Product Code: A110757
According to a new report published by Allied Market Research, titled, "Chrysanthemum Tea Market," The chrysanthemum tea market was valued at $153.10 million in 2022, and is estimated to reach $249.8 million by 2032, growing at a CAGR of 5.1% from 2023 to 2032.

Chrysanthemum tea is a delicately hued, translucent yellow beverage derived through the infusion of dried chrysanthemum flowers in boiled water. This infusion known as a tisane, denotes an herbal elixir which results from the steeping of botanical components of chrysanthemum plant such as leaves, stems, and blossoms in hot water. Diverging from the conventional black or green tea varieties, chrysanthemum tea distinguishes itself by its absence of caffeine, setting it apart from other caffeinated counterparts. Positioned within the herbal tea category, it offers a caffeine-free substitute characterized by the unique flavor profile derived from the chrysanthemum flowers. This tea has gained recognition for its affiliation with a spectrum of health advantages, which consists of heightened immune reactivity, mitigated inflammation, and diminished blood pressure levels.
The chrysanthemum tea market has witnessed significant growth driven by rise in demand for floral-flavored beverages. These drinks provide a unique and innovative taste experience that appeals to consumers seeking variety in their tea choices. Chrysanthemum tea, with its distinctive floral notes, effectively meets this demand and offers a compelling alternative to traditional beverages. The aesthetic appeal of floral-infused drinks, characterized by vivid colors and delicate flower petals, enhances their popularity among consumers who value presentation in their tea beverages. In addition, increase in interest in floral-infused beverages presents substantial opportunities for market participants in the chrysanthemum tea industry to cater to diverse consumer preferences, leverage the natural and botanical trend, and attract a broader customer base, particularly health-conscious individuals. Leading players in the market offer high-quality floral-infused beverages to capture attention and appeal to a large audience seeking natural tea drinks. These players may explore new opportunities by introducing exceptional products in the chrysanthemum tea category.
However, limited awareness and unfamiliarity of chrysanthemum tea pose significant obstacles for the market growth. In addition, lack of consumer knowledge about the benefits and uses of chrysanthemum tea impedes its widespread acceptance in different parts of the world. Furthermore, cultural differences notably hamper the market penetration of chrysanthemum tea. For instance, in specific European cultures, especially in Western and Southern regions, the chrysanthemum flower is intricately linked to the concepts of death and mourning. It is routinely employed as a symbol of remembrance and prominently incorporated in funeral displays and cemetery settings. This cultural viewpoint is notably prevalent in nations such as France, Italy, Spain, and Belgium, where chrysanthemums elicit sentiments linked to mourning and sorrow. Within certain European cultural frameworks, particularly pronounced in Western and Southern Europe, the chrysanthemum flower holds a deep-seated connection with the concepts of death and grieving. This floral emblem holds a significant role as a symbol of commemoration, finding a prominent place within funeral displays and cemetery landscapes. This cultural perspective notably permeates countries including France, Italy, Spain, and Belgium, where the chrysanthemum invokes sentiments of bereavement and lamentation. This sentiment is particularly observable during significant observances like All Saints' Day and All Souls' Day, where individuals pay homage to their departed kin by adorning gravesites with floral arrangements, with chrysanthemums ranking among the most commonly selected varieties. This intrinsic link between chrysanthemums and funeral traditions establishes a psychological barrier for some individuals when considering the incorporation of chrysanthemum tea into their beverage preferences. However, within the burgeoning landscape of specialty teas, a compelling prospect for expansion and ingenuity emerges within the beverage sector.
This market encompasses a range of unique and premium tea categories, which include chrysanthemum tea and other floral and herbal blends, tailored to cater to diverse consumer preferences. Furthermore, increase has been witnessed in the demand for authentic and high-quality tea experiences as consumers seek beverages that offer distinct and refined flavors. Moreover, the emphasis on health-conscious lifestyles has fueled the popularity of specialty teas, which often boast natural ingredients and potential health benefits. The specialty tea market offers beverage companies a plethora of opportunities to differentiate their offerings through the introduction of distinct flavors and blends that target specific segments of tea-consuming individuals. This allows companies to exercise control over premium pricing and establish themselves as leaders in the premium tea segment in the beverages category. Collaborations with tea artisans provide an opportunity to leverage their expertise and craftsmanship, which results in the creation of exceptional tea combinations that captivate a wide audience. In addition, packaging innovation is crucial in the expansion of this market, as visually appealing designs in packages contribute to the overall appeal of specialty teas and attract consumers who appreciate the artistry and sophistication of the product.
