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商品編碼
1655770

全球廣播調度軟體市場規模研究，按解決方案（軟體、服務）、部署（本地、雲端、混合）、應用程式（電視、廣播、數位平台）和區域預測 2022-2032

Global Broadcast Scheduling Software Market Size study, by Solution (Software, Services), by Deployment (On-premise, Cloud, Hybrid), by Application (TV, Radio, Digital Platforms), and Regional Forecasts 2022-2032
出版日期: | 出版商: Bizwit Research & Consulting LLP | 英文 285 Pages | 商品交期: 2-3個工作天內

價格
簡介目錄

2023 年全球廣播調度軟體市場價值約為 16.8 億美元，預計在 2024-2032 年預測期內將以 19.80% 的驚人年複合成長率(CAGR) 成長。廣播調度軟體已成為跨電視、廣播和數位媒體等各種平台無縫規劃、管理和執行節目調度的重要工具。該軟體透過自動執行調度任務和確保法規遵循來促進內容交付的最佳化，從而提高營運效率和受眾參與度。

對可擴展和基於雲端的調度解決方案日益成長的需求支撐了這一市場的成長。這些解決方案使廣播公司能夠快速適應動態內容交付要求，而數位平台和點播串流服務的日益普及進一步提高了這種要求。此外，人工智慧和機器學習技術與調度軟體的結合，為改善決策和自動化複雜的調度工作流程創造了機會，這是市場擴張的重要驅動力。

全球廣播調度軟體市場的強勁成長可歸因於多種因素。其中最主要的是由於 Over-the-Top（OTT）平台和串流媒體服務的激增而推動的數位內容消費激增。這促使廣播公司採用先進的調度軟體來最佳化節目安排，管理多樣化的內容庫，並確保不間斷的觀看體驗。此外，媒體和娛樂產業正在進行的數位轉型，加上對雲端基礎設施的投資不斷增加，加速了基於雲端的廣播調度解決方案的採用。然而，預計實施的高初始成本以及將遺留系統與現代調度軟體整合的複雜性將對預測期內的市場成長構成挑戰。

從地區來看，北美在 2023 年佔據市場主導地位，佔據最大的收入佔有率。這種主導地位得益於領先的市場參與者、先進的 IT 基礎設施以及完善的媒體和娛樂生態系統。該地區的廣播公司是人工智慧和基於雲端的解決方案等創新技術的早期採用者，這進一步促進了市場成長。同時，預計亞太地區將在預測期內見證最高的成長率。推動這一成長的因素包括媒體平台的快速數位化、網路普及率的提高以及印度、中國和日本等國家內容創作者和廣播商數量的不斷成長。

市場的詳細細分和子細分如下：

目錄

第 1 章：全球廣播調度軟體市場執行摘要

  • 全球廣播調度軟體市場規模與預測（2022-2032 年）
  • 區域概況
  • 節段概要
    • 按解決方案
    • 按部署
    • 按應用
  • 主要趨勢
  • 經濟衰退的影響
  • 分析師建議與結論

第 2 章：全球廣播調度軟體市場定義與研究假設

  • 研究目標
  • 市場定義
  • 研究假設
    • 包容與排斥
    • 限制
    • 供給側分析
      • 可用性
      • 基礎設施
      • 監管環境
      • 市場競爭
      • 經濟可行性（消費者的觀點）
    • 需求面分析
      • 監理框架
      • 技術進步
      • 環境考慮
      • 消費者認知與接受度
  • 估算方法
  • 研究涵蓋的年份
  • 貨幣兌換率

第3章：全球廣播調度軟體市場動態

  • 市場促進因素
    • 數位內容消費激增
    • 人工智慧和機器學習的進步
    • 擴大採用基於雲端的解決方案
  • 市場挑戰
    • 初期實施成本高
    • 與遺留系統的整合複雜性
  • 市場機會
    • OTT 平台和串流媒體服務的擴展
    • 個人化內容交付需求不斷成長
    • 自動化和工作流程最佳化的創新

第4章：全球廣播調度軟體市場產業分析

  • 波特五力模型
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手
    • 波特五力模型的未來方法
    • 波特五力影響分析
  • PESTEL 分析
    • 政治的
    • 經濟
    • 社會的
    • 科技
    • 環境的
    • 合法的
  • 最佳投資機會
  • 最佳獲勝策略
  • 顛覆性趨勢
  • 產業專家觀點
  • 分析師建議與結論

