膜市場
    • 美國乙烯基薄膜市場
    • 加拿大乙烯基薄膜市場
  • 歐洲乙烯基薄膜市場
    • 英國乙烯基薄膜市場
    • 德國乙烯基薄膜市場
    • 法國乙烯基薄膜市場
    • 西班牙乙烯基薄膜市場
    • 義大利乙烯基薄膜市場
    • 歐洲其他地區的乙烯基薄膜市場
  • 亞太乙烯基薄膜市場
    • 中國乙烯基薄膜市場
    • 印度乙烯基薄膜市場
    • 日本乙烯基薄膜市場
    • 澳洲乙烯基薄膜市場
    • 韓國乙烯基薄膜市場
    • 亞太地區其他乙烯基薄膜市場
  • 拉丁美洲乙烯基薄膜市場
    • 巴西乙烯基薄膜市場
    • 墨西哥乙烯基薄膜市場
    • 拉丁美洲其他地區的乙烯基薄膜市場
  • 中東和非洲乙烯基薄膜市場
    • 沙烏地阿拉伯乙烯基薄膜市場
    • 南非乙烯基薄膜市場
    • 中東和非洲其他地區的乙烯基薄膜市場

第 11 章：競爭情報

  • 重點公司 SWOT 分析
    • 3M Company
    • Avery Dennison Corporation
    • ORAFOL Europe GmbH
  • 頂級市場策略
  • 公司簡介
    • 3M Company
      • 關鍵訊息
      • 概述
      • 財務（取決於數據可用性）
      • 產品概述
      • 市場策略
    • Hexis SA
    • Arlon Graphics, LLC
    • LG Hausys
    • Lintec Corporation
    • FDC Graphic Films, Inc.
    • Kay Premium Marking Films Ltd. (KPMF)
    • Ritrama SpA
    • Shanghai ONEW New Material Co., Ltd.
    • Vvivid Vinyl
    • Nekoosa Coated Products LLC
    • Spandex AG
    • Poli-Tape Group

第 12 章：研究過程

  • 研究進程
    • 資料探勘
    • 分析
    • 市場評估
    • 驗證
    • 出版
  • 研究屬性
簡介目錄

The Global Printable Self-adhesive Vinyl Films Market was valued at approximately USD 3.35 billion in 2023 and is poised to grow at a CAGR of 6.40% over the forecast period 2024-2032. With the evolution of modern advertising, signage, and digital printing industries, printable self-adhesive vinyl films have emerged as an indispensable component for branding and promotional applications. These films offer unmatched versatility, enabling vibrant graphics, custom designs, and superior durability across various surfaces. As businesses strive for impactful visual communication, the demand for high-performance, weather-resistant, and easy-to-apply self-adhesive vinyl films continues to surge. Furthermore, the rise of eco-friendly printing solutions has fueled innovations in recyclable and biodegradable vinyl films, catering to sustainability-conscious consumers.

The market expansion is underpinned by rapid technological advancements in digital printing, coupled with increasing investments in high-resolution, UV-resistant vinyl films. The growing adoption of self-adhesive vinyl in retail branding, vehicle wraps, interior decor, and outdoor advertising is fostering a robust industry outlook. Additionally, the proliferation of e-commerce and direct-to-consumer marketing strategies has amplified the need for cost-effective, high-quality signage solutions. However, challenges such as fluctuating raw material costs and stringent environmental regulations on PVC-based products pose potential roadblocks to seamless growth. Yet, manufacturers are countering these limitations by investing in water-based and solvent-free adhesives, offering sustainable alternatives without compromising product performance.

From a regional perspective, North America holds a dominant position in the printable self-adhesive vinyl films market, driven by a thriving advertising industry and increasing investments in commercial branding. The United States leads the regional landscape, leveraging advanced printing technologies and a strong presence of key market players. Meanwhile, Europe is experiencing steady growth, propelled by stringent sustainability regulations that encourage the adoption of PVC-free vinyl solutions. The Asia-Pacific region, particularly China and India, is anticipated to witness the fastest growth, fueled by rising infrastructure development, expanding retail sectors, and increasing investments in outdoor advertising. The booming e-commerce industry in these nations is further accelerating demand for customizable and durable self-adhesive vinyl solutions.

