市場調查報告書
商品編碼
1184323
全球美甲打印機市場規模/份額/行業趨勢分析報告:按產品(計算機嵌入式打印機,沖壓打印機),分銷渠道(線下,線上),區域展望和預測2022-2028Global Nail Art Printer Market Size, Share & Industry Trends Analysis Report By Product (Built-in Computer Printer and Stamping Printer), By Distribution Channel (Offline and Online), By Regional Outlook and Forecast, 2022 - 2028 |
美甲打印機的全球市場規模預計到 2028 年將達到 6.892 億美元,在預測期內以 5.3% 的複合年增長率增長。
美甲有多種形式,從塗在天然指甲上的拋光劑到蘸粉和合成指甲。 對美甲打印機的需求主要受到社交媒體平台日益增長的影響力和不斷變化的美容趨勢的推動。 Instagram、Tiktok 和 Pinterest 等社交媒體網站為美甲專業人士提供了一種宣傳和發展業務的方式,從而增加了行業的需求。
專業美容協會預測,隨著業務的擴張和大量學生從美容學校畢業,沙龍行業的就業人數將顯著增加。 此外,根據勞工統計局的數據,由於髮型師、美髮師和美容師的就業增加,該地區對美甲打印機的需求也在增加。
COVID-19 影響分析
2020 年全球美甲打印機市場的總增長率受到 COVID-19 大流行的負面影響。 這可能是由於世界各國政府的各種預防性封鎖和其他限制措施導致個別供應鍊和製造流程嚴重中斷。 美甲打印機的全球市場也是如此。 它在經濟上也受到了沉重打擊,消費者需求下降以抑制非必要支出。 預計這些因素將影響預測期內全球美甲打印機市場的增長軌跡。
市場增長因素
擴大線下商店和社交媒體平台的使用
由於女性越來越喜歡化妝品和個人護理產品,美甲打印機在商業設施和家庭中迅速流行起來。 能夠比美甲師更快地打印設計,這使他們能夠為更多客戶提供服務,這使美甲打印機成為一項明智的投資。
消費者信心增強
在世界各國,消費者可自由支配的收入都在增加。 結果,我們在各種奢侈品和化妝品上花了很多錢。 此外,全球對各種化妝品的需求也在增加。 隨著生活水平的提高,人們在增強個性和吸引力方面投入了大量資金,他們選擇了益生菌等有機化妝品。 隨著職業化水平和全球職業女性數量的增加,女性對化妝品的需求預計會增長。
市場障礙
缺乏公眾理解
除了美甲的諸多好處外,普遍缺乏對其可用性和好處的認識預計會導致對美甲的需求下降。 此外,它需要時間才能生效,因此預計會成為額外的障礙。 由於這些產品最近上市,消費者對這些產品缺乏信心,這一領域的增長受到了挑戰。 在新興國家,由於缺乏資源,沒有足夠的信息可以了解此類產品的存在。
產品展望
按產品分類,打印機分為沖壓打印機和電腦內置打印機。 2020 年,計算機集成打印機類別在全球市場佔據主導地位,佔收入的大部分。 由於沙龍和美髮店的增加、社交媒體廣告以及不斷變化的客戶偏好,預計該行業將快速增長。 沖壓打印機的市場需求是由沙龍和 DIY 美容趨勢的興起推動的。
分銷渠道前景
美甲打印機市場根據分銷渠道分為線上和線下。 在線業務將在 2021 年產生可觀的收入份額。 在線渠道市場的增長是由於人們對電子商務渠道的認識不斷提高,並且可以輕鬆訪問各種運營商提供的各種產品線。
區域概覽
美甲打印機市場分為北美、歐洲、亞太地區和 LAMEA。 由於購買力上升和市場開發,亞太地區在 2021 年引領市場。 此外,影響該地區美甲打印機需求的因素包括美甲水療中心的增加和在那裡工作的女性比例的增加。 在韓國,出現了美甲應用程序“Nailist”,用戶可以輕鬆分享自己的作品。
The Global Nail Art Printer Market size is expected to reach $689.2 Million by 2028, rising at a market growth of 5.3% CAGR during the forecast period.
A nail art printer is essentially an electrical gadget that is used to quickly print different artistic designs on fingernails. A selection of pre-defined and editable designs are available on the printer and can be printed anyway as chosen.