The global chrysanthemum tea market is segmented into type, packaging, application, distribution channel, and region. On the basis of type, the market is segregated into chrysanthemum indicum and chrysanthemum morifolium. As per packaging, it is divided into loose tea, tea bags, and bottled/canned. According to application, it is bifurcated into residential and commercial. On the basis of distribution channel, it is categorized into online and offline. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, Italy, Spain, Russia, and the rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, Saudi Arabia, Egypt, and rest of LAMEA).
The key players operating in the chrysanthemum tea market include Yunnan Sourcing Tea Shop, Bravo Tea, Asha Tea House, Teasenz, The Chinese Tea Company, Ten Ren Tea, Grand Tea & Imports, Onyx Coffee Lab, Chymey Teas, and Yeo Hiap Seng Ltd.
Key Benefits For Stakeholders
- This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the chrysanthemum tea market analysis from 2022 to 2032 to identify the prevailing chrysanthemum tea market opportunities.
- The market research is offered along with information related to key drivers, restraints, and opportunities.
- Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
- In-depth analysis of the chrysanthemum tea market segmentation assists to determine the prevailing market opportunities.
- Major countries in each region are mapped according to their revenue contribution to the global market.
- Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
- The report includes the analysis of the regional as well as global chrysanthemum tea market trends, key players, market segments, application areas, and market growth strategies.
Additional benefits you will get with this purchase are:
- Quarterly Update and* (only available with a corporate license, on listed price)
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- Average Consumer Expenditure
- Pain Point Analysis
- Import Export Analysis/Data
Key Market Segments
By Type
- Chrysanthemum indicum
- Chrysanthemum morifolium
By Packaging
- Loose tea
- Tea bags
- Bottled/Canned
By Application
By Distribution Channel
By Region
- North America
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Rest of Asia-Pacific
- LAMEA
- Brazil
- South Africa
- Saudi Arabia
- Egypt
- Rest of LAMEA
Key Market Players:
- Ten Ren Tea Inc.
- Bravo Tea
- The Chinese Tea Company
- Onyx Coffee Lab
- Asha Tea House
- Teasenz
- Grand Tea & Imports
- Yeo Hiap Seng Ltd.
- Yunnan Sourcing Tea Shop
- Chymey Teas
TABLE OF CONTENTS
CHAPTER 1: INTRODUCTION
- 1.1. Report description
- 1.2. Key market segments
- 1.3. Key benefits to the stakeholders
- 1.4. Research Methodology
- 1.4.1. Primary research
- 1.4.2. Secondary research
- 1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
CHAPTER 3: MARKET OVERVIEW
- 3.1. Market definition and scope
- 3.2. Key findings
- 3.2.1. Top impacting factors
- 3.2.2. Top investment pockets
- 3.3. Porter's five forces analysis
- 3.3.1. Moderate bargaining power of suppliers
- 3.3.2. Moderate threat of new entrants
- 3.3.3. Moderate threat of substitutes
- 3.3.4. Moderate intensity of rivalry
- 3.3.5. Low bargaining power of buyers
- 3.4. Market dynamics
- 3.4.1. Drivers
- 3.4.1.1. Rise in demand for floral-infused beverages
- 3.4.1.2. Health benefits associated with tea
- 3.4.1.3. Product innovation and diversification
- 3.4.2. Restraints
