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2029970

全球共同基金資產市場：按類型、投資策略、銷售管道、投資風格、投資者類型和地區進行分析—市場規模、行業動態、機會分析和預測（2026-2035 年）

Global Mutual Fund Assets Market: Analysis By Type, Investment Strategy, Distribution Channel, Investment Style, Investor Type, Region - Market Size, Industry Dynamics, Opportunity Analysis and Forecast for 2026-2035
出版日期: | 出版商: Astute Analytica | 英文 310 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

全球共同基金資產市場目前正經歷強勁且持續的成長。 2025年，其市場規模為6,691.5億美元，預計到2035年將成長一倍以上，達到1.32248兆美元。這意味著2026年至2035年的複合年成長率（CAGR）為7.05%。這一成長是由多種因素共同推動的，其中最主要的是個人投資者參與度的提高，他們將更多資金配置到共同基金中，將其視為一種便捷的財富累積方式。

數位化創新和低成本投資平台的普及進一步加速了這一成長趨勢。線上平台、行動應用程式和直接投資管道降低了傳統的投資門檻，使個人能夠突破地域限制，進行高效且經濟的投資。這些平台還支援自動化投資組合管理、即時監控以及更廣泛的投資選擇，使共同基金對精通技術的投資者更具吸引力。

顯著的市場趨勢

全球共同基金資產市場日益呈現出高度寡占的特徵，由少數幾家行業巨頭主導，其龐大的規模構成了巨大的准入壁壘。所謂的「四大」——貝萊德、先鋒集團、道富銀行和富達——利用其規模、品牌知名度和營運效率來維持其主導地位，共同控制著絕大部分的資產管理規模。

這種集中化正在對產業結構產生重大影響。中型資產管理公司面臨艱難的選擇：要麼透過併購來擴大規模，要麼策略性地轉向高度專業化的精品投資策略，瞄準細分市場。這些精品公司通常專注於創新且穩健的投資方式，透過差異化和專業知識來彌補規模上的不足，例如主題股票基金、ESG（環境、社會和治理）投資組合或另類資產策略。

關鍵成長要素

數位資產管理平台和代幣化基金的興起，在推動全球共同基金市場民主化方面發揮了至關重要的作用，也是市場成長的主要驅動力。數位平台降低了傳統的進入門檻，使個人投資者能夠以前所未有的速度和便利性開設帳戶、管理投資組合和執行交易。透過結合直覺的使用者介面、自動化諮詢工具和即時洞察，這些平台使複雜的投資策略比以往任何時候都更容易被更廣泛的投資者所接受。

新機會的趨勢

客製化策略的興起為全球共同基金市場的未來發展帶來了新的機會。投資人越來越傾向尋求超越傳統「一刀切」模式的「高度個人化」投資方案。直接指數投資和根據個人目標、風險接受度和稅務考量量身定做的多元資產策略正日益受到青睞，因為投資者希望更好地掌控投資組合的建構。這些策略能夠更靈活地客製化持倉、因子敞口和主題配置，實現以往只有高淨值人士和機構投資者才能享有的個人化程度。

最佳化障礙

高額費用率是影響全球共同基金市場投資者行為的重要因素，約41%的全球投資者都將其視為主要障礙。注重成本的投資人對費用越來越敏感，他們意識到，即使管理費的微小差異，長期來看也可能導致收入淨額大幅下降。這種日益嚴格的審查給基金經理人帶來了更大的壓力，迫使他們透過績效和差異化的產品來證明成本的合理性，尤其是在低成本替代方案（例如直接投資基金和指數策略）唾手可得的市場中。

目錄

第1章執行摘要：全球共同基金資產市場

第2章：調查方法與研究框架

  • 研究目標
  • 產品概述
  • 市場區隔
  • 定性研究
    • 一手和二手資訊
  • 量化研究
    • 一手和二手資訊
  • 主要調查受訪者組成：按地區分類
  • 本研究的前提
  • 市場規模估算
  • 數據三角測量