第 5 章：全球廣播調度軟體市場規模與預測：按解決方案 - 2022-2032 年

  • 細分儀表板
  • 全球廣播調度軟體市場：解決方案收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 軟體
    • 服務

第 6 章：全球廣播調度軟體市場規模與預測：按部署 - 2022-2032 年

  • 細分儀表板
  • 全球廣播調度軟體市場：部署收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 本地
    • 雲
    • 混合

第 7 章：全球廣播調度軟體市場規模與預測：按應用 - 2022-2032 年

  • 細分儀表板
  • 全球廣播調度軟體市場：應用收入趨勢分析，2022 年和 2032 年（百萬美元/十億美元）
    • 電視
    • 收音機
    • 數位平台

第 8 章：全球廣播調度軟體市場規模與預測：按地區 - 2022-2032 年

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 西班牙
    • 義大利
    • 歐洲其他地區
  • 亞太
    • 中國
    • 印度
    • 日本
    • 澳洲
    • 韓國
    • 亞太其他地區
  • 拉丁美洲
    • 巴西
    • 墨西哥
    • 拉丁美洲其他地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 南非
    • 中東和非洲其他地區

第 9 章：競爭情報

  • 重點公司 SWOT 分析
    • WideOrbit, Inc.
    • Imagine Communications Corp.
    • Myers Information Systems
  • 頂級市場策略
  • 公司簡介
    • WideOrbit, Inc.
      • 關鍵訊息
      • 概述
      • 財務（取決於數據可用性）
      • 產品概述
      • 市場策略
    • Amagi Corporation
    • IBM Corporation
    • Ooyala, Inc.
    • Paradigm Media Group
    • Axis Broadcast Solutions
    • RCS (Radio Computing Services)
    • SintecMedia Ltd.
    • VSN Innovation & Media Solutions
    • Operative Media, Inc.

第 10 章：研究過程

  • 研究進程
    • 資料探勘
    • 分析
    • 市場預測
    • 驗證
    • 出版
  • 研究屬性
簡介目錄

The Global Broadcast Scheduling Software Market was valued at approximately USD 1.68 billion in 2023 and is projected to grow at an impressive compound annual growth rate (CAGR) of 19.80% during the forecast period of 2024-2032. Broadcast scheduling software has emerged as a vital tool for the seamless planning, management, and execution of programming schedules across various platforms, including TV, radio, and digital mediums. The software facilitates the optimization of content delivery by automating scheduling tasks and ensuring regulatory compliance, thereby enhancing operational efficiency and audience engagement.

The growth of this market is underpinned by the increasing demand for scalable and cloud-based scheduling solutions. These solutions enable broadcasters to adapt quickly to dynamic content delivery requirements, which have been amplified by the rising popularity of digital platforms and on-demand streaming services. Moreover, the integration of AI and machine learning technologies into scheduling software is creating opportunities to improve decision-making and automate complex scheduling workflows, which is a significant driver of market expansion.

The robust growth of the Global Broadcast Scheduling Software Market can be attributed to several factors. Foremost among them is the surge in digital content consumption driven by the proliferation of over-the-top (OTT) platforms and streaming services. This has led broadcasters to adopt advanced scheduling software to optimize programming, manage diverse content libraries, and ensure an uninterrupted viewing experience. Furthermore, the ongoing digital transformation of the media and entertainment industry, combined with increasing investments in cloud infrastructure, has accelerated the adoption of cloud-based broadcast scheduling solutions. However, the high initial costs of implementation and the complexity of integrating legacy systems with modern scheduling software are anticipated to pose challenges to market growth over the forecast period.

Regionally, North America dominated the market in 2023, accounting for the largest revenue share. This dominance is due to the presence of leading market players, advanced IT infrastructure, and a well-established media and entertainment ecosystem. The region's broadcasters are early adopters of innovative technologies, such as AI and cloud-based solutions, further bolstering market growth. Meanwhile, the Asia Pacific region is expected to witness the highest growth rate during the forecast period. Factors driving this growth include the rapid digitalization of media platforms, increasing internet penetration, and a growing base of content creators and broadcasters in countries like India, China, and Japan.