- 3.4.2.1. Limited awareness and familiarity
- 3.4.2.2. Competition from established beverages
- 3.4.3. Opportunities
- 3.4.3.1. Expansion of specialty tea market
- 3.4.3.2. Increase in online retail
- 3.5. COVID-19 Impact Analysis on the market
- 3.6. Value Chain Analysis
CHAPTER 4: CHRYSANTHEMUM TEA MARKET, BY TYPE
- 4.1. Overview
- 4.1.1. Market size and forecast
- 4.2. Chrysanthemum indicum
- 4.2.1. Key market trends, growth factors and opportunities
- 4.2.2. Market size and forecast, by region
- 4.2.3. Market share analysis by country
- 4.3. Chrysanthemum morifolium
- 4.3.1. Key market trends, growth factors and opportunities
- 4.3.2. Market size and forecast, by region
- 4.3.3. Market share analysis by country
CHAPTER 5: CHRYSANTHEMUM TEA MARKET, BY PACKAGING
- 5.1. Overview
- 5.1.1. Market size and forecast
- 5.2. Loose tea
- 5.2.1. Key market trends, growth factors and opportunities
- 5.2.2. Market size and forecast, by region
- 5.2.3. Market share analysis by country
- 5.3. Tea bags
- 5.3.1. Key market trends, growth factors and opportunities
- 5.3.2. Market size and forecast, by region
- 5.3.3. Market share analysis by country
- 5.4. Bottled/Canned
- 5.4.1. Key market trends, growth factors and opportunities
- 5.4.2. Market size and forecast, by region
- 5.4.3. Market share analysis by country
CHAPTER 6: CHRYSANTHEMUM TEA MARKET, BY APPLICATION
- 6.1. Overview
- 6.1.1. Market size and forecast
- 6.2. Residential
- 6.2.1. Key market trends, growth factors and opportunities
- 6.2.2. Market size and forecast, by region
- 6.2.3. Market share analysis by country
- 6.3. Commercial
- 6.3.1. Key market trends, growth factors and opportunities
- 6.3.2. Market size and forecast, by region
- 6.3.3. Market share analysis by country
CHAPTER 7: CHRYSANTHEMUM TEA MARKET, BY DISTRIBUTION CHANNEL
- 7.1. Overview
- 7.1.1. Market size and forecast
- 7.2. Online
- 7.2.1. Key market trends, growth factors and opportunities
- 7.2.2. Market size and forecast, by region
- 7.2.3. Market share analysis by country
- 7.3. Offline
- 7.3.1. Key market trends, growth factors and opportunities
- 7.3.2. Market size and forecast, by region
- 7.3.3. Market share analysis by country
CHAPTER 8: CHRYSANTHEMUM TEA MARKET, BY REGION
- 8.1. Overview
- 8.1.1. Market size and forecast By Region
- 8.2. North America
- 8.2.1. Key market trends, growth factors and opportunities
- 8.2.2. Market size and forecast, by Type
- 8.2.3. Market size and forecast, by Packaging
- 8.2.4. Market size and forecast, by Application
- 8.2.5. Market size and forecast, by Distribution Channel
- 8.2.6. Market size and forecast, by country
- 8.2.6.1. U.S.
- 8.2.6.1.1. Market size and forecast, by Type
- 8.2.6.1.2. Market size and forecast, by Packaging
- 8.2.6.1.3. Market size and forecast, by Application
- 8.2.6.1.4. Market size and forecast, by Distribution Channel
- 8.2.6.2. Canada
- 8.2.6.2.1. Market size and forecast, by Type
- 8.2.6.2.2. Market size and forecast, by Packaging
- 8.2.6.2.3. Market size and forecast, by Application
- 8.2.6.2.4. Market size and forecast, by Distribution Channel
- 8.2.6.3. Mexico
- 8.2.6.3.1. Market size and forecast, by Type
- 8.2.6.3.2. Market size and forecast, by Packaging
- 8.2.6.3.3. Market size and forecast, by Application
- 8.2.6.3.4. Market size and forecast, by Distribution Channel
- 8.3. Europe
- 8.3.1. Key market trends, growth factors and opportunities
- 8.3.2. Market size and forecast, by Type