第3章：全球共同基金資產市場概覽

  • 產業價值鏈分析
  • 產業展望
    • 全球投資概覽
  • PESTLE分析
  • 波特五力分析
  • 市場成長及前景
    • 2020-2035年市場收入估算與預測
    • 透過投資策略進行價格趨勢分析

第4章：全球共同基金資產市場分析

  • 競爭對手儀錶板
    • 市場集中度
    • 企業市場占有率分析，2025 年
    • 競爭對手分析與基準測試

第5章：全球共同基金資產市場分析

  • 市場動態和趨勢
    • 成長要素
    • 抑制因子
    • 機會
    • 主要趨勢
  • 市場規模及預測，2020-2035年
    • 透過投資策略
      • 關鍵見解
        • 股票策略
        • 固定收益策略
        • 多資產/平衡策略
        • 永續策略
        • 貨幣市場策略
        • 其他
    • 按類型
      • 關鍵見解
        • 開放式
        • 封閉式
    • 按投資風格
      • 關鍵見解
        • 積極的
        • 被動的
    • 按投資者類型
      • 關鍵見解
        • 零售
        • 公共利益組織
    • 透過分銷管道
      • 關鍵見解
        • 直銷
        • 財務顧問
        • 仲介交易商
        • 銀行
        • 其他
    • 按地區
      • 關鍵見解
        • 北美洲
          • 美國
          • 加拿大
          • 墨西哥
        • 歐洲
          • 西歐
            • 英國
            • 德國
            • 法國
            • 義大利
            • 西班牙
            • 其他西歐國家
          • 東歐
            • 波蘭
            • 俄羅斯
            • 其他東歐國家
        • 亞太地區
          • 中國
          • 印度
          • 日本
          • 韓國
          • 澳洲和紐西蘭
          • ASEAN
              • 印尼
              • 馬來西亞
              • 泰國
              • 新加坡
              • 其他東協國家
          • 亞太其他地區
        • 中東和非洲
          • UAE
          • 沙烏地阿拉伯
          • 南非
          • 其他中東和非洲
        • 南美洲
          • 阿根廷
          • 巴西
          • 南美洲其他地區

第6章：北美市場分析

第7章：歐洲市場分析

第8章：亞太市場分析

第9章：中東和非洲市場分析

第10章：南美市場分析

第11章：公司簡介

  • Vanguard Group
  • Charles Schwab
  • JPMorgan Chase
  • FMR
  • BlackRock
  • State Street Corporation
  • Morgan Stanley
  • BNY Mellon Securities
  • Amundi and Goldman Sachs
  • Franklin Templeton
  • Other Prominent Players

第12章附錄

簡介目錄
Product Code: AA03261744

The global mutual fund assets market is currently experiencing robust and sustained growth. In 2025, the market was valued at USD 669.15 billion, and projections indicate it will more than double to USD 1,322.48 billion by 2035, reflecting a compound annual growth rate (CAGR) of 7.05% over the period from 2026 to 2035. This expansion is being driven by multiple converging factors, chief among them the rising participation of retail investors, who are increasingly allocating capital to mutual funds as a convenient and accessible vehicle for wealth creation.

Digital innovation and the proliferation of low-cost investment platforms further amplify this growth trajectory. Online platforms, mobile apps, and direct investing channels have lowered traditional barriers to entry, enabling individuals across geographies to invest efficiently and cost-effectively. These platforms also facilitate automated portfolio management, real-time monitoring, and access to a wider range of investment options, making mutual funds more attractive to a tech-savvy investor base.

Noteworthy Market Developments

The global mutual fund assets market is increasingly characterized as an entrenched oligopoly, dominated by a handful of industry giants whose scale creates formidable barriers to entry. The so-called "Big Four"-BlackRock, Vanguard, State Street, and Fidelity-collectively control a massive portion of total assets under management, leveraging their size, brand recognition, and operational efficiencies to maintain a dominant position.