A creative approach to paint, embellishing, enhancing, and decorating nails is with nail art. It is a form of nail art that can be applied to both fingers and toenails, typically following manicures or pedicures. The nails are trimmed, shaped, and polished during manicures and pedicures. Frequently, these procedures soften the skin all around the nails and eliminate the cuticles.
Manicures come in a variety of forms, from the polish on natural nails to powder dips and synthetic nails. The demand for nail art printers is mostly driven by the expanding social media platforms' influence and shifting beauty trends. Social media sites such as Instagram, Tiktok, and Pinterest, give nail art professionals a way to advertise and grow their businesses, which increases demand for the industry.
The Professional Beauty Association predicts that as business operations expand and a large number of students graduate from cosmetology schools, employment in the salon industry will increase significantly. Additionally, the demand for nail art printers in the area has increased due to an increase in the employment of hairstylists, cosmetologists, and hairdressers, according to the Bureau of Labor Statistics.
COVID-19 Impact Analysis
The global nail art printer market's total growth rate in 2020 has been negatively impacted by the COVID-19 pandemic. This can be ascribed to significant interruptions in their individual supply chains and manufacturing processes brought on by global governments' varied precautionary lockdowns and other restrictions. The same may be said for the worldwide nail art printer market. The general economic condition of the majority of people has been severely damaged by the outbreak; therefore, demand from consumers has reduced as they are now more focused on cutting non-essential expenses from their budgets. The aforementioned elements are projected to have an impact on the growth trajectory of the global nail art printer market throughout the course of the forecast year.
Market Growth Factors
Increased Use Of Offline Stores And Social Media Platforms
The nail art printer industry has rapidly gained traction in both the commercial and residential sectors due to women's growing preference for cosmetics and personal care products. Because these devices can print designs faster than any nail artist, they enable nail art professionals to service a greater number of clients, making them believe that a nail art printer is a smart investment.
An Increase In Consumer Spending Power
Numerous nations around the world are seeing increases in consumer discretionary income. People are consequently shelling out a lot of cash on a variety of high-end goods and cosmetics. Furthermore, there is a growing demand for a variety of cosmetic items on a global scale. Because of improving living standards and significant investments made to enhance their personality and attractiveness, customers are also selecting organic cosmetics like probiotics. Women's desire for cosmetics will increase as professionalism, and the number of working women increases globally.
Market Restraining Factors
Lack Of Understanding Among The Masses
The lack of public awareness of nail art's availability and advantages, in addition to its many benefits, is projected to create a decline in demand for nail art. It is anticipated that there will be additional obstacles as the product's results take longer to become effective. Due to the lack of consumer confidence in these items as a consequence of their recent availability, the sector has found it challenging to grow. Due to a lack of resources, individuals in developing countries are not well informed about the existence of such products.
Product Outlook
Based on the Product, the market is categorized into Stamping Printers and Built-in Computer printers. In 2020, the built-in computer printer category dominated the market worldwide and contributed a significant portion of revenue. Due to an increase in the number of salons and beauty salons, social media advertising, and shifting customer preferences, the segment is predicted to experience fast growth. The market demand for stamping printers is being driven by the rising salon and DIY beauty trends.
Distribution Channel Outlook
Based on Distribution Channel, the Nail Art Printer Market is categorized into Online and Offline. The online segment is generating the substantial revenue share in 2021. The expansion of the online channel market is attributable to rising e-commerce channel awareness and easy access to the broad range of product lines provided by various businesses.
Regional Outlook
The Nail Art Printer Market is categorized into North America, Europe, Asia Pacific, and LAMEA. Asia Pacific led the market in 2021 owing to the rise in purchasing power and technological developments. Other factors influencing the demand for nail art printers in the area include an increase in the number of nail spas and a growth in the percentage of women working there. The launch of the "Nailist" nail art app in South Korea makes it easier for users to share their creations.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Fingernails2Go (Loft Crag N.I Ltd), Funai Electric Co., Ltd., Guangzhou Taiji Electronic Co., Ltd., Shenzhen Tuoshi Network Communications Co., Ltd., Nailgogo, Yinghe Electronic Instruments Co, Ltd, and Koizumi Seiki Corporation.
Market Segments covered in the Report:
By Product
By Distribution Channel
By Geography
Companies Profiled
Unique Offerings from KBV Research
List of Figures