- 8.3.3. Market size and forecast, by Packaging
- 8.3.4. Market size and forecast, by Application
- 8.3.5. Market size and forecast, by Distribution Channel
- 8.3.6. Market size and forecast, by country
- 8.3.6.1. UK
- 8.3.6.1.1. Market size and forecast, by Type
- 8.3.6.1.2. Market size and forecast, by Packaging
- 8.3.6.1.3. Market size and forecast, by Application
- 8.3.6.1.4. Market size and forecast, by Distribution Channel
- 8.3.6.2. Germany
- 8.3.6.2.1. Market size and forecast, by Type
- 8.3.6.2.2. Market size and forecast, by Packaging
- 8.3.6.2.3. Market size and forecast, by Application
- 8.3.6.2.4. Market size and forecast, by Distribution Channel
- 8.3.6.3. France
- 8.3.6.3.1. Market size and forecast, by Type
- 8.3.6.3.2. Market size and forecast, by Packaging
- 8.3.6.3.3. Market size and forecast, by Application
- 8.3.6.3.4. Market size and forecast, by Distribution Channel
- 8.3.6.4. Italy
- 8.3.6.4.1. Market size and forecast, by Type
- 8.3.6.4.2. Market size and forecast, by Packaging
- 8.3.6.4.3. Market size and forecast, by Application
- 8.3.6.4.4. Market size and forecast, by Distribution Channel
- 8.3.6.5. Spain
- 8.3.6.5.1. Market size and forecast, by Type
- 8.3.6.5.2. Market size and forecast, by Packaging
- 8.3.6.5.3. Market size and forecast, by Application
- 8.3.6.5.4. Market size and forecast, by Distribution Channel
- 8.3.6.6. Rest of Europe
- 8.3.6.6.1. Market size and forecast, by Type
- 8.3.6.6.2. Market size and forecast, by Packaging
- 8.3.6.6.3. Market size and forecast, by Application
- 8.3.6.6.4. Market size and forecast, by Distribution Channel
- 8.4. Asia-Pacific
- 8.4.1. Key market trends, growth factors and opportunities
- 8.4.2. Market size and forecast, by Type
- 8.4.3. Market size and forecast, by Packaging
- 8.4.4. Market size and forecast, by Application
- 8.4.5. Market size and forecast, by Distribution Channel
- 8.4.6. Market size and forecast, by country
- 8.4.6.1. China
- 8.4.6.1.1. Market size and forecast, by Type
- 8.4.6.1.2. Market size and forecast, by Packaging
- 8.4.6.1.3. Market size and forecast, by Application
- 8.4.6.1.4. Market size and forecast, by Distribution Channel
- 8.4.6.2. Japan
- 8.4.6.2.1. Market size and forecast, by Type
- 8.4.6.2.2. Market size and forecast, by Packaging
- 8.4.6.2.3. Market size and forecast, by Application
- 8.4.6.2.4. Market size and forecast, by Distribution Channel
- 8.4.6.3. India
- 8.4.6.3.1. Market size and forecast, by Type
- 8.4.6.3.2. Market size and forecast, by Packaging
- 8.4.6.3.3. Market size and forecast, by Application
- 8.4.6.3.4. Market size and forecast, by Distribution Channel
- 8.4.6.4. South Korea
- 8.4.6.4.1. Market size and forecast, by Type
- 8.4.6.4.2. Market size and forecast, by Packaging
- 8.4.6.4.3. Market size and forecast, by Application
- 8.4.6.4.4. Market size and forecast, by Distribution Channel
- 8.4.6.5. Australia
- 8.4.6.5.1. Market size and forecast, by Type
- 8.4.6.5.2. Market size and forecast, by Packaging
- 8.4.6.5.3. Market size and forecast, by Application
- 8.4.6.5.4. Market size and forecast, by Distribution Channel
- 8.4.6.6. Rest of Asia-Pacific
- 8.4.6.6.1. Market size and forecast, by Type
- 8.4.6.6.2. Market size and forecast, by Packaging
- 8.4.6.6.3. Market size and forecast, by Application
- 8.4.6.6.4. Market size and forecast, by Distribution Channel
- 8.5. LAMEA
- 8.5.1. Key market trends, growth factors and opportunities