This concentration has significant implications for the structure of the industry. Mid-sized asset managers face a stark choice: they must either pursue mergers and acquisitions to achieve sufficient scale or strategically pivot into highly specialized boutique strategies that target niche markets. These boutique firms often focus on innovative, high-conviction approaches such as thematic equity funds, ESG-focused portfolios, or alternative asset strategies where differentiation and expertise can offset the lack of scale.

Core Growth Drivers

The rise of digital wealth platforms and tokenized funds is playing a pivotal role in democratizing access to the global mutual fund market, serving as a major driver of growth. Digital platforms have lowered traditional barriers to entry, enabling retail investors to open accounts, manage portfolios, and execute transactions with unprecedented speed and convenience. By combining intuitive user interfaces, automated advisory tools, and real-time insights, these platforms have made sophisticated investment strategies accessible to a far broader audience than ever before.

Emerging Opportunity Trends

An emerging opportunity shaping the future growth of the global mutual fund market is the rise of customized strategies. Investors are increasingly seeking "hyper-personalized" investment solutions that go beyond traditional one-size-fits-all approaches. Direct indexing and multi-asset strategies, tailored to individual goals, risk tolerances, and tax considerations, are gaining traction as investors look for more precise control over portfolio construction. These strategies allow for greater customization of holdings, factor exposures, and thematic tilts, providing a level of personalization previously accessible only to high-net-worth clients or institutional investors.

Barriers to Optimization

High expense ratios have become a critical factor shaping investor behavior in the global mutual fund market, acting as a significant deterrent for nearly 41% of investors worldwide. Cost-conscious investors are increasingly sensitive to fees, recognizing that even modest differences in expense ratios can compound into substantial reductions in net returns over time. This heightened scrutiny has intensified pressure on fund managers to justify their costs through performance or differentiated offerings, particularly in a market where low-cost alternatives, such as direct mutual funds and index-based strategies, are readily available.

Detailed Market Segmentation

By Investment Strategy, equity funds continue to dominate the global mutual fund landscape, accounting for roughly 45% of total Assets Under Management (AUM). This preeminence underscores the central role equities play in investors' portfolios, offering both growth potential and exposure to broad economic trends. However, the composition within the equity segment is evolving rapidly. Traditional plain-vanilla large-cap active equity funds, once the cornerstone of many portfolios, are experiencing significant outflows as investors seek more targeted and differentiated strategies.

By Distribution Channel, direct mutual funds have emerged as the leading distribution channel in the global mutual fund industry, commanding over 39% of total market share and steadily increasing their dominance. Their rise reflects a broader shift in investor behavior toward cost efficiency and transparency. Unlike regular or advisor-mediated plans, direct mutual funds bypass intermediaries, significantly reducing fees and improving net returns for investors. This clear economic advantage has made them especially attractive in a landscape where investors are increasingly cost-conscious and focused on optimizing after-fee performance.

By Investor Type, retail investors now occupy a central role in the global mutual fund landscape, holding the majority of Assets Under Management (AUM) and shaping the industry's dynamics. Their dominance is a product of several converging trends that have lowered barriers to participation and expanded investment opportunities. Increased accessibility to financial markets, driven by regulatory reforms and educational initiatives, has empowered a wider population to deploy capital in mutual funds. At the same time, the proliferation of digital platforms has transformed how individuals interact with investments, offering intuitive interfaces, automated tools, and real-time insights that make sophisticated strategies available to non-institutional investors.

By Investment Style, as of 2026, the global mutual fund market manages an impressive total of over $72 trillion in Assets Under Management (AUM), reflecting its central role in the worldwide financial ecosystem. Contrary to the widespread expectation that passive investing would continue its relentless rise, active investment strategies have staged a remarkable resurgence, now comprising a dominant 62% of total mutual fund assets. This shift marks a clear reversal from the trends of the 2010s, when passive funds such as index trackers and ETFs were rapidly capturing market share at the expense of actively managed portfolios.