Market participants are continually innovating to enhance print quality, durability, and environmental compatibility. Companies are focusing on developing lightweight, flexible, and UV-resistant vinyl films, catering to high-end commercial applications. Moreover, collaborations and strategic partnerships among vinyl manufacturers, printing companies, and adhesive technology providers are shaping the industry's future. The transition towards sustainable and biodegradable alternatives is expected to be a game-changer, reinforcing the market's trajectory towards long-term expansion. With rapid urbanization and evolving consumer preferences, the printable self-adhesive vinyl films market is set to thrive, transforming the landscape of modern visual communication.

Major Market Players Included in This Report:

  • 3M Company
  • Avery Dennison Corporation
  • ORAFOL Europe GmbH
  • Hexis S.A.
  • Arlon Graphics, LLC
  • LG Hausys
  • Lintec Corporation
  • FDC Graphic Films, Inc.
  • Kay Premium Marking Films Ltd. (KPMF)
  • Ritrama S.p.A.
  • Shanghai ONEW New Material Co., Ltd.
  • Vvivid Vinyl
  • Nekoosa Coated Products LLC
  • Spandex AG
  • Poli-Tape Group

The Detailed Segments and Sub-segments of the Market are Explained Below:

By Manufacturing Process:

  • Calendered Vinyl Films
  • Cast Vinyl Films

By Thickness:

  • Thick
  • Thin

By Type:

  • Transparent Vinyl Films
  • Opaque Vinyl Films
  • Reflective Vinyl Films

By Substrate:

  • Polyvinyl Chloride (PVC)
  • Polyethylene Terephthalate (PET)
  • Polypropylene (PP)
  • Others

By Application:

  • Vehicle Wraps
  • Retail & Commercial Signage
  • Wall Murals & Interior Decor
  • Window Graphics
  • Others

By Region:

North America:

  • U.S.
  • Canada

Europe:

  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe (ROE)

Asia Pacific:

  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia Pacific (RoAPAC)

Latin America:

  • Brazil
  • Mexico

Middle East & Africa:

  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa (RoMEA)

Years Considered for the Study:

  • Historical Year: 2022, 2023
  • Base Year: 2023
  • Forecast Period: 2024-2032

Key Takeaways:

  • Market estimates & forecasts for 10 years from 2022 to 2032.
  • Annualized revenue analysis at regional and country levels for each market segment.
  • In-depth geographical analysis with country-level insights into market performance.
  • Competitive landscape featuring major market players and key industry developments.
  • Strategic insights into business expansion, mergers, acquisitions, and innovations.
  • Structural market analysis outlining industry competitiveness.
  • Supply-demand analysis highlighting growth opportunities and challenges.

Table of Contents

Chapter 1. Global Printable Self-adhesive Vinyl Films Market Executive Summary

  • 1.1. Global Printable Self-adhesive Vinyl Films Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Manufacturing Process
    • 1.3.2. By Thickness
    • 1.3.3. By Type
    • 1.3.4. By Substrate
    • 1.3.5. By Application
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Printable Self-adhesive Vinyl Films Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory Frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Printable Self-adhesive Vinyl Films Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Rising Demand in Branding and Promotional Applications
    • 3.1.2. Technological Advancements in Digital Printing and UV-Resistant Films
    • 3.1.3. Increasing Investments in Eco-friendly and High-Resolution Solutions
  • 3.2. Market Challenges
    • 3.2.1. Fluctuating Raw Material Costs
    • 3.2.2. Stringent Environmental Regulations on PVC-based Products
  • 3.3. Market Opportunities
    • 3.3.1. Transition to Sustainable and Biodegradable Vinyl Films
    • 3.3.2. Expansion of E-commerce and Direct-to-Consumer Marketing
    • 3.3.3. Diversification into New Applications such as Vehicle Wraps and Interior Decor

Chapter 4. Global Printable Self-adhesive Vinyl Films Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top Investment Opportunity
  • 4.4. Top Winning Strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Manufacturing Process 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Printable Self-adhesive Vinyl Films Market: Manufacturing Process Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 5.2.1. Calendered Vinyl Films
    • 5.2.2. Cast Vinyl Films

Chapter 6. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Thickness 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Printable Self-adhesive Vinyl Films Market: Thickness Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 6.2.1. Thick
    • 6.2.2. Thin