- 8.5.2. Market size and forecast, by Type
- 8.5.3. Market size and forecast, by Packaging
- 8.5.4. Market size and forecast, by Application
- 8.5.5. Market size and forecast, by Distribution Channel
- 8.5.6. Market size and forecast, by country
- 8.5.6.1. Brazil
- 8.5.6.1.1. Market size and forecast, by Type
- 8.5.6.1.2. Market size and forecast, by Packaging
- 8.5.6.1.3. Market size and forecast, by Application
- 8.5.6.1.4. Market size and forecast, by Distribution Channel
- 8.5.6.2. South Africa
- 8.5.6.2.1. Market size and forecast, by Type
- 8.5.6.2.2. Market size and forecast, by Packaging
- 8.5.6.2.3. Market size and forecast, by Application
- 8.5.6.2.4. Market size and forecast, by Distribution Channel
- 8.5.6.3. Saudi Arabia
- 8.5.6.3.1. Market size and forecast, by Type
- 8.5.6.3.2. Market size and forecast, by Packaging
- 8.5.6.3.3. Market size and forecast, by Application
- 8.5.6.3.4. Market size and forecast, by Distribution Channel
- 8.5.6.4. Egypt
- 8.5.6.4.1. Market size and forecast, by Type
- 8.5.6.4.2. Market size and forecast, by Packaging
- 8.5.6.4.3. Market size and forecast, by Application
- 8.5.6.4.4. Market size and forecast, by Distribution Channel
- 8.5.6.5. Rest of LAMEA
- 8.5.6.5.1. Market size and forecast, by Type
- 8.5.6.5.2. Market size and forecast, by Packaging
- 8.5.6.5.3. Market size and forecast, by Application
- 8.5.6.5.4. Market size and forecast, by Distribution Channel
CHAPTER 9: COMPETITIVE LANDSCAPE
- 9.1. Introduction
- 9.2. Top winning strategies
- 9.3. Product Mapping of Top 10 Player
- 9.4. Competitive Dashboard
- 9.5. Competitive Heatmap
- 9.6. Top player positioning, 2022
CHAPTER 10: COMPANY PROFILES
- 10.1. Yunnan Sourcing Tea Shop
- 10.1.1. Company overview
- 10.1.2. Key Executives
- 10.1.3. Company snapshot
- 10.1.4. Operating business segments
- 10.1.5. Product portfolio
- 10.2. Bravo Tea
- 10.2.1. Company overview
- 10.2.2. Key Executives
- 10.2.3. Company snapshot
- 10.2.4. Operating business segments
- 10.2.5. Product portfolio
- 10.3. Asha Tea House
- 10.3.1. Company overview
- 10.3.2. Key Executives
- 10.3.3. Company snapshot
- 10.3.4. Operating business segments
- 10.3.5. Product portfolio
- 10.4. Teasenz
- 10.4.1. Company overview
- 10.4.2. Key Executives
- 10.4.3. Company snapshot
- 10.4.4. Operating business segments
- 10.4.5. Product portfolio
- 10.5. The Chinese Tea Company
- 10.5.1. Company overview
- 10.5.2. Key Executives
- 10.5.3. Company snapshot
- 10.5.4. Operating business segments
- 10.5.5. Product portfolio
- 10.6. Ten Ren Tea Inc.
- 10.6.1. Company overview
- 10.6.2. Key Executives
- 10.6.3. Company snapshot
- 10.6.4. Operating business segments
- 10.6.5. Product portfolio
- 10.7. Grand Tea & Imports
- 10.7.1. Company overview
- 10.7.2. Key Executives
- 10.7.3. Company snapshot
- 10.7.4. Operating business segments
- 10.7.5. Product portfolio
- 10.8. Onyx Coffee Lab
- 10.8.1. Company overview
- 10.8.2. Key Executives
- 10.8.3. Company snapshot
- 10.8.4. Operating business segments
- 10.8.5. Product portfolio
- 10.9. Chymey Teas
- 10.9.1. Company overview
- 10.9.2. Key Executives
- 10.9.3. Company snapshot
- 10.9.4. Operating business segments
- 10.9.5. Product portfolio
- 10.10. Yeo Hiap Seng Ltd.
- 10.10.1. Company overview
- 10.10.2. Key Executives
- 10.10.3. Company snapshot
- 10.10.4. Operating business segments
- 10.10.5. Product portfolio
- 10.10.6. Business performance