Segment Breakdown

By Investment Strategy

  • Equity Strategy
  • Fixed Income Strategy
  • Multi-Asset/Balanced Strategy
  • Sustainable Strategy
  • Money Market Strategy
  • Others

By Type

  • Open-ended
  • Close-ended

By Distribution Channel

  • Direct Sales
  • Financial Advisor
  • Broker-Dealer
  • Banks
  • Others

By Investment Style

  • Active
  • Passive

By Investor Type

  • Retail
  • Institutional

By Region

  • North America
  • The U.S.
  • Canada
  • Mexico
  • Europe
  • Western Europe
  • The UK
  • Germany
  • France
  • Italy
  • Spain
  • Rest of Western Europe
  • Eastern Europe
  • Poland
  • Russia
  • Rest of Eastern Europe
  • Asia Pacific
  • China
  • India
  • Japan
  • Australia & New Zealand
  • South Korea
  • ASEAN
  • Rest of Asia Pacific
  • Middle East & Africa (MEA)
  • Saudi Arabia
  • South Africa
  • UAE
  • Rest of MEA
  • South America
  • Argentina
  • Brazil
  • Rest of South America

Geography Breakdown

  • North America continues to hold a commanding position in the global mutual fund market, controlling approximately 37.58% of total assets under management. This preeminence is not merely a reflection of market size but is deeply rooted in the structural features of the US retirement system, particularly 401(k) plans and Individual Retirement Accounts (IRAs). These retirement vehicles create what can be described as "sticky" inflows, where contributions are automated, continuous, and compounded over time.
  • A critical component of this structural advantage is the prevalence of Defined Contribution (DC) plans in the United States. Within these plans, Target Date Funds (TDFs) serve as a highly efficient mechanism for channeling retail capital into mutual funds. TDFs automatically allocate contributions based on the participant's expected retirement date, effectively creating a constant, rules-based flow of money into the market. Payroll deductions feed trillions of dollars into these funds on a regular schedule-often every two weeks-providing asset managers with a remarkably predictable revenue base.

Leading Market Participants

  • Vanguard Group
  • Charles Schwab
  • JPMorgan Chase
  • FMR
  • BlackRock
  • State Street Corporation
  • Morgan Stanley
  • BNY Mellon Securities
  • Amundi and Goldman Sachs
  • Franklin Templeton
  • Other Prominent Players

Table of Content

Chapter 1. Executive Summary: Global Mutual Fund Assets Market

Chapter 2. Research Methodology & Research Framework

  • 2.1. Research Objective
  • 2.2. Product Overview
  • 2.3. Market Segmentation
  • 2.4. Qualitative Research
    • 2.4.1. Primary & Secondary Sources
  • 2.5. Quantitative Research
    • 2.5.1. Primary & Secondary Sources
  • 2.6. Breakdown of Primary Research Respondents, By Region
  • 2.7. Assumption for Study
  • 2.8. Market Size Estimation
  • 2.9. Data Triangulation

Chapter 3. Global Mutual Fund Assets Market Overview

  • 3.1. Industry Value Chain Analysis
    • 3.1.1. Investor Onboarding & Fund Mobilization
    • 3.1.2. Asset Management & Portfolio Construction
    • 3.1.3. Research & Investment Advisory
    • 3.1.4. Fund Administration & Custody
    • 3.1.5. Distribution & Intermediary Network
    • 3.1.6. Performance Reporting & Investor Servicing
  • 3.2. Industry Outlook
    • 3.2.1. Overview of World Investment
  • 3.3. PESTLE Analysis
  • 3.4. Porter's Five Forces Analysis
    • 3.4.1. Bargaining Power of Suppliers
    • 3.4.2. Bargaining Power of Buyers
    • 3.4.3. Threat of Substitutes
    • 3.4.4. Threat of New Entrants
    • 3.4.5. Degree of Competition
  • 3.5. Market Growth and Outlook
    • 3.5.1. Market Revenue Estimates and Forecast (US$ Mn), 2020-2035
    • 3.5.2. Price Trend Analysis, By Investment Strategy