Chapter 7. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Type 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Printable Self-adhesive Vinyl Films Market: Type Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 7.2.1. Transparent Vinyl Films
    • 7.2.2. Opaque Vinyl Films
    • 7.2.3. Reflective Vinyl Films

Chapter 8. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Substrate 2022-2032

  • 8.1. Segment Dashboard
  • 8.2. Global Printable Self-adhesive Vinyl Films Market: Substrate Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 8.2.1. Polyvinyl Chloride (PVC)
    • 8.2.2. Polyethylene Terephthalate (PET)
    • 8.2.3. Polypropylene (PP)
    • 8.2.4. Others

Chapter 9. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Application 2022-2032

  • 9.1. Segment Dashboard
  • 9.2. Global Printable Self-adhesive Vinyl Films Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 9.2.1. Vehicle Wraps
    • 9.2.2. Retail & Commercial Signage
    • 9.2.3. Wall Murals & Interior Decor
    • 9.2.4. Window Graphics
    • 9.2.5. Others

Chapter 10. Global Printable Self-adhesive Vinyl Films Market Size & Forecasts by Region 2022-2032

  • 10.1. North America Vinyl Films Market
    • 10.1.1. U.S. Vinyl Films Market
      • 10.1.1.1. Manufacturing Process Breakdown Size & Forecasts, 2022-2032
      • 10.1.1.2. Application Breakdown Size & Forecasts, 2022-2032
    • 10.1.2. Canada Vinyl Films Market
  • 10.2. Europe Vinyl Films Market
    • 10.2.1. UK Vinyl Films Market
    • 10.2.2. Germany Vinyl Films Market
    • 10.2.3. France Vinyl Films Market
    • 10.2.4. Spain Vinyl Films Market
    • 10.2.5. Italy Vinyl Films Market
    • 10.2.6. Rest of Europe Vinyl Films Market
  • 10.3. Asia-Pacific Vinyl Films Market
    • 10.3.1. China Vinyl Films Market
    • 10.3.2. India Vinyl Films Market
    • 10.3.3. Japan Vinyl Films Market
    • 10.3.4. Australia Vinyl Films Market
    • 10.3.5. South Korea Vinyl Films Market
    • 10.3.6. Rest of Asia-Pacific Vinyl Films Market
  • 10.4. Latin America Vinyl Films Market
    • 10.4.1. Brazil Vinyl Films Market
    • 10.4.2. Mexico Vinyl Films Market
    • 10.4.3. Rest of Latin America Vinyl Films Market
  • 10.5. Middle East & Africa Vinyl Films Market
    • 10.5.1. Saudi Arabia Vinyl Films Market
    • 10.5.2. South Africa Vinyl Films Market
    • 10.5.3. Rest of Middle East & Africa Vinyl Films Market

Chapter 11. Competitive Intelligence

  • 11.1. Key Company SWOT Analysis
    • 11.1.1. 3M Company
    • 11.1.2. Avery Dennison Corporation
    • 11.1.3. ORAFOL Europe GmbH
  • 11.2. Top Market Strategies
  • 11.3. Company Profiles
    • 11.3.1. 3M Company
      • 11.3.1.1. Key Information
      • 11.3.1.2. Overview
      • 11.3.1.3. Financial (Subject to Data Availability)
      • 11.3.1.4. Product Summary
      • 11.3.1.5. Market Strategies
    • 11.3.2. Hexis S.A.
    • 11.3.3. Arlon Graphics, LLC
    • 11.3.4. LG Hausys
    • 11.3.5. Lintec Corporation
    • 11.3.6. FDC Graphic Films, Inc.
    • 11.3.7. Kay Premium Marking Films Ltd. (KPMF)
    • 11.3.8. Ritrama S.p.A.
    • 11.3.9. Shanghai ONEW New Material Co., Ltd.
    • 11.3.10. Vvivid Vinyl
    • 11.3.11. Nekoosa Coated Products LLC
    • 11.3.12. Spandex AG
    • 11.3.13. Poli-Tape Group

Chapter 12. Research Process

  • 12.1. Research Process
    • 12.1.1. Data Mining
    • 12.1.2. Analysis
    • 12.1.3. Market Estimation
    • 12.1.4. Validation
    • 12.1.5. Publishing
  • 12.2. Research Attributes