Major market players included in this report are:

  • WideOrbit, Inc.
  • Imagine Communications Corp.
  • Myers Information Systems
  • MediaGenix
  • Pilat Media
  • Amagi Corporation
  • Chetu, Inc.
  • SintecMedia Ltd.
  • IBM Corporation
  • Ooyala, Inc.
  • Operative Media, Inc.
  • Paradigm Media Group
  • VSN Innovation & Media Solutions
  • Axis Broadcast Solutions
  • RCS (Radio Computing Services)

The detailed segments and sub-segments of the market are explained below:

By Solution:

  • Software
  • Services

By Deployment:

  • On-premise
  • Cloud
  • Hybrid

By Application:

  • TV
  • Radio
  • Digital Platforms

By Region:

North America:

  • U.S.
  • Canada

Europe:

  • UK
  • Germany
  • France
  • Spain
  • Italy
  • Rest of Europe

Asia Pacific:

  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Rest of Asia Pacific

Latin America:

  • Brazil
  • Mexico

Middle East & Africa:

  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa

Years considered for the study are as follows:

  • Historical year: 2022
  • Base year: 2023
  • Forecast period: 2024 to 2032

Key Takeaways:

  • Market estimates and forecasts for 10 years, from 2022 to 2032.
  • Annualized revenue and regional analysis for each market segment.
  • Country-level analysis of major regions with insights into geographical trends.
  • Competitive landscape showcasing leading players and their strategic initiatives.
  • Analysis of business strategies and actionable recommendations for future growth.
  • In-depth examination of the demand-side and supply-side factors shaping the market.

Table of Contents

Chapter 1. Global Broadcast Scheduling Software Market Executive Summary

  • 1.1. Global Broadcast Scheduling Software Market Size & Forecast (2022-2032)
  • 1.2. Regional Summary
  • 1.3. Segmental Summary
    • 1.3.1. By Solution
    • 1.3.2. By Deployment
    • 1.3.3. By Application
  • 1.4. Key Trends
  • 1.5. Recession Impact
  • 1.6. Analyst Recommendation & Conclusion

Chapter 2. Global Broadcast Scheduling Software Market Definition and Research Assumptions

  • 2.1. Research Objective
  • 2.2. Market Definition
  • 2.3. Research Assumptions
    • 2.3.1. Inclusion & Exclusion
    • 2.3.2. Limitations
    • 2.3.3. Supply Side Analysis
      • 2.3.3.1. Availability
      • 2.3.3.2. Infrastructure
      • 2.3.3.3. Regulatory Environment
      • 2.3.3.4. Market Competition
      • 2.3.3.5. Economic Viability (Consumer's Perspective)
    • 2.3.4. Demand Side Analysis
      • 2.3.4.1. Regulatory Frameworks
      • 2.3.4.2. Technological Advancements
      • 2.3.4.3. Environmental Considerations
      • 2.3.4.4. Consumer Awareness & Acceptance
  • 2.4. Estimation Methodology
  • 2.5. Years Considered for the Study
  • 2.6. Currency Conversion Rates

Chapter 3. Global Broadcast Scheduling Software Market Dynamics

  • 3.1. Market Drivers
    • 3.1.1. Surge in Digital Content Consumption
    • 3.1.2. Advancements in AI and Machine Learning
    • 3.1.3. Increasing Adoption of Cloud-Based Solutions
  • 3.2. Market Challenges
    • 3.2.1. High Initial Implementation Costs
    • 3.2.2. Integration Complexities with Legacy Systems
  • 3.3. Market Opportunities
    • 3.3.1. Expansion of OTT Platforms and Streaming Services
    • 3.3.2. Growing Demand for Personalized Content Delivery
    • 3.3.3. Innovations in Automation and Workflow Optimization

Chapter 4. Global Broadcast Scheduling Software Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model
    • 4.1.7. Porter's 5 Force Impact Analysis
  • 4.2. PESTEL Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
    • 4.2.5. Environmental
    • 4.2.6. Legal
  • 4.3. Top Investment Opportunities
  • 4.4. Top Winning Strategies
  • 4.5. Disruptive Trends
  • 4.6. Industry Expert Perspective
  • 4.7. Analyst Recommendation & Conclusion

Chapter 5. Global Broadcast Scheduling Software Market Size & Forecasts by Solution 2022-2032