Chapter 4. Global Mutual Fund Assets Market Analysis

  • 4.1. Competition Dashboard
    • 4.1.1. Market Concentration Rate
    • 4.1.2. Company Market Share Analysis (Value %), 2025
    • 4.1.3. Competitor Mapping & Benchmarking

Chapter 5. Global Mutual Fund Assets Market Analysis

  • 5.1. Market Dynamics and Trends
    • 5.1.1. Growth Drivers
    • 5.1.2. Restraints
    • 5.1.3. Opportunity
    • 5.1.4. Key Trends
  • 5.2. Market Size and Forecast, 2020-2035 (US$ Mn)
    • 5.2.1. By Investment Strategy
      • 5.2.1.1. Key Insights
        • 5.2.1.1.1. Equity Strategy
        • 5.2.1.1.2. Fixed Income Strategy
        • 5.2.1.1.3. Multi-Asset/Balanced Strategy
        • 5.2.1.1.4. Sustainable Strategy
        • 5.2.1.1.5. Money Market Strategy
        • 5.2.1.1.6. Others
    • 5.2.2. By Type
      • 5.2.2.1. Key Insights
        • 5.2.2.1.1. Open-ended
        • 5.2.2.1.2. Close-ended
    • 5.2.3. By Investment Style
      • 5.2.3.1. Key Insights
        • 5.2.3.1.1. Active
        • 5.2.3.1.2. Passive
    • 5.2.4. By Investor Type
      • 5.2.4.1. Key Insights
        • 5.2.4.1.1. Retail
        • 5.2.4.1.2. Institutional
    • 5.2.5. By Distribution Channel
      • 5.2.5.1. Key Insights
        • 5.2.5.1.1. Direct Sales
        • 5.2.5.1.2. Financial Advisor
        • 5.2.5.1.3. Broker-Dealer
        • 5.2.5.1.4. Banks
        • 5.2.5.1.5. Others
    • 5.2.6. By Region
      • 5.2.6.1. Key Insights
        • 5.2.6.1.1. North America
          • 5.2.6.1.1.1. The U.S.
          • 5.2.6.1.1.2. Canada
          • 5.2.6.1.1.3. Mexico
        • 5.2.6.1.2. Europe
          • 5.2.6.1.2.1. Western Europe
            • 5.2.6.1.2.1.1. The UK
            • 5.2.6.1.2.1.2. Germany
            • 5.2.6.1.2.1.3. France
            • 5.2.6.1.2.1.4. Italy
            • 5.2.6.1.2.1.5. Spain
            • 5.2.6.1.2.1.6. Rest of Western Europe
          • 5.2.6.1.2.2. Eastern Europe
            • 5.2.6.1.2.2.1. Poland
            • 5.2.6.1.2.2.2. Russia
            • 5.2.6.1.2.2.3. Rest of Eastern Europe
        • 5.2.6.1.3. Asia Pacific
          • 5.2.6.1.3.1. China
          • 5.2.6.1.3.2. India
          • 5.2.6.1.3.3. Japan
          • 5.2.6.1.3.4. South Korea
          • 5.2.6.1.3.5. Australia & New Zealand
          • 5.2.6.1.3.6. ASEAN
              • 5.2.6.1.3.6.1.1. Indonesia
              • 5.2.6.1.3.6.1.2. Malaysia
              • 5.2.6.1.3.6.1.3. Thailand
              • 5.2.6.1.3.6.1.4. Singapore
              • 5.2.6.1.3.6.1.5. Rest of ASEAN
          • 5.2.6.1.3.7. Rest of Asia Pacific
        • 5.2.6.1.4. Middle East & Africa
          • 5.2.6.1.4.1. UAE
          • 5.2.6.1.4.2. Saudi Arabia
          • 5.2.6.1.4.3. South Africa
          • 5.2.6.1.4.4. Rest of MEA
        • 5.2.6.1.5. South America
          • 5.2.6.1.5.1. Argentina
          • 5.2.6.1.5.2. Brazil
          • 5.2.6.1.5.3. Rest of South America

Chapter 6. North America Market Analysis

  • 6.1. Market Dynamics and Trends
    • 6.1.1. Growth Drivers
    • 6.1.2. Restraints
    • 6.1.3. Opportunity
    • 6.1.4. Key Trends
  • 6.2. Market Size and Forecast, 2020-2035 (US$ Mn)
    • 6.2.1. Key Insights
      • 6.2.1.1. By Investment Strategy
      • 6.2.1.2. By Type
      • 6.2.1.3. By Investment Style
      • 6.2.1.4. By Investor Type
      • 6.2.1.5. By Distribution Channel
      • 6.2.1.6. By Country

Chapter 7. Europe Market Analysis

  • 7.1. Market Dynamics and Trends
    • 7.1.1. Growth Drivers
    • 7.1.2. Restraints
    • 7.1.3. Opportunity
    • 7.1.4. Key Trends
  • 7.2. Market Size and Forecast, 2020-2035 (US$ Mn)
    • 7.2.1. Key Insights
      • 7.2.1.1. By Investment Strategy
      • 7.2.1.2. By Type
      • 7.2.1.3. By Investment Style
      • 7.2.1.4. By Investor Type
      • 7.2.1.5. By Distribution Channel
      • 7.2.1.6. By Country

Chapter 8. Asia Pacific Market Analysis

  • 8.1. Market Dynamics and Trends
    • 8.1.1. Growth Drivers
    • 8.1.2. Restraints
    • 8.1.3. Opportunity
    • 8.1.4. Key Trends
  • 8.2. Market Size and Forecast, 2020-2035 (US$ Mn)
    • 8.2.1. Key Insights
      • 8.2.1.1. By Investment Strategy
      • 8.2.1.2. By Type
      • 8.2.1.3. By Investment Style
      • 8.2.1.4. By Investor Type
      • 8.2.1.5. By Distribution Channel
      • 8.2.1.6. By Country

Chapter 9. Middle East & Africa Market Analysis

  • 9.1. Market Dynamics and Trends
    • 9.1.1. Growth Drivers
    • 9.1.2. Restraints
    • 9.1.3. Opportunity
    • 9.1.4. Key Trends
  • 9.2. Market Size and Forecast, 2020-2035 (US$ Mn)
    • 9.2.1. Key Insights
      • 9.2.1.1. By Investment Strategy
      • 9.2.1.2. By Type
      • 9.2.1.3. By Investment Style
      • 9.2.1.4. By Investor Type
      • 9.2.1.5. By Distribution Channel
      • 9.2.1.6. By Country

Chapter 10. South America Market Analysis

  • 10.1. Market Dynamics and Trends
    • 10.1.1. Growth Drivers
    • 10.1.2. Restraints
    • 10.1.3. Opportunity
    • 10.1.4. Key Trends
  • 10.2. Market Size and Forecast, 2020-2035 (US$ Mn)
    • 10.2.1. Key Insights
      • 10.2.1.1. By Investment Strategy
      • 10.2.1.2. By Type
      • 10.2.1.3. By Investment Style
      • 10.2.1.4. By Investor Type
      • 10.2.1.5. By Distribution Channel
      • 10.2.1.6. By Country

Chapter 11. Company Profile (Company Overview, Financial Matrix, Key Product landscape, Key Personnel, Key Competitors, Contact Address, and Business Strategy Outlook)

  • 11.1. Vanguard Group
  • 11.2. Charles Schwab
  • 11.3. JPMorgan Chase
  • 11.4. FMR
  • 11.5. BlackRock
  • 11.6. State Street Corporation
  • 11.7. Morgan Stanley
  • 11.8. BNY Mellon Securities
  • 11.9. Amundi and Goldman Sachs
  • 11.10. Franklin Templeton
  • 11.11. Other Prominent Players

Chapter 12. Annexure

  • 12.1. List of Secondary Sources
  • 12.2. Key Country Markets- Macro Economic Outlook/Indicators