  • 5.1. Segment Dashboard
  • 5.2. Global Broadcast Scheduling Software Market: Solution Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 5.2.1. Software
    • 5.2.2. Services

Chapter 6. Global Broadcast Scheduling Software Market Size & Forecasts by Deployment 2022-2032

  • 6.1. Segment Dashboard
  • 6.2. Global Broadcast Scheduling Software Market: Deployment Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 6.2.1. On-premise
    • 6.2.2. Cloud
    • 6.2.3. Hybrid

Chapter 7. Global Broadcast Scheduling Software Market Size & Forecasts by Application 2022-2032

  • 7.1. Segment Dashboard
  • 7.2. Global Broadcast Scheduling Software Market: Application Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
    • 7.2.1. TV
    • 7.2.2. Radio
    • 7.2.3. Digital Platforms

Chapter 8. Global Broadcast Scheduling Software Market Size & Forecasts by Region 2022-2032

  • 8.1. North America Broadcast Scheduling Software Market
    • 8.1.1. U.S. Broadcast Scheduling Software Market
      • 8.1.1.1. Solution Breakdown Size & Forecasts, 2022-2032
      • 8.1.1.2. Deployment Breakdown Size & Forecasts, 2022-2032
      • 8.1.1.3. Application Breakdown Size & Forecasts, 2022-2032
    • 8.1.2. Canada Broadcast Scheduling Software Market
  • 8.2. Europe Broadcast Scheduling Software Market
    • 8.2.1. UK Broadcast Scheduling Software Market
    • 8.2.2. Germany Broadcast Scheduling Software Market
    • 8.2.3. France Broadcast Scheduling Software Market
    • 8.2.4. Spain Broadcast Scheduling Software Market
    • 8.2.5. Italy Broadcast Scheduling Software Market
    • 8.2.6. Rest of Europe Broadcast Scheduling Software Market
  • 8.3. Asia-Pacific Broadcast Scheduling Software Market
    • 8.3.1. China Broadcast Scheduling Software Market
    • 8.3.2. India Broadcast Scheduling Software Market
    • 8.3.3. Japan Broadcast Scheduling Software Market
    • 8.3.4. Australia Broadcast Scheduling Software Market
    • 8.3.5. South Korea Broadcast Scheduling Software Market
    • 8.3.6. Rest of Asia Pacific Broadcast Scheduling Software Market
  • 8.4. Latin America Broadcast Scheduling Software Market
    • 8.4.1. Brazil Broadcast Scheduling Software Market
    • 8.4.2. Mexico Broadcast Scheduling Software Market
    • 8.4.3. Rest of Latin America Broadcast Scheduling Software Market
  • 8.5. Middle East & Africa Broadcast Scheduling Software Market
    • 8.5.1. Saudi Arabia Broadcast Scheduling Software Market
    • 8.5.2. South Africa Broadcast Scheduling Software Market
    • 8.5.3. Rest of Middle East & Africa Broadcast Scheduling Software Market

Chapter 9. Competitive Intelligence

  • 9.1. Key Company SWOT Analysis
    • 9.1.1. WideOrbit, Inc.
    • 9.1.2. Imagine Communications Corp.
    • 9.1.3. Myers Information Systems
  • 9.2. Top Market Strategies
  • 9.3. Company Profiles
    • 9.3.1. WideOrbit, Inc.
      • 9.3.1.1. Key Information
      • 9.3.1.2. Overview
      • 9.3.1.3. Financial (Subject to Data Availability)
      • 9.3.1.4. Product Summary
      • 9.3.1.5. Market Strategies
    • 9.3.2. Amagi Corporation
    • 9.3.3. IBM Corporation
    • 9.3.4. Ooyala, Inc.
    • 9.3.5. Paradigm Media Group
    • 9.3.6. Axis Broadcast Solutions
    • 9.3.7. RCS (Radio Computing Services)
    • 9.3.8. SintecMedia Ltd.
    • 9.3.9. VSN Innovation & Media Solutions
    • 9.3.10. Operative Media, Inc.

Chapter 10. Research Process

  • 10.1. Research Process
    • 10.1.1. Data Mining
    • 10.1.2. Analysis
    • 10.1.3. Market Estimation
    • 10.1.4. Validation
    • 10.1.5. Publishing
  • 10.2. Research Attributes